* See the Top 10 best-selling brands and models by clicking on the title *
Today we can share with you exclusive data for Iranian imports. This is only the second time ever BSCB has published this information which helps understand this market a lot better at a critical time in the history of the country. One word: Korea. Hyundai holds a mammoth 45.3% share of all imports over the First Quarter of 2015, and with Kia in 2nd place at 13.7%, the combined market share of Korean manufacturers within Iran imports shoots up to 59%. Among the Japanese, only Toyota (13.4%), Mitsubishi (3.1%) and Lexus (1.3%) manage a market share higher than 1%.
Changan (7.6%), BAIC (4.3%) and MG (2.9%) replace Geely as the best-selling Chinese manufacturers in Iran. BMW and Mercedes are both solid whereas Audi is inexistent. Over in the models ranking, Hyundai unsurprisingly monopolises the podium with the Santa Fe (just under 24% share), Elantra and ix35 (both above 13%) best-sellers above the Kia Sportage, Toyota Corolla and RAV4. The Changan CS35, BAIC Sabrina (aka E-Series), Changan Eado, MG3 and MG6 manage to snap a spot inside the Top 20 while the Mercedes E-Class (#14), BMW X4 (#23) and Lexus ES (#26) shine.
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Full Q1 2015 Top 10 imported brands and Top 10 models below.