* See the Top 13 best-selling models and Top 27 brands by clicking on the title *
The Mexican market is hot like a jalapeño this year: March marks the third consecutive all-time best score, and like in January 2015 is the first year March sales cross the symbolic 100,000 unit-mark at 104,902 deliveries, up a stunning 22% year-on-year. First quarter sales add up to a record 306,157 units, also up 22% on 2014 – the previous best Q1 was hit in 2006 (282,177), and at this rhythm 2015 could close around 1.35 million units, smashing the previous record of 1.140 million reached back in 2006… Nissan outperforms the market once again at +30% to 28,575 sales and 27.2% share, above Chevrolet (+27%) and Volkswagen (+11%) with Toyota (+29%), Honda (+41%), Mazda (+57%), Mini (+84%) and Infiniti (+130%) the biggest gainers.
In the models ranking, below the Chevrolet Aveo faithful to its pole position at 6,022 units, the VW Vento is up a fantastic 124% on March 2014 to breaks its Mexican ranking, volume and share records in 2nd place with 5,102 sales and 4.9% share, knocking down the Nissan Versa to #3 while the antediluvian Nissan Tsuru remains at #4. The Chevrolet Spark is up 41% at #5, the Nissan March up 53% to #6 and the Nissan Sentra up 26% to #8 whereas the Nissan X-Trail breaks into the Mexican Top 10 for the first time thanks to the new model and 2,379 deliveries for the month.
Previous month: Mexico February 2015: Market shoots up 22% to record level
One year ago: Mexico March 2014: Chevrolet Spark up to 4th place
Full March 2015 Top 13 models and Top 27 brands below.