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India February 2014: Update with Commercial Vehicle sales

Tata Ace Zip India February 2014Tata Ace Zip

* See the Top 60 models and Top 25 brands by clicking on the title! *

Just before March figures come through, I thought I would give you a quick update on India as thanks to LMC Automotive I will now be able to share with you more complete data for this country including Commercial Vehicles (Light, Medium and Heavy). Overall, this means Indian car sales totalled 2.93 million units in 2013 (vs. 2.47 million passenger cars) which doesn’t change the country’s 2013 worldwide ranking. In February they are at 264,323 registrations (-6%) vs. 212,898 as counted previously. The year-to-date stands at 533,043 sales, down 7% on 2013.

Ashok Leyland Boss India February 2014Ashok Leyland Boss

Model-wise, we are notably adding the Tata Ace at a beautiful 7th place with 8,699 sales in February (-7%) and #6 with 18,611 year-to-date (+21%) and the Mahindra Bolero Pick-ups at #13 with 5,027 units in February (+26%) and 10,246 year-to-date (+34%). This is absolutely in line with my observations from last week in Delhi and Agra. Brand-wise, I now have a Full Top 25 for you. The excitement! We see that Tata is back up to #4 thanks to its core strength in Commercial Vehicles, Ashok Leyland up to #11, Force up to #13, Piaggio #19 and (new to me) Eicher #23. We can also now follow the premium race to the top with Audi (+34%) and BMW (+31%) catching up on Mercedes (+4%).

Previous Strategy Post: Understanding the Indian car market

Previous Photo Report: Agra – India March 2014 Photo Report: Maruti Alto 800 king

Previous post: India February 2014: Maruti Celerio up to 7th place

One year ago: India February 2013: Maruti DZire and Renault Duster hit records

Full February 2014 Top 60 models and Top 25 brands Ranking Tables below.

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