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Mexico October 2010: Jetta threatens Tsuru

The Mexican car market is experiencing a slow growth this year after the devastating blow of the financial crisis, with +7% over 10 months at 639,883 registrations and +9% in October at 74,094.

The Nissan Tsuru is still the king of the Mexican roads with 5,097 sales in October (6.9%) and 48,785 sales YTD (7.6%), but the VW Jetta (helped by the new generation) is getting closer: At 4.9% market share YTD, it grows to 5.4% in September, and 6.4% in October (4,763 sales).

However the success story of 2010 is still at this stage the Nissan Tiida Sedan, with sales up 88% over 10 months 2010 at 28,605 (4.5%). And the Tiida is above its YTD level both in September (5.1%) and October (5.4%).

Many thanks to Ausrutherford for pointing me out to www.amda.org.mx!

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