Italy 1965: Fiat holds 73.9% share in market up 6.8%

Fiat 850

In 1965, new car sales in Italy bounce back up 6.8% to 886.297 units. Fiat improves to 73.9% share, the highest since the 76.9% it managed in 1960 and well above Alfa Romeo at 5.5%. Italian carmakers reclaim the monopoly of the Top 4 with Lancia at #3 and Autobianchi climbing back up to #4 and Opel overtaking Volkswagen (down from #3 to #8) as the most popular foreign carmaker at #5. In the models ranking, the Fiat 500 reigns above the Fiat 850, Fiat 1300/1500, Alfa Romeo Giulia, Lancia Fulvia and Fiat 600. The Ford Taunus is the best-selling foreign model.

Fiat 1500

Full Year 1965 Top 20 brands and Top 5 models below.