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Iran April 2015: Peugeot more than doubles production year-on-year

May 20th, 2015 No comments

Peugeot 206 Iran April 2015b. Picture courtesy thenational.aePeugeot 206 in the Iran-Khodro factory near Tehran.

* See the Top 10 most produced models by clicking on the title *

Iranian production data is now up for Farvardin, the first month of the year 1394 in the Persian calendar and roughly equivalent to April 2015. Sales and import data is still unavailable for Iran however high import duties prevent significant sales of imported vehicles and this is still a pretty reliable picture of the Iranian market for now. With production up just 22% year-on-year to 14.390 units, the Saipa Pride is once again toppled by the Peugeot Pars/405 couple at 7.644 units (+105%) and 7.174 (+142%) respectively, while the Peugeot 206 delivers an even more impressive 165% year-on-year jump in 4th place overall. Peugeot is now definitely back in business in Iran with its total local production surging 133% on a year ago to 21,379 units.

Peugeot 206 Iran April 2015c. Picture courtesy thenational.aeHappy factory workers at Iran-Khodro Tehran.

And it’s time for an update on the Peugeot situation in Iran, as officially all Peugeot production was halted two years ago in the face of U.S. economic sanctions triggered by the Iranian nuclear program and an alliance between Peugeot and General Motors. Yet production figures for Peugeot models are still alive and kicking. So what happened? Peugeot halted the export of kits and spare parts from its France to Iran in 2013, however Iran-Khodro has been trying to produce all necessary spare parts by itself for the past couple of years, explaining the sustained (and now booming!) production figures. Peugeot has been maintaining that the current Peugeot cars produced in Iran are not produced with their collaboration, this to fulfill its obligations imposed by the economic sanctions.

Peugeot 206 Iran April 2015. Picture courtesy thenational.aePeugeot 206 assembly line at the Iran-Khodro factory near Tehran.

Now, given the PSA-GM alliance has been dissolved and economic sanctions against Iran are in the process of being relaxed, Peugeot announced on 1 March 2015 it agreed to resume production of cars with Iran Khodro in Iran. According to Iran Daily and Mehr news agency, Hashem Yekke-Zare, Iran Khodro managing director, said that “Based on the deal with Peugeot, a joint venture will be established with Iran Khordro, and Peugeot will accordingly have to export 30% of the products that are produced in the joint venture, creating a hub for the exports of cars in the Persian Gulf region”. So the 133% jump in Peugeot production this month can still not be attributed to an official resuming of the production just yet. Peugeot is one of Iran Khodro’s oldest partners in Iran and the Peugeot 405, 206 and 207 are or have been supplied to markets such as Azerbaijan, Iraq, Armenia, Uzbekistan, Turkmenistan, Syria and Afghanistan – all markets rather secretive about new car sales data. The other significant event this month in Iran is the Iran Khodro Dena (1.585 units) seemingly cannibalising the Samand, down 11% or 520 units to 4.169 while the Runna is up 22% to 1.656.

Previous post: Iran Full Year 1393: Peugeot Pars/405 topple Saipa Pride

Full April 2015 / Farvardin 1394 Top 10 models below.

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Categories: Iran

Iran Full Year 1393: Peugeot Pars/405 topple Saipa Pride

April 23rd, 2015 No comments

Peugeot Pars Iran Khordad 1392The Peugeot Pars/405 family is the most popular new model in Iran this year.

* See the Top 10 most produced models by clicking on the title *

The period going from April 2014 to March 2015 roughly corresponds to the year 1393 in the Persian calendar, so finally Iran gets its Full Year article. The big news this year is the return in form of French manufacturer Peugeot. The loosening up of its collaboration with General Motors has meant it is no longer obliged to dump Iran from its world map, and that’s a big deal: combined production of the Peugeot Pars and 405, basically two variants of the same 1987-born nameplate, has shot up 58% year-on-year to reach over 265,000 units. That’s enough to topple the Saipa Pride from its pedestal. The Peugeot 206 for its part is up almost 3-fold and the Iran Khodro Samand up 53%, both nameplate back above 100,000 annual units. The Iran Khodro Dena lands makes its first appearance in the ranking at #9.

Previous year:

Iran 2013/1392: Now with Top 20 most produced models

Iran 2013/1392: Now with Top 90 best-selling imports

Two years ago:

Iran 2012: Saipa Pride still #2, Iran Khodro Runna continues to improve

Full Year 1393 Top 10 models vs. Full Year 1392 figures below.

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Categories: Iran

Iran February 2014: Peugeot 405 family #1, IKCO Dena up

March 20th, 2015 No comments

Iran Khodro Dena. Picture courtesy bijar.irIran Khodro Dena

* See the Top 9 most produced models by clicking on the title *

As it has been the case since BSCB started following the Iranian market a decade ago, only production figures are available, however giving a very good idea of the market situation in the country as imports are still limited. February is roughly equivalent to Bahman, the 11th month of the year 1393 in the Persian calendar. The Saipa Pride is #1 once again but with 19,670 units produced, it is largely distanced by the Peugeot 405 family composed of the Pars (14,979) and the 405 itself (13,104) despite their old age – they were launched in 1987. The Peugeot 206, Iran Khodro Samand and Saipa Tiba follow, while it’s at the bottom of the ranking that we witness the most significant event of the month: the Iran Khodro Runna is only up 3% on last month whereas the larger Iran Khodro Dena is up 151% to 1,691 units, accounting for over half of all Dena units produced since the production kicked off a few months ago (3,055).

Previous month: Iran January 2015: Peugeot 405 family leads, Chinese back

Full February 2015 / Bahman 1393 Top 9 models below.

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Categories: Iran

Iran January 2015: Peugeot 405 family leads, Chinese back

February 4th, 2015 No comments

JAC J5 Iran January 2015. Picture courtesy of JAC UkraineThe JAC J5 is the 8th most produced vehicle in Iran this month.

* See the Top 13 most produced models by clicking on the title *

Iranian production figures are now in for January, roughly equivalent to Dey, the 10th month of the year 1393 in the Persian calendar. The local industry is now firmly on the mend, up 43% year-on-year this month to 89,603 units. The Saipa Pride still dominates but improves by 16% only to 22,255 units, whereas the Peugeot Pars (+44%) and 405 (+54%) outperform the market despite their old age – they were launched in 1987. In fact, the 405 family (the Pars is the higher-end version of the 405) is the best-selling vehicle in Iran this month with almost 27,000 units. The Peugeot 206 is up 110%, the Renault Tondar 90 (aka Dacia Logan) is back up 90% and we welcome back the Chinese in the ranking: the JAC J5 at #8, Lifan X60 at #10 and Lifan 620 at #11.

Previous month: Iran December 2014: Saipa Tiba inside Top 5

One year ago: Iran January 2014: Saipa Tiba hits record volume, market down just 4%

Full Dey 1393 / January 2015 Top 13 most produced models below.

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Categories: Iran

Iran December 2014: Saipa Tiba inside Top 5

January 21st, 2015 No comments

Saipa Tiba Iran December 2014. Picture courtesy of iranjib.irSaipa Tiba

* See the Top 7 most produced models by clicking on the title *

Only local Iranian production figures is available as sales data of both local and imported models does not get published for Iran. However for now this is a pretty accurate picture of what cars are the most popular in the country as imports are relatively limited, however this situation may change as economic sanctions against Iran relax. December 2014 is roughly equivalent to Azar, the 9th month of the year 1393 in the Persian calendar, and total production is back up a very satisfying 36% year-on-year over the month to 89,514 units. The Saipa Pride leads the way as usual but with just above 22,000 units produced this month it is in fact overtaken by the Peugeot 405: adding up the namesake model and the Pars, a slightly more premium variant, we come to 26,214 units. The culprit: the Saipa Pride which continues its slow but steady progression at #5 with 8,335 units thanks to the recent addition of a hatchback variant. Notice the Peugeot 206 up to #4 above 10,000 units and the Iran Khodro Samand down to #6.

Previous month: Iran November 2014: Iran Khodro Dena finally lands?

One year ago: Iran December 2013: Peugeot 206 back in Top 5, IKCO Dena lands

Full Azar 1393 / December 2014 Top 7 models Ranking Table below.

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Categories: Iran

Iran November 2014: Iran Khodro Dena finally lands?

December 20th, 2014 No comments

Iran Khodro Dena Iran November 2014Iran Khodro Dena

* See the Top 8 most produced models by clicking on the title. Thanks OD *

As is the tradition on BSCB, I can share with you local Iranian production figures as sales data remains unavailable. For now this is a pretty accurate picture of what cars are the most popular in the country as imports are relatively limited, however this situation may change if and when economic sanctions against Iran relax, and then it will be time for sales data to be published hopefully. November 2014 is roughly equivalent to Aban, the 8th month of the year 1393 in the Persian calendar, however this month we only have access to the YTD figures. These confirm the trends we have observed this year but there is one novelty: the Iran Khodro Dena. Unveiled in April 2011, it seems to finally have hit production lines in Iran with 630 units reported over the period. Some promo pictures showing the car in display in the street (above) have also started to appear online which would seem to indicate the Dena finally is available for sale in the country. The production figures show the market has bounced back in Iran, with the Peugeot 206 back up 240% to 4th place with 64,752 units and the Saipa Tiba up 153% to #6 and 55,626 units. The Saipa Pride, still leader at 162,402 units but up just 20%, Iran Khodro Runna (+44%) and Renault Tondar 90 (aka Dacia Logan first generation, +42%) lose market share.

Previous month: Iran October 2014: Saipa Tiba at highest, production up 61%

One year ago: Iran November 2013: Peugeot 406 new best-seller?

Full Dey-Aban 8 months 1393 Top 8 models Ranking Table below.

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Categories: Iran

Iran October 2014: Saipa Tiba at highest, production up 61%

November 19th, 2014 No comments

Saipa Tiba Iran October 2014Saipa Tiba hachback

* See the Top 8 most produced models by clicking on the title. Thanks OD *

After a one-month hiatus, Iran is back on BSCB with local production figures up a whopping 61% year-on-year in Mehr, the 7th month of the year 1393 in the Persian calendar, roughly equivalent to October 2014. The Saipa Pride is finally returning to its traditional head-and-shoulders domination with just under 30,000 units produced over the period, up 64% year-0n-year. Could this be because of the launch of a redesigned version called the Saipa 234? I am investigating this as I am writing these lines.

Saipa 234 Iran October 2014c Saipa 234 Iran October 2014a Saipa 234 Iran October 2014 interiorSaipa unveiled the 234 sedan in March – a replacement for the Pride?

The Peugeot Pars (+37%) and 405 (+59%) lose market share but both clock up 10,000+ units while the Peugeot 206 is up almost 4-fold to 9,899 units – definitely back to life. The Saipa Tiba continues to break its production record month after month, this time lifting it to 8,951 units, potentially thanks to the addition of a hatchback version, while the Iran Khodro Runna is stuck at a low 2,666 units, even going backwards year-on-year (-6%). Renault confirms it has stepped out of the country with the Tondar 90 (aka Dacia Logan) down 49%.

Saipa S300 Iran October 2014a Saipa S300 Iran October 2014cSaipa S300

Saipa Renault Sandero Iran October 2014Saipa Renault Sandero

Saipa also unveiled the S300 (a rebadged Zotye Z300) and an Iranian production variant of the (previous generation) Renault Sandero, however these two models have not appeared in the production charts yet.

Previous post: Iran August 2014: Saipa Tiba above Iran Khodro Samand

One year ago: Iran October 2013: Lifan X60 lands in Top 10, Gonow G5 arrives

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Categories: Iran

Iran August 2014: Saipa Tiba above Iran Khodro Samand

September 14th, 2014 No comments

Saipa Tiba Iran April 2014Change of guard in progress: the Saipa Tiba is above the Iran Khodro Samand this month.

* See the Top 8 most produced local models by clicking on the title! Thanks OD *

As is the tradition on BSCB, Iranian monthly data reflects production, not sales but it actually gives a relatively close picture of the most popular cars in the country given the high import duties. In the Persian calendar, August 2014 is roughly equivalent to the 5th month of the Persian year 1393, Mordad. The Iranian automobile industry continues its recovery with production up 84% year-on-year in Mordad to 64,297 units, bringing the 1393 year-to-date total to 391,969 units after 5 months, more than double the score of one year ago. The Top 3 models all progress but slower than the market: the Saipa Pride is up 55%, the Peugeot Pars up 59% and the Peugeot 405 up 50%. In 4th position the Peugeot 206 is reborn again at +190% to 6,817 units while the Saipa Tiba is up one spot on last month to #5 with 6,211 units produced, up 171% year-on-year. This means the Tiba is above the Iran Khodro to become the 2nd most produced native Iranian model for the first time in a ‘normal’ context, the only other one being in April 2013 when overall production was down to just 22,000 units. A change of guard in progress?

Previous month: Iran July 2014: Peugeot 206 comes back to life

One year ago: Iran August 2013: Renault withdraws, Peugeot Pars up 32%

Full Mordad 1393 / August 2014 Top 8 models Ranking Table below.

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Categories: Iran

Iran July 2014: Peugeot 206 comes back to life

August 6th, 2014 6 comments

Peugeot 206 Iran July 2014The Peugeot 206 delivers the biggest year-on-year improvement in Iran this month.

* See the Top 8 most produced models by clicking on the title! Thanks OD *

As is the tradition the Iranian monthly models ranking reflects production (not sales) but it actually gives a relatively close picture of the most popular cars in the country given high import duties limit sales of other vehicles. In the Persian calendar, July 2014 is roughly corresponds to the 4th month of the Persian year 1393, Tir. The recovery of the automobile industry in Iran is confirmed this month with July up 59% year-on-year to 81,838 units and the 1393 year-to-date total after 4 months now standing at 327,672 units, more than double (+111%) the total at this stage last year. Note that out of this figure includes 279,739 passenger cars, 44.714 pick-up trucks (no model data available), 3,136 trucks, 63 buses and 20 minibuses.

Saipa Tiba Iran July 2014Can the Saipa Tiba replace the Pride in the hearts of Iranian car buyers?

The models production charts is experiencing a deep change this year in Iran, with the Saipa Pride gradually losing its ultra-dominant position: it is down 43% year-on-year and to just 13,916 units, now flatly beaten by the Peugeot 405/Pars couple adding up to 20,224 units (+74%). But the most impressive year-on-year progression is the work of the Peugeot 206: almost killed last year as agreements between Peugeot and General Motors meant the French manufacturer had to progressively pull out of the country, it is back up a huge 671% to 4th place and 9,370 units in July. Notice also the Iran Khodro Samand up 89% and the Saipa Tiba up 104%, the hereditary to the Pride’s success?

Previous month: Iran June 2014: Peugeot 405/Pars above Saipa Pride

One year ago: Iran July 2013: Saipa Pride and Peugeot Pars stay afloat

Full Tir 1393/July 2014 Top 8 models Ranking Table below.

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Iran June 2014: Peugeot Pars/405 above Saipa Pride

July 17th, 2014 1 comment

Peugeot Pars Iran Khordad 1392Peugeot Pars

* See the Top 8 most produced models by clicking on the title! Thanks OD *

The Iranian car production industry continues to recover with 85,391 units, a 81% year-on-year increase bringing the year-to-date total to 245,834 units, up 132% year-on-year. The Persian calendar is indeed different from the Western one, and June 2014 roughly corresponds to Khordad which is the third month of the Persian year 1393. Peugeot is back on track with the Pars (+81%) and 405 (+201%) adding up to 21,274 units vs. only 18,353 (-12%) for the Saipa Pride. Other big gainers this month include the Iran Khodro Samand (+164%), Peugeot 206 (+294%) and Saipa Tiba (+119%).

Previous month: Iran May 2014: Production back on track at +146%

One year ago: Iran June 2013: Peugeot Pars up 6% in market down 36%

Full June 2014/Khordad 1393 Top 8 production Ranking Table below.

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Categories: Iran