India November 2016: Maruti breaks market share record at 52.2%

Maruti Baleno India November 2016. Picture courtesy motorbeam.comThe Maruti Baleno breaks its ranking and volume records in India this month. 

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The aftermath of the highly disruptive demonetisation process that India is going through has slowed down the growth of new wholesale car deliveries in the country, with a slim 2% year-on-year improvement to 241.840 units. However the year-to-date tally still showcases a very dynamic 10% gain to 2.729.807 deliveries. Local behemoth Maruti-Suzuki goes from strength to strength this year thanks to a string of perfectly-targeted new launches. Suzuki’s Indian subsidiary even smashes its all-time market share record in November, hitting a gargantuan 52.2% thanks to 126.220 sales. BSCB records show that the only other time Maruti-Suzuki crossed the symbolic 50% share barrier was in July 2015 (50.4%), however the market total did not include luxury brands such as Mercedes, Audi, BMW, Volvo and Jaguar Land Rover, meaning Maruti’s try share was in fact below 50% then.

tata-tiago-india-november-2016-picture-courtesy-ibtimes-co-inThe Tata Tiago ranks among the 10 best-selling cars in India for the first time. 

Maruti illustrate this record-breaking performance by placing seven vehicles in the Top 8 and monopolising the Top Five for the first time in history with the Alto (+6%), DZire (-9%), Wagon R (+11%), Swift (+23%) and Baleno breaking its monthly volume and ranking records at #5 and 11.093 units (+22%). Hyundai (-8%) and Mahindra (-33%) are hit full frontal by the demonetisation effect but Tata (+21%) is back with a vengeance at #3 after years of paltry results thanks to one nameplate: the Tiago, accounting for 47% of the carmaker’s total sales in November. The small hatch posts a second consecutive month above 6.000 units and ranks among the ten best-selling passenger cars in the country for the first time ever (SUV excluded), #13 overall. Renault (+22% thanks to the Kwid), Volkswagen (+107% thanks to the Ameo) and Datsun (+143% thanks to the Redi-GO) also shine in the brands ranking.

Previous month: India October 2016: Hyundai breaks volume record in biggest month ever

One year ago: India November 2015: Maruti Baleno strong, cannibalises Swift

Full November 2016 Top 20 brands and Top 80 models below.

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India October 2016: Hyundai breaks volume record in biggest month ever

hyundai-grand-i10-india-october-2016-picture-courtesy-autojunction-inThe Grand i10 helps Hyundai break an all-time record in October.

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Indian new car wholesale deliveries are up 6% year-on-year in October to 279.974 units, according to BSCB the biggest ever month for car sales in India. This lifts the year-to-date tally up 10% to 2.487.967 deliveries. Market leader Maruti-Suzuki improves slower than the market at +2%, resulting in a slightly reduced – but still mammoth – 44.2% market share vs. 46.7% year-to-date. Hyundai is up 6% on its previous all-time monthly volume record established in October 2015 (47.015), lifting it to a new highest ever 49.816 – the Korean brand even broke the 50.000 unit-mark for the first time when including commercial vehicles (50.016). Below Mahindra up 5% to 8.3% share, Tata surges 28% thanks to the Tiago breaking the 6.000 monthly sales barrier for the first time, overtaking Honda to snap the 4th spot overall. Renault (+68%) remains strong in 6th place with 12.409 sales, 79% going to the Kwid (9.801). Ford struggles (-25%) but Volkswagen (+70%) thanks to the Ameo (#26) and Datsun (+216%) thanks to the RediGo (#25) both shine.

tata-tiago-india-october-2016-picture-courtesy-ndtv-comFirst month above 6.000 sales for the Tata Tiago. 

For the second consecutive month (and ever), no less than eight different nameplates manage to sell over 10.000 units in October in India. No surprises on top: the Maruti Alto ranks #1 but drops a harsh 18% to just 18.854 units, the nameplate’s fifth month below 20.000 sales in the past seven. The Maruti DZire fares even worse at -28% while the Swift is down 17%. As a result, the Maruti Wagon R leaps up one spot to #3 while the Hyundai Grand i10, breaking its personal monthly volume record at 14.530, is now within spitting distance of the Swift (81 sales to be exact). Among the blockbuster launches of the past few months, both the Maruti Baleno (10.718) and Vitara Brezza (10.056) also break their record, the latter posting its first-ever five-digit sales result.

Previous month: India September 2016: Maruti breaks record in market up 20%

One year ago: India October 2015: Renault Kwid above 5.000 sales in market up 25%

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India September 2016: Maruti breaks record in market up 20%

maruti-wagon-r-india-september-2016-picture-courtesy-autocarpro-inThe Maruti Wagon R breaks its all-time monthly volume record in India in September…

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The Indian new car market shows excellent health in September with wholesale deliveries up a stunning 20% year-on-year to 277.540, lifting the year-to-date tally up 10% to 2.207.993 after 9 months. Local carmaker Maruti-Suzuki outpaces the fast-running market at +29% to break its all-time volume record this month to 137.277 units, achieving a mammoth 49.5% market share. It seems everything Maruti launches turns into gold at the moment. Atop the overall models ranking, the Alto is up a whopping 34% to 27.750, while the DZire (-4%) and Swift (-8%) declines are more than compensated by the success of the Baleno breaking its volume record this month at 10.623 in 6th place (previous best: 10.572 in December 2015).

Maruti Baleno India September 2016. Picture courtesy motorbeam.com…as does the Maruti Baleno…

The Wagon R also hits an all-time high volume at 16.645 (previous best: 15.540 in July 2015) and the Vitara Brezza holds onto its title of #1 SUV at 9.375 sales just above the Creta. The Omni (+3%), Ciaz (+53%), Eeco (+26%) and Ertiga (+144%) are all in various degrees of positive and all fit within the Top 15, making it 10 Marutis in the Top 15. Hyundai is solid in 2nd place in the brands ranking with 15.4% share and the Creta (+21%) going strong but the Elite i20 (-12%) struggling.

maruti-vitara-brezza-india-september-2016-picture-courtesy-zigwheels-com…while the Maruti Vitara Brezza remains the best-selling SUV in the country. 

Mahindra is up 5% in third place, followed by freefalling Honda (-19%) while Tata gains 24% thanks to the Tiago (#19). Thanks to the Kwid lodging a second consecutive month above 10.000 monthly units, Renault shoots up 582% year-on-year to #6 brand overall with 12.143 sales, distancing Toyota at 12.067 (+6%) boosted by the Innova Crysta (+34%). Helped by the Ecosport (+41%), Ford gains 9% at #8, Datsun is up 3-fold on its September 2015 score thanks to the RediGO however losing ground already (-19% on August) while for Volkswagen (+22%), the Ameo effect is already fading out (-39% on last month).

Previous month: India August 2016: Renault Kwid breaks 10.000 monthly sales barrier

One year ago: India September 2015: Hyundai breaks record again, Renault Kwid lands

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India August 2016: Renault Kwid breaks 10.000 monthly sales barrier

Renault Kwid India August 2016. Picture courtesy motorbeam.comFirst month above 10.000 sales for the Renault Kwid. Picture motorbeam.com

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The Indian new car market continues to gallop upwards with wholesale deliveries up 15% year-on-year in August to  258.348 units, lifting the year-to-date total up 9% to a record 1.930.453. Like last month, market leaders Maruti-Suzuki (+12%) and Hyundai (+7%) gain slightly less ground than the market, resulting in eroding yet still imposing market shares at 46.4% and 16.7% respectively. Maruti-Suzuki manages to place a stunning 10 nameplates in the Top 15 best-sellers this month. The Alto (-9%), DZire (-16%), Wagon R (-1%) and Swift (-23%) all decline, but the Vitara Brezza (#8) cements its new status as the favourite SUV in the country and the Baleno (#9) take roots inside the Top 10 while further down the Ciaz (+50%) continues to lead its segment and the Ertiga (+62%) enjoys a second life.

Maruti Vitara Brezza India August 2016. Picture courtesy autoeager.comThe Maruti Vitara Brezza remains the #1 SUV in India. Picture autoeager.com 

Hyundai for its part has a very dynamic best-seller in the Grand i10, up 26% to 12.957 deliveries, the nameplate’s second highest monthly score below the 14.079 units hit last October. The Elite i20 is up 3% in 6th place and the Creta, although losing its SUV crown, still posts a solid 14% year-on-year increase. Indian manufacturer Mahindra confirms its third position in the brands ranking and improves its share to 6.6% thanks to deliveries up 21% to 17.115. Even though the Bolero has plummeted down to #18 – it ranked 7th over the Full Year 2015 – this demise has been more than compensated by the success of a new crossovers such as the KUV100 (#27) and TUV300 (#31).

VW Ameo India August 2016. Picture courtesy autocarindia.comThe Ameo already accounts for 55% of Volkswagen wholesale deliveries. Picture autocarindia.com

Honda (-11%) and Tata (+1%) lose share as the BR-V (#32) and Tiago (#19) start to lose steam, but Renault continues to ride on the tsunami-shaped success of the diminutive Kwid. The French carmaker is up a mammoth 750% on August 2015 just as the Kwid breaks the 10.000 monthly sales barrier for the very first time at 10.719 units. Now Renault has to capture this incredible momentum with new launches such as a Kwid crossover and/or sedan… Datsun (+225%) is the other spectacular gainer in the August Indian charts thanks solely to the Redi-GO racking up another 3.205 sales this month, albeit down 19% on July. Finally Volkswagen (+6%) owes its year-on-year gain solely to the building deliveries of the all-new Ameo (#30), up 10% on its inaugural month and already accounting for 55% of Volkswagen deliveries just as the Polo (-61%) and Vento (-36%) freefall.

Previous month: India July 2016: Maruti breaks record, places 7 models in Top 10

One year ago: India August 2015: Hyundai breaks record, Ford Aspire lands at #13

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India July 2016: Maruti breaks record, places 7 models in Top 10

VW Ameo India July 2016. Picture courtesy motortrend.inThe VW Ameo lands in India this month.

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The Indian new car market is up a flamboyant 17% year-on-year in July to 255.769 units excluding premium brands for which data is unavailable this month. This stellar figure brings the year-to-date tally to 1.669.155 after 7 months, up 8% on the same period last year. Market leaders Maruti (+14%) and Hyundai (+13%) gain slightly less ground than the market, resulting in market shares dipping a little but Maruti breaks its monthly volume record at 125.764 units, with a previous best of 121.063 hit last October. Hyundai for its part is above 40.000 units for the 9th time in the past 12 months.

Maruti Vitara Brezza India July 2016. Picture courtesy gaadi.comThe Maruti Vitara Brezza has established itself as the #1 SUV in India.

Mahindra is up a beautiful 18% to 15.929 sales in third place, Tata is up 31% to 13.578 but Honda is down 25% to 14.033. Renault remains by far the “most improved” manufacturer with deliveries up 7-fold on July 2015 thanks solely to the Kwid brilliantly stuck just under 10.000 monthly units. Ford (+62%) and Datsun (+298%) also impress, but Skoda (-25%), Chevrolet (-33%), Fiat (-34%) and Nissan (-36%) fall apart.

Datsun RediGo Renault Kwid India July 2016. Picture courtesy gaadiwaadi.comBased on the same platform, the Datsun RediGo and Renault Kwid are both stunning successes. 

Model-wise, the Maruti Alto saves its pole position by the skin of its teeth at -11% to 19.844 vs. 19.229 (-17%) for the Maruti DZire, with the Maruti Wagon R at #3 (-2%) and the Swift at #4 (-26%). But the tremendous success of the Maruti Vitara Brezza, now established as the best-selling SUV in India, up 5 spots on June to a record #6 and 10.212 sales – its first 5-figure month – as well as the Baleno at #9 (9.120 sales) enable Maruti to beat volume records. The Omni (#10) makes it 7 Marutis in the Top 10 and the Celerio (#12) 8 in the Top 12. The Hyundai Creta (+18%) is knocked out of the Top 10 but still posts solid figures, the Toyota Innova is up 43% thanks to the new Crysta model and the Maruti Ciaz (+147%) leads its segment at #16 vs. #20 for the Honda City.

Tata Tiago India July 2016. Picture courtesy motortrend.inThe Tiago is the best-selling Tata passenger car in almost 3 years. 

Among recent launches, the Tata Tiago crosses the symbolic 5.000 monthly sales milestone (5.114), the first Tata passenger car to do so since the Indica/Vista in October 2013 while the Datsun RediGo confirms it is the most successful Datsun so far in India, up a further 5 spots and 35% on June to #21 and 3.940 sales – as a reminder the other two Datsuns monthly records are 2.690 in April 2014 for the GO and 1.563 in April 2015 for the GO+. Finally, we welcome the all-new VW Ameo, a Polo with a truncated boot, in the Indian sales charts at #32 with 2.200 deliveries to dealers for its inaugural month.

Previous post: India First Half 2016: Renault Kwid instant blockbuster, hurts Maruti Alto

Previous month: India June 2016: Hyundai Grand i10 on podium, Renault Kwid up to #5

One year ago: India July 2015: Maruti above 50% share, Hyundai Creta in Top 10

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India First Half 2016: Renault Kwid instant blockbuster, hurts Maruti Alto

Renault Kwid Maruti Alto India June 2016. Picture courtesy mid-day.comThe Renault Kwid has played a role in the Maruti Alto’s weakness so far this year.

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Halfway through 2016, Indian new car sales are up 4% year-on-year to 1.413.386 units, positioning this market just below the UK (1.420.636) in the fight for 5th worldwide place below China, the U.S., Japan and Germany. Maruti – the Indian subsidiary of Japanese carmaker Suzuki – manages to improve an already overwhelming market share to 46.4% thanks to sales slightly outpacing the market at +5% to 655.733 units. Its two followers, although light-years below, improve faster: Hyundai is up 9% to 243.441 and 17.2% share and Mahindra up 18% to 121.490 and 8.6%. But all is not rosy for carmakers present in India: within the Top 10, Honda (-22%), Tata (-16%), Toyota (-15%), Volkswagen (-13%) and Chevrolet (-32%) all fall heavily. The main event of this first half of 2016 in India is the roaring success of Renault.

The French carmaker is up 170% over the same period in 2015 thanks solely to the Kwid. The small crossover-looking entry-level hatch is an instant blockbuster in India, clocking up 66.000 sales in 10 months and flirting with the 10,000 monthly sales. Meanwhile the market leader and direct Kwid competitor the Maruti Alto is dropping to 15.750 in June, its lowest level in 4 years, and is down 16% so far in 2016. Clearly the Kwid has hurt the performance of the Alto. See the video above for what local magazine Autocar India had to say about the Kwid vs. its direct competitors the Suzuki Alto and Hyundai Eon.

Maruti Vitara Brezza India June 2016. Picture courtesy motoroids.comThe Maruti Vitara Brezza was the best-selling SUV in India in May. 

Maruti’s best-sellers are struggling this year, with the DZire down 14% in 2nd place and the Swift down 26% to #4, cannibalised by the Baleno, the 2nd most popular all-new nameplate over the period at 47.355 sales below just the Kwid (48.126). The Hyundai Grand i10 (+16%) is in great shape, even snapping its very first podium ranking in June, while the Hyundai Creta is the best-selling SUV in the country with 45.605 units. It will however be under intense pressure from the Maruti Vitara Brezza over H2 2016. Small Indian crossovers are having the time of their life: the Mahindra KUV100 (26.142) and TUV300 (14.617) are the next most popular launches of 2016.

Datsun RediGO India June 2016. Picture courtesy motorworldindia.comThe Datsun RediGO is off to a much better start than the GO or GO+ before it. 

If the Tata Tiago is slowly climbing up the ladder (#17 in June), the Datsun RediGO could be just what the doctor ordered for the struggling reborn marque, up 25% so far this year to 13.572 sales and 1% share with the RediGO beating both the brand’s previous attempts for its first full month of sales in June at 2.925 units vs. all-time bests of 2.690 for the GO and 1.563 for the GO+.

Previous post: India June 2016: Hyundai Grand i10 on podium, Renault Kwid up to #5

One year ago:: India 1st Half 2015: Maruti, Hyundai and Honda impress

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India June 2016: Hyundai Grand i10 on podium, Renault Kwid up to #5

Hyundai Grand i10 India June 2016. Picture courtesy autocarindia.comThe Hyundai Grand i10 posts its very first podium finish in India in June. 

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The Indian new car market slows down its growth in June to just +2% to 222.252 ex-factory deliveries, partly due to fire outbreak in one of Maruti’s plants which incurred a 10% year-on-year drop for the market leader to 92.133 sales and a meagre 41.5% share vs. 46.4% year-to-date. Hyundai and Mahindra both improve by 10%, Toyota is up 30%, Tata up 22%, Renault up 173%, Ford up 109% and Datsun up 188% but Honda implodes at -38%.

India 2016 06 A segmentThe Renault Kwid’s impact on Maruti Alto sales is clearcut. 

The reason behind Renault’s surge is well-known: after a slump in May, the Kwid is back to its now-legendary glory with 9.450 sales at a best-ever 5th place. The Maruti Alto is clearly hit at -25% to just 15.750 sales, its lowest monthly score in almost four years – since August 2012 when sales were disrupted by labour unrest… The Maruti DZire (-29%), Wagon R (-10%) and Swift (-48%) also struggle, meaning the Hyundai Grand i10 leaps onto the podium for the very first time thanks to deliveries up 41% to 12.678. The Toyota Innova continues on its impressive run with the new Crysta generation at #8 (+97%) while the Hyundai Creta reclaims the title of best-selling SUV in India at 7.700 sales vs. 6.673 for the Maruti Vitara Brezza.

Dastun RediGO India June 2016. Picture courtesy automobilians.comDatsun RediGO India June 2016. Picture courtesy ndtv.comThe RediGO is already Datsun’s biggest success in India.

The Tata Tiago improves 6 spots and 28% on its May score to land at #17 with 4.205 sales, the best scores of any Tata nameplate since the Indica/Vista hit #16 and 4.287 units in March 2014Ford is pushed by the Ecosport (+26%) and Aspire (#31) while for recently-resucitated brand Datsun the story is starting to get interesting. The GO, launched in February 2014, peaked at a paltry 2,690 sales in April 2014 while the GO+ was even more of a flop, with a personal best of just 1.563 in April 2015. The RediGO beats them both for its first full month of deliveries, up 30 spots on its inaugural May ranking to #26 with 2.925 sales. Could Datsun have cracked the magic formula with the RediGo, based on the same platform as the Kwid?

Previous month: India May 2016: Innova up, Kwid down, Datsun RediGo lands

One year ago: India June 2015: Maruti DZire leads, Hyundai Creta lands

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India May 2016: Innova up, Kwid down, Datsun RediGo lands

Toyota Innova Crysta India May 2016. Picture courtesy quikr.comThe new Innova Crysta lifts Toyota to 4th place overall.

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The Indian new car market is up a hot 7.5% year-on-year in May to 229.367 registrations, lifting the year-to-date total up 7.6% to 1.188.119 units. The Top 4 brands all beat the market, resulting in a consolidation atop the ranking: leader Maruti is up 11% to 113.162 sales and a mammoth 49.3% share vs. 47.4% year-to-date, Hyundai is up 10% to 18% share and Mahindra is up 14% to 8% of the market. Toyota gains three spots on April and its year-to-date ranking to land at #4 with 12.614 deliveries (+10%), mainly due to the success of the new generation Innova Crysta, up 44% on the previous model a year ago. Honda freefalls at -26% as the all-new BR-V up 21 spots to #29 cannot compensate the crumbling down of its bread-and-butter City (-56%) and Amaze (-62%). Similarly, Tata (-23%) is now relying on the Tiago for 38% of its total sales now that the Indica (-72%) and Manza (-71%) have all but disappeared and the Nano (-37%), Zest (-17%) and Bolt (-17%) are getting even more discreet by the minute.

Renault Kwid India May 2016. Picture courtesy motorbeam.comSurprisingly low score for the Renault Kwid this month. 

But the surprise comes from Renault, brilliantly up to #4 in April but back down to #7 with 3.6% share this month – still up 132% year-on-year however. The reason: the Kwid drops 43% on April from 9.795 to just 5.600 units. This goes against what the order books and the ramping up of the production would have let us to believe, but Renault advances factory maintenance and parts disruption as a justification. The French carmaker is the new kid on the block in India and cannot afford to lose the ground it has gained so fast in the past twelve months: Maruti and its Alto are already starting to breathe a sigh of relief at -12% vs. -23% last month… Ford (+22%) and Datsun (+37%) are the only two other mainstream brands to gain ground year-on-year.

Datsun Redi-GOThe Datsun RediGo has landed in India. 

Back to the Alto falling below 20.000 monthly sales but remaining on top above the DZire (-14%) and Wagon R (+6%) while the Swift skids 28% due to increased cannibalisation from the Baleno, hitting its best ranking so far this year at #7. The Hyundai Grand i10 posts its strongest volume of the year: up a splendid 19% to 12.055 with the Elite i20 close behind a 10.472 (+1%). The Maruti Vitara Brezza breaks into the overall Top 10 for the first time to remain the most popular SUV in India, but just: at 7.193 sales, the Hyundai Creta (7.057) is breathing on its neck while the Mahindra KUV100 confirms it is an instant blockbuster at #3 in the SUV placing (4.446). The Maruti Ciaz is segment leader by far at #15 with 5.188 sales vs. just 3.305 for the Honda City. Finally, we welcome the Datsun RediGo at #56 with 576 sales. Although aimed at the Maruti Alto and Renault Kwid, it will struggle to reach the same heights based on the poor performances of the GO and GO+ before it.

Previous month: India April 2016: Leader Alto down 23%, hit by Kwid?

One year ago: India May 2015: Maruti Alto up 31%, Lodgy Renault’s best-seller again

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India April 2016: Leader Alto down 23%, hit by Kwid?

Renault-Kwid-Vs-Alto India April 2016. Picture courtesy gaadiIs the Renault Kwid responsible for the Maruti Alto’s 23% drop this month?

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The Indian light vehicle market is enjoying a speedy recovery this year with April volumes up 12% to 241.720 units, lifting the year-to-date total to 958.752, up 7% on the same period in 2015. Gains have been restricted to the cities though, with the countryside still lagging behind according to local publication Autocarpro.co.in. The big news this month is the 23% drop of the Maruti Alto to just 16.583 sales, its lowest monthly score in almost three years (since May 2013). Two theories on this drop: either Maruti is slowing down production in preparation for the facelifted version coming up shortly, or its direct competitor and recently launched the Renault Kwid (another record 9.795 sales this month) has hit it at its core. Given vehicle sales in India are ex-factory deliveries to dealerships, the latter option is well within the realm of possibles: dealers are now reacting to a possible Alto weakness by ordering less.

156372The Renault Kwid has eaten into Maruti Alto sales since its launch last September. 

Impressively, the Alto drop as well as those of the Swift (-15%) and DZire (-28%) do not affect Maruti’s results in the least: the manufacturer even beats the market with sales up 16% to 117.045 for a mammoth 48.4% market share vs. 47% so far in 2016. This is the result of very strong performances by two nameplates launched in the past year: the Baleno is up 3 spots on March to #8 with 9.562 sales and, most interestingly, the Vitara Brezza launched last month is up to an excellent #12 with 7.832 units, missing out on the “#1 SUV in India” title by a mere 68 units to the Hyundai Creta (7.900). On top of it, the Wagon R resists well (+10%), the antediluvian Omni is up 28% in 10th place and the Ciaz up 22% to 5.702 sales, threatening the Honda City, segment leader at 5.793 units (-29%).

Maruti Vitara Brezza India April 2016. Picture courtesy gaadiwaadi.com2nd month on sale and just missing out on the #1 SUV in India title: the Maruti Vitara Brezza. 

Hyundai (+10%) improves slightly slower than the market but still manages a strong 17.5% share vs. 16.9% year-to-date while Mahindra is up 22% in third position to 21.108 units and 8.7% thanks to the success of its new range of small SUVs: the KUV100 up to #19 with 5.097 sales, the TUV300 ranks #31 with 1.928 but the NuvoSport is down a worrying 13 spots for its 2nd month in market at #54 with 553 sales. The Bolero suffers though: it is down 34% and longer the best-selling SUV in the country, a title that now goes to the Hyundai Creta for now.

Ford Endeavour India April 2016. Picture courtesy motortrend.inThe Ford Endeavour outsells the Toyota Fortuner to lead its segment.

Taking advantage of a particularly weak month by Honda down 17% to #6 despite the arrival of the BR-V (#50), Renault signs a fantastic 4th place overall with 12.426 sales, more than triple its April 2015 volume (+211%) and the brand’s new monthly record, beating its March result by two units. One culprit: the Kwid. It is now time for Renault to crank up its production again to see whether it can truly threaten the reign of the Maruti Alto, which would be an incredible performance for the French manufacturer. In 5th position, Tata is up just 3% as its much-anticipated (and -needed) Tiago is back in the charts at #24 with 3.022 sales. This is still meagre in a segment where it would need to reach at last 8.000 monthly units to play with the big boys. Notice also Mercedes up 16% and Ford up 37% thanks to the Aspire (#40) and Endeavour up 11 spots on March to #51 and now segment leader above the Toyota Fortuner (-69%).

Previous month: India March 2016: Renault Kwid officially a hit, breaks into Top 5

One year ago: India April 2015: Renault Lodgy lands with 2.032 sales

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India March 2016: Renault Kwid officially a hit, breaks into Top 5

Renault Kwid India March 2016Officially a blockbuster: the Renault Kwid

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The Indian new vehicle market is in good shape in March, the last month of the local financial year, with sales up 7% year-on-year 252.445 units – also lifting the 1st quarter total up 7% to 717.032 sales. Maruti brilliantly beats the market with volumes up 15% to 118.895 and 47.1% share, distancing Hyundai at 16.3% (+4%) and Mahindra at 9.3% (+16%). Honda (-23%), Tata (-44%) and Toyota (-43%) all drown, whereas Ford (+44%) shines but once again the hero of the month is French manufacturer Renault which sees sales almost triple year-on-year (+160%) to an all-time record 12.424 units and 4.9% share, earning it a sparkling 5th place overall in the brands ranking. All this thanks to the sales hit of 2016 so far: the Renault Kwid.

Maruti Alto 800 Renault Kwid Hyundai Eon India March 2016. Picture courtesy motorbeam.comBattle for ultra low-cost supremacy: can the Kwid tease the Alto?

As predicted last month, the Kwid surges 29% on its February score to hit 9.743 sales now that its monthly production rate has been increased to 10.000 units. The Kwid beats all Hyundais to become the best-selling non-Maruti nameplate in India – officially crowing it as a blockbuster – and has now sold 41.205 units since its launch just six months ago. Note the final ranking places it at #6 but Hyundai i20 (1.934) and Elite i20 (8.713) sales are combined. The Kwid beats the Elite i20 alone. At this rate, the Kwid should hit 100.000 sales within 12 months of launch by September 2016, a historical milestone for Renault which is still a very young brand in India. From a tiny 1.406 units in 2011, Renault went on to sell 35.157 cars in India in 2012, 64.368 in 2013 thanks to the success of the Duster, 44.793 in 2014 and 53.418 in 2015. Led by Carlos Ghosn, the company has managed to leverage learnings stemming from a decade of low-cost manufacturing through the “entry range” sold under the Dacia brand in Europe and northern Africa, but also learn from partner company Nissan’s Datsun debacle in India to finally crack the ultra low-cost equation.

2-1Maruti sales and market share – past 15 years. Source: autopunditz.com 

Maruti Vitara Brezza India March 2016. Picture courtesy motoroids.comFirst month of sales for the Maruti Vitara Brezza, landing directly at #15.

As usual, Maruti has a tight grip on the rest of the Top 10 best-selling models, monopolising the Top 4 with the Alto (-11%), DZire (-1%), Wagon R (-4%) and Swift (-13%) but also adding the Celerio (+75%) and Omni (+9%) with the all-new Baleno lurking at #11 with a solid 6.236 sales. But wait there’s more: March sees the launch of the much anticipated Vitara Brezza – a shorter version of the Vitara sold worldwide – landing directly at an outstanding 15th place with 5.563 units sold. This places the Brezza already at #3 in the Indian SUV ranking below the Hyundai Creta (8.163) and Mahindra Bolero (6.211).

Mahindra NuvoSport India March 2016Mahindra launches its third small SUV in 7 months: the NuvoSport. 

Mahindra can’t stop churning out new SUVs: after the TUV300 last September (#27 this month) and the KUV100 last January (#20 in March), we now welcome the NuvoSport, yet another mini-crossover with polarising design. The NuvoSport lands at #41 with 1.298 sales in March. With a lot resting on its shoulders, the Tata Tiago cannot afford a flop. Yet it looks like we are headed this way again, which would make it three flops in a row for Tata after the bolted launches of the Bolt (#50) and Zest (#33). The Tiago disappears from the ranking with zero sales this month. Keep in mind Indian sales are wholesale figures (ex-factory), so this means Tata dealers didn’t order any more Tiago in March after getting just over 1.000 in February.

Previous month: India February 2016: Renault Kwid hits #8 overall, Tata Tiago lands

One year ago: India March 2015: Hyundai Elite i20 breaks volume record

Full March 2016 Top 20 brands and Top 10 models below.

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