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Chile May 2015: Kia threatens Chevrolet for #1 spot

June 11th, 2015 No comments

Kia Rio Chile May 2015Kia Rio

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The Chilean new car market is still in difficulty in May: down a harsh 16% year-on-year to 21.184 registrations, bringing the year-to-date total to 107.861 units after 5 months, down 23% on 2014 which was already down 9% on 2013. Chevrolet remains the most popular manufacturer in the country, but just: at 2.301 units and 10.9% share the American carmaker is over 3 percentage points below its year-to-date level (14.3%) and just 42 units above Kia at 2.259 deliveries and 10.7%. Nissan rounds up the podium like in April thanks to 1.806 sales and 8.5% while Hyundai is back up 3 spots on April to 8% share and remains #3 year-to-date at 8.8%. Mazda is well above its YTD level once again at 5.2% vs. 4%, Volkswagen is up 7 ranks to #12, BMW is up 4 to #19 and Great Wall at #18 and 1.5% leads a Chinese contingent representing 8.8% of the Chilean market vs. 8.1% year-to-date.

Previous month: Chile April 2015: Chevrolet leads, Mazda up in market down 13%

Last year: Chile Full Year 2014: Chevrolet leads in market down 11%

Full May 2015 Top 60 All-brands Ranking Table below.

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Categories: Chile

Chile April 2015: Chevrolet leads, Mazda up in market down 13%

May 12th, 2015 No comments

Mazda3 Chile April 2015. Picture courtesy motortrend.comMazda holds 5.1% of the Chilean new car market in April.

* See the Top 60 All-brands by clicking on the title *

New light vehicle sales in Chile slow down their fall in April at -13.5% to 23.084 registrations, bringing the year-to-date total to 86.677 deliveries, still down a harsh 24% on 2014. Chevrolet remains sovereign thanks to 3.268 sales and 14.2% share, above Kia back to the #2 spot it holds year-to-date at 2.426 and 10.5% while Nissan recedes to third place with a still above-average 8.3% share and Suzuki remains 4th at 7.6%. Toyota (7%) and Mitsubishi (6.3%) are both up one spot on March, overtaking a very weak Hyundai down to #7 and 6% vs. #3 and 9% year-to-date and #2 over the FY2014. Mazda is up two ranks to #8 and 5.1% share vs. 3.7% so far in 2015 and Great Wall (#17 at 1.4% share) leads a contingent of 23 Chinese brands adding up to 7.7% of the Chilean market in April vs. 7.9% so far in 2015.

Previous month: Chile March 2015: Nissan up to #2 in market down 23%

Previous year: Chile Full Year 2014: Chevrolet leads in market down 11%

Full April 2015 Top 60 All-brands Ranking Table below.

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Categories: Chile

Chile March 2015: Nissan up to #2 in market down 23%

April 14th, 2015 No comments

Nissan X-Trail Chile March 2015Nissan X-Trail

* NOW UPDATED with the Q1 2015 Top 20 models and March Top 60 All-brands *

No sign of recovery for the Chilean new car market, down another 23% year-on-year in March to 21,469 registrations, bringing the first quarter total to 63,593, down a harsh 27% on 2014. Chevrolet cements its leadership of the market with 3,415 sales and 15.9% share and we have a surprise in 2nd place this month: Nissan is up 3 spots on February and on its year-to-date ranking thanks to 2,233 sales and 10.4% share vs. 7.8% so far in 2015. Kia is kicked down to #3 at 10.2% but overtakes sister company Hyundai year-to-date, the latter being down to a paltry 5th place with 7.1% share in March. Suzuki ranks 4th with a strong 8.4% share, Mitsubishi is back up to #7, while the Chinese add up to 1,760 sales and 8.2% share, led once again by Great Wall (#19) followed by ChangAn (#20) and Chery (#21).

Mitsubishi L200 Chile 2015The Mitsubishi L200 is the best-selling nameplate in Chile so far in 2015.

We now have access to rare models data for Chile over the 1st Quarter 2015, and there are a few surprise atop the sales charts: the Mitsubishi L200 brilliantly takes the overall lead thanks to 2,381 sales and 3.7% share (vs. #5 in 2014), potentially thanks to reduced prices as the current model enters runout time. The L200 is now followed by the Hyundai Accent at 2,253 units, the Kia Rio at 2,193 and the Toyota Hilux at 2,099. #2 in 2014, the Chevrolet Sail drops to #5 so far this year whereas the 2014 leader the Chevrolet Spark falls to #17. Notice also the Nissan Versa at #10 and the Hyundai Grand i10 at #15.

Previous month: Chile February 2015: Chevrolet reclaims top spot in market down 29%

Previous year: Chile Full Year 2014: Chevrolet leads in market down 11%

Full March 2015 Top 60 All-brands Ranking Table below.

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Categories: Chile

Chile February 2015: Chevrolet reclaims top spot in market down 29%

March 18th, 2015 No comments

2015 Chevrolet Tahoe. (Photo by Brian Brantley/Brian Brantley Media, ©2015)The new generation Chevrolet Tahoe has just launched in Chile.

* See the Top 60 All-brands by clicking on the title *

Depressing times for new light vehicle sales in Chile: down another 29% year-on-year in February to 18,223 registrations after plunging by 30% in January. The year-to-date total stands at 42,124 units, down 30% on 2014. After lodging a surprise pole position last month, Hyundai falls down to #4 in February at 7.6%, enabling traditional leader Chevrolet to reclaim the brands throne both this month (18.6% share) and year-to-date (15.2%). Kia (11%) and Suzuki (8.9%) mechanically both go up one spot to #2 and #3 respectively but remain #3 and #4 year-to-date. Nissan (7%) stays above Toyota (6%), while Mazda (#7) and Mitsubishi (#9) exchange ranks vs. January. Chinese manufacturers struggle again at 8.8% vs. 11.4% over the FY2014, placing Great Wall (#17), JAC (#19) and Chery (#20) in the Top 20. GAC Gonow progresses at #28.

Previous month: Chile January 2015: Hyundai snaps #1 spot in market down 30%

Previous year: Chile Full Year 2014: Chevrolet leads in market down 11%

Full February 2015 Top 60 All-brands below.

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Categories: Chile

Chile January 2015: Hyundai snaps #1 spot in market down 30%

February 13th, 2015 No comments

Hyundai Accent Chile January 2015. Picture courtesy motortrend.comHyundai Accent

* See the Top 60 All-brands by clicking on the title *

After spending the last 4 months of 2014 in negative territory and finishing the year at -10%, the Chilean new market gets knocked out in January: down 30% year-on-year to just 23,891 registrations. Hyundai spectacularly snaps the top spot away from traditional leader Chevrolet thanks to 3,485 sales and 14.6% share vs. 3,024 and 12.7%, Kia remains third at 10.1% and both Suzuki and Nissan overtake Toyota to rank 4th and 5th respectively. Indian manufacturer Mahindra impresses, forging itself a spot inside the Top 10 at #10 with 3.4% market share. Chinese carmakers are a notch below their usual level in Chile, adding up to 10.4% share compared to 11.4% over the Full Year 2014, and even though 25 of the 60 brands selling at least one unit in January are Chinese, they are all ranked outside the Top 20: Great Wall leads at #21 followed by Chery (#22), JAC (#23), ChangAn (#24) and Geely (#26).

Previous post: Chile Full Year 2014: Chevrolet leads in market down 11%

Full January 2015 Top 60 All-brands below.

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Categories: Chile

Chile Full Year 2014: Chevrolet leads in market down 11%

January 17th, 2015 No comments

Chevrolet Sail Chile 2014Chevrolet Sail

* See the Top 65 All-brands by clicking on the title *

New light vehicle sales are down a harsh 11% year-on-year in Chile to 337,594 registrations, and local manufacturers association predicts an even worse 2015 down 18% to just 275,000 units. Chevrolet remains the most popular marque in the country but sees its sales slide down faster than the market at -17%, resulting in a shrunk market share of 13.9%. Hyundai (-6%) and Kia (-1%) complete the podium and both improve their share to 9.7% and 9.3% respectively. Toyota and Suzuki bypass Nissan (-31%) while Mitsubishi is the best performer in the Top 10 with deliveries actually up by 33% to 14,160 in 7th position.

Great Wall H3 Chile 2014Great Wall is the best-selling Chinese manufacturer in Chile.

Like in many Latin American markets, Chinese manufacturers are a force to be reckoned with in Chile with no less than 26 brands present in market (out of 65 ranked) even though their overall share is down to 10.6% in 2014 vs. 12% in 2013 due to sales down 22% to 35,711. Great Wall is the only Chinese carmaker in the Chilean Top 20 at #13 (-13%). It is followed by Chery (#21), JAC (#24), ChangAn (#25), Dongfeng (#26), BYD (#27) and Geely (#28).

Previous month: Chile November 2014: Kia up to 2nd place

One year ago: Chile 2013: Chevrolet Sail confirms top spot

Two years ago: Chile Full Year 2012: Chevrolet Sail dominates for the first time

Full Year 2014 Top 65 All-brands vs. Full 2013 figures below.

Models data will be added when available.

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Categories: Chile

Chile brands November 2014: Kia up to 2nd place

December 11th, 2014 No comments

GAC Gonow range Chile November 2014. Picture courtesy of masmotor.clChinese GAC Gonow is now among Chile’s Top 30 best-selling brands.

* See the Top 58 best-selling brands by clicking on the title *

We inaugurate a new monthly update on BSCB: Chile brands. New light vehicle sales in Chile are down a harsh 29% year-on-year in November to 24,286 deliveries, bringing the year-to-date total to 303,430 units, down 11% on 2013. Chevrolet remains the most popular brand in the country this month and by far with just under 3,900 sales and 16% share vs. 13.8% year-to-date.  Kia overtakes its stablemate Hyundai in November thanks to 2,573 units and 10.6% share vs. 2,131 and 8.8% for Hyundai which however stays #2 YTD at 9.7% vs. 9.3% for Kia. Toyota, Suzuki and Nissan follow like YTD. Further down, notice Mazda up to #8 and 3.7%, Citroen up to #12 and 2.8% vs. #18 and 1.6% YTD, Mahindra up to #14 and 2.2% vs. #19 and 1.5% and Chinese manufacturer GAC Gonow shooting up to #30 vs. #47 YTD thanks to a range solely composed of commercial micro vans and pickups. Overall, Chinese brands command 9.9% of the Chilean market in November vs. 10.8% YTD.

Previous month: Chile October 2014: Chevrolet Spark reclaims top spot off Sail

Previous year: Chile Full Year 2013: Chevrolet Sail confirms top spot

Full November 2014 Top 58 brands Ranking Table below.

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Chile October 2014: Chevrolet Spark reclaims top spot off Sail

December 8th, 2014 No comments

Chevrolet Spark GT Chile October 2014Chevrolet Spark GT

* See the Top 22 best-selling models and Top 63 brands by clicking on the title *

After delivering an all-time record year in 2013, new car sales in Chile are down a harsh 19% year-on-year in October to 25,459 registrations, bringing the year-to-date total to 279,144 units, down 9% on 2013. Brand-wise, over the first 10 months of 2014 Chevrolet remains the stand-out leader but sees its market share drop 1.4 percentage point over FY2014 to 13.6% thanks to 38,074 sales. Hyundai (9.8%) and Kia (9.2%) round up the podium like in 2013 with market shares on the up, while Toyota and Suzuki overtake Nissan to rank #4 and #5 respectively. Out of the 63 brands communicating official sales over the period, no less than 25 are Chinese (4 more than in 2013) even though their overall market share is down slightly to 10.9% vs. 11.3% in 2013. They are led by Great Wall (#13 above Volkswagen), Chery (#21), JAC (#23), ChangAn (#25) and Dongfeng (#26).

SSangyong Actyon Sports Chile October 2014Chile is the only country in the world to have the SSangyong Actyon Sports in the Top 10.

In the models ranking we have access to 9 months 2014 data, the first official data in over a year. The Chevrolet Spark is back to the pole position thanks to 10,271 sales, however this includes both generations still on sale in the country under the Spark and Spark GT names. The Chevrolet Sail is only 69 units below in 2nd place, while the Kia Rio, Hyundai Accent and Mitsubishi L200 all fight a very tight battle for third position. Notice also the SSangyong Actyon Sports at #8, the Suzuki Alto at #15 and the Suzuki Grand Nomade (aka Grand Vitara) at #19.

Previous post: Chile: 2004-2013 Historical Data now available

Previous year: Chile Full Year 2013: Chevrolet Sail confirms top spot

Full 9 months 2014 Top 22 models, 10 months Top 63 brands Ranking Tables below.

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Categories: Chile

Chile: 2004-2014 Historical Data now available

May 25th, 2014 No comments
Categories: Chile

Chile Full Year 2013: Chevrolet Sail confirms top spot

February 2nd, 2014 1 comment

Chevrolet Sail Chile 2013. Picture courtesy of olx.clChevrolet Sail

* See the Top 10 models and Top 60 brands by clicking on the title! *

The Chilean new car market is up a very solid 11% year-on-year in 2013 to 378,240 registrations, way higher than the 350,000 forecast at the start of the year and to my knowledge an all-time record for the country. In the brands ranking, Chevrolet remains the best-seller by far in spite of sales down 1% to 56,596 units, losing almost two percentage points of market share at 15%. Hyundai is down from 10.4% to 9.2% but stays #2 while Kia passes Nissan to become the third best-selling car market in the country with 8.4% share. Notice also Mazda up 48% and 9 spots to #9, SsangYong up 17% to #11, Mahindra up 52% to #15, Fiat up 49% to #16 and Mercedes up 62% to #19.

SsangYong Actyon Chile 2013. Picture courtesy of avtoclon.ruSsangYong Actyon

There are no less than 19 Chinese carmakers in the Chilean ranking this year: Great Wall still leads the way but is down 1% and 3 spots to #13, Chery down 4 to #20, JAC is up 25% but down two to #21, BYD is up 39% to #26, ChangAn up 79% to #29, Dongfeng up 109% to #30, MG up 50% to #31, ZNA up 63% to #35 and Foton up 200% to #36.

Nissan Terrano Chile 2013Nissan Terrano (NP300)

Model-wise, the most recent ranking available is for the first half of the year, if you have access to more recent data please make sure to get in touch! Over the period, the Chevrolet Sail leads the way by far with 4,453 sales, ahead of the Kia Rio at 2,670 units, the Nissan Terrano at 2,500 sales, the Hyundai Accent and Kia Morning. Notice also the SsangYong Actyon at #6 and the Renault Samsung SM3 (aka Fluence) at #8

Previous post: Chile Full Year 2012: Chevrolet Sail dominates for the first time

6 months 2013 Top 10 models and Full Year 2013 Top 60 brands Ranking Tables below.

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Categories: Chile