Australia June 2016: Hyundai i30 tops biggest month ever

Hyundai i30 Australia June 2016. Picture courtesy of Hyundai i30 posts the strongest sales month of any nameplate in Australia in 11 years. 

* Now updated with the Top 50 All-brands and Top 286 All-models by clicking on the title *

The political campaign leading to the federal election at the end of the month was feared to have disrupted new car sales in Australia in June, but the contrary ended up being true. The Australian market is up 2% year-on-year to break a new all-time monthly record at 128.569 units. Passenger cars hold 41.9% of the market, SUVs 35.8% and light commercials 19.6%. As is traditionally the case in June – the end of the financial year in Australia – business fleets are particularly strong: they gain 11% to 46.162 when private sales actually decline by 2% to 70.015 as do rental sales down 2% to 5.170 and government sales down 3% to 3.653.

Looking at market evolution by state, the biggest gains are recorded in the ACT (+13% to 2.133), Victoria (+5% to 34.262), South Australia (+5% to 7.613), Northern Territory (+4% to 1.240) and New South Wales (+3% to 43.449). Queensland sales are stable at 27.270 but Tasmania (1.853) and Western Australia (10.749) are both down 7%. The most frequent country provenance of cars sold in Australia in June is Japan (-1% to 34.017), Thailand (+7% to 31.848), South Korea (+23% to 20.765), Australia (+2% to 9.857), Germany (-6% to 8.695) and the U.S. (-24% to 5.257).

Kia Picanto Australia June 2016. Picture to the new Picanto and Cerato, Kia gains 41% and ranks 10th brand.

One year ago the Hyundai i30 surprised the entire industry by finishing on top, at the time posting the biggest monthly total in 8 years at 5.521 sales. Since, the i30 has transformed this fluke into a routine and in June it is the best-selling vehicle in Australia for the 4th consecutive month and the 6th time in the past 13 months. Its score, at 6.432 sales, up 16.5% on a year ago, is the biggest monthly volume for any nameplate in Australia since June 2005 when the Holden Commodore found 6.837 new homes. In fact, this result makes the Hyundai i30 only the third nameplate in the past 15 years to have scored at least one 6.000+ sales month, along with the legendary Ford Falcon (record at 6.923 in June 2003) and, again, the Holden Commodore (9.667 in October 2002). This score propels the i30 into the year-to-date pole position for the first time, a feat we detail in a separate H1 2016 update.

Toyota remains the most popular manufacturer in the country by far, following the market at +3% to 22.083 units and 17.2% share. The Japanese carmaker distances Mazda up 8% to 12.455 and 9.7% share and Hyundai up a splendid 12% to 12.300 and 9.6%. Holden (-5%) and Mitsubishi (-3%) follow but skid while Ford (+15%) continues to surge thanks to the Ranger, outselling the Hilux in its 4×4 variant this month. Kia (+41%), Subaru (+14%), BMW (+16%), Land Rover (+30%), Chinese LDV (+174%) and Jaguar (+209%) all post solid gains, whereas Isuzu Ute (-12%), Volkswagen (-16%), Peugeot (-30%), Volvo (-35%), Jeep (-55%) and Renault (-58%) crumble.

Previous month: Australia May 2016: Hyundai i30 leads, 133 units off YTD top spot

One year ago: Australia June 2015: Hyundai i30 surprise leader in record market

Full June 2016 Top 50 All-brands and Top 286 All-models below.

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Australia May 2016: Hyundai i30 leads, only 133 units off YTD top spot

Hyundai i30 Australia May 2016The Hyundai i30 is the best-selling vehicle in Australia for the third consecutive month. 

* Now updated with the Top 294 All-models and Top 50 All-brands by clicking on the title *

Australian new vehicle sales continue on their record-breaking pace, up 4% both in May (96.672) and year-to-date (469.571), on track to post a second consecutive year of all-time record sales. Private buyers did not contribute in any way to this record running this month with private sales down 4% to 47.424 just as business fleets gain 13.5% to 38.611, rental sales are up 17% to 3.983 and government sales up 2% to 3.807. South Australia (+10%), New South Wales (+6%) and Victoria (+3.5%) are the fastest growing States this month, with Western Australia the only one in negative at -5% just as the mining boom continues to cool down.

Toyota Hilux Australia May 2016The Toyota Hilux remains the #1 model year-to-date, but for just 133 units.

Passenger cars continue to lose ground at -6% to hold just 39.5% market share vs. 43.5% a year ago. Reversely, the SUV segment is on the rise again at +11% to 37.5% share vs. 34.9% a year ago. Light commercials are up 11% to account for 20% of sales. Business and rental fleet buyers are strong supporters of SUVs, up 25% per cent and 54% respectively on the same period last year. According to, the main sources of vehicles are: Japan (27.367 +2%), Thailand (23.064 +15%), South Korea (13.585 +29%), Germany (7.337 -3%), Australia (6.647 -7%) and U.S.A. (4.220 -14%).

Nissan Navara Australia May 2016The Nissan Navara is back among Australia’s Top 10 best-sellers. 

Sales leader Toyota outpaces the market in May at +12% to 17.201 and 17.8% share vs. 17.1% so far this year, ahead of Mazda up 10% to 9.9% share and Hyundai up 9% to 9.3%. Toyota reaffirms its market dominance this month: it is the #1 car brand, #1 SUV brand and #1 light commercial brand (Hyundai was the top-selling passenger car brand in April). Despite volumes down 7%, Holden is back above archenemy Ford (+10%) after being overtaken for the first time in 17 years last month. Kia (+26%), Nissan (+25%), Mercedes (+22%) and Land Rover (+19%) deliver the largest year-on-year gains among the Top 20 brands whereas Honda (-14%), Volkswagen (-18%), Renault (-30%) and Jeep (-54%) fall apart.

Kia sales are up 26% in May.

Among smaller brands, Infiniti (+30%), Volvo (+39%) and Jaguar (+189%) take off as does Chinese light commercial manufacturer LDV (aka Maxus) up 4-fold on its May 2015 score to 139 sales, the brand’s strongest monthly volume in the two years it has been in Australia. Other Chinese fares Foton (-34%), Great Wall (4 sales) and Chery (one unit sold) remain extremely discreet, while Haval hasn’t been able to communicate any sales figures just yet despite being in market since last October. Another newcomer is U.S. pickup truck maker Ram, selling 21 units in May and crossing the 100 unit-mark year-to-date at 104, with the very first unit of SLT Big Horn being registered this month.

LDV G10 Australia May 2016LDV G10 – China’s LDV sales in Australia are up 321% in May. 

Over in the models ranking, it’s another surprise at the top: the Hyundai i30 posts a third consecutive month in pole position thanks to sales shooting up 126% year-on-year to 3.771, the first vehicle to do so since the Toyota Corolla in Feb-Mar-Apr 2015. Less than a year ago in June 2015, the i30 managed its very first #1 ranking here and by then it was only the second month in history that a Hyundai nameplate topped Australian sales charts outright, along with the Excel in June 1998. Thanks to this stunning performance, the i30 now adds up to 16.425 sales year-to-date (+60%), leapfrogging both its direct competitors the Toyota Corolla (16.117) and Mazda3 (15.976) and falling just 133 units short of the YTD pole position still held by the Toyota Hilux (16.558).

Suzuki Vitara Australia May 2016. Picture courtesy Australian Top 50 ranking for the new Suzuki Vitara. 

The Ford Ranger holds strong in 5th place (+26%), the Holden Commodore manages a rare month in positive (+2%), and the Mazda CX-5 is once again the best-selling SUV in Australia and continues to progress (+7%) despite the tremendous success of its little brother the CX-3, up 40% year-on-year to #14 overall. The Nissan Navara reappears inside the Top 10 for the first time since last January thanks to sales up 113% to 1.752. The Hyundai Tucson (1.643) is breathing on the Toyota RAV4’s neck (1.695), the Hyundai Accent (+101%) more than compensates for the discontinuation of the i20, with the Subaru Forester (+28%), Honda HR-V (+26%), Mitsubishi Outlander (+64%) and Nissan Qashqai (+70%) all posting spectacular gains.

Mitsubishi Pajero Sport Australia May 2016. Picture courtesy have embraced the Mitsubishi Pajero Sport’s controversial design.

Among recently launched nameplates, below the Hyundai Tucson reigning supreme at #12, the Suzuki Vitara gains 14 spots on April to break into the Australian Top 50 for the very first time at #39, the Mitsubishi Pajero Sport is up 17 to #60, the Mercedes GLC down 8 to #62 and the Toyota Fortuner down 4 to #66. After an extravagant score in April (#35), the Ford Mustang falls back to more realistic levels (#75) yet still dominates its segment. For its first full month of sales, the Kia Picanto takes the lead of its (flailing) segment at #107, while the Mercedes GLS s up 41 ranks to an excellent 132nd spot. Finally, we welcome the Bentley Bentayga in the Australian sales charts this month at #252.

Previous month: Australia April 2016: Hyundai i30 #1 again, Ford above Holden for first time in 17 years

One year ago: Australia May 2015: Discounted Toyota Hilux takes the lead

Full May 2016 Top 294 All-models and Top 50 All-brands below.

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Australia April 2016: Hyundai i30 #1 again, Ford > Holden for 1st time in 17 years

Hyundai i30 Australia April 2016. Picture courtesy of Hyundai i30 is the best-selling model in Australia for the 2nd straight month.

* NOW UPDATED with the Top 50 All-brands and Top 285 All-models – see title *

The Australian new car market continues to evolve at record levels in April with sales up 7% year-on-year to 87.571 registrations, lifting the year-to-date total up 4% to a record-breaking 372.899 deliveries in four months. The dynamism is widespread as every state and territory is up except Western Australia (-0.1%) but it is also artificial as this month’s year-on-year gains are solely do to business fleets up 20% to 34.833 whereas private sales are actually down 0.6% to 42.967. The SUV segment continues to grow but is slowing down at +7% to 36.3% market share with passenger cars also up for once at +5% to 41.9% share and light commercials (pickups and vans) are up 14% to 20% share with 4×4 utes (Australian slang for pickup trucks) up 12%. Imports are coming from Japan (23.232 units, down 5%), Thailand (20.073, up 20%), South Korea (13.079, up 29%), Germany (7.350, up 7%), the U.S. (4.355, up 3%) and England (2.416, up 23%) while Australian-made cars – a disappearing act – are down 4% to 6.150 sales or just 7% market share.

A few very momentous events occurred in Australia this month that are indicating 2016 could be another year of significant changes in both the brands and models rankings…

Hyundai Elantra Australia April 2016. Picture courtesy a new Elantra and the next i30 coming soon, can Hyundai tease Toyota for #1?

1.  Hyundai is the best-selling passenger car brand for the first time in history

If Toyota leads the brands ranking as usual with sales up a market-beating 8% to 16.567 and 18.9% market share, Hyundai comes in at a stunning 2nd place with deliveries up 20% to 8.643 and 9.9% share, overtaking Mazda up 5% to 8.461 and 9.7%. But if we look at passenger cars specifically (excluding SUV and commercials), Hyundai is the most popular brand in Australia for the first time in its 30 year-history in the country, outselling perennial market leader Toyota. Hyundai sold 6.324 passing cars in April vs. 6.035 for Toyota, 4.062 for Mazda and 3.514 for Holden. Volkswagen (3.068), Ford (2.045), Kia (2.011), Mercedes-Benz (1.850), BMW (1.298) and Audi (1.131) follow. The main reason behind this exploit is the continuing strength of the Hyundai i30, boosted by $19,990 with free auto drive-away offer to clear out the current generation of the model. As a result the i30 is up 80% year-on-year in April to 4.143 sales and up 47% year-to-date to 12.654, now only 79 units off the Mazda3 and, incredibly, 229 sales off the overall pole position for 2016 so far… This is the 4th time in the past 12 months the i30 is the best-selling car in Australia whereas it had never happened before. The Accent, up 178% to #10, add up to a very impressive performance by the Korean manufacturer in April.

Ford Mustang Australia February 2016. Picture courtesy Mustang and Ranger help Ford outsell Holden for the first time in over 17 years. 

2. Ford outsells Holden for the first time since 1999

Just as its local manufacturing operations are about to fold, Ford manages to soar by 33% year-on-year this month to 4th position overall with 6.842 sales, outselling its archenemy Holden at 6.710 (-5%). This order had not occurred in over 17 years – since January 1999 exactly when Ford sold 8.591 units vs. 8.335 for Holden. Then, the Ford Falcon and Holden Commodore were by very far the country’s best-sellers. How times have changed… Holden still leads year-to-date with 29.299 sales (-8%) vs. 25.484 (+18%). Ford’s score has almost everything to do with the tremendous success of the Ranger which accounts for a massive 45% of its sales (more on this below). But the brand’s second best-seller is a surprise: the Mustang at 690 units, meaning it shoots up well inside the Top 50 to a record #35! The demand for the sexy american muscle car is off the charts in Australia, inducing a waiting list going all the way to the 2nd half of 2017.

Toyota Hilux Australia April 2016The Toyota Hilux is now #1 year-to-date in Australia.

4. The Toyota Hilux is the best-selling nameplate so far in 2016

Thanks to 3.384 units in April (+21%), the Toyota Hilux reaches 12.883 sales year-to-date (+14%), edging past both the Toyota Corolla (12.784) and Mazda3 (12.733) to snap the year-to-date pole position. It is not the first time this happens but if the Hilux ends 2016 in the lead it would be its very first annual victory. This performance is achieved just as the Hilux is under intense pressure from the Ford Ranger, itself accessing the podium for the very first time in the nameplate’s history at #3 with 2.973 sales (+35%), even outselling the Hilux in the more profitable 4×4 category at 2.543 vs. 2.452.

Mazda CX-3 Australia April 2015. Picture courtesy CX-3 is now one of Australia’s 10 best-sellers

5. The Mazda CX-3 breaks into the Top 10 for the first time

Illustrating the fast shift from passenger cars towards crossovers and SUVs we are witnessing in Australia (and the world), in April the sub-compact Mazda CX-3 breaks into the Top 10 for the first time, ranking 9th with 1.604 sales, up 15% year-on-year and only a little more than a year after its launch in the country. The CX-3 places 2nd best-selling SUV in Australia this month below the… Mazda CX-5 at 1.675 sales, and is to blame for the weaker Mazda3 sales this year (-5%). The Hyundai Tucson, another recently launched SUV, continues to impress at #15.

Mercedes GLC Australia April 2016The Mercedes GLC is about to enter the overall Australian Top 50.

6. Australians can’t get enough premium cars

Seven of the ten Top 30 brands delivering double-digit year-on-year gains in April are luxury brands: Mercedes is up 24% to leap to a fantastic 9th place overall and 3.8% market share, beating Subaru thanks to its very successful new SUV lineup including the GLC now #54. BMW is up 58% to jump to #12, Land Rover is up 22% to #19, Lexus up 24% to #20, Volvo up 57% to #21 and Jaguar up 186% to #27. The other two double-digit performers being Chinese LDV (+224%) at a still discreet 110 sales and Kia up a stunning 31% to #11 and 3.025 sales. On the other hand, Jeep continues its freefall at -49%. Recently arrived on Australian shores, U.S. pickup manufacturer Ram sells 29 units, adding up to 83 since launch, and the Citroen C4 Cactus makes its first appearance at #215.

Previous month: Australia March 2016: Third win in 10 months for the Hyundai i30

One year ago: Australia April 2015: Mazda CX-3 only 10 units off Top 10

Full April 2016 Top 50 All-brands and Top 285 All-models below.

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Australia March 2016: Third win in 10 months for the Hyundai i30

Hyundai i30 Australia September 2015. Picture courtesy’s the third overall win for the Hyundai i30 in less than a year.

* Now updated with the Top 284 All-models and Top 20 brands – click on title to see *

Despite a slight 0.5% drop in March to 104.512 registrations, the Australian new car market is still on record-beating pace so far in 2016 with sales up 3% over the first Quarter to 285.328 units. State-wise, New South Wales (Sydney) continues on its impressive run with sales up 6.5% and, with ACT (Canberra) up 4%, is the only State to gain ground year-on-year, with Western Australia (Perth) dropping a worrying 8% in the wake of the mining slowdown affecting the region. SUV sales continue to pull the market up at +8% to 38.437 sales and 38% share in March vs. -9% to 43.652 and 41.5% for passenger cars, while light commercials (including pickups) are up 7% to 19.741. Even though it is evolving at record heights, the Australian is artificially pulled by fleet sales in March (+9%), with rental sales up 1% but government sales down 5% and, most tellingly, private sales down 6% to 51.976 or 49.7% share.

Land Rover Discovery Sport Australia March 2016Land Rover outsells Jeep in Australia in March and for the first time in at least 5 years. 

Slowly but surely skidding towards an all-importing market once Ford, Holden and Toyota end local manufacturing by 2017, imports from Japan (28.690), Thailand (25.405), Korea (14.683) and Germany (7.386) all accounted for more than Australian-made cars (7.360). Brand-wise, Toyota struggles again at -6% but still leads by far a 17.1%, Mazda is up by a tiny 0.1% to 9.8% share while Hyundai shoots up 11% to 9.3%, a comfortable 1.3 pp above Holden at 8% (-3%). Inside the Top 10, Mitsubishi (+3%), Ford (+4%), Mercedes (+7%) but most impressively Subaru (+21%) all see their volume rise.

Subaru Outback Australia March 2016Australian Subaru sales are up a cool 21% in March.

Below, Kia (+15%), BMW (+15%), Isuzu Ute (+50%), Volvo (+58%), Jaguar (+233%) and Chinese LDV (+281%) post significant gains. Among SUV specialists, Land Rover (+52%) overtakes Jeep (down a scathing 61%) for the first time in at least 5 years, whereas just one year ago, the American brand outsold Land Rover almost 3-to-1 (2.920 vs. 1.020). The passenger vehicle brands ranking tells a vastly different story, with Hyundai (7.245) trailing Toyota (7.253) for the overall lead by only 8 units. Mazda (4.871), Holden (4.460), Volkswagen (3.297), Kia (2.191), Mercedes (2.117), Ford (1.677) and Honda (1.673) follow. In the SUV aisle, Toyota leads as well (5.303) ahead of Mazda (4.121), Nissan (3.775), Subaru (3.526), Mitsubishi (3.086) and Holden (2.082).

Hyundai Accent Australia March 2016. Picture courtesy incursion inside the Australian Top 10 for the Hyundai Accent. Picture

The models ranking sees another momentous event. After June and September 2015, the Hyundai i30 manages a very impressing third win overall in ten months thanks to sales doubling year-on-year to 4.198, clearly ahead of its direct competitors the Toyota Corolla at 3.612 (-15%) and Mazda3 at 3.145 (-12%). Even though this win comes on the back of factory drive-away deals, the i30’s frequency at the top over the past year means its success isn’t a freak event anymore and it now has to be taken into account for the race to the overall title of best-seller in Australia, at a time when passenger cars are in great difficulty. Hyundai also manages to place the Accent at a record 9th place in March, but the Tucson drops out of the Top 15 after ranking at a very impressive 5th place in January.

Toyota Hilux Australia March 2016. Picture courtesy Toyota Hilux is in 2nd place overall in March. 

Pickup trucks are now purchased as SUVs, and with new generations recently launched, the Toyota Hilux at #2 overall (+16%) and the Ford Ranger at #5 (+22%) are on a roll, with the Mitsubishi Triton at #6 and the Isuzu D-Max hitting an all-time high 12th place overall thanks to 1.792 sales. The Mazda CX-5 at #8 (-4%) remains the most popular SUV in the country and is only marginally affected by the arrival of the smaller CX-3 (#14), while the Nissan X-Trail cracks the Top 10 and the Subaru Forester is up 35% and 11 spots on February to #15.

Previous post: Australia February 2016: Now with Top 285 All-models (BSCB Exclusive)

Previous month: Australia February 2016: Mazda, Hilux and Ranger shine in record month

One year ago: Australia March 2015: SUV sales push market up 8%

Full March 2016 Top 284 All-models and Top 20 brands below.

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Australia February 2016: Now with Top 285 All-models (BSCB Exclusive)

Ford Mustang Australia February 2016. Picture courtesy Mustang. Picture courtesy

* See the Top 285 All-models Ranking Table by clicking on the title *

After the traditional Top 10 models and All-brands rankings, we now have access to the full detail of the models ranking in February for Australia. Beyond the familiar Top 10, some particularly strong performances by the Nissan X-Trail (#11), Mitsubishi ASX (#12), Honda HR-V (#23), Mitsubishi Outlander (#27) and Ford Mondeo (#66), are to be noted. Among recent launches, the Mercedes GLC (#49) maintains its lead over its larger sibling the GLE (#76), while the Mitsubishi Pajero Sport (#70) remains above the Ford Everest (#74) and Toyota Fortuner (#80). The Ford Mustang is down 13 spots on January to #77, however this is more a sign of imports struggling to keep up with deliveries as the waiting list for a new Mustang in Australia now goes well into 2017.

Previous post: Australia Full Year 2015: Exclusive State by State rankings available

Previous February post: Australia February 2016: Mazda, Hilux and Ranger shine in record month

One year ago: Australia February 2015: Toyota Corolla #1, Mazda CX-5 hits record #6

Full February 2016 Top 285 All-models Ranking Table below.

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Australia Full Year 2015: Exclusive State by State rankings available

Toyota Hilux Australia 2015Toyota Hilux – Australian mining spec.

* See each State’s Top 100 best-selling models by clicking on the title *

For the 5th consecutive year on BSCB we can share now with you the best-sellers in each Australian State/Territory, this time extending the data to the State Top 100 models. This is exclusive data you won’t find anywhere else on the web. Like in 2013 and 2014, despite ranking third nationally the Toyota Hilux is the only nameplate to post three wins (Queensland, Western Australia and Northern Territory), while the Mazda2 is now the only car winning twice (Victoria and Australian Capital Territory) as the Toyota Corolla, leader in the #1 State New South Wales, loses its throne in Tasmania where the Ford Ranger lodges its first ever win. The Holden Commodore remains #1 ‘at home’ in South Australia, a position it last held nationally in 2010.

VW Golf Australia 2015. Picture courtesy of VW Golf shoots up to #5 in New South Wales. Picture

New South Wales (Sydney)

New car sales are up 7% year-on-year in NSW, cementing its leading State status at 380.858 registrations. Once almost identical to the national ranking, the NSW model charts differentiate itself this year: below the Toyota Corolla (-3%) and Mazda3 (-7%), the Hyundai i30 overtakes the Toyota Hilux to jump onto the podium while the VW Golf surges 24% to a splendid 5th place vs. #10 nationally. The Mazda CX-5 resists at #8 with the Nissan X-Trail at #12 (+45%) and the Toyota Kluger at #14 (+23%) also lodging excellent results. The Subaru Outback is #20 vs. #27 nationally and the Audi A3 is #42 vs. #57.

Mercedes C Class Australia 2015The Mercedes C-Class hits its highest ranking in Victoria at #15 overall. 

Victoria (Melboune)

The Victorian new car market is a little shyer at +4% to 315.389 sales in 2015. The Mazda3 holds onto its pole position, but just: at -12%, its advantage over the Toyota Corolla (-4%) is now only 300 units The Holden Commodore (-11%) drops one spot to #3 just as the Toyota Camry (+33%) gains one to #4. The For Ranger (+18%) overtakes the Toyota Hilux to become the best-selling pickup in the State, with the Mazda CX-5 (+21%) and VW Golf (+14%) also strong. The Nissan X-Trail (+59%) stops 67 units short off a Top 10 ranking while the Mercedes C-Class is up 30% to deliver an outstanding 15th place, its highest ranking anywhere in Australia.

Isuzu D-Max Australia 2015. Picture courtesy Isuzu D-Max posts its only Top 10 ranking in Queensland, the kingdom of “utes”.

Queensland (Brisbane)

Sales are back in positive in Queensland this year, up a solid 5% to 235.674 units. With no recent history of local automotive manufacturing in the State, pure importers hold a larger share in Queensland: only four nameplates are not Asian in the Top 20. Queensland is more than ever the kingdom of pickup trucks, nicknamed “utes” in Australia (for utility), with 7 placing inside the Top 15 best-sellers overall. The Toyota Hilux remains in the lead despite sales down 7% to 9.244, the Mitsubishi Triton is #5, the Ford Ranger #6, Holden Colorado #8, the Isuzu D-Max delivers its only Top 10 ranking anywhere in Australia at #10 (+18%) with the Mazda BT-50 (#12) and Nissan Navara (#15) completing the picture. Notice also the Mazda CX-5 up 20% to #7 and the Toyota Camry up 34% to #9. The Holden Commodore ranks at a weak 14th place.

Toyota Prado Australia 2015. Picture courtesy of Toyota Prado ranks 6th in Western Australia. 

Western Australia (Perth)

Hit full frontal by the end of the mining boom, new car sales in Western Australia are down sharply for the second year in a row at -8% to 106.188 units. The Toyota Hilux retains its crown despite freefalling 22% to 4.133 sales. It is followed by the Toyota Corolla (-14%) while the Ford Ranger (-3%) gains two spots on 2014 to land on the third step of the podium. The Toyota Prado (-13%) once again manages an outstanding 6th position overall (vs. #14 nationally), with the Mitsubishi Triton (-6%), Toyota RAV4 (+10%) and Mazda CX-5 (+13%) making their entrance inside the Top 10. The Mitsubishi ASX is up 64% to #19 (+30% nationally) while the all-new Hyundai Tucson ranks #53 vs. #63 nationally.

Holden Commodore Australia 2015. Picture courtesy Holden Commodore clings onto its South Australian leadership. 

South Australia (Adelaide)

South Australia is one of only three States to lose ground in 2015 at -0.8% to 69.047 registrations. This is Holden territory: the company started as a saddlery manufacturer here in 1856, and will continue to manufacture cars in Elizabeth, north of Adelaide until 2017. Fittingly, this is the only (last?) State where the legendary Holden Commodore manages to remain in pole position, five years after holding the national top spot for the last time. It sells 2.970 units (-20%), distancing the Toyota Corolla (-7%) and Mazda3 (-14%). The Holden Cruze, also manufactured locally, posts its only Top 10 State ranking in South Australia at #8 (-11%). Mitsubishi, once also manufacturing here, frankly over-performs with the Triton (#6 vs. #8), Outlander (#11 vs. #30), ASX (#12 vs. #22), Lancer (#26 vs. #43) and Pajero (#36 vs. #62) ranking significantly higher in SA than nationally.

Ford Ranger Australia 2015. Picture courtesy ever Australian State win for the Ford Ranger in Tasmania.

Tasmania (Hobart)

After falling 10% in 2014, the Tasmanian new car market bounces back this year at +12% to 19.683 deliveries. As the markets get smaller, the models ranking start to look very different than the national charts. Case in point: the Ford Ranger posts its first ever Australian State win in Tasmania this year thanks to sales up 10% to 754 vs. 690 (+1%) for its archenemy the Toyota Hilux, following a similar pattern as southern neighbour New Zealand. Mitsubishi lodges a stellar year, placing the Triton at #2 (+12%), the ASX at #3 (+74%) and the Outlander at #7 (+49%), all ranking way above their respective national levels. The Toyota Corolla remains the best-selling passenger car in the State but drops from #1 to #4.The Subaru Forester (#11), Hyundai Accent (#17) and Subaru Outback (#18) also shine.

Mazda3 Australia 2015. Picture courtesy Picture

Australian Capital Territory (Canberra)

New car sales in the Australian Capital Territory are up 4% to 18.045 units, and the Mazda3 once again posts its second win here despite sales down 13% to 792. Meanwhile the VW Golf is catching up fast: up 12% to 658 deliveries in 2nd place overall, by far its best ranking anywhere in Australia. The Mitsubishi Triton is up a flamboyant 39% to third place overall, up from #8 in 2014. Other great performers in the Territory include the Honda Jazz up 54% to #9, the Subaru Outback up 7-fold to #11, VW Polo up 28% to #14 and the Honda HR-V landing directly at #15, its best ranking in Australia.

Toyota Land Cruiser Australia 2015Toyota holds almost 40% of the Northern Territory market. The Land Cruiser is #5. 

Northern Territory (Darwin)

Although larger than France, Germany and Spain put together, the Northern Territory is home to just 243.700 inhabitants, 60% of them in Darwin. This big expanse of desert saw the registration of 10.524 new vehicles in 2015, down 4% year-on-year and the equivalent of 10 days worth of sales in Sydney. Northern Territory is Toyota Territory: the Japanese manufacturer improves its market share further to 39% here, with the rugged terrain a perfect playground for its 4WD lineup. Toyota monopolies the Top 5 best-sellers and places 8 nameplates inside the Top 10. The Hilux leads the way once again despite sals down 19%, had of the Corolla, Prado, Camry and Land Cruiser, up 4 spots to #5. The Ford Ranger (#6) and Mitsubishi Triton (#9) are isolated in the Top 10 while the Land Cruiser Pickup lodges its only Top 10 ranking in any Australian State/Territory but drops 19% to #10.

Previous year: Australia Full Year 2014: Discover the best-sellers State by State

Two years ago: Australia Full Year 2013 by State: Toyota Hilux tops 3 States

Full 2015 Top 100 models in each Australian state vs. Full 2014 figures below.

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Australia February 2016: Mazda, Hilux and Ranger shine in record month

Toyota Hilux Australia February 2016. Picture courtesy Hilux sales are up 14% year-on-year in January. Picture

* See the Top 10 best-selling models and Top 50 All-brands by clicking on the title *

The Australian new light vehicle market is flying from record to record: after signing an all-time high year in 2015, February sales mark the highest ever score for this month at 96.443 units, up 7% on a year ago and lifting the year-to-date total up 5% to 180.816 sales, here too a record after just two months. The three biggest states in the country are driving most of the national growth: New South Wales (Sydney) is up 13% to 32.633 sales, Victoria (Melbourne) is up 8% to 26,782 and Queensland (Brisbane) up 3% to 18,711 whereas Western Australia is in negative again. SUVs (38.2% share, up 2.8 points) continue to put pressure on passenger cars (41% share, down 4.1 points) with light commercials – mainly pickup trucks – also up at 18.1% share (+1.0 point).

Ford Ranger Australia February 2016. Picture courtesy Ford Ranger is up an impressive 36% so far this year. Picture

Among channels, business sales drive the market at +16%) while private sales (+1%) and government sales (+2%) grow slower and rental sales decrease (-0.6%). As the country is headed towards becoming a pure importer for the first time in 80 years, Australian consumers are already walking away from local production: the most popular sources of imports this month are Japan (28.138), Thailand (22.325), South Korea (11.576) and Germany (7.322), all outselling Australian-made vehicles at 6.493 or a paltry 6.7% of sales.

Mazda CX-3 Ausrtralia February 2016. Picture courtesy CX-3. The Japanese carmaker is up 13% to 10.6% market share. 

Toyota climbs back to more reassuring heights at 16.8% thanks to stable sales (16.191) while full importer Mazda stuns again with deliveries up 13% to post a second 5-digit monthly figure in a row at 10.205 and 10.6% share. Its year-to-date market share stands at 11.2% vs. 15.8% for Toyota. Hyundai disappoints at -4% but still manages to rank third above Holden (-6%) whereas Mitsubishi jumps up two spots to #5 (+7%) followed by Ford, up an unusual 33% to 6.656 registrations.

Mitsubishi Triton Australia February 2016. Picture courtesy ranks at a high #5 in February.

A lot of carmakers post spectacular gains this month: BMW is up 52% to #13, Land Rover up 64% at #18, Porsche up 145% to #21, Volvo up 59% to #22, Jaguar up 192% to #27 and Chinese carmaker LDV is up 274% to a still modest 131 sales. Notice also – in ranking order – Subaru (+10%), Honda (+13%), Mercedes (+18%), Kia (+21%), Audi (+18%), Isuzu (+15%), Suzuki (+12%), Lexus (+30%) and Mini (+34%). On the other hand, Jeep continues its freefall at a devastating -42% to #17. Note newcomer Ram drops from 23 sales in January to just 11 in February.

BMW 2 Series Active Tourer Australia February 2016. Picture courtesy RX Australia February 2016. Picture courtesy jumps 52% in February while Lexus is up 30%.

If we split sales between passenger cars and SUVs, the brands rankings differ greatly. According to local publication, the most popular passenger vehicle brands in February are: Toyota (6.763), Mazda (5.610), Hyundai (4.771), Holden (4.152), Volkswagen (3.054), Kia (2.096), Ford (1.930), Mercedes (1.576), Honda (1.385) and BMW (1.279). The leading SUV brands are Toyota (4.869), Nissan (3.735), Mazda (3.712), Mitsubishi (3.516), Subaru (2.534), Hyundai (2.282), Honda (1.894), Ford (1.696), Holden (1.529) and BMW (1.469).

Mazda3 Australia February 2016. Picture courtesy Mazda3 remains the #1 vehicle so far in 2016.

In the models ranking and despite sales down 12% year-on-year, the Toyota Corolla reclaims the pole position it has held over the past three years off the Mazda3 – leader in January – but its slim February advantage (3.455 vs. 3.354) keeps it to #2 year-to-date at 6.213 (-16%) vs. 7.076 (-6%). for the Mazda. The Toyota Hilux is up 14% to reclaims the ute lead off the Ford Ranger (+36%) at 3.261 sales vs. 2.655 while the Hyundai i30 (+16%) is back to #5, the Holden Commodore (-7%) back up 9 ranks on January to #6 and the Mitsubishi Triton (+9%) is up 10 to #7, a ranking it also held last December.

In a month where everyone is back to their traditional leadership positions, the Mazda CX-5 (#8) reclaims the SUV lead over the Hyundai Tucson (#9) still impressive at 1.849 deliveries. The Mazda CX-3 (1.381) and Honda HR-V (1.152) still display loads of potential as well.

Previous month: Australia January 2016: Hyundai Tucson breaks record in 6th place overall

One year ago: Australia February 2015: Toyota Corolla #1, Mazda CX-5 hits record #6

Full February 2016 Top 10 models and Top 50 All-brands below.

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Australia January 2016: Hyundai Tucson breaks record in 5th place overall

Hyundai Tucson Australia August 2015. Picture courtesy Hyundai Tucson already ranks much higher than the ix35 ever did.

* Now updated with the Top 286 All-models and Top 50 All-brands *

After a record 2015 result, the Australian new vehicle market starts 2016 on a positive note with overall sales up 3% year-on-year to 84.373 units, the best January score since 2013. The day when SUVs become the default choice for Australian carbuyers is suddenly creeping up much faster than expected: thanks to sales up a whopping 19.5 %this month, SUV vehicles see their market share climb to a record 39.2% compared to 41.7% for passenger cars with sales down sharply at -12%. Only a year ago in January 2015, the respective market shares of SUVs and passenger cars were 33.7% and 48.5%… Nowadays pickup trucks are mainly used as recreational vehicles but still counted as commercials. Adding light commercial vehicle sales (up 12%) to the SUV result brings the combined market share to a market-dominating 56%. The market is pulled by business buyers this month, with sales in this channel up 14% year-on-year whereas private sales are down 5%.

Mazda CX-3 Australia January 2016. Picture courtesy hits an all-time record 11.9% market share in Australia this month. 

January is traditionally a quieter month volume-wise, bringing lots of unusual performances, and this year is no exception. Toyota dives 9% to 12.453 sales and 14.8% share whereas Mazda is up 11% to 10.016 units, the first time the Japanese company posts a 5-digit sales figure for the month, hitting an all-time record 11.9% market share. Hyundai reclaims the third place it held year-to-date up until November last year, Holden implodes at -19% in 4th place but Nissan and Mitsubishi shine, both at +23%, and Ford, boosted by a stunning performance from the Ranger (see below) is in positive territory for once at +3%. Further down, notice Kia (+29%) elbowing its way into the Top 10, Mercedes (+19%), BMW (+20%), Isuzu (+21%), Land Rover (+34%), Renault (+32%), Lexus (+25%), Porsche (+31%), Volvo (+44%), Jaguar (+96%) and LDV (+227%) all posting spectacular gains. On the other hand, Jeep (-44%) continues to deflate while Great Wall has well and truly stalled with not a single sale.

Ram Truck Australia January 2016Ram wants to take advantage of the pickup buying frenzy currently occurring in Australia. 

Rare event in any mature market such as Australia, we have a newcomer in the brands ranking this month: Ram. The brand has started exporting its larger-than-life American pickup here via American Special Vehicles (ASV), a joint-venture between the Walkinshaw Automotive Group and distributor Ateco Automotive, the local importer of Maserati, Lotus, LDV and Foton. ASV has full-volume import approval, meaning it can import as many Ram trucks as it wants. Pricing starts at AU$139.500 plus on-road costs for the ‘entry’ and greater-volume Ram 2500 and climbs to $146.500 for the Ram 3500 that requires a truck licence to be operated. This is more than double a Ford Ranger Wildtrak but very competitive with rival converted American trucks, such as the Ford F-250 and Toyota Tundra sold here in RHD guise by Queensland’s Performax International.

Ram 2500 Australia January 2016The Ram pickups are the first locally-converted US pickup to pass Australian crash tests.

The Ram 2500 and 3500 imported then converted to RHD in Australia are fully compliant with Australian Design Rules, they have been designed to exactly match the ex-factory LHD versions in every aspect and are the first locally-converted US pick ups to be crash tested in Australia. The deal sees the importation of Ram Trucks vehicles direct from their Mexican factory in Saltillo to Walkinshaw, known also as a Holden tuner. The initial Ram dealer network counts 20 locations, planned to expand to more than 30 sites as demand increases. And the demand is here: if Ram makes a discreet appearance in the ranking for now with 23 sales in January, there is already a three-month waiting list for them in Australia. Ford itself sold the F-250 here about a decade ago, with some success. I have recently driven the Ram 2500 Heavy Duty in the US. You can see my reports here.

Toyota Ranger Australia January 2016. Picture courtesy Ford Ranger outsells the Toyota Hilux in Australia this month. 

In the models ranking, the Mazda3 oversteps the perennial market leader the Toyota Corolla by 3.722 vs. 2.758, the Ford Ranger outsells the Toyota Hilux for the second time in the past five months (after last September) at 2.418 vs. 2.341 to reach an all-time high third position overall, and perhaps the most surprising result of all: only six month into its career, the Hyundai Tucson takes the lead of the SUV ranking at a flamboyant 5th place overall thanks to 2.065 units sold, distancing the traditional market leader, the Mazda CX-5 at 1.750… In fact, the Tucson manages very early on to smash its predecessor’s ranking record: #9 hit in May 2013, January, February and August 2015.

Nissan Navara Australia January 2016. Picture courtesy Nissan Navara is back inside the Australian Top 10…

But the surprises don’t stop here, and by far. There are no less than four utes (Australian slang for pickup trucks) inside the Top 10, with the Holden Colorado up 6 spots on December to #9 and the Nissan Navara up a whopping 23 ranks on last month to #10, the Mitsubishi ASX remains very strong thanks to discounted pricing at #12 and the Mazda CX-3 is up 9 spots to #13. Surprise leader in December, the Toyota Camry stumbles down to #50 with just 503 sales, down 56% year-on-year, as January is more influenced by private sales. Notice also the Kia Sportage up 34 ranks on December to #19, the Nissan Qashqai up 14 to #20 and the Audi Q7 brilliantly shooting up 16 spots to #48, becoming the brand’s 2nd best-seller below just the A3 (#39).

Holden Commodore Australia January 2016. Picture courtesy before had the Holden Commodore ranked so low at home in Australia.

One of the most momentous events inside the Top 20 is however the record-low 15th place of the Holden Commodore. The Commodore was once the reigning monarch over Australian sales charts, ranking #1 for 15 consecutive years between 1996 and 2010 (see: Australia 2010: Commodore #1 for 15th year in a row). Australians have since fallen out of love with the legendary nameplate, and Holden folding up its local production next year means it won’t even be built locally from 2018 onwards, a fatal blow for its sales success. Since the Commodore launched in 1978, it dropped outside the monthly Top 10 for the first time ever in March 2013 when it ranked #12, hitting that low point twice more that year (in May and June). Its January 2016 ranking of #15 is its lowest-ever to-date.

Previous post: Australia Full Year 2015: Mazda first full importer to #2 in record market

Previous month: Australia December 2015: Camry first Australian-made #1 in 4.5 years

One year ago: Australia January 2015: Mazda3 leads, Holden Cruze up to #5

Full January 2016 Top 286 All-models and Top 50 All-brands below.

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Australia Full Year 2015: Mazda first full importer to #2 in record market

Mazda CX-5 Australia 2015. Picture courtesy is where Mazda ranks the highest in the world. Picture

* NOW UPDATED with the Top 50 All-brands and Top 318 All-models *

Check out 67 years worth of Australian Historical Data here *

2014 ended up being just an anomaly: the Australian new car market breaks its all time record for the third time in the past four years, going from 1.112.032 sales in 2012, 1.136.227 in 2013 to 1.155.408 this year, up 3.8% on 2014. Accelerating a recent trend, sales of SUV vehicles are up an outstanding 16% to reach 35.4% share (408.471 sales) whereas passenger cars are down 3% to 44.6% share (515.683), light commercials up 0.6% to 17.2% share and heavy commercials up 3% to 2.8% share. A sign of healthy growth, private sales are up 3.7% to 606.770 units (52.5% share), improving only marginally slower than business fleet sales up 4.9% to 414.939 (35.9% share) while rental sales are up 1.5% to 56.938 and government sales down 1.4% to 41.577.

Toyota Corolla Australia 2015The Toyota Corolla is the best-selling nameplate in Australia for the third year running.

The most popular source for cars is Japan once again at 335.288 imports (+2%) followed by Thailand at 249.804 (+10%), South Korea at 140.172 (+7%), Australia at 97.443 (-3%) and Germany at 87.894 (+5%). State-wise, New South Wales (Sydney) logically leads again and is up by a stunning 7% (380.858) followed by Victoria up 4% (315.389), Queensland up 5% (235.674), Western Australia again hit by the smoothing out of the mining boom and down 8% (106.188) and South Australia down 0.8% (69.047).

Toyota Hilux Australia 2015The Toyota Hilux held the monthly pole position twice in 2015.

Unsurprisingly, Toyota is the best-selling manufacturer in the country for the 13th consecutive year with sales up 1% year-on-year to 206.236 for a 17.8% market share. It is the fourth year in a row and the 11th time in the past 12 years that Toyota sells in excess of 200.000 new vehicles in Australia (record: 238,983 in 2008), keeping in mind it is the only manufacturer to have ever reached that number in the first place. Toyota has now been market leader for a total of 19 years, but 2015 marks only its first year-on-year increase since 2011 and the third since 2008. Toyota increased its annual volume by 25% compared to 15 years ago vs. 29% for the market, so on average the manufacturer is losing a tiny bit of market share each year.

Mazda CX-3 Honda HR-V Australia 2015. Picture courtesy Mazda CX-3 and Honda HR-V are instant blockbusters in Australia.

The main event atop the Australian brands ranking for 2015 is the 2nd place of full importer Mazda: it is the first time since the start of the auto industry in Australia that a full importer reaches the Top 2, Australia is the country in the world where Mazda ranks the highest in the brands ranking. The Japanese brand is up a beautiful 13% year-on-year to a record 114.024 sales or 9.9% share, overtaking homegrown Holden for the first time in an annual ranking. Mazda has improved its annual volume by a staggering 77% over the past 15 years. Over the same period of time, Holden has cut its annual volume in two (-51%) in a market up 29%… For Ford the situation is almost unbelievable: -82% between 2000 and 2015 volumes.

In 2017 Australia will transition to being a full importer country when Ford, Holden and Toyota shut down their local factories. Unfortunately Aussie heroes Holden and Ford are already feeling the ire of Australian consumers for “leaving the country” – the only two brands in the Top 13 to lose ground – as many Aussies actually inaccurately believe Ford and Holden won’t be selling any cars in Australia anymore after 2017. Holden is down 3% to 102.951 sales in 2015, owing its third place to artificially boosted December sales. Hyundai, up 2% to 102.004, held the third spot as of end November. Ford drops 12% to #6, falling out of the Top 5 for the first time in the brand’s history, overtaken by Mitsubishi taking advantage of sharper pricing, up 5% to 71.743 sales.

VW Amarok Australia 2015. Picture courtesy year for Volkswagen in Australia – despite dieselgate…

Volkswagen is up a splendid 10% to a record 60.225 sales (a 90% increase over the past 15 years) above Subaru (+5%) while Honda takes off by 22% to 40.100 deliveries thanks to the success of the HR-V. Mercedes (+14%) once again misses out on its first Top 10 ranking since 2003, while Kia (+20%), Audi (+20%), Isuzu Ute (+26%), Land Rover (+16%), Renault (+15%), Lexus (+24%), Skoda (+23%), Porsche (+45%) and Mini (+30%) all post very solid year-on-year gains. Lastly Tesla launched at the start of 2015 but does not share sales data for Australia. We estimate the all-electric luxury manufacturer delivered a stunning 1.250 vehicles in Oz so far (read my Model S review here).

Tesla Model S Sydney 2015Elon Musk is “very happy” with the launch of Tesla in Australia in 2015.

The Toyota Corolla is the best-selling nameplate in Australia for the third year running despite sales down 4% – in line with its segment’s evolution – to 42.073. It actually means the Corolla vastly increases its advantage over its archenemy the Mazda3, itself down 11% to 38.644 as it was partly cannibalised by the smashing success of the CX-3 crossover. The Corolla topped the monthly ranking six times in 2015, the most of any nameplate, while the Mazda3 only did so once. The Corolla is now the third most frequent annual leader in the past 40 years with 3 wins below Aussie legends the Holden Commodore (22) and Ford Falcon (11), and now distancing the Holden Kingswood and Mazda3 (2 each). In third place like in 2013 and 2014, the Toyota Hilux is down 8% but got a significant boost later in the year with the arrival of the new generation: it ranked #1 nationally twice, in May and October, the first full month for the new model. The Hilux finishes 2015 as the best-selling model in QLD, WA and NT.

Hyundai i30 Australia September 2015. Picture courtesy Hyundai i30 manages to beat both market leaders twice in 2015.

Hyundai is discreetly aligning record year after record year and reached a new milestone in 2015. The Korean carmaker placed the i30 not once but twice in the national pole position: in June and September thanks to a $19,990 drive-away with free auto promotion. This is the first time a Hyundai manages to become the monthly best-seller in Australia since the Excel ranked first all the way back in June 1998. Better still: with 5.521 sales in June alone, the Hyundai i30 achieved the highest monthly volume of any nameplate in Australia in the past 8 yearssince June 2007 when the Toyota Corolla clocked up 5.89o deliveries, and the first model over 5.000 monthly units since December 2008 (Holden Commodore – 5.413 units). Finally let’s point out the i30 is a hatchback-only vehicle that twice beat the hatch+sedan Mazda3 and Toyota Corolla. If Hyundai decides to rename the Elantra as the i30 hatch for Australia, things could get very different in the pole position…

Ford Ranger Australia 2015. Picture courtesy annual Top 5 ranking for the Ford Ranger in Australia.

The Ford Ranger is up a very solid 10%, perfectly negotiating the transition to the new generation of the model and breaking into the annual Australian Top 5 for the first time ever at a record 29.185 sales. The Ranger is creeping towards holding no less than half of all Ford sales in the country. The Ranger kicks the Holden Commodore to #6, meaning there is no Australian-made nameplate in the Top 5 for the first time ever. The Commodore held to the 6th spot by the skin of its teeth with a meagre 116 unit-advantage over another Australian-made vehicle: the Toyota Camry, boosted by a stunning #1 ranking in December thanks to 5.321 sales.

Further down, the Mitsubishi Triton (#8), Mazda CX-5 (#9), VW Golf (#10), Holden Colorado (#11), Toyota RAV4 (#12), Nissan X-Trail (#13), Isuzu D-Max (#17), Toyota Kluger (#20) and Mitsubishi ASX (#22) all beat their all-time annual volume in Australia this year. The Mazda CX-3 (#24) is the most popular all-new entrant and an instant blockbuster here, as is the Honda HR-V (#30). These two nameplates are the only all-new models in the Top 50, with the Hyundai Tucson (#63 but #11 in November and December), Land Rover Discovery Sport (#112) and BMW 2 Series Active Tourer (#126) the next best things.

Previous post: Australia December 2015: Camry first Australian-made #1 in 4.5 years

Previous year: Australia 2014: Toyota Corolla holds onto top spot, and The best-sellers State by State

Two years ago: Australia 2013: Toyota Corolla finally tops record market, and The best-sellers State by State

Full Year 2015 Top 50 All-brands and Top 318 All-models vs. Full Year 2014 figures below.

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Australia: 1984-2015 Nameplates records now available

Holden Commodore SS Australia 1998The Holden Commodore sold a record 94.642 units in Australia in 1998.

* See the Top 65 most successful nameplates in Australia by clicking on the title *

This ranking has now been updated with 2015 figures and official data spanning the past 30 years. In 2015, no less than eleven nameplates broke annual volume records vs. 8 in 2014 among the Top 65 most successful nameplates in the country since 1984. The Ford Ranger is the highest ranking nameplate to post an all-time high in 2015 at 29.185, followed by the Mitsubishi Triton (25.338) and Mazda CX-5 (25.136). The VW Golf, Holden Colorado, Toyota RAV4, Nissan X-Trail, Isuzu D-Max, Toyota Kluger and Mitsubishi ASX also evolve at record levels while the Mazda CX-3 lands at #64 for its first year in market.

Ford Ranger Australia 2015The Ford Ranger is only the 15th nameplate to crack the annual Top 5 in the past thirty years.

The original post starts here: Now that year-end detailed models rankings for Australia are available without interruption since 1984, I can give you a summary of the most popular nameplates over the period. They are ranked by yearly volume record, with info on their record market share and position also included. No surprise on top: the Holden Commodore holds the nameplate all-time record with 94.642 units sold in 1998. It’s fair to say that this record is in safe hands: with the fragmentation of the market, last year’s leader has sold just under 44.000 units.

The Ford Falcon holds the Australian market share record in the past 30 years at 15.3%.

Note that the Commodore’s market share record is a nowadays-impossible 12.8% reached in 1996, while the Ford Falcon, whose volume record was reached in 1995 (81.366), holds the all-time market share record at 15.3% in 1987. The Toyota Corolla is the third most popular nameplate in Australia over the past 30 years with a record of 47.901 sales in 2008. The Mazda3 follows, ahead of the Hyundai Excel, Toyota Hilux and Camry.

Toyota Corolla in Broken Hill, Australia – April 2008

The rest of the Top 10 is composed of the Mitsubishi Magna, Ford Laser and Holden Astra. Note that the above models along with the Holden Cruze, Hyundai i30, Toyota Corona, Ford Telstar and Ranger are the only 15 nameplates to ever rank within the Australian annual Top 5 over the past 30 years, demonstrating an extremely high loyalty towards reputed nameplates from the Australian consumer.

See the Top 65 most successful nameplates in Australia in 1984-2015 below.

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