Mexico May 2014: Chevrolet Spark up, Hyundai launches

June 11, 2014
Matt Gasnier

The Chevrolet Spark is now #4 year-to-date in Mexico.

* See the Top 10 best-selling models and Top 30 brands by clicking on the title! *

Pfew! In May, new car sales in Mexico are back to their traditional positiveness, albeit by just 0.8% to 88,244 registrations, with the year-to-date total still damaged by the shocking 8% drop from last month at -0.5% over the first 5 months in 2014 to 416,233 units. The models sales charts podium is unchanged on April with the Chevrolet Aveo crowned once again 5.7% share above the Nissan Versa and Tsuru both at 4%. The Tsuru remains #2 year-to-date above the Versa, but the main change year-to-date comes from the Chevrolet Spark: thanks to a beautiful 4th spot in May with sales up 20% year-on-year to 3,378 units, it gains two spots to also rank #4 so far in 2014. The VW Vento also shine in 5th place this month with 3,209 sales, as does the Nissan March up a fantastic 35% on May 2013 to 2,809 units in 6th position.

The Hyundai Grand i10 on sale in Mexico is imported from India.

Very rare event this month in Mexico: Korean manufacturer Hyundai launches in the country. Yes you have read well, Hyundai was absent in Mexico until now, with some models (like the i10) sold under the Dodge brand. Not anymore. Hyundai’s objective for its first ever month of sales here was 500 units and it over delivered, selling 705 units to land in 15th place in between Mercedes and BMW and already way above Fiat and Peugeot… The split by model is as follows: ix35 250, Grand i10 245 and Elantra 210. It will be fascinating to follow the evolution of the brand over the coming month as its tremendous success in the USA (best-ever month in May) and in the rest of Latin America bode very well indeed. 20 dealerships are currently active, including 12 in Mexico City.

Previous post: Mexico Full Year 2013: Now with full all-models ranking for the first time!