Vietnam May 2011: Kia Morning takes the lead, Ford Fiesta arrives
Kia Morning in Hanoi, Vietnam – December 2010
Vietnamese car sales are down 19% in May at 7,661 registrations but still up 11% year-to-date at 44,966 units. Consequence of Toyota’s weakness due to Japan earthquake-related supply issues, Kia and Chevrolet perform very well with the Kia Morning taking the lead this month with 447 sales and 5.8% share, ahead of the Chevrolet Cruze at 333 units and 4.3%.
The Toyota Corolla (332 sales) and Innova (318) follow, the Kia Carens jumps 2 spots to land in 5th place at 4.1% share, and the Toyota Fortuner is 6th at 4%. Notice the arrival of the Ford Fiesta in 15th place for its first full month of sales in Vietnam with 76 units changing hands for a 1% market share.
Full Top 20 Ranking Table below.
Vietnam May 2011:
| Pos | Model | May | % | Apr | 2011 | % | Pos | 2010 |
| 1 | Kia Morning | 447 | 5.8% | 5 | 2,057 | 4.6% | 5 | 6 |
| 2 | Chevrolet Lacetti/Cruze | 333 | 4.3% | 1 | 2,309 | 5.1% | 3 | 5 |
| 3 | Toyota Corolla Altis | 332 | 4.3% | 2 | 2,404 | 5.3% | 2 | 3 |
| 4 | Toyota Innova | 318 | 4.2% | 3 | 2,690 | 6.0% | 1 | 1 |
| 5 | Kia Carens | 317 | 4.1% | 9 | 1,477 | 3.3% | 7 | 9 |
| 6 | Toyota Fortuner | 306 | 4.0% | 4 | 2,280 | 5.1% | 4 | 2 |
| 7 | Kia Forte/Koup | 227 | 3.0% | 8 | 1,470 | 3.3% | 8 | 14 |
| 8 | Chevrolet Spark | 177 | 2.3% | 7 | 1,302 | 2.9% | 9 | 7 |
| 9 | Toyota Vios | 172 | 2.2% | 6 | 2,053 | 4.6% | 6 | 4 |
| 10 | Ford Focus | 150 | 2.0% | 14 | 721 | 1.6% | 13 | 16 |
| 11 | Toyota Hilux | 98 | 1.3% | 12 | 522 | 1.2% | 15 | 18 |
| 12 | Toyota Camry | 91 | 1.2% | 11 | 877 | 2.0% | 11 | 8 |
| 13 | Ford Ranger | 83 | 1.1% | 16 | 501 | 1.1% | 16 | 19 |
| 14 | Honda Civic | 77 | 1.0% | 13 | 843 | 1.9% | 12 | 11 |
| 15 | Ford Fiesta | 76 | 1.0% | - | 90 | 0.2% | 31 | - |
| 16 | Ford Everest | 67 | 0.9% | 10 | 902 | 2.0% | 10 | 10 |
| 17 | Toyota Yaris | 66 | 0.9% | 19 | 168 | 0.4% | 25 | - |
| 18 | Mitsubishi Triton | 65 | 0.8% | 30 | 329 | 0.7% | 21 | 22 |
| 19 | Toyota Hiace | 63 | 0.8% | 18 | 459 | 1.0% | 17 | 13 |
| 20 | Mercedes C Class | 62 | 0.8% | 22 | 270 | 0.6% | 22 | 21 |
Source: VAMA, www.vietnamcar.com
Note: Medium to Heavy Commercial vehicles are accounted for in the monthly sales figure (7,661) but not in the Top 20 Ranking Table.
I took the Kia Morning picture during my stay in Vietnam in December 2010.
