The new model lifts the Proton Saga Iswara to a stratospheric 52.2% share at home. The Malaysian new car market hits the brakes in 1992 at -19.5% year-on-year to just 141.236 registrations. However local behemoth Proton and its sole nameplate the Saga, now called Saga Iswara, only drop -5.6% and…
The Proton Saga improves to 44.5% market share at home in 1991. New car sales in Malaysia gain 8% year-on-year in 1991 to 175.512 units. Local carmaker Proton (+20.5%) and its sole nameplate the Saga tighten the grip they have on their home market even further this year, to 44.5%…
The Proton Saga holds 40% of the Malaysian market in 1990. 162.515 new light vehicles found a buyer in Malaysia in 1990. Local carmaker Proton is ultra-dominant just under 40% share, selling over 3 times more than the #2 Nissan (12.7%) with Toyota (11%) the only other brand above 10%…