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Bulgaria October 2018: Dacia (+28%), Toyota (+18%) defy market down 9.4%

Dacia sales soar 28% year-on-year in Bulgaria in October.

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The Bulgarian new car market drops 9.4% year-on-year to 3.226 registrations, however the year-to-date tally remains frankly in positive at +15% to 34.902 units. Drastic change atop the brands ranking this month: thanks to deliveries soaring 28% year-on-year to 12% share, Dacia reclaims the pole position it held over the Full Year 2017, knocking mothership Renault (-14%) to #2 for just 21 units. Toyota (+18%) for its part holds onto the #2 monthly spot it snapped in September thanks to very strong volumes. In fact, only BMW (+73%) and Citroen (+26%) also post gains in the Top 10 where Peugeot (-17%) and Skoda (-12%) are in difficulty just as Kia (-85%) and Nissan (-61%) continue to implode post-WLTP. Further down, Mini (+544%), Fiat (+235%), Infiniti (+182%), Seat (+138%), Volvo (+135%), Lada (+93%), Mitsubishi (+50%) and Great Wall (+40%) all post extravagant gains.

Previous month: Bulgaria September 2018: Border police order lifts Great Wall up to #3

One year ago: Bulgaria October 2017: Kia surprise leader in market up 18.6%

Full October 2018 Top 40 All-brands ranking table below.

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Bulgaria September 2018: Border Police order lifts Great Wall up to #3

290 Great Wall H6 have been delivered to the Bulgarian border police.

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New car sales in Bulgaria feel the after-shock of a pre-WLTP-filled month of August with September deliveries down 6% year-on-year to 2.439 but a year-to-date tally still firmly in positive at +18.3% to 31.676. Dacia (-1%) climbs up two spots on last month to top the brands ranking with 12.3% share, only five sales above Toyota (+39%) up 3 spots to #2. But the big event this month is the third place of Chinese carmaker Great Wall, up 22-fold on its September 2017 score to hit a stunning third place with 8.9% share. This is Great Wall’s third best performance ever in Bulgaria and its highest ranking and volume since kick-starting local assembly in Bulgaria six years ago when it hit the #2 spot both in October 2012 with 219 sales and 10.5% share and in December 2012 with 283 sales and 10.5% share, missing on a historical #1 ranking for just 7 units.

So why this sudden renaissance of the Chinese carmaker, which had failed to snap a Top 10 monthly finish here since February 2014 – but had climbed back up to #14 last month? The explanation is simple: a border police order of 290 Great Wall H6 that was delivered partly in August but mostly in September. These off-road H6 were delivered under the European Union’s Internal Security Fund project “Support for Migration Pressure at the Bulgarian Foreign Borders”. All cars are equipped with special engine and gearbox protection, metal grilles to protect in wooded areas, All Terrain tyres, will be the first cars in Bulgaria that feature automatic identification of vehicle registration numbers through a high-resolution camera, also including a 10″ tablet and mobile printer enabling penalty orders to be issued on the spot. More (in Bulgarian) here.

Previous month: Bulgaria August 2018: Nissan, VW and Skoda load up on pre-WLTP sales

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full September 2018 Top 40 All-brands ranking below.

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Bulgaria August 2018: Nissan, VW and Skoda load up on pre-WLTP sales

Nissan sales are uncharacteristically up 6-fold year-on-year in August to 16.7% share in Bulgaria.

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The Bulgarian new car market leaps up 38% year-on-year in August to 4.052 registrations, lifting the year-to-date tally up 21% to 29.237. Already heavily influenced by re-exports accounting for up to 30% of total sales, August results in Bulgaria are also biased by pre-WLTP stock clearing practices as per the rest of the European Union. Accordingly, Nissan (+445%) is up 5-fold on August 2017 to momentarily take the lead of the brands ranking with 16.7% share vs. 8.9% YTD, well ahead of Volkswagen (+188%) also artificially pushed to 10.7% vs. 7.4% so far this year. Dacia (-2%) is down one spot on June but remains on the podium at #3, distancing Skoda (+141%), Toyota (-5%) and Renault (-31%). Great Wall (+255%), Fiat (+227%), Mitsubishi (+214%), Suzuki (+200%), Honda (+167%), Porsche (+100%), Seat (+95%), Lada (+58%), Citroen (+36%) and Mercedes (+35%) also post extravagant gains.

Previous month: Bulgaria July 2018: Skoda (+99%) snaps lead in market up 28.9%

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full August 2018 Top 40 All-brands ranking table below.

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Bulgaria July 2018: Skoda (+99%) snaps lead in market up 28.9%

Skoda sales surge 99% to propel the carmaker to #1 in Bulgaria this month.

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Another excellent month for new car sales in Bulgaria, up 28.9% year-on-year in July to 4.014 registrations, leading to a year-to-date volume up 18.5% to 25.185 units. There’s a big surprise atop the Bulgarian brands ranking this month: Skoda surges 99% on July 2017 to hit 11% share and take the lead, the Czech brand now up 50% to 9.6% year-to-date where it remains 3rd. Dacia (+7%) ranks 2nd once again at 10.6% share vs. 10.2% YTD while Renault (+14%) is down two spots on June to #3 and 9.2% share, markedly below its YTD #1 level of 11.7% (+27%). Nissan (+138%), Hyundai (+117%), Volkswagen (+65%) and Citroen (+49%) also vastly improve on the already very dynamic market growth, still inside the Top 10. Below, notice Mitsubishi (+240%), Subaru (+200%), Honda (+114%), Mercedes (+103%), Porsche (+89%) and Seat (+70%).

Previous month: Bulgaria June 2018: Renault up 23% to 13.5% share, market up 9.3%

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full July 2018 Top 40 All-brands ranking table below.

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Bulgaria June 2018: Renault up 23% to 13.5% share, market up 9.3%

Renault cements its newfound status as most popular carmaker in Bulgaria in 2018.

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New car sales in Bulgaria continue to gallop ahead this year with June volumes up 9.3% to 4.062 units, lifting the year-to-date tally up 16.7% to 21.171. Renault confirms (+23%) it is the new favourite brand in the country, vastly outpacing the market to hit 13.5% share vs. 12.2% so far in 2018, distancing sister brand and ex-leader Dacia (-31%) while Toyota (+25%) overtakes Skoda (+17%) to climb on the podium. Nissan surges 94% to 5th place ahead of Volkswagen (+38%) with Mercedes (+184%) and Peugeot (+49%) also very impressive in the Top 10. In contrast, Ford (-28%) and Kia (-16%) are hit hard. Further down, Jeep (+260%), Alfa Romeo (+220%), Lexus (+109%), Mitsubishi (+63%), BMW (+55%) and Porsche (+38%) shine whereas Land Rover (-48%), Suzuki (-38%), Hyundai (-28%), Volvo (-25%) and Mazda (-22%) suffer.

Previous month: Bulgaria May 2018: Renault and Skoda shine in market up 15.5%

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full June 2018 Top 40 All-brands ranking table below.

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Bulgaria May 2018: Renault and Skoda shine in market up 15.5%

Skoda sales are up 65% year-on-year in Bulgaria in May.

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The Bulgarian new car market surges 15.5% year-on-year in May to 3.536 registrations, lifting the year-to-date tally up 18.6% to 17.109 units. Renault soars 31% to 13.2% share, holding onto the top spot above sister brand Dacia (+6%) at 10.1%, one sale ahead of Skoda (+65%). Kia (+7%), Toyota (+18%) and Volkswagen (+26%) follow, with Mercedes (+124%), Citroen (+84%) and Nissan (+56%) the most impressive just below whereas BMW (-33%), Peugeot (-33%) and Opel (-23%) are hit hard. Among smaller carmakers, Jeep (+633%), Mitsubishi (+250%), Jaguar (+150%), Seat (+83%), Mazda (+66%) and Honda (+47%) all post spectacular gains.

Previous month: Bulgaria April 2018: Renault reclaims lead in market up 29.5%

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full May 2018 Top 40 All-brands ranking below.

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Bulgaria April 2018: Renault reclaims lead in market up 29.5%

Renault is up 72% to reclaim the Bulgarian brands lead in April.

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New car sales in Bulgaria gain a stunning 29.5% year-on-year to 3.578 registrations, lifting the YTD tally up 19.4% to 13.573 units. The top 3 best-selling carmakers even outpace the market frankly with Renault (+72%) back in the lead ahead of Dacia (+65%) and Skoda (+59%), the only three brands above 10% market share. Toyota (+8%) edges up one spot on March to #4 despite trailing the market while just below Peugeot (+63%), Nissan (+211%), Citroen (+130%) and Volkswagen (+37%) all post spectacular gains. Further down, notice Jeep (+333%), Mitsubishi (+150%), Great Wall (+100%), Mercedes (+81%), Seat (+64%), Fiat (+55%), Volvo (+47%), Mazda (+44%) and BMW (+31%) all in great shape.

Previous month: Bulgaria March 2018: Nissan up 106% to #1 in market up 12%

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full April 2018 Top 40 All-brands ranking below.

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Bulgaria March 2018: Nissan up 106% to #1 in market up 12%

Nissan holds 9.4% of the Bulgarian market in March.

* See the Top 40 All-brands by clicking on the title *

Data has been amended to remove motorbikes that were inaccurately included for some brands.

The Bulgarian new car market is up another 12% year-on-year in March to 3.748 registrations, lifting the year-to-date tally up 17.3% to 10.133 units. This month Nissan more than doubles its sales year-on-year (+106%) to majestically take the lead of the brands ranking at 9.4% share, but Skoda (+27%) lurks just 9 units below and Dacia (+11%) is 16 sales behind. Year-to-date, Renault (+19%) remains on top and is the only carmaker to post a four-digit figure over Q1 with 10.8% share, ahead of Dacia (+4%) and Skoda (+40%). Back to March data with Volkswagen (+52%), Mercedes (+25%), Peugeot (+24%) and Ford (+17%) also outpacing the market in the Top 10 while below, Jeep (+1700%), Lada (+162%), Mini (+83%), Fiat (+58%), Mazda (+58%), Great Wall (+50%), Volvo (+48%), Audi (+46%), Lexus (+42%) and Citroen (+27%) stand out.

Previous month: Bulgaria February 2018: Renault soars 96% to #1, Lifan up to #11

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full March 2018 Top 40 All-brands ranking below.

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Bulgaria February 2018: Renault soars 96% to #1

Renault is the best-selling carmaker in Bulgaria in February.

* See the Top 40 All-brands by clicking on the title *

The Full Year 2017 Report has now been updated with the Top 10 models

Data has been amended to remove motorbikes that were inaccurately included for some brands.

New car sales in Bulgaria sail off in the distance with 3.127 registrations in February, a 25.6% year-on-yea improvement lifting the year-to-date tally up 21.6% to 6.359. Renault surges 97% to 13.7%, reclaiming the brands lead off its low-cost equivalent Dacia both in February (Dacia up 32% to 9.7%) and year-to-date at 12% share (+42%) vs. 10.2% (+0.3%) for Dacia. Skoda (+54%) remains in third place but ends February just 3 sales below Dacia. If Nissan (+71%) and Opel (+45%) outpace the market inside the Top 10, Toyota (+10%), Peugeot (-2%), Volkswagen (-2%), Kia (-6%) and Ford (-17%) all under-perform. Further down, Citroen is up 87%, Lada up 73%, Hyundai up 55%, Mazda 51% and Volvo 38%.

Previous post: Bulgaria January 2018: Dacia reclaims lead, Nissan up to #4

Previous year: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full February 2018 Top 40 All-brands ranking below.

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Bulgaria January 2018: Dacia reclaims lead, Nissan up to #4

Nissan holds 8.5% of the Bulgarian new car market in January vs. 5.6% in 2017. 

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After gaining 15.3% in 2017, the Bulgarian new car market starts 2017 in a similar vein at +18% to 3.232 registrations. And after being overtaken by Kia in October and its stablemate Renault in December, Dacia reclaims the brands leadership with 10.6% share despite sales plunging 17% and only 5 units above Renault (+5%). Skoda soars 44% to #3, followed by Nissan (+1%) and Toyota (+37%), while BMW (+77%), Ford (+64%) and Kia (+62%) post the largest year-on-year gains in the Top 10. Further down, Citroen (+223%), Great Wall (+133%), Honda (+129%), Lexus (+114%), Mazda (+107%) and Suzuki (+81%) all post spectacular improvements on their January 2017 scores.

Previous post: Bulgaria Full Year 2017: Dacia and Renault lead, Kia up 123% to #4

Full January 2018 Top 35 All-brands ranking below.

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