error: This content is protected, please contact if you would like to license for reuse.

Australia October 2018: Hilux most dominant nameplate in 13 years, market endures 7th consecutive decline

The Toyota Hilux has now been #1 in Australia for 12 straight months.

* See the Top 50 All-brands and Top 280 All-models by clicking on the title *

Real estate investment is one of Australia’s hobbies, and lower property prices in Sydney and Melbourne this year go a long way in explaining the continued slump the Australian new vehicle market is experiencing in 2018. Sales are down for the 7th consecutive month in October at -5.3% to 90.718 units, bringing the year-to-date tally down 1.3% to 971.723, still the third largest volume at this stage of the year below 2017 (984.931) and 2016 (980.433). Seven straight months of decline in Australia is something we haven’t seen in over four years, a time that saw 8 consecutive negative months between January and August 2014. Replicating the adverse real estate market situation, New South Wales (-9.2% to 28.575) is the worst performing state this month, with South Australia (-5.1% to 5.533), Northern Territory (-4.7% to 709), Victoria (-4.2% to 26.914), Queensland (-2.7% to 17.375), Australian Capital (-2.1% to 1.418) and Western Australia (-1.7% to 8.318) also in difficulty. Only Tasmania (+0.3% to 1.876) edges up. Year-to-date, once again Tasmania (+6.8% to 16.786) leads the pack ahead of Western Australia (+1% to 81.927), Victoria (+0.6% to 280.368) and Queensland (+0.4% to 195.158) whereas all other States and Territories are in decline, led by New South Wales (-4.8% to 314.901), Northern Territory (-4% to 8.886), South Australia (-1.9% to 58.340) and Australian Capital (-0.5% to 15.357). The impact of a depressed New South Wales – in effect Sydney – is so great that removing that State from the equation leads to a growing Australian market in 2018 at +0.4% to 656.822.

The Ranger leaps up 14% to account for 65% of Ford sales in Australia this month.

Another indicator of the current pessimistic consumer outlook that may have been worsened by the declining exchange rate and the drought’s impact on GDP is private sales in sharp decline in October at -12% to 37.335 units and 41.2% share vs. 44.3% a year ago compared to -6.6% year-to-date to 438.402 and 45.1% share vs. 47.6% over the same period in 2017. Business sales (-4.1%) fare better at 37.940 units and 41.8% share vs. 41.3% in October 2017, even positing a positive result YTD at +1.6% to 402.062 and 41.4% share vs. 40.2% in 2017. But this month it’s artificial channels that prevent the market from falling any further with rental sales bouncing up 15% year-on-year to 8.357 and 9.2% share vs. 7.6% a year ago – they are up 13.7% YTD at 65.149 – and government sales up 6.7% to 3.305. There’s nothing stopping the SUV surge: that segment soars 8.1% year-on-year to 39.849 or 43.9% share vs. 38.5% a year ago, in line with the +8.1% it commands YTD to 417.673 and 43% share vs. 39% over the same period a year ago whereas passenger cars implode at -23.6% to 27.802 and 30.6% share vs. 38% a year ago, much worse than its 14.4% YTD fall to 322.126 and 33.1% vs. 38.2%. It does look like what consumers are doing is simply upgrading from a passenger car to an SUV as the light commercial segment (mainly pickups or “utes” as they are called here) is stable at +1% to 19.286 in October and +1.7% to 197.679 YTD, heavy commercials gain 10.8% to 3.781 this month and 15.1% YTD to 34.245.

The Subaru Forester surges 82% year-on-year to break its ranking record at #7.

Looking at country of origin, Japan leads the way at 28.110 (+3.9%) ahead of Thailand at 22.366 (-2%) – the origin of almost all pickup trucks sold in Australia, South Korea at 13.290 (-13.7%), Germany at 6.856 (-6.4%), the USA at 3.978 (+7.1%), England at 2.327 (-15.8%), the Czech Republic at 1.325 (+57.6%), Mexico at 1.198 (+103.1%), Spain at 1.196 (-6%) and China at 1.130, up a smashing 182.5%. There were 38 Australian-made cars sold in October (-99.3%) – one Ford, three Toyotas and 34 Holdens – a logical evolution as local production ended exactly a year ago on October 20. Year-to-date, Japan once again is on top at 300.405 (+6.2%) followed by Thailand at 251.158 (-2%), South Korea at 144.5700 (-1.9%), Germany at 78.925 (+4.2%), the USA at 37.199 (-9.9%), England at 27.841 (-5.3%), Spain at 12.349 (-12%), Hungary at 9.875 (-13.3%), the Czech Republic at 9.760 (+9.2%), Mexico at 9.128 (+210.1%) and China at 8.426 (+120.4%). Below there is South Africa (6.830), Poland (6.684), Argentina (4.992), Finland (4.840) and Australia at 4.182 (-91.4%).

Can the Acadia, a GMC rebadge, put Holden back on track at home?

Brand leader Toyota (-0.1%) braves the surrounding gloom to post an almost identical score year-on-year, resulting in a very sturdy 19.6% market share vs. 18.8% so far in 2018. Mazda (+1.5%) bounces back up two spots on last month to return to the 2nd place it holds year-to-date, outpacing Hyundai (-15.5%) and Mitsubishi (+12%), the latter posting the largest year-on-year gain in the Top 18. After receding to #6 last month and allowing the Top 5 to be 100% Asian for the first time in Australian history, Ford (-7.3%) is back up one rank to #5 but still trails the market, while embattled Holden (-32%) appallingly loses one-third of its October 2017 volume – just as its once-superstar nameplate, the Commodore, implodes down 73% – but gains 4 spots on last month to #6, hitting its highest share since January at 5.8%. Hopefully the new GMC-rebadge Acadia will help: it lands this month at #91. Only Kia (+7.7%) gains ground in the remainder of the Top 10, while further down MG (+747.6%), Ferrari (+460%), Great Wall (+260%), Ram (+227.5%), LDV (+108.8%), Haval (+74.1%), Aston Martin (+71.4%), Volvo (+68.1%), Jaguar (+43%), Alfa Romeo (+25.3%) and Porsche (+18.9%) make waves.

Mitsubishi (+12%) is the only double-digit gainer in the Top 15, the Eclipse Cross is the #1 2018 launch.

The Toyota Hilux (+15%) cements its domination of the Australian market by celebrating one full year (=12 consecutive months) in pole position at a towering 4.9% share. This is the longest stretch of consecutive #1 finishes in over 13 years: since the Holden Commodore ranked #1 for 22 consecutive months between October 2003 and July 2005. The Hilux is one percentage point above its main rival the Ford Ranger (+14%), also in excellent shape thanks to the introduction of the range-topping Raptor variant. Both “utes” score higher sales thanks to very healthy 4×4 variants up 16.4% to 3.456 for the Hilux (and up 10% to 31.898 YTD) and up 16.8% to 3.094 for the Ranger (up 0.6% to 30.674 YTD). Having the Hilux and Ranger atop Australian sales charts is the new normal, but it was only two years ago inn October 2016 that it happened for the first time. It has since occurred 17 times over the past 24 months. Three passenger cars round up the Top 5 as per the YTD order: the Toyota Corolla (-14%), Mazda3 (+7%) and Hyundai i30 (-49%).

The Alpine A110 has landed in Australia.

In 6th place the Mazda CX-5 (-7%) reclaims the title of best-selling SUV in Australia but the real performer is just below: the Subaru Forester soars 82% year-on-year and 8 spots on September to land in 7th position with 1.792 sales and 2% share, new ranking and volume records. The only two times the Forester ever managed a Top 10 finish in Australia were in in August 2008 and April 2009 when it ranked #10 both times. Its previous record volume is 1.690 in June 2010 and the Forester reached 2% share once before, in August 2008. The Mitsubishi ASX (+13%) and Nissan X-Trail (-7%) make it four SUVs in the October Top 10, the most of any segment. Also of note in the Top 50 are the performances of the Hyundai Santa Fe (+76%), Toyota Prado (+68%), VW Tiguan (+65%), Mercedes GLC (+48%), VW Polo (+48%), Hyundai Kona (+43%), Toyota C-HR (+34%) at a record #31 and Kia Sportage (+21%). The Mitsubishi Eclipse Cross (#50) is the best-selling recent launch (<12 months) above the Holden Equinox (#71), Volvo XC40 (#83) and Mazda CX-8 (#85), the Lamborghini Uris is up 150% on September to #255 and we welcome the Alpine A110 at #230 and the Audi Q8 at #258.

Previous month: Australia September 2018: Top Five brands are 100% Asian for the first time

One year ago: Australia October 2017: First pole position for the new gen Hyundai i30

Full October 2018 Top 50 All-brands and Top 280 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia September 2018: Top Five brands are 100% Asian for first time

The Nissan Navara (+46%) hits its highest Australian ranking in almost 3 years.

* Now updated with the Top 35 best-selling brands and Top 275 All-models *

The Australian new vehicle market endures a 6th consecutive month of year-on-year decline in September at -5.5% to 94.711 units. It is the longest negative streak in over four years, a time that saw 8 consecutive negative months between January and August 2014. This shy performance pulls the YTD volume down 0.9% to 881.005 which is now not the 2nd anymore but 3rd largest 9-month result in history below 2017 (889.168) and 2016 (887.076). State-wise, Queensland, Tasmania, Western Australia and Victoria are all up whereas New South Wales (-4.4%), South Australia and Northern Territory are down. Following on a years-long trend, SUV sales go against the grain once again with a 6.2% uplift to 41.420 sales and 43.7% share vs. 38.9% a year ago whereas passenger cars continue to implode at -20.1% to 30.487 and just 32.2% share vs. 38.1% in September 2017 just as light commercials edge down 2.3% to 14.354 and 15.1% vs. 14.7%. Without solid business sales (+0.5% to 40.678) and rentals (+18.1% to 9.199) the market drop would have been a lot steeper as private sales tumble down 15.8% to 38.172 and government sales lose 2.6% to 3.156. The most popular fuel type is petrol (59.354) ahead of diesel (29.557) and hybrid/electric (1.161) not including Tesla. Looking at production origin, Japan leads again with 29.010 (+4%) ahead of Thailand at 24.152 (-4%), South Korea at 14.446 (-3%), Germany at 7.244 (-12%) and the USA at 3.181 (-18%).

The ageing Mitsubishi ASX is the best-selling SUV in Australia for the first time.

Brand leader Toyota (+0.1%) resists the gloom and scores a 18.4% market share, more than double any other carmaker present in Australia. Mazda (-31.5%) freefalls after a strong August score, enabling Hyundai (-0.2%) to step up to #2 for the first time in almost a year (since October 2017) and sending Mitsubishi (+7.9%) onto the podium for the 2nd time the past 6 months (after last March) but also only the 2nd time this millennial and potentially in history. Nissan (+29.1%) posts the largest gain in the Top 15 to break into the monthly Top 5 for the first time since January 2016. This means the Top 5 brands in Australia are 100% Asian for the first time in history. If Kia (+7.3%) and Subaru (+2.5%) defy the depressed climate, Volkswagen (-4.2%) roughly matches the market but Ford (-25.7%) and most strikingly Holden (-32.4%) literally implode, the latter equalling its worst ranking “record” of #10 first hit last March. Boosted by the new XC40 and XC60, Volvo soars 116.5% to #19, by far the most impressive year-on-year gain in the Top 20, with Suzuki (+13.8%) and Skoda (+9.5%) also solid. Further down, MG (+857.5%), LDV (+156.9%) hitting a record #21 also reached last March, Ram (+154.1%), Jaguar (+65.3%) and Great Wall (+55.6%) impress.

First Australian Top 15 finish for the Hyundai Kona. Pictures

The evergreen Toyota Hilux (+14%) scores an 11th consecutive monthly win, cementing its YTD domination over the Ford Ranger (-25%) now amounting to 7.000 sales. The Hilux also wins in the lucrative 4×4 ute segment at 3.338 vs. 2.870 for the Ranger, which should be helped by a facelift now in dealerships and the much-awaited (and overhyped?) Raptor variant. The Toyota Corolla (-5%) and Hyundai i30 (+9%) are the top passenger cars, while we have a new entrant inside the Top 5: the Mitsubishi ASX (+40%) smashing its previous ranking of #8 it hit 4 times prior (December 2015 and from last March to last May), also becoming the country’s vest-selling SUV for the first time. The Nissan X-Trail (+43%) follows at #6, also breaking its ranking record (pb #7 last March). There are four pickups in the Top 9 with the Mitsubishi Triton at #7 (+7%) and Nissan Navara at #9 (+46%) scoring its first Top 10 since May 2016 (#10) and best ranking since November 2015 (#8). The Toyota RAV4 (+11%), Prado (+42%) and Hyundai Kona celebrating one year in market with a record #13 (pb #22 last January) all outsell the Mazda CX-5 (-21%), traditional SUV leader, while the Subaru Forester (+41%) breaks into the Top 15 for the first time since March 2016. We welcome the Jaguar i-Pace (#226) and Lamborghini Urus (#266) in the charts.

Previous month: Australia August 2018: Mazda shines, Holden burns in 5th market decline

One year ago: Australia September 2017: Ford Ranger best-seller for the first time

Full September 2018 Top 35 brands and Top 275 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia August 2018: Mazda shines, Holden burns in 5th market decline

The Mazda3 helps the Japanese carmaker to its largest share since January.

* Now updated with the Top 45 All-brands and Top 280 All-models – click on title to see *

New vehicle sales in Australia endure a 5th consecutive month of year-on-year decline in August at -1.5% to 95.221 registrations, leading to a year-to-date volume down 0.3% to 786.294, still the 2nd largest-ever YTD tally at this stage of the year below 2017 (788.968). Looking at sales by State, only Tasmania (+12.2% to 1.726), South Australia (+1.5% to 5.878) and Victoria (+0.5% to 27.720) are up, with the remainder all posting declines: Northern Territory (-9.7% to 816), Australian Capital Territory (-5.1% to 1.464), New South Wales (-4.1% to 30.823) Western Australia (-3.9% to 8.158) and Queensland (-0.3% to 18.636). SUV are frankly back in positive at +8.3% to 41.271 and 43.3% share vs. 39.4% a year ago whereas passenger cars sink 13.4% to 30.940 and 32.5% vs. 37% in August 2017. Light commercials are down 1.3% to 19.165 and a stable 20.2% share.

The Toyota Prado surges 79% to hit its all-time record Australian ranking at #7.

Illustrating the stark contrast between the health of the SUV segment vs. the freefalling of passenger cars, every single passenger segment is down vs. 2017 with medium (-24.1%) and large cars (-60.3%) hit the hardest, while all SUV segments progress including small (+12.5%) and large (+11.7%) except upper large (-2.8%) down marginally. Private sales are down 6.8% to 42.366, business sales gain 2.8% to 38.521, rental fleet are up 0.9% to 7.279 and government purchases down 2.2% to 3.210. Petrol sales dominate at 59.711, diesel is at 30.249 and electric/hybrids at 1.416 excluding Tesla. Vehicles sold in Australia are manufacturers in Japan at 31.517 (+14.9%), Thailand at 23.832 (-1.5%), South Korea at 13.602 (-6.1%), Germany at 7.269 (+0.4%), the U.S. at 3.742 (-4.3%), the U.K. at 2.383 (-27%), Czech Republic at 1.203 (+55.8%), Spain at 1.090 (-18.5%) and China at 970 (+182.8%). Australian-made cars logically implode at just 65 vs. 5.043 a year ago (-98.7%) as all manufacturers stopped their Australian operations in 2017.

The Nissan X-Trail bounces up 89% to stay in the Top 10. Pictures

Market leader Toyota (+1.7%) goes against the grain and posts a gain to 19.8% share vs. 18.8% so far this year, but the best performer in the Top 15 is without contest Mazda, surging 23% on August 2017 to a splendid 11% share, its highest since last January (11.4%) and leading to a round 10% YTD. Hyundai (+2.6%) and Mitsubishi (+6.3%) complete a Top 4 brilliantly all in positive. It’s a different story for Ford (-10.3%) stuck in 5th place, while Volkswagen (-2%) leaps up two spots on July to #6, overstepping Kia (+2.5%) and Nissan (+8.4%) despite a loss. The nightmare continues for Holden (-37.6%), posting a ghastly 8th consecutive double-digit decline sending it to its lowest market share in Australian history at 4.57% vs. 4.59% last month. Its once-best-seller the Commodore is down an abysmal 67% year-on-year to just 682 sales, even outsold by the Ford Mustang (732)despite the arrival of a new generation… Volvo (+83.7%) and Skoda (+28.1%) lodge the largest improvements in the Top 20 while further down, MG (+577.6%), LDV (+172.9%), Ram (+163.3%), Great Wall (+144.8%), Infiniti (+97.9%), Lamborghini (+57.1%) and Ferrari (+46.2%) make waves. In contrast, Mini (-48.7%), Haval (-38.6%), Peugeot (-32.4%), Land Rover (-32%), Suzuki (-28.4%) and Audi (-25.8%) struggle mightily.

The facelifted 3 helps lift MG up 577.6% in August.

The Toyota Hilux (-0.3%) enjoys a 10th consecutive monthly win and 16th pole position in the past 18 months despite a slight decline, keeping the Ford Ranger (-2%) at a comfortable distance: 760 sales for the month, 5.853 year-to-date. The Toyota Hilux is also victorious in the lucrative 4×4 ute segment at 3.207 deliveries vs. 3.083 for the Ranger, soon helped by the much anticipated Raptor variant. The Toyota Corolla (+3%) remains the most popular passenger car in the country and the new generation should lift its volumes further up in the remainder of the year. The Mazda3 (+37%) and CX-5 (+27%) both post stunning gains, the latter holding onto the SUV throne, this time seconded by an extremely dynamic Toyota Prado (+79%) scoring a second Top 10 finish in the past 4 years alongside last May (#10) and equalling its record position at #7, also reached in May 2003April 2012 and April 2014. The Nissan X-Trail (+89%) also impresses at #9 like last month, while the Mitsubishi Outlander (+10%) rallies back up 14 ranks on July to #11.

Previous month: Australia July 2018: Holden hits lowest-ever volume, market down 7.8%

One year ago: Australia August 2017: Toyota Hilux and Ford Ranger top record market

Full August 2018 Top 45 All-brands and Top 280 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia July 2018: Holden hits lowest-ever volume, market down 7.8%

Despite the new Commodore, Holden is down to its lowest ever volume in Australia. Picture

* See the Top 50 All-brands and Top 285 All-models by clicking on the title *

After six consecutive months of growth, The Australian new vehicle market now seems to be stuck in a negative spiral with July deliveries down a dismal 7.8% to 85.551 units. This marks the fourth decline in a row and, more worryingly, the largest year-on-year drop in over seven yearssince June 2011 when Japanese imports were affected by the aftermath of the devastating earthquake that struck the country in March of that year. One possible explanation is the particularly advantageous end-of-financial year offers from last month that may have dried off the market somewhat. As a result year-to-date volumes are tilted into negative territory for the first time this year at -0.2% to 691.073 registrations, yet this is still the second largest 7 month-tally in history. For the first time in many years, SUV sales are actually in decline at -1% to 36.625 units but still see their share grow from 39.9% in July 2017 to 42.8% this month just as passenger cars implode at -20.2% to 28.547 and 33.4% share vs. 38.6% a year ago. Light commercials (mainly pickup trucks, nicknamed “utes” here, short for utilities) edge up 0.1% to 17.035 and 19.9% share vs. 18.3% a year ago. Year-to-date, SUV deliveries gain 9.1% to 295.133 and 42.7% share vs. 39.1% a year ago, passenger cars drop 12.5% to 232.897 and 33.7% share vs. 38.4% and light commercials gain 2.9% to 139.930 and 20.2% share vs. 19.6%.

The Toyota Hilux is the best-selling vehicle in Australia for the 9th consecutive month.

Interestingly, both private sales (-9.1% to 37.453) and business sales (-9% to 35.393) fall heavily this month, with rental sales (-4.8% to 6.433) faring better than the market and government sales (+0.3% to 2.928) edging into positive. The year-to-date picture is nothing like this, with rental sales surging 15% to 40.314, business sales up 2.4% to 284.923, government sales down 4.1% to 22.194 and private sales posting the weakest performance at -4.6% to 320.529 or 46.4% share vs. 48.5% over the same period a year ago. Looking at the country origin of the vehicles sold in Australia, Japan remains on top with 27.370 sales in July (-0.6%) followed by Thailand at 21.387 (-2.4%), South Korea at 11.864 (-13.1%), Germany at 6.967 (+6.5%), the U.S. at 3.362 (-16.5%), the UK at 2.565 (-18.9%), the Czech Republic at 1.512 (+88.8%), Spain at 1.187 (-12.4%) and China at 900 (+159.4%). Australian-made cars are logically dying off as local manufacturing ended in 2017, with only 65 vehicles sold this month (-98.7%).

The Ford Ranger (-4%) will soon benefit from the much-awaited addition of the Raptor variant.

Looking at the State by State detail, only Tasmania (1.457) is up year-on-year this month at +5.9%, with all others down by at least -5.8%, that’s for Queensland at 17.467. Victoria (24.921) is down 6.3%, Western Australia (6.966) is down 8.1%, New South Wales (27.675) is down 9.6%, South Australia (5.022) down 11.3%, the Australian Capital Territory (1.301) down 12.2% and the smallest Territory in Australia, the Northern Territory (742) copes the harshest drop at -18.8%. Thankfully the year-to-date situation is a lot better, with five out of eight States in positive, led by Tasmania again (10.726) at +4.2%, followed by Western Australia (57.146) at +2.4%, Victoria (199.007) at +2.1%, Queensland (140.857) at 1.6% and the Australian Capital Territory (10.990) at +0.4%. In contrast, South Australia (41.208) drops 1.5%, Northern Territory (6.593) is down 2.9% and the largest State in the country, New South Wales with Sydney as the capital (224.546), is hit the hardest at -3.6%. Finally, there were 54.141 new petrol registered in Australia in July, 30.429 diesels and 981 hybrids and electrics excluding Tesla who does not communicate sales figures for this country.

LDV crosses the 500 monthly unit-mark thanks to the T60. Picture courtesy Hannes Viljoen.

The top of the brands ranking is holding much better than the market as a whole: 7 of the Top 8 marques outpace the market starting with Toyota (-5.8%), Mazda (-6.4%) and Hyundai (-5.9%) all losing a little less ground on the podium while Mitsubishi (-1.9%) resists better at #4. Volkswagen (+4.7%), Nissan (+4.1%) and Kia (+3.2%) defy adverse conditions to lodge sweet YoY gains. There are some very bad news as well: Ford (-12.6%) whose Ranger – accounting for 54% of the brand’s July sales – cannot singlehandedly save, and a litany of premium players such as Land Rover (-36.8%), Audi (-36%), Porsche (-32.2%), Mini (-30.1%), BMW (-21.8%) or Mercedes (-13.4%). But the elephant in the room is once again local brand Holden – albeit pure importer since 2017 – disintegrating at -39.3%. 2018 is the year of hell for Holden, for the first time out of the monthly Top 5 and below 5% share in February (#8 and 4.9%), falling further in March (#10 and 4.8%), and hitting another two new lows this month at #9 with 3.927 sales and 4.6%, the carmaker’s lowest monthly volume and share in its entire history going back to 1948. Two Chinese lead the good news aisle with MG (+538.6%) and LDV (+146.9%) followed by Peugeot (+137.7%), Citroen (+117.4%), Great Wall (+96.4%), Lamborghini (+85.7%), Alfa Romeo (+39.4%), Volvo (+34.7%), Ram (+27.6%), Infiniti (+19.6%), Skoda (+18.3%), Ferrari (+16.7%), Isuzu Ute (+14.9%) and Jeep (+11%).

The Ram 1500 (previous model) has just been launched in Australia around AU$80.000.

Over in the models charts, the Toyota Hilux (+0.1%) manages a 9th consecutive month in pole position thanks to stable sales flying in the face of the falling market and widening the gap with its archenemy the Ford Ranger (-4%) now up to over 5.000 units year-to-date. In the lucrative 4×4 ute segment, the Hilux (-5.1%) also edges past the Ranger (-1%) at 2.660 sales vs. 2.600 for the month. The automotive July event in Australia is the launch of the much-awaited Ranger Raptor lineup topper, that could boost the nameplate’s sales where it counts later in the year. Despite a steep drop the Toyota Corolla (-19%), now in runout mode ahead of the new generation release in August, remains the #1 passenger car in the country above the Mazda3 (-1%), Hyundai i30 (+3%) and a surprisingly dynamic VW Golf (+60%) up to #8, its highest monthly ranking in over two years (since April 2016 when it ranked #7). The Mazda CX-5 (-3%) easily remains the #1 SUV in Australia, one of four in the Top 10 alongside the Toyota RAV4 (+7%), Nissan X-Trail (+10%) and Hyundai Tucson (-13%). The Toyota C-HR (+79%), Honda CR-V (+32%), VW Amarok (+30%), Toyota Kluger (+27%), Land Cruiser Ute (+25%), Prado (+18%), Isuzu D-Max (+15%) and Nissan Navara (+12%) are the most dynamic in the Top 50. For the first time, the Mitsubishi Eclipse Cross (#41) is the most popular recent launch (<12 months), toppling the Hyundai Kona (#48) after 9 months of reign while the LDV T60 (#72), Mazda CX-8 (#79) and the MG ZS (#91) break their ranking record and we welcome the Ram 1500 Laramie in the charts at #229.

Previous month: Australia June 2018: Podium 100% pickup for the first time in history

One year ago: Australia July 2017: Hilux leads for 5th straight month in record market

Full July 2018 Top 50 All-brands and Top 285 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia June 2018: Podium 100% pickup for the first time in history

The Toyota Hilux breaks its monthly volume record in Australia in June. Picture

* See the Top 50 All-brands and Top 285 All-models by clicking on the title *

June is traditionally the biggest month of the year in Australia because of end of financial year deals, and 2018 is no exception, but at -2.9% year-on-year to 130.300 units, it couldn’t quite match the all-time record of 134.171 established a year ago in June 2017. This however is still the second largest monthly score in history ahead of the 128.569 units of June 2016. The year-to-date volume remains at record heights, crossing the 600.000 mark halfway through the year for the first time ever thanks to a 1% uplift to a best-ever 605.522. SUV sales continue to drive the Australian market growth with a 9.3% surge in June to 56.162 and 43.1% share vs. 38.3% a year ago whereas passenger cars implode once again at -17.8% to 41.561 and 31.8% vs. 37.7% in June 2017. Meanwhile light commercials (mainly pickup trucks, nicknamed “utes” in Australia, short for utilities) edge up 0.3% to 28.346 and 21.8% share vs. 21.1%. At the half-year mark, SUVs soar 10.7% to 258.508 and 42.7% share vs. 38.9% a year ago, passenger cars tumble down 11.3% to 204.350 and 33.7% vs. 38.4% and light commercials gain 3.3% to 122.895 and 20.3% share vs. 19.8%.

The Ranger represents 64% of Ford Australian sales in June. Picture

A look at sales by channel reveals an interesting fact: that the market would have dropped a lot more if it weren’t for an extremely dynamic (and artificial) boost in rental sales up 32.5% to 8.464 and 6.5% share vs. 4.8% a year ago. Business sales also hold steady at -1.5% to 51.244 and 39.3% share vs. 38.8% and it’s private sales that let the market down at -7.8% to 62.833 and 48.2% share vs. 50.8% in June 2017, government sales also at -5.1% but at a much less impactful level (3.528 units and 2.7% share). Year-to-date, only rentals (+19.8% to 5.6% share) and business sales (+4.2% to 41.2%) are in positive with private sales (-4% to 46.7%) and government deliveries (-4.7% to 3.2%) both retracting. The remaining volumes are held by heavy commercial vehicles.

Second ever podium ranking for the Mitsubishi Triton in Australia. Picture

Looking at the State by State detail, only Tasmania (+3% to 2.012) manages a year-on-year gain. In volume order, New South Wales (-4.5% to 42.361), Victoria (-1.5% to 36.695), Queensland (-1.7% to 28.272), Western Australia (-0.8% to 10.080), South Australia (-6.7% to 7.662), the Australian Capital Territory (-10% to 1.932) and Northern Territory (-3.5% to 1.286) all hit the break. The year-to-date picture is different, with Western Australia (+4.1% to 50.180), Tasmania (+4% to 9.269), Victoria (+3.4% to 174.086), Queensland (+2.7% to 123.390) and the Australian Capital Territory (+2.4% to 9.689) all frankly outpacing the national growth. The largest state in the country, New South Wales (-2.7% to 196.871) however loses ground. In terms of country origin of the vehicles sold in Australia, Japan stays in the lead at 37.805 (+3.7%), ahead of Thailand at 36.205 (+3.3%), South Korea at 19.743 (-9.7%), Germany at 11.027 (+11.3%), the U.S. at 5.040 (-17.8%), the UK at 4.598 (+34.1%) and Spain at 1.578 (-3.7%). China comes in 10th position ahead of Poland and France with 1.112 sales (+130.7%) and 4.399 YTD (+84.1%). Australian-made vehicles total 277 units, actually up 9.9% on May but set to fall to zero sometime in 2019 as local manufacturing ended in 2017.

The Cerato breaks its ranking record at #9, lifting Kia to its highest ever monthly volume. 

In the brands ranking, five of the Top 6 best-sellers are in the red, with market leader Toyota down 5.6% to 17.8% share but posting its highest H1 volume since 2008 at 111.854 (+2.6%). Mazda (-0.3%) and Hyundai (-14.8%) follow with Mitsubishi up 10.4% to remain in 4th place. Ford (-15.4%) and Holden (-20.4%) deliver painful losses while Kia slows down its growth drastically to +4.6% in June but still breaks its all-time monthly volume record at 7.067 (previous best 6.737 in June 2017). Honda is the largest gainer in the Top 20 with a splendid 29.6% uptick triggered by the new CR-V. Renault (+22.7%) and Land Rover (+22%) also impress and among smaller brands the Chinese continue to deliver the largest year-on-year improvements with MG (+547.1%), Great Wall (+157.4%) and LDV (+102.6%) only matched by Peugeot (+108.7%). Citroen (+68.6%), Infiniti (+49.3%) and Jaguar (+39.9%) also make themselves noticed. In the naughty corner: Bentley (-61%), Ram (-44.4%), Haval (-43.8%), Jeep (-30%) and Porsche (-22.2%).

The Honda CR-V reaches its highest Australian ranking in over 10 years.

The Thai-built “ute” invasion is accelerating in Australia: the Toyota Hilux, Ford Ranger and Mitsubishi Triton are the 3 best-selling nameplates in June: for the first time in history the Australian podium is entirely composed of pickup trucks, replicating the U.S. market structure albeit with much smaller vehicles. This is a momentous event that caps a decade of exponential progression by the format in Australia. It went like this: the Toyota Hilux topped the monthly sales charts for the first time in April 2008 and has repeated this feat 30 times since then, including the past 8 consecutive months and 14 out of the past 16 months. Logically, the Hilux became the annual #1 for the first time in 2016, repeating this feat in 2017. Pickups monopolised the Top 2 for the first time in October 2016 (Hilux/Ranger), a feat that has since been repeated 13 times out of the past 20 months, with the annual Top 2 logically becoming 100% pickups for the first time in 2017. The Ford Ranger became the second pickup to ever top the monthly Australian ranking in September 2017 but has not yet repeated this feat. This month is a logical step up to an Australian podium 100% pickups for the first time.

The ZS breaks into the Australian Top 100 for the first time, lifting MG up 547.1%.

The records don’t stop there for utes: the Toyota Hilux (+6%) brilliantly posts its largest ever monthly volume at 5.787, beating its previous best of 5.461 hit a year ago in June 2017. These are the only two months when the Hilux crossed the 5.000 monthly sales mark. Its 4×4 variant also beats a volume record at 4.032, up 2.4% year-on-year. However this is not the all-time record for a 4×4 ute, still held by the Ford Ranger 4×4 at 4.449 in June 2017. Overall Ranger sales recede 5.6% year-on-year to 4.768 units, still its 2nd largest ever volume below the 5.051 hit in June 2017. At #3, the Mitsubishi Triton ends the month on the Australian podium for the 2nd time ever after June 2014, scoring its third largest volume at 3.919 below the 4.124 of June 2014 and 3.956 of June 2013.

The Toyota Land Cruiser 70 hits a 20-year monthly high volume in June.

The next five spots are unchanged on May: the Toyota Corolla (-1%) leads all passenger cars above the Hyundai i30 (+2%) and Mazda3 (-5%) while both best-selling SUVs in the country break their volume record this month: the Mazda CX-5 leaps up 26% to 3.136 and the Toyota RAV4 gains 9% to 2.690 just as it is about to be replaced by a new generation. Below, the Kia Cerato breaks into the Australian monthly Top 10 for the second time after April 2017, lifting its ranking record to #9 just as the new generation enters dealerships and the Honda CR-V shoots up 376% to #12, its highest ranking in over a decade: since January 2008 (#8). Also of note and relevant to the various Australian Outback explorations we have written about in the past two years – where the vehicle is a trusted icon – the Toyota Land Cruiser 70 Series hits a 20-year monthly high at 1.311 (91% ute).

The Mazda CX-8 has landed in Australia.

Notice also the Toyota C-HR (+85%), Subaru XV (+64%), Mercedes GLC (+60%), VW Tiguan (+58%), Nissan Qashqai (+46%) and Toyota Kluger (+20%) posting the most impressive gains in the remainder of the Top 50 and showing that growth potential in Australia currently only really lies in the SUV segment. The Hyundai Kona is the best-selling recent launch (<12 months) for the 9th month in a row at #32 (-5), followed this time by the Holden Equinox at #54 (+7), Mitsubishi Eclipse Cross at #58 (+5), LDV T60 at #86 (0), MG ZS breaking into the Aussie Top 100 for the first time at #98 (+30), BMW X2 at #106 (+23) and Mercedes X-Class at #107 (-4). This month we welcome the Mazda CX-8 at #119.

Previous month: Australia May 2018: Kia breaks records, Holden down to #8

One year ago: Australia June 2017: Hyundai Tucson up to #4 in all-time record month

Full June 2018 Top 49 All-brands and Top 285 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia May 2018: Kia breaks records, Holden down to #8

Kia posts new ranking and share records in Australia in May.

* See the Top 49 All-brands and Top 280 All-models by clicking on the title *

The Australian new vehicle market uncharacteristically registers a second consecutive year-on-year drop and only third decline in the past ten months in May at -2.1% to 100.754 units. However the year-to-date volume remains at all-time record heights, up 2.1% on the previous record established a year ago to reach 475.222. As it has been the case for a few years now, SUV sales continue to power ahead at +8.4% in May to 42.973 or 42.7% share vs. 38.5% a year ago and up 11.1% YTD to 202.346 or 42.6% share vs. 39.1% over the same period in 2017. Reversely, passenger cars drop a stiff 15.6% to just 32.786 or 32.5% share vs. 37.7% a year ago and a slightly more palatable 9.4% YTD to 162.789 and 34.3% share vs. 38.6% in 2017. Meanwhile light commercials edge down 0.5% to 21.082 and 20.9% share in May but gain 4.2% to 94.549 and 19.9% YTD. Once again the largest state in the country, New South Wales, is down at -5.9% to 32.523 registrations but this time so is 2nd largest Victoria at -3.3% to 28.104. Queensland is up 2.3% to 21.143, Western Australia up 4% to 8.484, Tasmania up 7.6% to 1.657, Australian Capital Territory up 4.4% to 1.568 but South Australia is down 0.8% to 6.087 and Northern Territory down 6.9% to 1.188.

Holden skids down 25.8% to #8 brand.

Private sales are responsible for the market decline this month: they drop a steep 7.8% to 45.197 whereas business sales are up 2.7% to 41.625 and rental sales up a solid 8% to 6.370. Government sales implode at -12.7% to 3.649. The year-to-date picture is similar, except this time the private sales decline at -2.8% to 220.243 is offset by the business sales growth at +5.8% to 198.248, seconded by exceptionally strong rental sales at +16.2% to 25.455 while government sales remain sluggish at -4.6% to 15.738. Looking at sales by country of origin, Japan dominates at 30.616 (+2.4%) ahead of Thailand at 25.506 (-0.9%), South Korea at 15.766 (+6%), Germany at 9.305 (+16.8%), the US at 3.868 (-20%), the UK at 2.724 (+12.3%) and Spain at 1.385 (-13.1%). Australian-made cars amount to just 252 (-94.9%) and will hit zero in the coming months as local manufacturing has now ceased in Australia.

Chinese carmaker LDV gains 190.8% thanks to the new T60 pickup.

As expected Toyota (-1.5%) comfortably remains the #1 carmaker at 19.4% share, leading to a YTD volume up 5% to its highest in a decade. Mazda (-5%), Hyundai (+6%) and Mitsubishi (+6.1%) camp on their April and YTD rankings as does Ford tumbling down 24.7% to 5.7% share. Kia posts the largest gain in the Top 15 for the 2nd month running at +9.9% to #6 with 5.500 sales and 5.5% share, new ranking and share records for the Korean brand (previous bests: #7 first hit in April 2017 and 5.4% last month) as well as its second highest ever volume (record: 6.737 in June 2017). Honda (+8.4%) and Volkswagen (+6.9%) also outpace the market in the Top 10, but local brand – yet pure importer now – Holden is in the naughty corner once again, skidding down 25.8% to fall to #8, not its lowest ever but close (#10 last March). Chinese MG (+242.6%) and LDV (+190.8%) once again snap the largest gains in market ahead of Great Wall (+81.8%), Lamborghini (+60%), Peugeot (+46.5%), Skoda (+34.1%), Chrysler (+29.4%), Aston Martin (+23.1%) and Land Rover (+20.7%). The hardest hit are Ssangyong (-94.1%), Ram (-46.9%), McLaren (-42.9%), Porsche (-39.5%) and Haval (-35.6%).

The Toyota Hilux is the best-seller for the 7th month running.

Over in the models aisle, the Toyota Hilux (+6%) lodges a very impressive 7th monthly win in a row (and 8th in the past 10 months), widening the gap over its main rival the Ford Ranger (-10%). The Hilux also edges past the Ranger in the lucrative 4×4 category at 3.185 (+1.6%) vs. 3.176 (-6.1%) for the month and 15.205 (+15.2%) vs. 14.980 (+6.1%) YTD. The Toyota Corolla (-1%) tops all passenger cars, resisting pretty well with a new generation just around the corner (August landing). It distances the Hyundai i30 (+4%) outselling the Mazda3 (-0.3%) for the first time since last October. The Mazda CX-5 (+4%) reclaims the title of #1 SUV it has held for the past 5 years, this time ahead of the Toyota RAV4 (+4%) up four spots to #7, the second time it holds this ranking this year after January. The Mitsubishi ASX (+16%) brilliantly holds onto a record 8th place for the third consecutive month and the 4th time ever after December 2015. The Mitsubishi Triton (+16%) and VW Golf (+28%) also shine in the Top 10.

The Mitsubishi ASX is stuck at a record 8th place.

Spectacular gainers further down the ranking include the Subaru XV (+743%), Audi Q5 (+515%), Honda CR-V (+162%), Kia Picanto (+106%), Mercedes GLA (+103%), Suzuki Swift (+80%), BMW X3 (+75%), Toyota C-HR (+66%) and Nissan Pathfinder (+49%). The Hyundai Kona spends an 8th consecutive month as the best-selling recent launch in Australia (<12 months), posting a third Top 30 incursion at #27. The Holden Equinox follows but disappoints again, down 10 spots to #61 ahead of the Mitsubishi Eclipse Cross at #63 (-13), the LDV T60 at #86 (-4), Kia Stinger at #93 (-4), Mercedes X-Class at #103 (-34), Skoda Kodiaq at #120 (+3), Volvo XC40 at #121 (-16), Range Rover Velar at #126 (-7), MG ZS at #128 (-10), BMW X2 at #129 (+15) and Jaguar E-Pace at #132 (-6). That’s 12 new launches in the Top 132, a testimony to the dynamism of the Australian market.

Previous month: Australia April 2018: Tucson and Prado shine, Holden back up to #6

One year ago: Australia May 2017: Hilux vs. Ranger new iconic rivalry in record market

Full May 2018 Top 49 All-brands and Top 280 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia April 2018: Tucson and Prado shine, Holden back up to #6

The Toyota Prado posts its first Australian Top 10 finish in four years.

* Now updated with the Top 50 All-brands and Top 280 All-models – click on title to see *

According to data released by VFACTS, new vehicle sales in Australia edge down 0.2% year-on-year to 82.930 units, the first decline since last September. After four months, the YTD volume remains however at record levels, up 3.3% over last year’s all-time high mark to 374.468. SUVs sell 36.159 units (+15.3%) for 43.6% of the market, now frankly distancing passenger cars at 27.533 (-14.4%) and 33.2% and light commercials at 16.067 (-5.9%) and 19.4%. Year-to-date, SUVs are up 11.9% to 159.363, passenger cars down 7.7% to 130.003 and light commercials up 5.6% to 73.467. One culprit for this year-on-year drop: New South Wales, the most populous state, down 5.5% to 26.986 registrations, whereas other high volume states Victoria (+2.1% to 23.770) and Queensland (+1.9% to 16.621) are both up. Western Australia (+7.3% to 7.119), South Australia (+3.5% to 5.126) also advance but Australian Capital Territory (-1.8% to 1.234), Tasmania (-2.1% to 1.189) and Northern Territory (-2.7% to 885) all recede.

The Hyundai Tucson is the best-selling SUV in Australia for the first time in 2018.

Private sales hold 44.8% of the market ahead of business sales at 44.7%, rental sales at 6.6% and government sales at 3.8%. Sales by fuel type and segment go as follows: Passenger cars 25.360 petrol, 1.156 diesel, 977 hybrid, SUVs 25.567 petrol, diesel 10.412, hybrid 142 and commercials 1.012 petrol, 18.225 diesel. Finally, as for country of origin of cars sold in Australia this month, Japan comes first with 26.363 sales (+9.4%) ahead of Thailand (19.964 down 5.2%), South Korea (12.925 up 8.6%), Germany (6.973 up 3.8%), the USA (3.247 down 3.6%), the UK (2.055 up 4.3%) and Spain (1.341 down 1.7%). 218 Australian-made vehicles were sold in April, down 94.8% year-on-year, a figure that is set to come to zero in the coming months as local car manufacturing in Australia ended in 2017.

Thanks to the new ZS, China-made MG sales are up 227.3% year-on-year in Australia.

Over in the brands ranking, Toyota continues to dominate the charts head-and-shoulders, going against the grain with a 3.5% uplift to 20.1% share, more than double the amount of the #2 brand, Mazda, down a steep 10.5% to 9.3%. Hyundai (+4.1%) overtakes Mitsubishi (+0.7%) to snap the third step of the podium with Ford down a harsh 16.9% rounding out the Top 5. Down to a lowest-in-history #10 and 4.8% share last month, Holden rallies back up to #6 in April but continues its descent to hell at -21.2% to 5.5% share, with the new imported Commodore only convincing 473 buyers and the all-new Equinox crossover at a shy 506. Kia (+9.3%) is up 4 spots on March to #7, posting the largest year-on-year gain in the Top 15, with Subaru (+4.2% and Volkswagen (+1.3%) also in positive and Mercedes cracking the Top 10 for the first time since November 2016 despite a 1.7% drop. Further down, Chinese MG (+227.3%) and LDV (+177.6%) lodge the largest gains in the Top 30 ahead of Volvo (+93.9%), Land Rover (+32.8%), Alfa Romeo (+30.2%) and Lexus (+20.5%).

LDV, also from China, posts the second-largest year-on-year gain in Australia this month at +177.6%.

Model-wise, the Toyota Hilux snaps its 6th consecutive monthly win and 10th win in the past 12 months thanks to deliveries up 5% and is now up 18% YTD. The Toyota Corolla soars 17% on discounted pricing on the outgoing generation, hitting #2 for the first time since last July, knocking the Ford Ranger (-10%) down to #3 for the first time this year. Note the Hilux also outsells the Ranger in the lucrative 4×4 pickup segment at 2.659 vs. 2.347. The Hyundai Tucson soars 19% to snap the #1 SUV title for the first time this year, distancing traditional leader the Mazda CX-5 down a steep 20% in April. The Mitsubishi ASX (+18%) remains at a record #8, also hit last month and in December 2015. Boosted by its facelift, the Toyota Prado surges 31% to #9 overall, its highest ranking and first Top 10 finish since April 2014 (#7).

The Mercedes X-Class has landed in Australia.

As far as recent launches are concerned, the Hyundai Kona keeps the lead, gaining 12 spots on March to #27, its second-ever incursion into the Australian Top 30 after January (#22), the Mitsubishi Eclipse Cross (#50) is back inside the Top 50 for the 2nd time in the past three months while the Holden Equinox is up 25 ranks to #51, its highest so far in 2018 but below the #48 it hit last December. The Mercedes X-Class lands directly at #69 and #10 pickup truck in the country. The LDV T60 is up 10 spots to #82, the Kia Stinger up 8 to #97, the Volvo XC40 up 125 to #105 and the MG ZS up 20 to #118. We also welcome the Skoda Karoq at #226.

Previous month: Australia March 2018: Mitsubishi snaps first podium this millennium, Holden at lowest-ever #10

One year ago: Australia April 2017: Toyota Hilux and Ford Ranger cement leadership

Full April 2018 Top 50 All-brands and Top 280 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia March 2018: Mitsubishi snaps first podium this millenium, Holden at lowest-ever #10

The Triton hops to its best ranking in 4 years, helping Mitsubishi to a record #3.

* Now updated with the Top 50 All-brands and Top 280 All-models – click on title to see *

New car sales in Australia edge up 1.5% year-on-year in March to 106.988 registrations, a new record for the month, beating last year’s high mark of 105.410 units. This is the 9th monthly record in the past 11. The year-to-date volume is also a new record at 291.538 sales, up 4.4% on the same period last year and erasing the previous three-month record of 285.328 established in 2016. It’s only a little over than a year ago in February 2017 that SUVs outsold passenger cars for the first time, and since then they have set sail never to be seen again. SUVs are up a further 9.7% to 45.525 and 42.6% share vs. 39.4% a year ago while passenger cars are down 7.3% to 36.120 and 33.8% share vs. 37% in March 2017, a spectacular volte-face in the Australian market. Meanwhile light commercials – including utes, local slang for pickup trucks – edge down 0.4% to 21.897 and 20.5% share vs. 20.9% a year ago. Year-to-date, SUVs are up 10.9% to 123.214 and 42.3% while passenger cars are down 5.7% to 102.470 and 35.1% and light commercials are up 9.4% to 57.380 and 19.7%.  The remaining 3% of the market go to heavy commercials.

The Nissan X-Trail is the #1 SUV in Australia for only the 2nd time ever. Picture

In terms of sales channels, private sales drop 1.8% to 47.996, adding up to 139.215 YTD (-1.5%), business sales are stable to 44.690 adding up to 121.042 YTD (+9.9%), rental sales surge 40.7% to 7.386 and 13.785 YTD (+20.6%) and government sales fall 4% to 3.470 and 9.022 YTD (-2.8%). Petrol sales total 67.761, diesel 37.859, hybrid 1.202 and EV/PHEV 166 excluding Tesla which doesn’t communicate Australian sales. Looking into the origin of new car sales sold in Australia, Japan is tops at 33.539 (+9.1%) ahead of Thailand at 28.589 (+8%), South Korea at 15.021 (+2%), Germany at 8.461 (+6.8%), USA at 3.787 (-8.1%) and UK at 3.427 (-10.8%). Noteworthy is the fact that Hungary, Spain, South Africa, Mexico, Poland, China (765) and Argentina  are now above Australia as local production ended in 2017 and 709 runout Australian-made cars were sold in March. Looking at Australian states an territories, New South Wales/Sydney is first again at 34.754 (-2.6%) above Victoria/Melbourne at 31.105 (+6.3%), Queensland/Brisbane at 21.591 (+1.8%), Western Australia/Perth at 8.821 (+1.3%), South Australia/Adelaide at 6.332 (-0.9%), Australian Capital Territory/Canberra at 1.816 (+7.9%), Tasmania/Hobart at 1.502 (-2.2%) and Northern Territory/Darwin at 1.067 (+12.8%).

The last time Mitsubishi was that successful in Australia, its best-seller looked like this.

Toyota remains by far the most popular carmaker in Australia in March but drops 3.9% to 17.6% share, nevertheless hitting its highest first quarter volume in a decade at 52.465 (+8.1%). Mazda follows at 9.1% but falls 7.2% whereas Mitsubishi soars 16.2% to 8.2% and a new March volume record, snapping the third spot overall off Hyundai down 3% to 7.9%. After extensive research in our Australian archives, we are the first media outlet to be able to point out that Mitsubishi ranks on the Australian podium for the first time this millenium. It is not Mitsubishi’s highest share of late: it hit 8.8% last December, its highest since June 2003 when the brand held 9.1% of the market (#4). The last time Mitsubishi’s share surpassed 10% was in September 2002 (10.4%), ranking 4th again. Then, Mitsubishi was a still local producer – its operations ran from October 1980 to March 2008 – and had seen its market share slump significantly since becoming a full importer. During the eighties and nineties, the Australian market was obliterated by Holden, Ford and Toyota, so it is entirely possible that Mitsubishi had actually never ranked #3 monthly before. At the time, Mitsubishi regularly posted market shares of around 12%, as it was the case in 1986, 1987, 1988 when the Magna alone held 7.8% of the market, and 1993.

The new Commodore can’t prevent Holden from falling to its lowest ever ranking at home.

Below Ford (-2.4%), Nissan gains 10.2% to reclaim the 6th spot it holds year-to-date and the best performer in the Top 20 is once again Honda up a whopping 79.8% to #7 with 5.2%. Subaru (+3.8%) is up three spots to #8, distancing Volkswagen (+0.3%). But there are more big news in the Australian brands ranking: after falling to its lowest ever ranking and share at home last month, Holden hits another new low in March. With deliveries down a steep 29.1% year-on-year the Australian brand is down a further two spots to #10, seeing its share fall to a lowest-ever 4.8%. Holden could fall outside of its home Top 10 for the first time in the coming months as Kia, which outsold it in February, is only 32 sales below at #11 in March. The two new launches that Holden is counting on to revive its record-low sales are sputtering: the Commodore is down 52% on the previous gen a year ago – with 516 of its 990 monthly score being the new imported model – and the Equinox has been down month-onmonth ever since launch at just 327 units vs. 364 in February, 384 in January and 679 in December… This despite aggressive market campaigns for both nameplates including seven-year warranty and roadside assist. Further down the ranking, Chinese LDV (+242.8%) and MG (+167.9%), Lamborghini (+180%), Alfa Romeo (+44.6%), Volvo (+35.5%), Isuzu Ute (+24.4%) and Audi (+23.3%) make themselves noticed.

Thanks to the new ZS, Chinese MG sales are up 168% year-on-year in March.

Over in the models ranking, the Toyota Hilux (+2%) signs its 10th monthly win over the past 12 months but loses the 4×4 ute battle to its archenemy the Ford Ranger (3.224 vs. 3467) itself up 6% and accounting for a record 61% of Ford sales in Australia this month. Below the Toyota Corolla (-10%), the Mitsubishi Triton is up 16% to #4, its highest ranking since June 2014 when it hit #3 and only its third Top 4 finish in the past 5 years – and ever (add May 2013). The Nissan X-Trail surges 41% to a record 7th place (previous best: #8 in January 2017 and January 2018), snapping the title of best-selling SUV in the country for only the second time ever after November 2015. Just below, the Mitsubishi ASX soars 69% to #8, equalling its record ranking also reached in December 2015. The Mazda CX-5 (+7%) comes in at #9 and #3 SUV – but retains the segment lead YTD – followed by the Toyota RAV4 (+5%) rounding out the Top 10. Just outside, the Isuzu D-Max is up 23% to #12, just below its all-time high of #11 hit last December, while the Honda CR-V is propelled up 241% by the new generation, with the Subaru XV (+88%), Honda Civic (+86%), Honda HR-V (+32%) and Toyota Prado (+21%) also in great shape inside the Top 30. The Hyundai Kona (#39) tops all recent launches (<12 months) ahead of the Mitsubishi Eclipse Cross (#57).

Previous month: Australia February 2018: Holden drops to lowest ranking and share ever

One year ago: Australia March 2017: Hilux leads, SUVs beat passenger cars again

Full March 2018 Top 50 All-brands and Top 280 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia February 2018: Holden drops to lowest ranking and share ever

Holden is counting on the new Commodore to reverse its freefall at home. Picture

* NOW UPDATED with the Top 45 All-brands and Top 275 All-models – click on title to see *

The Australian new car market shoots up 7.8% year-on-year in February to 95.999 units, narrowly missing out on the February record of 96.443 dating from 2016. The year-to-date volume however is a new record at 184.550 registrations, up 6.1% on the same period in 2017 and smashing the previous best of 180.816 established in 2016. One year ago, SUV registrations overcame passenger cars for the first time in Australian history. It has now become the norm, with SUV sales up 12.1% year-on-year to 39.800 units or 41.5% share vs. 34.491 (-0.7%) and 35.9% for passenger cars, while light commercials soar 13.3% to 18.707 sales. In terms of sales channels, private sales edge up 0.1% to 45.720 units just as business sales surge 16.7% to 39.597, rental sales are up 18% to 4.737 and government sales down 5.8% to 2.943. Petrol sales amount to 61.963 vs. 29.979 for diesel, 951 for hybrid and 104 electric (excluding Tesla who does not share sales data for Australia).

The CR-V (+149%) helps Honda to potentially its highest ranking ever in Australia at #6.

Looking into the origin of new car sales sold in Australia, Japan comes first once again with 29.229 sales (+11.1%), followed by Thailand at 25.675 (+19.6%), South Korea at 14.181 (+5.1%), Germany at 7.636 (+6.5%) and the U.S. at 3.853 (+7.3%), all stepping in as Australia shut down its local operations last year. New South Wales/Sydney remains the largest state in the country in terms of new car sales with 31.252 sales (+3.4%) ahead of Victoria/Melbourne at 28.451 (+14.2%), Queensland/Brisbane at 18.516 (+6%), Western Australia/Perth at 8.276 (+10%), South Australia/Adelaide at 5.665 (+5.8%), Australian Capital Territory/Canberra at 1.578 (+9.7%), Tasmania/Hobart at 1.491 (+11.8%) and Northern Territory/Darwin at 770 (+1.3%). All Australian states and territories are up this month.

The Toyota Hilux posts a 10th monthly Australian win in the past 12. 

Toyota unsurprisingly remains the most popular carmaker in the country, even outpacing the market with a 12.1% year-on-year gain in February to 19% share, followed by Mazda (-0.1%) at 10.3% while Hyundai soars 14.3% to 8.3% in third place. An excellent performance also for Mitsubishi surging 24% to 7.4% share at #4. Ford (+6.9%) takes 5th place above Honda delivering the largest year-on-year gain in the Top 20 at a gigantic +55.3% and snapping the 6th spot overall, the carmaker’s highest ranking in Australia this decade according to BSCB records. Chinese LDV (+126.5%), Alfa Romeo (+45.3%), Isuzu Ute (+37.4%), Mini (+24.5%), Haval (+20.9%), Peugeot (+17.3%), Kia (+11.7%) and Nissan (+9.9%) also outpace the market. Reversely, Infiniti (-76.5%), Jaguar (-44%), Citroen (-44%) and Land Rover (-23.8%) struggle.

Not since it introduced its first model in 1948 has Holden ranked that low in Australia.

But the main event in the Australian brands ranking this month is the demise of the only true Australian carmaker: Holden. Ending local production in October 2017 after 69 continuous years, Holden has now almost exhausted its stock of locally-made vehicles and is waiting for the full effects of the new imported Commodore, a locally-tuned rebadge of the new gen Opel Insignia that started hitting dealership at the end of the month. Now a pure importer, Holden crumbles 18.1% year-on-year in February to fall outside the Top 5 (#8) and below 5% share for the first time in its history, since the first Holden car was introduced in the country in 1948. If it weren’t for tiny advantages over #9 Volkswagen (18 units) and #10 Kia (25 units), Holden could have fallen further to #10. Saving the day are the Colorado ute (local slang for pickups) at 1.039 sales and the Astra at 1.008 while the newly launched Equinox doesn’t seem to be able to take off just yet at only 364 sales vs. 384 in January and 679 in December.

The Mitsubishi Outlander more than doubles its sales year-on-year.

Model-wise, the Toyota Hilux takes off at +31% year-on-year to post a 10th win in the past 12 months, confirming it now has an iron-tight grip on the Australian market. Like in 2017, the Ford Ranger follows with sales up 21%, representing 59% of Ford’s sales in Australia this month. The Toyota Corolla (-4%) is the best-selling passenger car in the country above the Mazda3 (-7%) and Hyundai i30 (+9%) while the Mazda CX-5 holds onto the #1 SUV title, even gaining 13% and distancing the Toyota RAV4 (+7%) and Nissan X-Trail (+8%). The Hyundai Accent soars 48% to #10, the Nissan Navara is up 53% to #11, while further down the ranking the Holden Astra (+153%), Honda CR-V (+149%), Mitsubishi Lancer (+137%), Subaru XV (+109%), Toyota Kluger (+109%) and Mitsubishi Outlander (+102%) all more than double their score vs. February 2017.

The Hyundai Kona remains the most popular recent launch in Australia, outselling the Toyota C-HR.

The Hyundai Kona continues to dominate recent launches (<12 months) but drops 10 spots on January to #32, that’s still better than direct rivals the Mitsubishi ASX (#33), Nissan Qashqai (#34) and most significantly the Toyota C-HR (#43) still lagging bizarrely behind whereas it would seem to have been designed with an Australian clientele in mind. The Mitsubishi Eclipse Cross gains 17 ranks on last month to already break into the Top 50 for its third month in market, ranking #2 new launch. The Holden Equinox (#71), LDV T60 (#95, first Top 100), Kia Stinger (#102), Range Rover Velar (#107) and Skoda Kodiaq (#114) follow. Finally, we welcome the Volvo XC40 at #249 and the Alfa Romeo Stelvio at #272.

Previous post: Australia Full Year 2017: Exclusive State by State rankings

Previous month: Australia January 2018: Toyota and Honda shine in record market

One year ago: Australia February 2017: SUVs above passenger cars, market dips 7.7%

Full February 2018 Top 45 All-brands and Top 275 All-models below.

This content is for Premium and Platinum members only.
Log In Register

Australia Full Year 2017: Exclusive State by State rankings available

The Toyota Hilux is #1 in 5 Australian States out of 8 in 2017. Picture

* See each State’s Top 10 best-selling brands and Top 50 models by clicking on the title *

For the 7th year in a row on BSCB we can share with you the best-sellers in each Australian State/Territory, and for the first time we are able to add in brands rankings. This is exclusive data you won’t find anywhere else on the web. The Toyota HIlux has been topping the same three States (Queensland, Western Australia and Northern Territory) every year since 2008, but in 2017 the star pickup from Toyota, #1 nationally for the 2nd year in a row, adds two more wins: the country’s largest State, New South Wales, as well as South Australia, topping both States for the very first time. The Ford Ranger maintains its hold on two States (Victoria and Tasmania) while the Mazda3 is the only passenger car managing a State win in 2017: in the Australian Capital Territory.

The Ford Ranger is #2 in New South Wales and #1 in Victoria.

New South Wales (Sydney)

With stable sales (-0.1%), New South Wales remains the largest Australian state in terms of volume at 397.273. The brands ranking is very close to the national order with the Top 5 identical: Toyota (+3.1%), followed by Mazda (-5.2%), Hyundai (-5.1%), Holden (-15.3%) and Ford (-1.8%). Mitsubishi (+10.5%) is above Volkswagen (+3.2%) while Kia (+34.3%) is above Subaru (+8.3%) and Nissan (-13%). Model-wise, after four consecutive years of Toyota Corolla reign, the NSW charts is dominated by a pickup for the first time: the Toyota Hilux indeed signs its very first win here thanks to deliveries up 13% whereas the Corolla is down 8% to #2. The Ford Ranger is up 22% and two spots to #3, overtaking the Mazda3 (-11%) and Hyundai i30 (-27%). As it is the case nationally, the Mazda CX-5 is the #1 SUV in NSW at #6 (+2 on 2016) with the VW Golf (-5%) remaining at #7.

Mercedes ranks #8 in Victoria, its only Top 10 State finish for 2017. Picture  

Victoria (Melbourne)

Victoria posts the largest year-on-year gain of all Australian States in 2017 at +4% to 339.343 units, that’s also the largest volume gain (+13.074). Toyota (+2.2%) trails the market and its national score with a weak 15.3% share, distancing Mazda (+4.5%) at 9.6%. Holden surprises with a 12.4% year-on-year gain keeping the brand on the podium at 9.5% share vs. 7.6% nationally. Ford (-3.7%) is also strong at #4 and 7.7% vs. #6 and 6.6%, followed by Hyundai (+4.2%), Nissan (-18.5%) and Mitsubishi (+13.3%). If Kia surges 35.5% to #9, the clear performer in Victoria is once again Mercedes, up 8.3% to post its highest State ranking and only Top 10 finish at #8. This year, Mercedes delivers 42% of its Australian total solely in Victoria vs. 38% in 2016. The Ford Ranger (+22%) is the best-selling model in Victoria for the 2nd consecutive year, widening the gap with the Mazda2 (-4%) from 737 to 3.395 sales. The Toyota Hilux gains four spots to land at #3, meaning it now ranks on the podium of all States bar ACT. The Holden Commodore (-6%) manages to improve its ranking to #5, overtaking the Toyota Camry (-11%) while the Mazda CX-5 (+12%) remains the best-selling SUV in the State at #8. Victoria is the only State where the Holden Astra returns to the Top 10 at #9 vs. #25 nationally while the Mercedes C-Class gains 29% to break into the Top 20 at #20.

The Holden Colorado hits its highest ranking in Queensland. Picture

Queensland (Brisbane)

Queensland new vehicle sales are stable in 2017, up just 75 units to 233.101 registrations. Toyota (+4%) performs stronger here than nationally with a 20.5% share vs. 18.2%, with Mazda (-5.1%) at similar levels at 10.2% and Hyundai (-9.9%) almost one percentage point higher at 9%. Mitsubishi (+7.4%) over-performs at #4 but Holden (-9.3%) and Ford (-1.6%) are weaker. With no recent history of car manufacturing in the State, Queensland buyers don’t have any particular attachment to brands perceived as local, and as a result only two nameplates in the Top 22 are not Asian: the Ford Ranger (#2) and Holden Colorado (hitting a State high at #7). Queensland remains the kingdom of pickup trucks, affectionately nickamed “utes” in Australia (for utility), with no less than 6 of them placing in the Top 11. The Toyota Hilux celebrates 11 consecutive years as the best-seller here, improving by 16% above the Ranger (+12%). The Toyota Corolla (-6%), Hyundai i30 (-26%) and Mazda3 (-13%) round up the Top 5 while the Hyundai Tucson (+23%) overtakes the Mazda CX-5 (-0.1%) to become the State’s best-selling SUV and the Isuzu D-Max is up 10% to #9.

The Hyundai Tucson posts its only Top 5 finish in Western Australia. Picture

Western Australia (Perth)

The Western Australian market continues its descent into hell with a 4th consecutive year-on-year drop at -2.5% in 2017 to 97.773 units, having now lost 22% of its annual volume since a high of 125.544 sales in 2013. Below Toyota (+4.6%) very robust at 22.4% share, Hyundai drops 7.2% year-on-year but hits both its highest ranking in any State (#2) and it only share above 10%. Mitsubishi surges 8.7% and three spots to land on the third step of the podium at 8.3%, only 14 units above Mazda (-5.6%). Western Australia is the only State where Ford (-8.1%) outsells Holden (-9.8%) and also did so last year. Similarly to Queensland, Western Australia’s rugged terrain favours four-wheel-drives and the Toyota Hilux celebrates 10 consecutive years in pole position here, even widening the gap with the Ford Ranger from 683 to 1.071 sales thanks to deliveries up 13% vs. +6% for the Ford ute. The Toyota Corolla (-1%) edges up one spot to claw its way back onto the podium, dislodging the Hyundai i30 down 18% to #4. The Hyundai Tucson (+1%) hits its highest State ranking here at #5, snapping the title of best-selling SUV off the Toyota Prado. The Mazda CX-5, Mitsubishi ASX and Toyota RAV4 also make it to the Top 10 while the Holden Colorado is up 10% and 4 spots to #8. The Mitsubishi Outlander (#11 vs. #20 nationally), Toyota Land Cruiser Wagon (#15 vs. #28) and Toyota Land Cruiser Pickup (#20 vs. #44) also over-perform in WA.

The Holden Commodore (2018 model pictured) clocks in its only podium in South Australia.

South Australia (Adelaide)

The South Australian new vehicle market is up 1% this year to 72.426 units. A long history of manufacturing in the State means some brands are at their strongest nationally here. Toyota is up 7.1% to 19.9% share vs. 18.2% nationally and Mazda is up 8.3% to 11.4% vs. 9.8% but Holden – which manufactured here from 1856 to 2017- frankly over-performs despite sales down 7% to a round 10% share vs. just 7.6% nationally. Similarly, Mitsubishi, once a local manufacturer, is up 8.8% to a stunning 9.8% share, three percentage points above its national level. Ford (-12.9%) and Hyundai (-4.5%) follow while Subaru stuns with a 7th place and 7.8% share, distancing Nissan (-13.1%), Volkswagen (-0.2%) and Honda (+13%), all below their national levels. The Toyota Hilux is up 9% and three ranks to lodge its first ever victory here, with the Ford Ranger (-1%) remaining in second place and the Holden Commodore (-4%) posting its only podium ranking anywhere in Australia. Leader in 2016, the Mazda3 tumbles down to #4. The Toyota Camry soars 21% to a nation-high #6 (also hit in Victoria), with the Mitsubishi ASX (#9), Outlander (#11) and Mazda CX-3 (#12) also posting strong showings.

The Mitsubishi ASX hits its highest ranking in Tasmania at #2. Picture

Tasmania (Hobart)

New vehicle sales in Tasmania edge up 0.8% in 2017 to 19.901 units. Toyota dominates here too but drops 7% to a weak 16.6% share whereas Mitsubishi soars 13.6% to a nation-best 11.5% share vs. just 6.8% nationally, distancing Mazda up 8.1% to 7.6%. But the best performer here in 2017 is without contest Subaru up 7.8% and three ranks to #4 with 7.6% share and only 11 units off a historical podium ranking. This is by far the best ranking Subaru has managed anywhere in Australia. Holden (-8.8%), Hyundai (-22%) and Ford (-7.9%) follow while Volkswagen soars 12.4% to 5.8% vs. 4.9% nationally and Kia is up 32.6% to #10. The Ford Ranger (-0.3%) is the best-selling vehicle in Tasmania for the third straight year but this time it is followed by the Mitsubishi ASX up 11% and one spot to #2 vs. #13 nationally, by far its best State ranking in 2017. The Mitsubishi Triton (#4 vs. #10), Outlander (#6 vs. #20), Isuzu D-Max (#7 vs. #17), Subaru XV (#11 vs. #37) and Outback (#12 vs. #35) also hit their highest State ranking, here in Tasmania. The Toyota Hilux is up 6% to #3, the Toyota Corolla down 26% and three ranks to #5, the Nissan X-Trail up 64% and 13 spots to #9 and the Hyundai Tucson up 100% and 19 ranks to #10.

The Mazda3 signs the only 2017 State win by a passenger car in the ACT.

Australian Capital Territory (Canberra)

From a record 18.816 registrations in 2016, sales in the ACT edge down 1.5% in 2017 to 18.540. Toyota is in the lead but frankly under-performs with a slim 0.4% improvement and 13.4% share, almost 5 percentage points below its national level. Mazda on the other hand is 2 percentage points above its national share at 11.8%, with Hyundai rounding up the podium at 8.6%. Volkswagen posts a stunning 8.3% share (vs. 4.9% nationally) in 4th place, distancing Mitsubishi, Honda and Subaru while Holden (#8) and Ford (#9) are particularly shy. The Mazda3 is the best-seller here for at least the 7th consecutive year despite sales down 10% while the VW Golf (-5%) ranks at its highest anywhere in Australia, reclaiming the 2nd spot it held in 2015 by overtaking the Hyundai i30 (-24%). It ranks 14th nationally. The Toyota Hilux (+3%) nudges up one rank to #4, the Mazda CX-5 (+9%) is up two to #5, both passing the Toyota Corolla (-9%). The Kia Cerato (+17%) breaks into the Top 10, followed closely by the Honda Civic (+68%) at #11 vs. #23 nationally, the VW Tiguan is up 96% to #15 vs. #38 nationally and the Subaru Impreza up 138% to #19 vs. #32.

Toyota holds 40.6% of the Northern Territory market, placing the Prado at #4… 

Northern Territory (Darwin)

Home of Uluru, the Northern Territory is Australian nature at its purest. Larger than France, Germany and Spain put together, it is populated by just 243.700 inhabitants, 60% of them in its capital, Darwin. The smallest market in Australia, Northern Territory saw its sales gain a tiny 0.2% in 2017 to 10.759, still a notch below the high of 11.393 hit in 2013. The Northern Territory is Toyota territory: the Japanese manufacturer more than doubles its national market share here at a mammoth 40.6% vs. 18.8%, selling almost four times the amount of its immediate follower: Mitsubishi, itself posting a stunning score at 10.3% share with the help of strong rental sales. Holden (+4.9%), Mazda (-6.5%) and Hyundai (+2.5%) round up the Top 5 while Kia (#7 vs. #9), Suzuki (#9 vs. #16) and Honda (#10 vs. #11) are higher than their national levels.

…and The Toyota Land Cruiser Pickup at #10 vs. #44 nationally. 

Logically, Toyota owns the NT models ranking with 6 nameplates in the Top 7 and 8 in the Top 11. The Hilux celebrates 20 consecutive years in the NT pole position with 10.8% share, the highest of any model in any State, and is followed this year by the Corolla (-15%), RAV4 (+24%) at #3 vs. #12 nationally and Prado (+27%) at #4 vs. #22 – both nameplates hitting their highest State rankings here – with the Ford Ranger (-4%) down two spots to #5. The Land Cruiser Wagon (+2%), also hitting its highest position here at #6 vs. #28 nationally, and Camry (+17%) both advance whereas the Mitsubishi ASX (-10%) and Triton (-0.3%) skid down. The Toyota Land Cruiser Pickup soars 23% to return inside the Top 10 at #10 vs. #44 nationally. Notice also the Mitsubishi Outlander up 51% and 9 spots to #12 vs. #20 nationally, the Mitsubishi Pajero Sport up 100% and 15 ranks to a State-high of #18 vs. #47, the Holden Trailblazer up to #32 vs. #83 and the Toyota C-HR landing at #45 vs. #55, its only Top 50 State finish for 2017.

Australia post: Australia Full Year 2016: Toyota Hilux first ever “ute” to lead annual sales

Previous year: Australia Full Year 2015: Exclusive State by State rankings available

Two years ago: Australia Full Year 2014: Exclusive State by State rankings available

Full Year 2017 Top 10 brands and Top 50 models in each Australian state vs. Full 2016 figures below.

This content is for Premium and Platinum members only.
Log In Register