Uruguay February 2026: Chinese up 88.9% to 42.5% share vs. 23.1% a year ago
Dongfeng sales are up 4-fold in Uruguay in February.
The Uruguayan new light vehicle market edges up 2.4% year-on-year in February to 5,754 units. This is the biggest February volume in at least 11 years. The year-to-date volume is now up 13.8% to 11,119. This month Fiat (-33.2%) reclaims the brands top spot off BYD (+10.2%) despite completely freefalling YoY. Fiat is now also #1 year-to-date for just 9 sales. Suzuki (+4.1%) is up two spots on January to #3, distancing four declining brands. Volkswagen (-2.4%) fares the best but Renault (-33.6%), Chevrolet (-32.6%) and Hyundai (-29.4%) are all hit hard. Now given the number of collapsing brands near the top of the ranking you may ask how the market manages a YoY gain. This is entirely due to Chinese manufacturers. Among the 30 selling at least one unit this month, no less than 18 grow by at least 50%. Overall, the Chinese account for 42.5% of the Uruguayan February volume vs. 23.1% a year ago in February 2025 thanks to sales up 88.9% year-on-year.
Previous month: Uruguay January 2026: BYD #1 brand, Chinese at 43.9% share
One year ago: Uruguay February 2025: BYD (+266%) up to 10% share
Full February 2026 Top 62 All brands ranking below.
Uruguay February 2026 – brands:
| Pos | Brand | Feb-26 | % | /25 | Jan | 2026 | % | /25 | Pos | FY25 |
| 1 | Fiat | 677 | 11.8% | – 33.2% | 2 | 1,296 | 11.7% | – 31.6% | 1 | 1 |
| 2 | BYD | 617 | 10.7% | + 10.2% | 1 | 1,287 | 11.6% | + 57.5% | 2 | 3 |
| 3 | Suzuki | 482 | 8.4% | + 4.1% | 5 | 828 | 7.4% | + 33.5% | 3 | 6 |
| 4 | Volkswagen | 409 | 7.1% | – 2.4% | 6 | 748 | 6.7% | – 10.0% | 5 | 4 |
| 5 | Chevrolet | 407 | 7.1% | – 32.6% | 3 | 818 | 7.4% | – 22.8% | 4 | 2 |
| 6 | Renault | 350 | 6.1% | – 33.6% | 4 | 743 | 6.7% | – 14.1% | 6 | 5 |
| 7 | Hyundai | 267 | 4.6% | – 29.4% | 8 | 497 | 4.5% | – 27.3% | 8 | 7 |
| 8 | Dongfeng | 264 | 4.6% | + 294.0% | 7 | 560 | 5.0% | + 600.0% | 7 | 12 |
| 9 | Jetour | 213 | 3.7% | + 243.5% | 10 | 358 | 3.2% | + 155.7% | 10 | 15 |
| 10 | Chery | 177 | 3.1% | + 68.6% | 9 | 365 | 3.3% | + 83.4% | 9 | 8 |
| 11 | Toyota | 173 | 3.0% | + 21.0% | 16 | 257 | 2.3% | + 1.2% | 12 | 13 |
| 12 | GAC | 133 | 2.3% | + 1800.0% | 22 | 184 | 1.7% | + 1126.7% | 16 | 39 |
| 13 | Geely | 132 | 2.3% | + 85.9% | 11 | 266 | 2.4% | + 103.1% | 11 | 14 |
| 14 | Nissan | 125 | 2.2% | – 16.7% | 12 | 249 | 2.2% | – 19.9% | 13 | 11 |
| 15 | JMC | 101 | 1.8% | + 173.0% | 18 | 183 | 1.6% | + 325.6% | 17 | 19 |
| 16 | Omoda | 100 | 1.7% | + 525.0% | 15 | 195 | 1.8% | + 204.7% | 15 | 16 |
| 17 | JAC | 89 | 1.5% | + 117.1% | 13 | 211 | 1.9% | + 177.6% | 14 | 17 |
| 18 | Victory | 89 | 1.5% | + 74.5% | 27 | 133 | 1.2% | + 44.6% | 20 | 18 |
| 19 | BAW | 66 | 1.1% | + 312.5% | 17 | 149 | 1.3% | + 547.8% | 19 | 31 |
| 20 | Ford | 61 | 1.1% | + 35.6% | 20 | 115 | 1.0% | + 74.2% | 22 | 22 |
| 21 | Peugeot | 59 | 1.0% | – 65.5% | 14 | 163 | 1.5% | – 33.2% | 18 | 10 |
| 22 | Geely Riddara | 58 | 1.0% | + 480.0% | 23 | 109 | 1.0% | + 626.7% | 23 | 38 |
| 23 | Citroen | 53 | 0.9% | – 59.8% | 19 | 124 | 1.1% | – 54.4% | 21 | 9 |
| 24 | MG | 53 | 0.9% | + 278.6% | 42 | 63 | 0.6% | + 350.0% | 33 | 40 |
| 25 | Changan | 40 | 0.7% | + 66.7% | 24 | 89 | 0.8% | + 161.8% | 24 | 30 |
| 26 | GWM | 39 | 0.7% | + 25.8% | 29 | 81 | 0.7% | + 65.3% | 25 | 23 |
| 27 | Jaecoo | 39 | 0.7% | + 387.5% | 39 | 50 | 0.4% | + 525.0% | 35 | 46 |
| 28 | BMW | 37 | 0.6% | + 2.8% | 30 | 76 | 0.7% | – 2.6% | 27 | 24 |
| 29 | Deepal | 34 | 0.6% | + 142.9% | 31 | 67 | 0.6% | + 204.5% | 31 | 36 |
| 30 | Honda | 31 | 0.5% | – 38.0% | 32 | 64 | 0.6% | – 45.8% | 32 | 20 |
| 31 | Karry | 31 | 0.5% | – 6.1% | 26 | 75 | 0.7% | + 38.9% | 28 | 28 |
| 32 | Foton | 30 | 0.5% | – 21.1% | 28 | 73 | 0.7% | + 0.0% | 29 | 21 |
| 33 | Leapmotor | 29 | 0.5% | + 2800.0% | 52 | 32 | 0.3% | + 3100.0% | 40 | 47 |
| 34 | Lynk & Co | 27 | 0.5% | + 285.7% | 40 | 37 | 0.3% | + 270.0% | 38 | 41 |
| 35 | DFSK | 26 | 0.5% | – 45.8% | 21 | 78 | 0.7% | – 11.4% | 26 | 25 |
| 36 | Mercedes | 26 | 0.5% | + 8.3% | 33 | 59 | 0.5% | + 20.4% | 34 | 29 |
| 37 | Mitsubishi | 24 | 0.4% | + 118.2% | 46 | 31 | 0.3% | + 47.6% | 41 | 26 |
| 38 | Soueast | 23 | 0.4% | new | 25 | 68 | 0.6% | new | 30 | – |
| 39 | Jeep | 22 | 0.4% | – 51.1% | 34 | 48 | 0.4% | – 37.7% | 36 | 27 |
| 40 | Audi | 20 | 0.3% | + 42.9% | 37 | 35 | 0.3% | + 2.9% | 39 | 34 |
| 41 | Ram | 20 | 0.3% | – 16.7% | 36 | 40 | 0.4% | – 9.1% | 37 | 32 |
| 42 | Maxus | 13 | 0.2% | + 116.7% | 41 | 23 | 0.2% | + 109.1% | 44 | 44 |
| 43 | Kia | 12 | 0.2% | – 25.0% | 38 | 25 | 0.2% | – 26.5% | 42 | 33 |
| 44 | Bestune | 10 | 0.2% | – 23.1% | 44 | 19 | 0.2% | – 34.5% | 45 | 37 |
| 45 | Mini | 9 | 0.2% | – 10.0% | 49 | 15 | 0.1% | – 6.3% | 47 | 45 |
| 46 | Volvo | 8 | 0.1% | – 55.6% | 43 | 18 | 0.2% | + 0.0% | 46 | 35 |
| 47 | Mazda | 7 | 0.1% | – 41.7% | 48 | 13 | 0.1% | – 45.8% | 49 | 42 |
| 48 | Subaru | 7 | 0.1% | + 16.7% | 47 | 14 | 0.1% | – 12.5% | 48 | 43 |
| 49 | Xpeng | 7 | 0.1% | new | 51 | 11 | 0.1% | new | 50 | 53 |
| 50 | Land Rover | 6 | 0.1% | + 50.0% | 58 | 7 | 0.1% | + 75.0% | 52 | 55 |
| 51 | Dongfeng Forthing | 3 | 0.1% | new | 35 | 24 | 0.2% | new | 43 | 51 |
| 52 | LMI | 3 | 0.1% | n/a | 53 | 6 | 0.1% | n/a | 54 | 56 |
| 53 | Smart | 3 | 0.1% | new | – | 3 | 0.0% | new | 56 | 58 |
| 54 | Jinpeng | 2 | 0.0% | n/a | – | 2 | 0.0% | – 33.3% | 59 | 54 |
| 55 | Porsche | 2 | 0.0% | n/a | 45 | 10 | 0.1% | n/a | 51 | 67 |
| 56 | Tesla | 2 | 0.0% | + 100.0% | 56 | 4 | 0.0% | + 300.0% | 55 | 60 |
| 57 | Zeekr | 2 | 0.0% | – 77.8% | 50 | 7 | 0.1% | – 41.7% | 53 | 50 |
| 58 | Farizon | 1 | 0.0% | – 80.0% | 57 | 2 | 0.0% | – 75.0% | 58 | 52 |
| 59 | Iveco | 1 | 0.0% | + 0.0% | – | 1 | 0.0% | – 75.0% | 61 | 61 |
| 60 | New Gonow | 1 | 0.0% | new | – | 1 | 0.0% | new | 62 | 71 |
| 61 | Runhorse | 1 | 0.0% | new | – | 1 | 0.0% | new | 63 | – |
| 62 | Voltbike | 1 | 0.0% | – 75.0% | – | 1 | 0.0% | – 85.7% | 65 | 59 |
Source: Autodata
