Taiwan November 2025: Mazda (+18.4%), Lexus (+13.6%) impress in negative market

Mazda CX-5 sales are up 53.6% year-on-year in November.

It’s a disappointing month for the Taiwanese new car market at -6.9% year-on-year to 36,485 sales. The year-to-date tally is now down an equally weak -11.9% to 367,133. Toyota (-4.3%) remains the dominant force in the brands charts at 31.2% share vs. 30.5% so far this year. Lexus (+13.6%), Honda (+7.5%) and Mercedes (+5.7%) all post very solid scores below, with Hyundai (-2.1%) rounding out the Top 5. Mazda (+18.4%) and CMC (+0.3%) are the only additional gainers in the Top 10., with BMW (-30.6%), Ford (-9.3%) and Volkswagen (-7.7%) all falling faster than the market. Tesla is down -53.8% to just 532 sales.

Over in the models aisle, the Toyota Corolla Cross (-3.4%) is at 11.1% share, with the Toyota RAV4 (+31.6%) at a fair distance and 6.6%. Toyota monopolises the podium with the Yaris Cross (-0.8%) at #3. The Honda HR-V (+155.5%) surges yoy to repeat at #4 ahead of the CMC J Space (+76.5%) which ensures the Top 5 is identical to October. The Lexus RX (+122.6%), Mazda CX-5 (+53.6%) and Toyota Corolla Altis (+17.3%) stand out below. Notice also the MG G50 Plus breaking into the Top 20 at #19.

Previous month: Taiwan October 2025: Honda (+52.7%), CMC (+25.9%) stand out in shy market

One year ago: Taiwan November 2024: CMC J Space lands directly into Top 10

Full November 2025 Top 12 brands and Top 70 models below.