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Thailand September 2025: Changan (+366.5%), GAC Aion (+251.2%) shoot up in positive market

The Changan Deepal S05 is up to #13 in October.

Excellent month for new light vehicle sales in Thailand with October figures up 10.6% year-on-year to 48,209. The year-to-date tally stands at 464,788. Strikingly, the Top 4 brands all go against the positive market with year-on-year losses. Toyota (-0.7%) resists best to 38.3% share, ahead of Mitsubishi (-2.1%) to 5.1%, Honda (-1.6%) to 11.6% and Isuzu (-15.3%) to 9.2%. After a few months above 10% share, even climbing to #2 and 11.9% share in June, BYD falls back to earth in October at #5 with 5.1% share, but is still up 81.6% year-on-year. MG (+60%) is also in outstanding shape at #6. Changan (+366.5%) and GAC Aion (+251.2%) do even better in the remainder of the Top 10. TANK (+2074.4%) repeats at #11 with 1.9% share vs.  #17 and 0.7% year-to-date.

Model-wise, the Toyota Hilux Revo (-7.4%), about to be replaced by the Travo new generation, is in difficulty year-on-year but easily holds onto the top spot, even managing a 11.1% share, superior to the 10.8% of YTD. The Toyota Yaris Ativ (+9.8%) lodges a 5th consecutive month at #2 above a skidding Isuzu D-Max (-14.4%). The D-Max however keeps the #2 YTD spot. Solid showing For the Toyota Yaris Cross at #4 unlike the Honda City (-10.8%) at #5. The Toyota Fortuner (+11%), Honda HR-V (+10.5%) and Toyota Hiace (+10.3%) match the market below. Finally, notice the new Changan Deepal S05 shooting up 22 spots on August to #13.

Previous month: Thailand August 2025: MG (+100.8%) surges, BYD (-26.9%) falls

One year ago: Thailand September 2024: Toyota at 42.8% share, Neta in Top 10

Full September 2025 Top 44 All brands and Top 206 All models below.

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