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Thailand September 2025: Changan (+366.5%), GAC Aion (+251.2%) shoot up in positive market

The Changan Deepal S05 is up to #13 in October.

Excellent month for new light vehicle sales in Thailand with October figures up 10.6% year-on-year to 48,209. The year-to-date tally stands at 464,788. Strikingly, the Top 4 brands all go against the negative market with year-on-year losses. Toyota (-0.7%) resists best to 38.3% share, ahead of Mitsubishi (-2.1%) to 5.1%, Honda (-1.6%) to 11.6% and Isuzu (-15.3%) to 9.2%. After a few months above 10% share, even climbing to #2 and 11.9% share in June, BYD falls back to earth in October at #5 with 5.1% share, but is still up 81.6% year-on-year. MG (+60%) is also in outstanding shape at #6. Changan (+366.5%) and GAC Aion (+251.2%) do even better in the remainder of the Top 10. TANK (+2074.4%) repeats at #11 with 1.9% share vs.  #17 and 0.7% year-to-date.

Model-wise, the Toyota Hilux Revo (-7.4%), about to be replaced by the Travo new generation, is in difficulty year-on-year but easily holds onto the top spot, even managing a 11.1% share, superior to the 10.8% of YTD. The Toyota Yaris Ativ (+9.8%) lodges a 5th consecutive month at #2 above a skidding Isuzu D-Max (-14.4%). The D-Max however keeps the #2 YTD spot. Solid showing For the Toyota Yaris Cross at #4 unlike the Honda City (-10.8%) at #5. The Toyota Fortuner (+11%), Honda HR-V (+10.5%) and Toyota Hiace (+10.3%) match the market below. Finally, notice the new Changan Deepal S05 shooting up 22 spots on August to #13.

Previous month: Thailand August 2025: MG (+100.8%) surges, BYD (-26.9%) falls

One year ago: Thailand September 2024: Toyota at 42.8% share, Neta in Top 10

Full September 2025 Top 44 All brands and Top 206 All models below.

Thailand September 2025 – brands:

PosBrandSep-25%/24Aug2025%PosFY24
1Toyota18,48738.3%– 0.7%1179,34138.6%11
2Honda5,60111.6%– 1.6%257,32312.3%22
3Isuzu4,4539.2%– 15.3%351,82011.1%33
4Mitsubishi 2,4695.1%– 2.1%621,0484.5%54
5BYD2,4485.1%+ 81.6%433,8937.3%46
6MG1,9364.0%+ 60.0%517,0053.7%67
7Ford1,7243.6%– 12.6%716,5233.6%75
8ChangAn1,6843.5%+ 366.5%88,9051.9%914
9GAC Aion1,3732.8%+ 251.2%99,4652.0%815
10BMW9361.9%– 2.0%108,7851.9%108
11TANK9351.9%+ 2074.4%113,1080.7%1725
12Mercedes 7041.5%+ 0.4%126,5831.4%1110
13Mazda6301.3%– 15.9%136,1891.3%129
14Ora4581.0%+ 186.3%155,0301.1%1320
15Nissan4260.9%– 5.8%144,8621.0%1411
16Tesla4230.9%– 0.7%163,8020.8%1617
17Jaecoo4080.8%new201,8020.4%2332
18Suzuki3960.8%– 1.2%173,8650.8%1513
19Omoda3350.7%new181,4950.3%26 –
20Xpeng3010.6%#######211,9650.4%2131
21Zeekr2150.4%+ 877.3%291,8740.4%2230
22Volvo2120.4%– 32.7%232,1330.5%2018
23Geely1940.4%new241,0410.2%29 –
24Hyundai1930.4%– 25.5%251,7190.4%2416
25Mini1670.3%+ 44.0%301,4130.3%2721
26Porsche1610.3%+ 3.2%261,3820.3%2822
27Haval1500.3%– 27.2%281,7050.4%2519
28IM1460.3%new198600.2%30 –
29Neta1280.3%– 82.3%222,9750.6%1812
30Denza 1140.2%new272,8150.6%19 –
31Lexus980.2%+ 5.4%316920.1%3223
32Wuling830.2%+ 15.3%345290.1%3527
33Kia560.1%– 69.2%327130.2%3128
34Audi480.1%– 20.0%355670.1%3326
35Riddara480.1%new335300.1%34 –
36Subaru360.1%– 30.8%364620.1%3624
37Land Rover80.0%– 38.5%37950.0%3933
38Leapmotor60.0%new38660.0%40 –
39Bentley60.0%– 14.3%41500.0%4135
40Peugeot40.0%– 73.3%401010.0%3829
41Volt40.0%+ 100.0% –280.0%4334
42Maserati20.0%– 60.0%39280.0%4236
43Lotus20.0%n/a –170.0%44 –
44Aston Martin10.0%n/a4250.0%4639

Thailand September 2025 – models:

PosModelSep-25%/24Aug2025%PosFY24
1Toyota Hilux Revo5,36811.1%– 7.4%149,17910.6%11
2Toyota Yaris Ativ4,2388.8%+ 9.8%240,6748.8%33
3Isuzu D-Max3,5877.4%– 14.4%341,3568.9%22
4Toyota Yaris Cross2,7455.7%+ 5.9%427,7396.0%44
5Honda City2,1414.4%– 10.8%523,4995.1%55
6Honda HR-V1,8963.9%+ 10.5%617,6453.8%66
7Toyota Corolla Cross1,2112.5%– 3.9%911,4872.5%88
8Toyota Fortuner1,1092.3%+ 11.0%811,6522.5%79
9Ford Ranger1,0622.2%– 15.4%1210,1172.2%117
10Toyota Hiace9221.9%+ 10.3%138,6701.9%1317
11Honda Civic9181.9%+ 88.9%148,8931.9%1213
12MG 49151.9%+ 177.3%78,3671.8%1423
13Changan Deepal S059081.9%new351,2660.3%57 –
14TANK 3008861.8%+ 3064.3%152,9780.6%3177
15Isuzu MU-X8661.8%– 18.7%1110,4642.3%911
16BYD Dolphin8591.8%+ 146.8%1010,1712.2%1010
17Mitsubishi Xforce7441.5%new162,6250.6%35 –
18BYD Atto 37291.5%– 16.7%205,8401.3%2120
19GAC Aion UT EV7251.5%new221,2660.3%58 –
20Mitsubishi Triton6821.4%+ 9.8%196,7721.5%1719
21Toyota Hilux CHAMP6781.4%– 26.1%176,6341.4%1821
22Ford Everest6581.4%– 8.1%186,3741.4%1915
23Toyota Camry5681.2%+ 435.8%216,2831.4%2039
24Honda CR-V5141.1%– 28.4%245,2791.1%2312
25Mitsubishi Xpander4751.0%– 59.0%305,6881.2%2214
26Toyota Yaris4721.0%– 15.9%294,6271.0%2418
27Ora Good Cat3980.8%+ 218.4%254,3250.9%2540
28Toyota Corolla Altis3710.8%– 47.8%403,6860.8%2716
29BYD Sealion 73650.8%new287,4561.6%15 –
30Changan Lumin3500.7%+ 1358.3%232,5660.6%37103
31Omoda C5 EV3350.7%new311,4950.3%52 –
32Tesla Model Y3270.7%+ 217.5%332,7680.6%3466
33Changan Deepal S073260.7%+ 17.7%263,8070.8%2626
34Mazda23250.7%– 9.0%363,1010.7%3024
35MG S5 EV3200.7%new271,6580.4%46 –
36Toyota Alphard3160.7%– 10.2%323,3990.7%2828
37BYD Sealion 6 Dm-i2960.6%new347,2501.6%16 –
38Jaecoo 6 EV2840.6%new441,6500.4%47128
39Toyota Veloz2840.6%– 22.2%412,9550.6%3227
40GAC Aion ES2510.5%+ 139.0%765290.1%9265
41BMW 3 Series2470.5%+ 11.3%432,4060.5%3944
42Suzuki Swift2430.5%+ 38.1%391,7830.4%4437
43Mitsubishi Mirage2360.5%– 10.6%472,3340.5%4035
44Nissan Almera2140.4%+ 0.5%422,4750.5%3829
45GAC Aion Y Plus 2050.4%– 28.3%372,6180.6%3630
46Mitsubishi Attrage2050.4%– 30.7%482,1120.5%4231
47Geely EX51940.4%new501,0410.2%69 –
48MG 51670.3%– 31.0%581,5170.3%4833
49MG EP1580.3%+ 27.4%451,0480.2%6759
50Xpeng X91560.3%new568500.2%76 –
51Zeekr 0091470.3%new651,5060.3%50232
52IM 61460.3%new388600.2%75 –
53BMW X11450.3%+ 2.8%571,4970.3%5149
54Xpeng G61450.3%#######711,1150.2%63122
55Mercedes C-Class Estate1390.3%– 19.2%551,4060.3%5445
56Nissan Kicks1320.3%– 33.0%531,4410.3%5332
57BMW 5 Series1300.3%– 13.9%591,2730.3%5647
58GAC Aion V1270.3%new603,3070.7%29 –
59Mitsubishi Pajero Sport1260.3%– 29.6%611,5070.3%4938
60Neta V1250.3%– 82.7%462,1480.5%4122
61Jaecoo 7 SHS1240.3%new1111520.0%131 –
62Mercedes CLS Coupe1240.3%+ 82.4%547040.2%8276
63Denza D91140.2%new522,8150.6%33 –
64Toyota Vellfire1130.2%+ 50.7%701,0460.2%6878
65Mazda CX-301110.2%– 21.8%738800.2%7343
66Suzuki Celerio1110.2%– 19.0%631,1100.2%6448
67MG 31100.2%new661,2270.3%5999
68Haval H61050.2%+ 40.0%698090.2%7856
69Mercedes E-Class Cabriolet1030.2%– 31.8%681,2190.3%6053
70Mazda CX-3990.2%+ 83.3%671,0540.2%6658
71Mercedes GLC Coupe970.2%– 32.2%621,0990.2%6550
72Porsche Cayenne960.2%+ 21.5%747710.2%7972
73Tesla Model 3960.2%– 70.3%491,0340.2%7034
74BYD M6950.2%new511,9960.4%4388
75BMW X3910.2%+ 42.2%725180.1%9379
76Honda Accord910.2%– 62.6%641,3250.3%5536
77Hyundai Staria830.2%– 14.4%778690.2%7451
78MG VS HEV830.2%– 3.5%1074000.1%10262
79Toyota Innova Crysta820.2%– 57.1%751,1840.3%6142
80Wuling Bingo730.2%+ 30.4%994500.1%99117
81GAC Aion Hyper HT650.1%new861,7440.4%45116
82Volvo EX30640.1%– 28.1%856510.1%8381
83Lexus LM630.1%+ 26.0%1013550.1%10591
84BYD Seal620.1%– 50.4%881,1380.2%6225
85BMW 2 Series Gran Coupe610.1%– 14.1%846420.1%8467
86MG ZS610.1%– 65.3%789680.2%7146
87Ora 07600.1%+ 71.4%1057050.2%8175
88Mini Aceman570.1%new894450.1%100 –
89Volvo EX40570.1%– 25.0%905020.1%9457
90BMW iX510.1%+ 325.0%1041840.0%120 –
91BMW X5490.1%+ 0.0%973850.1%10383
92TANK 500490.1%+ 226.7%1531300.0%140107
93Kia EV5480.1%– 69.0%875850.1%8897
94Riddara RD6480.1%new815300.1%91 –
95Changan Avatr 11460.1%new836000.1%86184
96Nissan Serena460.1%new824520.1%98 –
97Haval Jolion450.1%– 65.6%918960.2%7241
98Mazda CX-5440.1%– 2.2%805730.1%89100
99Mercedes AMG CLE430.1%new943460.1%106153
100Zeekr X430.1%+ 95.5%1153430.1%107120
101BYD Seal 5 DM-i420.1%new –420.0%172 –
102Mercedes EQE420.1%+ 2000.0%1301390.0%135136
103MG HS420.1%– 20.8%966110.1%8569
104Mini 5-Door Hatch400.1%+ 29.0%1083370.1%10985
105Hyundai Santa Fe390.1%+ 3800.0%1201210.0%146185
106Mercedes GLA390.1%– 41.8%795620.1%9063
107Mini Countryman390.1%– 27.8%1063140.1%11270
108Mercedes A-Class330.1%+ 6.5%1023150.1%11192
109MG Extender330.1%– 79.6%1007260.2%8061
110BMW iX3320.1%– 38.5%923760.1%10471
111Changan Deepal L07320.1%– 46.7%954570.1%9574
112Honda e:N1320.1%new1181510.0%134 –
113Volvo EC40320.1%– 59.0%984230.1%10164
114Mini 3-Door Hatch310.1%+ 0.0%1133170.1%11087
115Hyundai Stargazer X300.1%– 60.0%1033390.1%10860
116Nissan Terra280.1%– 28.2%934570.1%9682
117Porsche 911280.1%+ 3.7%1191600.0%124106
118Mazda3270.1%– 57.8%1102830.1%11580
119Mercedes GLE270.1%– 20.6%1092830.1%11695
120Subaru Forester260.1%– 21.2%1122890.1%11473
121Suzuki Jimny260.1%+ 13.0%1391280.0%143108
122Zeekr 7X250.1%new –250.0%188 –
123Hyundai Ioniq 5230.0%+ 2200.0%161950.0%158143
124Mercedes EQS230.0%+ 360.0%1421280.0%142139
125MG Maxus 9230.0%– 25.8%1251590.0%12586
126Changan Deepal E07210.0%new1232030.0%118 –
127BMW X4200.0%– 25.9%1263130.1%113101
128Volvo XC60190.0%– 47.2%1571670.0%12296
129MG Maxus 7180.0%new1591880.0%119162
130Porsche Taycan180.0%– 14.3%1321380.0%136111
131BMW i5170.0%+ 70.0%1141680.0%121132
132BMW 7 Series160.0%+ 77.8%1381580.0%126114
133Audi A5140.0%– 22.2%1171540.0%130104
134BMW i7130.0%+ 116.7%135700.0%163148
135Lexus NX130.0%+ 62.5%1271330.0%138121
136Volvo V60130.0%+ 44.4%1341280.0%144129
137Volvo XC90130.0%+ 30.0%1241290.0%141127
138BMW X7120.0%– 29.4%1581210.0%145113
139Lexus RX120.0%– 25.0%1411100.0%151118
140Porsche Panamera120.0%+ 0.0%1401520.0%132123
141Suzuki XL7120.0%– 61.3%1162370.1%11789
142BMW 4 Series Convertible100.0%– 66.7%1511110.0%150109
143BMW 4 Series Coupe100.0%– 66.7% –950.0%157102
144Mazda CX-8100.0%– 75.0%1281570.0%12990
145Mercedes S-Class100.0%+ 0.0%1451090.0%152115
146Wuling Air EV100.0%new121450.0%170 –
147Audi TT90.0%– 59.1%1491020.0%155125
148BMW X690.0%– 47.1%1331300.0%139112
149Hyundai Grand Starex90.0%– 87.3%1701570.0%12855
150Mercedes G-Class90.0%– 25.0%129950.0%159133
151Mercedes V-Class90.0%+ 125.0%1541140.0%149144
152Subaru XV90.0%– 40.0%1371520.0%133119
153BMW i480.0%+ 14.3%1471040.0%154131
154Hyundai Creta80.0%– 42.9%1441150.0%14798
155Mazda BT-5080.0%– 81.8%1621150.0%14884
156Porsche Macan70.0%– 58.8%1221610.0%123124
157Audi Q560.0%+ 20.0%168720.0%161146
158BMW XM60.0%– 33.3%146690.0%164140
159BMW Z460.0%– 45.5%164540.0%169137
160Honda WR-V60.0%– 94.7%1564540.1%9752
161Leapmotor C1060.0%new166660.0%166 –
162Mazda MX-560.0%+ 100.0% –260.0%183166
163Mercedes GLS60.0%+ 200.0%169610.0%167134
164MG Cyberster60.0%new1431360.0%137152
165Nissan GT-R60.0%+ 100.0% –310.0%180172
166Toyota Gr 8660.0%n/a152560.0%168 –
167Volvo S6060.0%– 45.5%155690.0%165141
168Audi Q350.0%– 16.7%148950.0%156138
169Kia Sorento50.0%– 68.8%1361070.0%153142
170Volvo S9050.0%– 16.7%171380.0%175149
171Audi Q740.0%+ 300.0% –150.0%202174
172Audi Q8 e-tron40.0%n/a185190.0%196157
173Ford Mustang40.0%+ 300.0%176320.0%179165
174Land Rover Defender40.0%+ 0.0%178350.0%177163
175Lexus IS40.0%+ 300.0%186130.0%207170
176Suzuki Ertiga40.0%– 66.7%1635860.1%87110
177Toyota C-HR40.0%+ 100.0%180220.0%192168
178Bentley Flying Spur30.0%– 25.0% –250.0%186156
179Honda BR-V30.0%– 76.9%165760.0%16094
180Kia EV930.0%– 72.7%172210.0%193154
181Lexus ES30.0%– 40.0%173210.0%194160
182Neta X30.0%n/a1508270.2%7754
183Volvo EX9030.0%new160260.0%185 –
184Audi A420.0%+ 0.0%177260.0%182155
185Audi e-tron GT20.0%+ 100.0% –90.0%211191
186Audi Q820.0%– 50.0%174420.0%171145
187Bentley Continental GT20.0%n/a –90.0%212198
188BMW 6 Series Gran Turismo20.0%– 90.5%167720.0%162105
189LandRover Range Rover20.0%– 50.0%183380.0%174164
190Lexus LBX20.0%– 71.4% –240.0%189180
191Lotus Emeya20.0%new –170.0%200 –
192Maserati Grecale20.0%– 60.0%179240.0%190178
193Peugeot 200820.0%– 75.0%191300.0%181130
194Range Rover Velar20.0%n/a18290.0%213 –
195VOLT City EV For-Four20.0%+ 100.0% –140.0%204158
196VOLT City EV For-Two20.0%+ 100.0% –140.0%205159
197Aston Martin V8 Vantage10.0%n/a19550.0%218206
198Bentley Bentayga10.0%– 66.7%192160.0%201167
199BMW iX210.0%– 50.0%175390.0%173161
200Changan Deepal Hunter K5010.0%new18760.0%217 –
201Hyundai Ioniq 610.0%n/a184230.0%191188
202Lexus UX10.0%+ 0.0%181150.0%203176
203Mitsubishi Outlander10.0%– 50.0% –100.0%209147
204Peugeot 300810.0%– 83.3%190260.0%184135
205Peugeot 40810.0%n/a –370.0%176169
206Subaru WRX10.0%+ 0.0% –90.0%215194

Source: Manufacturers

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