Denmark August 2025: Cupra breaks share record at 8.1%, places Formentor and Tavascan in Top 5

September 5, 2025
Matt Gasnier
12 Comments

The new Tavascan helps lift Cupra to a record 8.1% share

The Danish new car market edges up 1.4% year-on-year in August to 13,030 units, leading to a year-to-date volume up 5.1% to 116,395. Volkswagen (-15.7%) stays in the lead of the brands ranking despite a hefty YoY loss, it distances a soaring Skoda (+38%). Mercedes (+2.7%) is more subdued in third place, up two on July. In 4th place Cupra (+432.3%) continues to stun, breaking its share record to 8.1%. In comparison sister brand Seat is off -93.5% to #35 and 0.1% share! Renault (+29.1%) and BMW (+20.3%) also shine in the remainder of the Top 10 but Tesla (-41.8%) hits a wall, as do Toyota (-28.2%) and Audi (-17.6%). New launch Navor, selling DFSK models, is up to #17 with a record 1.6% share.

Model-wise, the new Skoda Elroq leads the way for the 5th consecutive month, cementing its YTD lead. The VW ID.4 (+12.5%) ranks at its usual 2nd place which it also holds year-to-date. Leader a year ago, the Skoda Enyaq (-16.3%) still manages a fantastic third position with 4.3% share vs. 2.9% so far the year. Cupra brilliantly places two models inside the Top 5: the Formentor is up 505.9% YoY and 9 spots on last month to #4 while the new Tavascan is up 10 ranks to #5. Leader over the Full Year 2024, the Tesla Model Y dives -46.5% and ranks 6th for the month, 3rd year-to-date. Excellent score also by the BMW iX1 (+81%) at #8. The other newcomers near the top of the ranking are the Kia EV3 at #10 and the Renault 5 at #11.

Previous month: Denmark July 2025: Skoda Elroq #1, VW ID.Buzz #5

One year ago: Denmark August 2024: Skoda Enyaq signs first ever win

Full August 2025 Top 57 All brands and Top 229 All models below.

Denmark August 2025 – brands:

Pos	Brand	Aug-25	%	/24	Jul	2025	%	/24	Pos	FY24
1	Volkswagen	1,835	14.1%	– 15.7%	1	19,158	16.5%	+ 56.7%	1	1
2	Skoda	1,453	11.2%	+ 38.0%	2	11,528	9.9%	+ 111.3%	2	7
3	Mercedes	1,117	8.6%	+ 2.7%	5	8,132	7.0%	+ 5.9%	3	4
4	Cupra	1,054	8.1%	+ 432.3%	4	7,886	6.8%	+ 245.9%	6	15
5	BMW	1,043	8.0%	+ 20.3%	3	8,105	7.0%	+ 39.0%	4	6
6	Audi	864	6.6%	– 17.6%	6	7,969	6.8%	– 1.7%	5	5
7	Renault	626	4.8%	+ 29.1%	7	5,384	4.6%	+ 3.3%	8	9
8	Toyota	624	4.8%	– 28.2%	9	7,574	6.5%	– 17.7%	7	3
9	Tesla	473	3.6%	– 41.8%	13	4,561	3.9%	– 54.5%	10	2
10	Peugeot	449	3.4%	– 2.6%	10	2,709	2.3%	– 59.6%	13	8
11	Hyundai	414	3.2%	+ 22.5%	11	4,355	3.7%	+ 20.7%	11	13
12	Kia	398	3.1%	+ 2.1%	8	4,597	3.9%	+ 60.3%	9	14
13	Ford	345	2.6%	+ 6.5%	12	3,102	2.7%	+ 7.0%	12	11
14	Citroen	279	2.1%	+ 37.4%	24	953	0.8%	– 70.7%	22	16
15	Volvo	266	2.0%	– 19.9%	14	2,465	2.1%	– 44.1%	15	10
16	Opel	220	1.7%	+ 175.0%	16	932	0.8%	– 56.7%	23	21
17	Navor	210	1.6%	new	18	1,121	1.0%	new	21	–
18	BYD	196	1.5%	– 35.1%	17	1,528	1.3%	– 13.7%	19	20
19	Suzuki	182	1.4%	– 40.1%	15	2,230	1.9%	– 2.5%	16	17
20	MG	166	1.3%	+ 137.1%	20	1,818	1.6%	+ 106.8%	17	24
21	Polestar	129	1.0%	– 21.8%	21	1,357	1.2%	+ 7.3%	20	22
22	Nissan	112	0.9%	– 59.4%	22	2,480	2.1%	– 31.4%	14	12
23	Zeekr	77	0.6%	new	29	122	0.1%	new	33	–
24	Porsche	59	0.5%	+ 90.3%	28	456	0.4%	+ 78.8%	28	29
25	Honda	58	0.4%	+ 28.9%	25	451	0.4%	– 27.0%	29	27
26	Xpeng	51	0.4%	– 79.4%	23	1,593	1.4%	+ 21.9%	18	19
27	Dacia	51	0.4%	– 33.8%	19	591	0.5%	+ 6.9%	26	28
28	Mini	50	0.4%	– 39.8%	26	496	0.4%	– 6.8%	27	25
29	Mazda	41	0.3%	– 73.2%	30	797	0.7%	– 65.1%	24	18
30	Melex	29	0.2%	new	32	50	0.0%	new	37	–
31	Man	28	0.2%	+ 833.3%	36	60	0.1%	– 26.8%	36	39
32	Subaru	25	0.2%	+ 56.3%	34	128	0.1%	+ 13.3%	32	37
33	Omoda	16	0.1%	new	43	19	0.0%	new	43	–
34	Hongqi	13	0.1%	– 62.9%	27	188	0.2%	– 36.3%	31	30
35	Seat	11	0.1%	– 93.5%	31	770	0.7%	– 25.0%	25	23
36	Lexus	11	0.1%	– 26.7%	33	237	0.2%	+ 33.9%	30	31
37	Land Rover	8	0.1%	+ 166.7%	35	71	0.1%	+ 18.3%	35	38
38	KGM	8	0.1%	+ 0.0%	48	24	0.0%	– 29.4%	40	42
39	Yunlong	7	0.1%	+ 600.0%	37	22	0.0%	+ 1000.0%	41	52
40	NIO	6	0.0%	n/a	–	6	0.0%	+ 100.0%	56	59
41	Jeep	3	0.0%	– 25.0%	41	27	0.0%	– 43.8%	39	40
42	Polaris	3	0.0%	+ 200.0%	53	8	0.0%	+ 33.3%	53	53
43	Maxus	2	0.0%	+ 100.0%	44	21	0.0%	– 84.0%	42	36
44	Maserati	2	0.0%	+ 100.0%	39	15	0.0%	+ 66.7%	45	47
45	Lamborghini	2	0.0%	n/a	46	11	0.0%	+ 175.0%	48	57
46	Ferrari	2	0.0%	+ 0.0%	–	5	0.0%	+ 66.7%	59	55
47	Lynk & Co	2	0.0%	n/a	–	4	0.0%	n/a	63	–
48	Alfa Romeo	1	0.0%	n/a	38	84	0.1%	+ 4100.0%	34	45
49	JAC	1	0.0%	n/a	45	13	0.0%	+ 18.2%	47	50
50	CF Moto	1	0.0%	n/a	40	9	0.0%	+ 125.0%	50	60
51	Bentley	1	0.0%	n/a	52	6	0.0%	+ 200.0%	57	65
52	Bach	1	0.0%	n/a	55	4	0.0%	+ 300.0%	61	61
53	Can-am	1	0.0%	n/a	–	4	0.0%	+ 33.3%	62	64
54	Harley Davidson	1	0.0%	n/a	–	2	0.0%	+ 0.0%	65	66
55	Kandi	1	0.0%	n/a	57	2	0.0%	n/a	69	–
56	Bernards	1	0.0%	new	–	1	0.0%	new	88	–
57	Silence	1	0.0%	new	–	1	0.0%	new	89	–

Denmark August 2025 – models:

Pos	Model	Aug-25	%	/24	Jul	2025	%	/24	Pos	FY24
1	Skoda Elroq	672	5.2%	new	1	6,460	5.6%	new	1	–
2	VW ID.4	566	4.3%	+ 12.5%	2	5,413	4.7%	+ 45.2%	2	2
3	Skoda Enyaq	561	4.3%	– 16.3%	4	3,346	2.9%	+ 56.2%	5	3
4	Cupra Formentor	412	3.2%	+ 505.9%	13	2,347	2.0%	+ 145.8%	10	26
5	Cupra Tavascan	372	2.9%	#######	15	1,822	1.6%	+ 182100.0%	14	120
6	Tesla Model Y	306	2.3%	– 46.5%	12	3,674	3.2%	– 39.3%	3	1
7	VW ID.3	295	2.3%	– 17.4%	8	3,461	3.0%	+ 113.0%	4	8
8	BMW ix1	295	2.3%	+ 81.0%	11	1,880	1.6%	+ 137.7%	13	38
9	Mercedes EQA	273	2.1%	– 18.0%	16	2,020	1.7%	+ 35.2%	12	12
10	Kia EV3	267	2.0%	new	3	2,487	2.1%	new	9	90
11	Renault R5	265	2.0%	new	7	1,671	1.4%	new	15	–
12	VW ID.Buzz	264	2.0%	+ 2300.0%	5	2,815	2.4%	+ 1314.6%	7	85
13	VW T-Roc	225	1.7%	– 55.9%	6	2,923	2.5%	+ 43.9%	6	7
14	Mercedes EQB	221	1.7%	+ 30.8%	19	1,667	1.4%	+ 57.7%	16	22
15	Toyota Aygo X	220	1.7%	+ 12.2%	26	1,394	1.2%	– 29.6%	20	15
16	Navor E5	210	1.6%	new	21	1,121	1.0%	new	34	–
17	Audi Q4 e-Tron	200	1.5%	– 48.2%	10	2,519	2.2%	– 29.7%	8	5
18	Cupra Born	196	1.5%	+ 106.3%	22	1,427	1.2%	+ 67.9%	19	40
19	Audi A3	188	1.4%	+ 40.3%	51	831	0.7%	+ 192.6%	44	62
20	Audi A5	178	1.4%	+ 1518.2%	37	1,433	1.2%	+ 477.8%	18	131
21	Peugeot 3008	173	1.3%	– 18.0%	18	862	0.7%	– 22.1%	42	34
22	Toyota Yaris Cross	171	1.3%	+ 4.3%	39	1,187	1.0%	– 19.3%	28	19
23	Citroen C3 Aircross	169	1.3%	+ 148.5%	73	321	0.3%	+ 36.6%	88	123
24	Tesla Model 3	167	1.3%	– 30.1%	60	874	0.8%	– 77.9%	41	4
25	VW ID.7	165	1.3%	– 2.9%	20	1,609	1.4%	+ 104.2%	17	21
26	Opel Grandland X	157	1.2%	n/a	25	479	0.4%	+ 5222.2%	66	250
27	BMW 3 Series	148	1.1%	– 44.4%	34	1,372	1.2%	+ 6.9%	21	9
28	BMW i5	145	1.1%	– 18.1%	17	1,113	1.0%	+ 29.3%	35	31
29	Mercedes GLC	145	1.1%	+ 1971.4%	66	619	0.5%	+ 372.5%	55	103
30	Volvo EX40	144	1.1%	+ 38.5%	23	1,158	1.0%	+ 121.4%	31	48
31	Hyundai Inster	138	1.1%	new	49	815	0.7%	new	46	–
32	Peugeot 2008	136	1.0%	+ 29.5%	42	761	0.7%	– 63.7%	48	16
33	BMW X1	136	1.0%	+ 444.0%	14	1,355	1.2%	+ 377.1%	23	91
34	Audi Q6 e-tron	133	1.0%	+ 84.7%	31	1,199	1.0%	+ 890.9%	27	56
35	Suzuki Swift	132	1.0%	– 32.0%	24	1,172	1.0%	+ 10.3%	29	32
36	VW ID.5	131	1.0%	+ 37.9%	28	821	0.7%	+ 30.3%	45	49
37	Toyota Yaris	123	0.9%	– 28.1%	45	927	0.8%	– 45.3%	40	14
38	Renault Scenic	119	0.9%	– 47.1%	38	1,129	1.0%	+ 84.5%	33	27
39	Ford Explorer	118	0.9%	– 11.3%	35	1,168	1.0%	+ 728.4%	30	25
40	Hyundai Ioniq 5	114	0.9%	+ 192.3%	29	1,155	1.0%	+ 127.4%	32	64
41	Renault Megane E-Tech	107	0.8%	+ 50.7%	27	712	0.6%	– 63.3%	49	18
42	Citroen C3	102	0.8%	+ 7.4%	110	564	0.5%	– 76.3%	59	13
43	Ford Puma	100	0.8%	+ 733.3%	80	325	0.3%	+ 177.8%	87	148
44	Renault Captur	99	0.8%	+ 1137.5%	30	710	0.6%	+ 54.7%	50	79
45	VW Polo	96	0.7%	– 39.2%	104	552	0.5%	– 43.0%	61	33
46	Mercedes CLA	91	0.7%	+ 116.7%	67	298	0.3%	+ 12.0%	93	105
47	Audi A6 e-tron	88	0.7%	new	72	236	0.2%	new	105	–
48	Hyundai Kona	85	0.7%	+ 9.0%	46	987	0.8%	– 10.2%	38	39
49	BMW i4	84	0.6%	+ 121.1%	47	587	0.5%	+ 19.8%	57	59
50	Skoda Kamiq	83	0.6%	– 44.3%	70	442	0.4%	– 37.3%	70	51
51	Mercedes EQE	83	0.6%	+ 18.6%	40	708	0.6%	+ 43.0%	51	58
52	Kia EV6	80	0.6%	+ 29.0%	44	1,222	1.0%	+ 155.1%	25	66
53	Mercedes GLA	80	0.6%	+ 42.9%	61	420	0.4%	+ 25.4%	74	89
54	Nissan Ariya	71	0.5%	– 26.0%	76	1,022	0.9%	– 20.0%	37	20
55	Peugeot 208	71	0.5%	– 12.3%	36	369	0.3%	– 86.0%	78	6
56	Zeekr 7X	71	0.5%	new	97	107	0.1%	new	139	–
57	Peugeot 5008	68	0.5%	+ 74.4%	57	675	0.6%	+ 14.0%	53	53
58	Volvo EX30	66	0.5%	– 60.0%	54	588	0.5%	– 73.0%	56	11
59	Cupra Terramar	65	0.5%	new	33	1,365	1.2%	new	22	175
60	Polestar 4	64	0.5%	+ 10.3%	74	583	0.5%	+ 905.2%	58	104
61	BMW iX	62	0.5%	+ 287.5%	62	202	0.2%	+ 16.1%	114	130
62	Polestar 2	58	0.4%	– 45.3%	59	706	0.6%	– 41.0%	52	36
63	Ford Capri	57	0.4%	new	58	524	0.5%	new	63	157
64	Mercedes EQE SUV	56	0.4%	– 22.2%	65	337	0.3%	– 7.2%	81	81
65	BMW 5 Series	51	0.4%	+ 88.9%	75	509	0.4%	+ 54.2%	64	84
66	Skoda Kodiaq	49	0.4%	+ 63.3%	50	478	0.4%	– 17.4%	67	57
67	Mercedes GLB	47	0.4%	– 27.7%	77	342	0.3%	– 1.4%	80	69
68	Dacia Sandero	46	0.4%	– 9.8%	48	330	0.3%	+ 66.7%	83	110
69	BMW ix2	45	0.3%	+ 2.3%	99	273	0.2%	+ 75.0%	97	117
70	Skoda Scala	45	0.3%	+ 28.6%	102	225	0.2%	– 33.8%	108	98
71	BYD Sealion 7	45	0.3%	new	86	410	0.4%	new	75	227
72	Opel Frontera	44	0.3%	new	89	159	0.1%	new	125	–
73	MG ZS	43	0.3%	+ 760.0%	53	968	0.8%	+ 908.3%	39	161
74	MG 4	39	0.3%	– 4.9%	85	563	0.5%	+ 24.8%	60	87
75	Nissan Qashqai	37	0.3%	– 77.4%	78	1,203	1.0%	– 22.5%	26	10
76	Ford Kuga	37	0.3%	– 63.7%	71	335	0.3%	– 68.8%	82	28
77	BYD Seal U	37	0.3%	– 46.4%	87	224	0.2%	+ 18.5%	109	118
78	MG S5	37	0.3%	new	158	56	0.0%	new	170	–
79	Mercedes A Class	36	0.3%	– 60.9%	119	458	0.4%	– 45.9%	69	42
80	Hyundai Ioniq 6	36	0.3%	+ 227.3%	68	328	0.3%	+ 31.7%	84	101
81	Toyota bZ4X	35	0.3%	– 78.9%	83	2,271	2.0%	+ 60.0%	11	24
82	BMW 1 Series	34	0.3%	– 12.8%	118	292	0.3%	– 46.6%	94	61
83	Audi Q5	33	0.3%	– 70.3%	63	97	0.1%	– 77.6%	141	95
84	Toyota RAV4	33	0.3%	+ 135.7%	43	508	0.4%	+ 1.8%	65	68
85	Kia EV9	31	0.2%	+ 210.0%	103	178	0.2%	+ 74.5%	119	145
86	BYD Dolphin Surf	31	0.2%	new	91	80	0.1%	new	149	–
87	Mercedes C Class	30	0.2%	– 71.2%	93	437	0.4%	– 66.2%	71	23
88	Melex 463	29	0.2%	new	114	50	0.0%	new	176	–
89	Mini (incl. Cabriolet)	28	0.2%	– 50.9%	120	182	0.2%	– 56.7%	117	83
90	Suzuki Vitara	28	0.2%	+ 7.7%	92	433	0.4%	+ 2.1%	72	97
91	MAN TGE	28	0.2%	+ 833.3%	148	60	0.1%	– 26.8%	167	163
92	Porsche Macan	28	0.2%	n/a	115	321	0.3%	+ 10600.0%	89	114
93	Xpeng G9	27	0.2%	– 74.0%	106	303	0.3%	– 70.9%	92	45
94	VW Caravelle	27	0.2%	+ 575.0%	96	87	0.1%	– 60.3%	147	133
95	Audi Q2	26	0.2%	– 89.0%	98	839	0.7%	– 45.3%	43	17
96	Skoda Fabia	26	0.2%	– 68.3%	101	159	0.1%	– 67.1%	126	77
97	BYD Dolphin	25	0.2%	– 82.5%	107	306	0.3%	– 65.3%	91	37
98	BMW 4 Series	24	0.2%	+ 700.0%	90	272	0.2%	+ 63.9%	98	126
99	VW Passat	23	0.2%	– 61.7%	55	248	0.2%	– 43.6%	104	74
100	Xpeng G6	22	0.2%	– 83.7%	56	1,244	1.1%	+ 658.5%	24	43
101	Suzuki SX4	22	0.2%	– 18.5%	79	312	0.3%	+ 38.7%	90	124
102	Volvo EX90	22	0.2%	new	117	176	0.2%	new	121	261
103	BYD Atto 2	21	0.2%	new	123	94	0.1%	new	143	–
104	MG HS	21	0.2%	new	140	90	0.1%	new	144	215
105	Ford Transit/Tourneo Custom	20	0.2%	+ 33.3%	81	426	0.4%	+ 180.3%	73	102
106	Mercedes E Class	19	0.1%	+ 18.8%	109	175	0.2%	– 46.8%	122	94
107	Honda CR-V	19	0.1%	+ 72.7%	122	179	0.2%	+ 126.6%	118	167
108	Volvo EC40	19	0.1%	new	100	221	0.2%	new	110	169
109	MG 3	19	0.1%	new	222	76	0.1%	new	153	224
110	Renault Trafic	18	0.1%	+ 800.0%	125	41	0.0%	– 26.8%	186	186
111	Subaru Solterra	17	0.1%	+ 41.7%	147	89	0.1%	+ 2.3%	145	168
112	Audi A6	17	0.1%	+ 466.7%	32	657	0.6%	+ 466.4%	54	147
113	Kia Niro	16	0.1%	– 91.3%	108	362	0.3%	– 61.6%	79	35
114	Renault Clio	16	0.1%	– 90.4%	69	781	0.7%	– 13.5%	47	30
115	Toyota Corolla Cross	16	0.1%	– 80.5%	171	464	0.4%	– 46.1%	68	41
116	Opel Corsa	16	0.1%	– 69.8%	136	122	0.1%	– 91.0%	132	29
117	Omoda 5	16	0.1%	new	178	19	0.0%	new	212	–
118	BYD Atto 3	15	0.1%	– 25.0%	127	149	0.1%	– 12.9%	127	135
119	Skoda Octavia	14	0.1%	– 36.4%	41	263	0.2%	– 64.2%	102	46
120	VW Tiguan	14	0.1%	– 6.7%	204	229	0.2%	+ 61.3%	107	128
121	Toyota Proace/Verso	14	0.1%	+ 600.0%	–	113	0.1%	+ 79.4%	137	165
122	Porsche 911	14	0.1%	+ 1300.0%	154	53	0.0%	+ 35.9%	173	207
123	Hyundai Bayon	14	0.1%	n/a	130	119	0.1%	+ 260.6%	133	203
124	Honda ZR-V	14	0.1%	new	88	71	0.1%	new	156	–
125	VW T-Cross	13	0.1%	– 91.2%	–	177	0.2%	– 70.2%	120	76
126	VW Touran	13	0.1%	– 50.0%	52	533	0.5%	+ 97.4%	62	80
127	Mini Aceman	13	0.1%	new	132	115	0.1%	new	136	–
128	Mazda6e	13	0.1%	new	–	13	0.0%	new	222	–
129	Ford Transit	12	0.1%	– 14.3%	111	79	0.1%	– 63.4%	150	132
130	Mazda CX-30	12	0.1%	+ 71.4%	149	213	0.2%	– 55.7%	112	86
131	BYD Tang	12	0.1%	+ 100.0%	157	76	0.1%	+ 1166.7%	152	196
132	Hongqi E-HS7	12	0.1%	new	82	146	0.1%	new	128	–
133	BYD Seal	10	0.1%	– 84.4%	137	189	0.2%	– 63.9%	116	78
134	Honda Civic	10	0.1%	+ 150.0%	144	33	0.0%	+ 32.0%	191	212
135	Cupra Leon	9	0.1%	– 73.5%	9	1,077	0.9%	+ 127.7%	36	93
136	Mini Countryman	9	0.1%	– 65.4%	95	169	0.1%	+ 50.9%	123	125
137	Toyota Corolla	8	0.1%	– 65.2%	170	271	0.2%	– 54.8%	99	70
138	Hyundai i30	8	0.1%	– 27.3%	186	56	0.0%	– 54.1%	168	137
139	Porsche Taycan	8	0.1%	– 11.1%	179	31	0.0%	– 50.0%	195	182
140	KGM Torres EVX	8	0.1%	+ 0.0%	217	24	0.0%	– 29.4%	205	192
141	Mercedes GLE	8	0.1%	+ 33.3%	128	56	0.0%	– 46.2%	169	142
142	Lexus RZ	8	0.1%	+ 60.0%	146	52	0.0%	– 18.8%	174	183
143	Mercedes EQV	8	0.1%	+ 166.7%	151	63	0.1%	+ 142.3%	164	211
144	Citroen Berlingo	8	0.1%	n/a	143	33	0.0%	+ 83.3%	189	230
145	Seat Ibiza	7	0.1%	– 93.3%	121	408	0.4%	– 11.5%	76	65
146	Hyundai Tucson	7	0.1%	– 85.7%	134	263	0.2%	– 21.5%	101	106
147	Mercedes Sprinter	7	0.1%	– 63.2%	116	279	0.2%	– 1.1%	95	122
148	Polestar 3	7	0.1%	+ 600.0%	169	68	0.1%	+ 580.0%	159	200
149	MG Cyberster	7	0.1%	new	152	87	0.1%	new	146	231
150	Range Rover Sport	7	0.1%	n/a	161	50	0.0%	+ 150.0%	177	204
151	Hyundai Ioniq 9	7	0.1%	new	–	7	0.0%	new	237	–
152	Volvo XC60	6	0.0%	– 71.4%	141	235	0.2%	– 34.4%	106	99
153	Honda e:Ny1	6	0.0%	– 62.5%	167	64	0.1%	– 84.4%	163	96
154	Porsche Cayenne	6	0.0%	– 53.8%	160	31	0.0%	– 74.8%	194	152
155	BMW i7	6	0.0%	– 25.0%	165	68	0.1%	– 20.0%	157	166
156	Volvo XC90	6	0.0%	+ 20.0%	133	67	0.1%	+ 28.8%	161	187
157	Yunlong JJ 2000 DBP	6	0.0%	+ 500.0%	163	18	0.0%	+ 800.0%	213	274
158	Mazda2	5	0.0%	– 89.4%	150	267	0.2%	– 66.2%	100	50
159	Mercedes V Class	5	0.0%	– 44.4%	131	47	0.0%	+ 9.3%	179	191
160	BMW X5	5	0.0%	– 44.4%	156	35	0.0%	– 36.4%	188	176
161	BMW X3	5	0.0%	+ 0.0%	142	53	0.0%	– 58.3%	172	154
162	Honda Jazz	5	0.0%	+ 66.7%	183	72	0.1%	+ 75.6%	155	202
163	Dacia Bigster	5	0.0%	new	94	66	0.1%	new	162	–
164	Mazda CX-80	5	0.0%	new	192	62	0.1%	new	165	194
165	Kia Picanto	4	0.0%	– 93.2%	–	119	0.1%	– 80.7%	134	75
166	Seat Arona	4	0.0%	– 92.5%	129	166	0.1%	– 25.2%	124	113
167	Honda HR-V	4	0.0%	– 63.6%	174	32	0.0%	– 48.4%	192	144
168	Hyundai i20	3	0.0%	– 95.3%	185	326	0.3%	– 51.1%	86	67
169	Toyota C-HR	3	0.0%	– 89.7%	105	373	0.3%	– 27.9%	77	52
170	Mazda MX-5	3	0.0%	– 70.0%	193	26	0.0%	– 65.3%	204	179
171	Opel Zafira	3	0.0%	– 62.5%	229	32	0.0%	+ 45.5%	193	199
172	Jeep Avenger	3	0.0%	– 25.0%	175	26	0.0%	– 42.2%	203	178
173	Subaru Forester	3	0.0%	+ 0.0%	–	22	0.0%	+ 175.0%	210	260
174	Polaris Ranger	3	0.0%	n/a	230	8	0.0%	+ 700.0%	232	330
175	Volvo S90	3	0.0%	n/a	–	7	0.0%	+ 75.0%	236	251
176	Subaru Crosstrek	3	0.0%	n/a	199	6	0.0%	– 33.3%	243	262
177	Zeekr X	3	0.0%	new	–	5	0.0%	new	251	–
178	Nio Firefly	3	0.0%	new	–	3	0.0%	new	278	–
179	Mazda MX-30	2	0.0%	– 95.0%	139	138	0.1%	– 71.8%	131	82
180	Mercedes Vito Tourer	2	0.0%	– 88.2%	135	61	0.1%	– 63.0%	166	134
181	Nissan Juke	2	0.0%	– 85.7%	153	207	0.2%	– 54.0%	113	92
182	Xpeng P7	2	0.0%	– 77.8%	180	43	0.0%	– 58.3%	183	146
183	Skoda Superb	2	0.0%	– 77.8%	155	39	0.0%	– 87.5%	187	116
184	BMW 2 Series	2	0.0%	– 77.8%	208	6	0.0%	– 91.8%	238	181
185	VW Crafter	2	0.0%	– 60.0%	203	31	0.0%	+ 210.0%	196	226
186	Porsche Cayman	2	0.0%	– 33.3%	232	10	0.0%	– 23.1%	224	236
187	Nissan X-Trail	2	0.0%	+ 0.0%	197	47	0.0%	– 84.2%	180	109
188	Mercedes AMG GT	2	0.0%	+ 0.0%	–	6	0.0%	+ 20.0%	241	259
189	Maserati Grecale	2	0.0%	+ 100.0%	168	13	0.0%	+ 44.4%	220	238
190	Subaru Outback	2	0.0%	+ 100.0%	236	11	0.0%	+ 22.2%	223	253
191	Mercedes EQS SUV	2	0.0%	+ 100.0%	195	5	0.0%	– 16.7%	247	267
192	Lexus NX	2	0.0%	n/a	145	112	0.1%	+ 103.6%	138	171
193	Ford Tourneo Connect	2	0.0%	n/a	214	13	0.0%	+ 0.0%	218	237
194	Maxus E-deliver 9	2	0.0%	new	191	7	0.0%	new	234	257
195	Lamborghini Urus	2	0.0%	n/a	–	6	0.0%	+ 100.0%	239	296
196	Lynk & Co 02	2	0.0%	new	–	4	0.0%	new	257	–
197	Renault R4	2	0.0%	new	198	4	0.0%	new	262	–
198	Nio ET5	2	0.0%	new	–	2	0.0%	new	305	329
199	Hyundai i10	1	0.0%	– 98.8%	–	248	0.2%	– 57.5%	103	63
200	Skoda Karoq	1	0.0%	– 98.2%	126	116	0.1%	– 26.6%	135	112
201	Ford Mustang Mach-E	1	0.0%	– 97.0%	113	191	0.2%	– 81.4%	115	47
202	Peugeot 308	1	0.0%	– 94.4%	159	41	0.0%	– 83.4%	185	129
203	Lexus LBX	1	0.0%	– 85.7%	–	68	0.1%	+ 240.0%	158	205
204	Mazda CX-60	1	0.0%	– 75.0%	220	24	0.0%	– 52.0%	206	156
205	Audi Q7	1	0.0%	– 66.7%	–	8	0.0%	– 38.5%	226	220
206	Porsche Panamera	1	0.0%	– 66.7%	233	5	0.0%	– 16.7%	248	246
207	Hyundai Santa Fe	1	0.0%	– 50.0%	187	51	0.0%	+ 325.0%	175	206
208	Mercedes G Class	1	0.0%	– 50.0%	196	27	0.0%	+ 440.0%	200	217
209	Toyota Proace City Verso	1	0.0%	+ 0.0%	201	29	0.0%	– 19.4%	197	193
210	Mercedes S Class	1	0.0%	+ 0.0%	221	8	0.0%	– 20.0%	230	235
211	Ferrari Purosangue	1	0.0%	+ 0.0%	–	1	0.0%	+ 0.0%	366	292
212	Range Rover Velar	1	0.0%	+ 0.0%	–	1	0.0%	– 87.5%	368	256
213	Alfa Romeo Junior	1	0.0%	new	164	84	0.1%	new	148	239
214	Hongqi EH7	1	0.0%	new	184	26	0.0%	new	202	–
215	VW Caddy	1	0.0%	n/a	172	24	0.0%	– 54.7%	207	189
216	JAC E30X	1	0.0%	new	188	13	0.0%	new	219	–
217	Zeekr 001	1	0.0%	new	–	5	0.0%	new	250	–
218	Bach YM2000DP	1	0.0%	n/a	206	4	0.0%	+ 300.0%	252	290
219	BMW i3	1	0.0%	n/a	–	2	0.0%	n/a	284	336
220	Can-Am Spyder	1	0.0%	n/a	–	2	0.0%	+ 100.0%	286	343
221	CFMOTO CForce 520L	1	0.0%	n/a	210	2	0.0%	n/a	288	–
222	Ferrari 12Cilindri	1	0.0%	new	–	2	0.0%	new	289	–
223	Yunlong JJ5000BP-506	1	0.0%	n/a	–	2	0.0%	n/a	303	–
224	Nio EL6	1	0.0%	n/a	–	1	0.0%	– 66.7%	367	289
225	Bentley Bentayga	1	0.0%	n/a	–	1	0.0%	n/a	369	–
226	Harley Davidson Flhtcutg	1	0.0%	n/a	–	1	0.0%	n/a	370	–
227	Bernards XY50E	1	0.0%	new	–	1	0.0%	new	371	–
228	Kandi Cowboy	1	0.0%	new	–	1	0.0%	new	372	–
229	Silence S04	1	0.0%	new	–	1	0.0%	new	373	–

Source: Mobility Denmark

This Post Has 12 Comments

Gheorghitu says:
September 9, 2025 at 12:07 am
So people in south Europe don‘t buy german or american Brands. They buy more simple and cheap cars like Dacia, Toyota, Renault.
Reply
Mark B says:
September 6, 2025 at 7:19 pm
The Cuprafication of the Kingdom of Denmark is phenomenal.
But in August, there surely must have been Summer Sale: “Buy One, Have Three”
Reply
BryanR says:
September 6, 2025 at 3:39 am
Regarding Fiat, it’s insane to think that the European brand most specialized in small cars is practically non-existent in the european market that has the largest share of small cars. How is it possible?
Reply
Picathu says:
September 5, 2025 at 6:28 pm
No fiat ?impossible. What happen
Reply
1. Matt Gasnier says:
  September 5, 2025 at 6:56 pm
  That’s correct. Fiat only sold 13 units in 2025 so far.
  Reply
2. Lars says:
  September 6, 2025 at 12:32 am
  52 Fiat in August here in Sweden. I am not counting the 269 Ducato’s.
  54 Chevrolet Corvette’s here in August!😘
  Reply
  1. Lsrs says:
    September 6, 2025 at 12:41 am
    Sorry, 239 Ducato’s 🙏
  2. BryanR says:
    September 6, 2025 at 3:36 am
    That’s really strange, more Chevrolet Corvettes than Land Rovers, Smarts, Alfa Romeo, Mitsubishi, Subarus or Jeeps combined. The swedish market is strange.
  3. Pavel says:
    September 6, 2025 at 4:03 am
    Trump will be happy. EU reduces tariffs on US cars to 0. Maybe there will be more Corvettes in the future.
    Maybe Tesla will release the Model S for Europe again. Lack of cheaper supercars.
3. Mark B says:
  September 6, 2025 at 7:29 pm
  Highly likely the ‘Latin’ brands do not prioritize Scandinavia although Denmark used to be fond of PSA models.
  One exception: fiery and feisty Cupra.
  But in Finland, Norway and Sweden the French and Italian brands are rare as hen’s teeth. Read scarce.
  Reply
  1. Lars says:
    September 6, 2025 at 11:13 pm
    French and Italian brands were very popular in Sweden from the 50’s through the 1990’s. The only French one that still performs well here is Peugeot but now with the Renault 5 launched and the 4 released this month it looks like a comeback here for Renault.
    Fiat used to be in the Top 10 during the 60’s and 70’s.
  2. BryanR says:
    September 7, 2025 at 4:43 am
    I think it’s the opposite, Scandinavian countries don’t like Latin brands or British brands. They mainly buy German or American brands.