Australia August 2025: Four Chinese brands in the Top 10 for the first time
First Australian Top 10 finish for Chery.
New light vehicle sales in Australia gain 2.9% year-on-year in August to 103,694 units. This is the 2nd best August volume ever below the 109,966 of August 2023. Due to a pushy first half of the year, the YTD volume is still in negative territory, just, at -0.5% to 832,068. Note the 8 months of 2024 were a record, at 836,065, so the odds of 2025 being another record year are pretty high if the market continues on its positive run. SUV sales gain 8.8% to 62,956 and 60.7% share vs. 57.4% a year ago and 56.7% in 2023, light commercials edge up 3.2% to 23,211 and 22.4% share vs. 22.3% last year and 21.9% two years ago and passenger cars crumble -14.7% to 13,897 and 13.4% share vs. 16.2% in 2024 and 17.6% in 2023. Heavy commercials drop -12% to 3,630 and 3.5% share vs. 4.1% last year and 3.9% two years ago. Excluding Tesla, Polestar and heavy commercials, private sales edge up 1.3% to 49,114, business fleets are up 4.8% to 38,672, rental fleets soar 9.6% to 6,260 and government sales drop -8.6% to 2,863.
5 of 8 states and territories are up this month. The best performer is the Australian Capital Territory at +20.7% to 1,615, keeping in mind August 2024 was off -21.9%. Victoria is up 3.8% to 27,036, Queensland up 2.8% to 21,907, New South Wales up 2.4% to 30,536 and Western Australia up 1.6% to 10,647. Not so lucky are the Northern Territory (-7.8% to 840), South Australia (-6% to 6,404) and Tasmania (-3.1% to 1,554). As for sales by propulsion type, petrol drops -9.1% to 38,315, diesel sales actually gain ground (surely one of the only markets in the world where it does so) at +4% to 30,459, hybrids are up 4.3% to 17,381, BEVs soar 70.3% to 10,033 and 9.7% share vs. 5.8% in August 2024 and PHEVs surge 47.7% to 3,906. Looking at sales by country of origin, Japan is off -10.1% to 28,547 followed by China up 60.9% to 23,225 and 22.4% share. This is the 2nd time China is the 2nd country of origin in Australia after last June. Thailand is down -7.4% to 20,802, South Korea down -1.4% to 12,884 and Germany up 0.9% to 4,385.
BYD ranks #6 brand in Australia in August, and is the #1 Chinese carmaker in the country.
In the brands ranking, Toyota (-3.3%) edges down to 20.1% share, still superior to its YTD level of 19.6%. Ford (-10%) is back up two spots on last month to #2 despite a significant YoY drop. Kia (+7.2%) remains in third place with 7.1% of the market, overtaking Mazda (-17.5%) thanks to the new Tasman pickup. Hyundai (+1.8%) repeats at #5 while BYD (+141.3%) shoots up two ranks on July to #6 with 4.7% share vs. 3.9% YTD. Below Mitsubishi (-17.5%) we have three more Chinese carmakers. This means there are 4 Chinese brands in the Top 10 for the first time in Australian history. A big milestone here. GWM is up 42.6% to 4.3% share, MG back up 9.6% to 2.8% and Chery (+203.8%) breaks into the Top 10 for the first time, scoring an all-time high volume for the 7th consecutive month (!) and also reaching a record share at 3.2%. Below, Polestar (+250.8%), Mini (+184.8%), Audi (+45.3%), Skoda (+28%) and Tesla (+22.3%) stand out. Omoda Jaecoo (#25) leads recent launches ahead of Geely (#29), JAC (#38), Zeekr (#41), GMC (#42) and Leapmotor (#44). IM (#46) and Deepal (#49) are both failures so far.
Model-wise, the Ford Ranger (-9%) ranks #1 for the second time in the past three months but only the third time this year. It remains #1 year-to-date despite sales falling -15.3%. The Toyota Hilux (+7.5%) is pushed down to #2 ahead of the Toyota RAV4 (-38.7%). The MG ZS (+70.1%) benefits from promotions on the outgoing first generation and climbs to #4, the nameplate’s first Top 10 finish since last March and best ranking since July 2023 (#3). The Tesla Model Y (+74.7%) also surges ahead and is back up 45 ranks on last month to #5. The Ford Everest (-3.1%) outsells its archenemy the Toyota Prado (+67666.7%), the latter catching up on the discontinued previous generation a year ago. The Hyundai Kona (+18.5%) advances to #9, its 2nd highest ranking below the #8 it reached in June. The Toyota Corolla (-1.7%) is the only Passenger car in the Top 20. Among recent launches, notice the BYD Shark 6 up 3 spots on July to #22 and the Kia Tasman up five to #35.
Complete models ranking will be uploaded to this article when made available to us.
Previous month: Australia July 2025: GWM, Chery at all-time high in record market
One year ago: Australia August 2024: Declining sales, Toyota RAV4 breaks records again
Full August 2025 Top 56 All brands and Top 30 models below.
Australia August 2025 – brands:
Pos | Brand | Aug-25 | % | /24 | Jul | 2025 | % | /24 | Pos | FY24 |
1 | Toyota | 20,791 | 20.1% | – 3.3% | 1 | 163,491 | 19.6% | – 1.2% | 1 | 1 |
2 | Ford | 8,002 | 7.7% | – 10.0% | 4 | 62,581 | 7.5% | – 5.6% | 3 | 2 |
3 | Kia | 7,402 | 7.1% | + 7.2% | 3 | 55,554 | 6.7% | + 1.3% | 4 | 4 |
4 | Mazda | 6,814 | 6.6% | – 17.5% | 2 | 63,208 | 7.6% | – 3.2% | 2 | 3 |
5 | Hyundai | 6,322 | 6.1% | + 1.8% | 5 | 51,957 | 6.2% | + 7.5% | 5 | 6 |
6 | BYD | 4,877 | 4.7% | + 141.3% | 8 | 32,839 | 3.9% | + 145.9% | 8 | 17 |
7 | Mitsubishi | 4,551 | 4.4% | – 17.5% | 6 | 42,913 | 5.2% | – 15.6% | 6 | 5 |
8 | GWM | 4,488 | 4.3% | + 42.6% | 7 | 34,398 | 4.1% | + 22.9% | 7 | 10 |
9 | MG | 3,902 | 3.8% | + 9.6% | 12 | 28,531 | 3.4% | – 11.5% | 10 | 7 |
10 | Chery | 3,305 | 3.2% | + 203.8% | 11 | 20,577 | 2.5% | + 229.8% | 13 | 22 |
11 | Isuzu Ute | 3,223 | 3.1% | – 17.9% | 9 | 29,092 | 3.5% | – 13.5% | 9 | 8 |
12 | Subaru | 3,202 | 3.1% | + 6.6% | 10 | 26,376 | 3.2% | – 7.0% | 11 | 11 |
13 | Tesla | 2,927 | 2.8% | + 22.3% | 22 | 17,990 | 2.2% | – 36.0% | 16 | 12 |
14 | Volkswagen | 2,626 | 2.5% | – 5.9% | 16 | 19,802 | 2.4% | – 18.2% | 14 | 13 |
15 | Nissan | 2,611 | 2.5% | – 22.7% | 13 | 25,897 | 3.1% | – 18.0% | 12 | 9 |
16 | Mercedes | 2,211 | 2.1% | – 12.2% | 14 | 18,486 | 2.2% | + 12.6% | 15 | 15 |
17 | BMW | 1,721 | 1.7% | + 12.3% | 15 | 17,888 | 2.1% | + 3.4% | 17 | 14 |
18 | Audi | 1,417 | 1.4% | + 45.3% | 18 | 9,560 | 1.1% | – 6.5% | 22 | 19 |
19 | LDV | 1,247 | 1.2% | + 3.1% | 21 | 9,700 | 1.2% | – 14.9% | 21 | 18 |
20 | Honda | 1,185 | 1.1% | + 40.1% | 19 | 10,411 | 1.3% | – 2.7% | 19 | 20 |
21 | Lexus | 1,168 | 1.1% | + 5.2% | 17 | 9,853 | 1.2% | + 13.7% | 20 | 21 |
22 | Suzuki | 835 | 0.8% | – 57.7% | 20 | 10,488 | 1.3% | – 26.1% | 18 | 16 |
23 | Land Rover | 666 | 0.6% | – 2.5% | 23 | 5,770 | 0.7% | + 5.1% | 23 | 24 |
24 | Volvo | 641 | 0.6% | – 21.8% | 24 | 4,763 | 0.6% | – 24.9% | 24 | 23 |
25 | Omoda Jaecoo | 500 | 0.5% | new | 28 | 1,624 | 0.2% | new | 35 | – |
26 | Mini | 430 | 0.4% | + 184.8% | 26 | 3,759 | 0.5% | + 73.9% | 26 | 30 |
27 | Skoda | 420 | 0.4% | + 28.0% | 31 | 2,902 | 0.3% | – 22.3% | 29 | 28 |
28 | Porsche | 419 | 0.4% | – 28.9% | 27 | 3,826 | 0.5% | – 14.1% | 25 | 25 |
29 | Geely | 401 | 0.4% | new | 25 | 2,736 | 0.3% | new | 30 | – |
30 | Chevrolet | 345 | 0.3% | – 3.9% | 32 | 2,601 | 0.3% | – 4.4% | 31 | 29 |
31 | Renault | 329 | 0.3% | – 20.0% | 29 | 3,200 | 0.4% | – 15.4% | 27 | 26 |
32 | KGM Ssangyong | 307 | 0.3% | – 1.6% | 30 | 2,922 | 0.4% | – 24.6% | 28 | 27 |
33 | Ram | 260 | 0.3% | – 9.1% | 33 | 2,243 | 0.3% | – 14.8% | 32 | 31 |
34 | Polestar | 228 | 0.2% | + 250.8% | 34 | 1,631 | 0.2% | + 45.9% | 34 | 36 |
35 | Cupra | 188 | 0.2% | + 42.4% | 37 | 1,942 | 0.2% | + 38.2% | 33 | 33 |
36 | Jeep | 156 | 0.2% | – 30.0% | 36 | 1,393 | 0.2% | – 16.2% | 36 | 32 |
37 | Fiat | 153 | 0.1% | – 29.5% | 35 | 1,244 | 0.1% | + 2.8% | 37 | 34 |
38 | JAC | 137 | 0.1% | new | 40 | 1,146 | 0.1% | new | 38 | – |
39 | Genesis | 133 | 0.1% | + 9.9% | 38 | 1,033 | 0.1% | + 8.6% | 39 | 37 |
40 | Peugeot | 117 | 0.1% | – 25.0% | 39 | 961 | 0.1% | – 35.8% | 40 | 35 |
41 | Zeekr | 88 | 0.1% | new | 41 | 610 | 0.1% | new | 41 | – |
42 | GMC | 44 | 0.0% | new | 43 | 162 | 0.0% | new | 47 | – |
43 | Jaguar | 33 | 0.0% | – 60.2% | 46 | 424 | 0.1% | – 21.3% | 42 | 38 |
44 | Leapmotor | 29 | 0.0% | new | 44 | 381 | 0.0% | new | 43 | 48 |
45 | Alfa Romeo | 28 | 0.0% | – 33.3% | 47 | 341 | 0.0% | – 23.9% | 44 | 39 |
46 | IM | 25 | 0.0% | new | 42 | 78 | 0.0% | new | 52 | – |
47 | Maserati | 22 | 0.0% | – 37.1% | 50 | 192 | 0.0% | – 30.7% | 45 | 40 |
48 | Ferrari | 20 | 0.0% | + 0.0% | 49 | 141 | 0.0% | – 10.8% | 49 | 42 |
49 | Deepal | 16 | 0.0% | new | 45 | 155 | 0.0% | new | 48 | – |
50 | Lamborghini | 15 | 0.0% | – 34.8% | 48 | 186 | 0.0% | + 1.1% | 46 | 41 |
51 | Bentley | 12 | 0.0% | + 50.0% | 51 | 80 | 0.0% | – 38.9% | 51 | 43 |
52 | Aston Martin | 11 | 0.0% | + 1000.0% | 54 | 119 | 0.0% | + 22.7% | 50 | 45 |
53 | Lotus | 8 | 0.0% | – 20.0% | 53 | 49 | 0.0% | – 62.0% | 53 | 44 |
54 | McLaren | 6 | 0.0% | – 45.5% | 55 | 47 | 0.0% | – 14.5% | 54 | 47 |
55 | Rolls-Royce | 4 | 0.0% | + 300.0% | 52 | 45 | 0.0% | + 18.4% | 55 | 49 |
56 | Citroen | 1 | 0.0% | – 93.8% | – | 8 | 0.0% | – 92.2% | 56 | 46 |
Australia August 2025 – models:
Pos | Model | Aug-25 | % | /24 | Jul | 2025 | % | /24 | Pos | FY24 |
1 | Ford Ranger | 4,942 | 4.8% | – 9.0% | 3 | 37,183 | 4.5% | – 15.3% | 1 | 1 |
2 | Toyota Hilux | 4,823 | 4.7% | + 7.5% | 1 | 35,766 | 4.3% | – 5.3% | 2 | 3 |
3 | Toyota RAV4 | 4,115 | 4.0% | – 38.7% | 2 | 32,564 | 3.9% | – 14.4% | 3 | 2 |
4 | MG ZS | 2,680 | 2.6% | + 70.1% | 16 | 14,419 | 1.7% | – 5.1% | 10 | 9 |
5 | Tesla Model Y | 2,324 | 2.2% | + 74.7% | 48 | 13,310 | 1.6% | – 12.4% | 13 | 11 |
6 | Isuzu D-Max | 2,314 | 2.2% | – 9.2% | 5 | 18,730 | 2.3% | – 9.7% | 5 | 4 |
7 | Ford Everest | 2,203 | 2.1% | – 3.1% | 4 | 16,922 | 2.0% | + 7.7% | 6 | 6 |
8 | Toyota Prado | 2,033 | 2.0% | + 67666.7% | 6 | 19,955 | 2.4% | + 466.6% | 4 | 37 |
9 | Hyundai Kona | 1,983 | 1.9% | + 18.5% | 10 | 15,127 | 1.8% | + 25.1% | 8 | 17 |
10 | Toyota Corolla | 1,823 | 1.8% | – 1.7% | 8 | 13,145 | 1.6% | – 25.8% | 14 | 7 |
11 | Chery Tiggo 4 Pro | 1,780 | 1.7% | new | 7 | 11,841 | 1.4% | new | 18 | 117 |
12 | Mitsubishi Outlander | 1,775 | 1.7% | – 18.9% | 11 | 15,043 | 1.8% | – 19.7% | 9 | 5 |
13 | Kia Sportage | 1,653 | 1.6% | – 19.4% | 18 | 13,675 | 1.6% | – 2.6% | 11 | 10 |
14 | Subaru Forester | 1,582 | 1.5% | + 35.7% | 14 | 9,753 | 1.2% | + 5.2% | 23 | 25 |
15 | GWM Haval Jolion | 1,562 | 1.5% | + 67.8% | 13 | 12,278 | 1.5% | + 33.7% | 17 | 24 |
16 | Mitsubishi Triton | 1,524 | 1.5% | + 23.2% | 17 | 12,292 | 1.5% | + 3.4% | 16 | 14 |
17 | Mazda CX-5 | 1,492 | 1.4% | – 22.6% | 12 | 15,304 | 1.8% | – 3.6% | 7 | 8 |
18 | BYD Sealion 7 | 1,413 | 1.4% | new | 19 | 6,596 | 0.8% | new | 36 | – |
19 | Hyundai Tucson | 1,340 | 1.3% | – 13.4% | 9 | 13,526 | 1.6% | + 7.1% | 12 | 12 |
20 | Mazda CX-3 | 1,269 | 1.2% | – 24.2% | 21 | 10,783 | 1.3% | – 8.8% | 20 | 13 |
21 | Toyota Corolla Cross | 1,269 | 1.2% | + 100.5% | 54 | 8,090 | 1.0% | + 21.9% | 27 | 42 |
22 | BYD Shark 6 | 1,261 | 1.2% | new | 25 | 12,918 | 1.6% | new | 15 | – |
23 | Toyota Land Cruiser Wagon | 1,208 | 1.2% | – 16.2% | 20 | 7,722 | 0.9% | – 36.3% | 29 | 21 |
24 | Toyota Camry | 1,170 | 1.1% | + 25.4% | 27 | 6,585 | 0.8% | – 50.2% | 37 | 20 |
25 | Nissan X-Trail | 1,167 | 1.1% | – 2.8% | 30 | 10,815 | 1.3% | – 8.9% | 19 | 16 |
26 | GWM Haval H6/GT | 1,147 | 1.1% | + 94.7% | 26 | 9,224 | 1.1% | + 55.7% | 25 | 41 |
27 | Mazda BT-50 | 1,139 | 1.1% | – 9.6% | 28 | 10,115 | 1.2% | – 2.3% | 22 | 22 |
28 | Hyundai i30 | 975 | 0.9% | – 11.2% | 34 | 7,447 | 0.9% | – 10.0% | 31 | 26 |
29 | Mazda CX-30 | 968 | 0.9% | – 15.7% | 22 | 8,434 | 1.0% | – 1.8% | 26 | 27 |
30 | Isuzu MU-X | 909 | 0.9% | – 33.9% | 15 | 10,362 | 1.2% | – 19.7% | 21 | 15 |
Source: VFACTS
I imagine that there are BYD MG Chery factories in Australia, or I don’t understand the mentality, those who fear a Chinese attack buy communist exports
Hi Stephane, no Chinese factory in Australia (and no auto factory at all for this matter). Australians are very pragmatic and after cars that are good value for money. They don’t care too much about where it comes from. Keep in mind Teslas sold in Australia come from China also.