United Arab Emirates April 2025: Jetour (+69.9%), Kia (+64.6%) impress, Hilux back above Nissan Patrol

Kia sales are up 64.6% year-on-year in April.

25,405 new vehicles found a buyer in the United Arab Emirates in April, that’s a splendid 22.8% year-on-year surge. The year-to-date tally is now up 10.5% to 106,459. Toyota (+23.8%) follows the market to 25.3% share, now selling more than double #2 Nissan (+1.5%), very weak. Mitsubishi (+22.3%) stays in third place above MG (+12.6%), displacing Jetour (+69.9%). Kia (+64.6%), Hyundai (+57.7%) and Ford (+28.9%) also shine in the remainder of the Top 10. We welcome Soueast at #39, the resurrected Chinese brand proposes rebadged Jetour models.

The Toyota Hilux (+145.4%) reclaims the top spot this month, toppling the Nissan Patrol (+20.4%). However the Patrol stays at #1 year-to-date albeit for just 48 sales. The Toyota Land Cruiser SW (+22.9%) rounds out the podium as it does so far this year. The Jetour T2 (+81.5%) also confirms it is the 4th most popular model in the country with the Ford Territory (+65.7%) closing the Top 5. The Toyota Prado surges 22500% thanks to the new generation and climbs to #7 vs. #14 year-to-date. The Nissan X-Trail (+37.5%) and Mitsubishi ASX (+36.3%) are also in great shape. In contrast the Nissan Sunny (-91.2%) implodes to #107 vs. #7 year-to-date.

Previous month: UAE Q1 2025: Nissan Patrol and Toyota Hilux best-sellers

One year ago: UAE April 2024: Nissan Patrol takes the lead in negative market

Full April 2025 Top 45 All brands and Top 50 models below.