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Norway September 2024: BEVs break share record again at 96.4%

The Tesla Model 3 reaches its 2nd highest market share at 15.9%

12,966 new cars hit Norwegian roads in September, a sturdy 25.4% year-on-year improvement. Keep in mind the year-ago basis was particularly low as the market dropped -29.4% on the year prior. Year-to-date sales remain in negative at -3.9% to 91,798. For the second month in a row, BEVs reach a record market share in September at 96.4% vs. 87% a year ago thanks to sales up 38.8% to 12,495. The previous record of 94.3% reached last month is eclipsed. Year-to-date BEV sales are up 1.6% to 80,939 and 88.2% share vs. 83.4% over the same period in 2023. PHEVs sink -76.3% to 146 and 1.1% share vs. 6% a year ago, HEVs drop -67.6% to 1.1% vs. 4.3%, petrol sales are at 0.4% share and diesel is at 1%. 4×4 account for 69.6% share vs. 69.1% in 2023 and 68.3% year-to-date.

Tesla (+68.4%) soars to 32.5% share thanks to 4,210 sales, that’s over four times the #2 Volvo (+74.7%) also in outstanding shape. This is Tesla’s highest market share in Norway since March 2023 (40.8%) which is still a record. Volumes remain down -17% year-to-date. Volkswagen (+73.9%) closes out the podium in stellar fashion with Skoda (+6.4%) shy at #4. Two more Top 10 members outpace the market: BMW (+74.2%) and Audi (+68.5%). Mercedes (+14.8%) and Hyundai (+12.8%) are in positive but below the market rate whereas Toyota (-17.9%) and Nissan (-1.9%) frankly underperform. Xpeng (+1572.2%) breaks its ranking record at #11, distancing BYD (+344.6%).

Model-wise, the Tesla Model Y (-14.9%) reaches 16.3% share but declines year-on-year with its YTD tally off -34.7% to 13.9% share. The Tesla Model 3 (+17125%) goes from 12 sales in September 2023 and hits 15.9% share, its 2nd highest below the 20.6% it reached in artificially boosted December 2020. The Volvo EX30 drops to #3 ahead of the Skoda Enyaq (+6.6%). The next five models all clearly beat the market: the BMW i4 (+179.6%) is the most dynamic followed by the VW ID.3 (+117.4%), ID.4 (+88.7%), Nissan Ariya (+45.3%) and Toyota bZ4X (+39.6%). The new Xpeng G6 is up 24 spots on August to a record 13th place.

Previous month: Norway August 2024: BEVs reach record 94.3% share

One year ago: Norway September 2023: Fisker Ocean up to #11

Full September 2024 Top 55 All brands and Top 183 All models below.

Norway September 2024 – brands:

PosBrandSep-24%/23Aug2024%/23PosFY23
1Tesla4,21032.5%+ 68.4%117,65019.2%– 17.0%11
2Volvo  9807.6%+ 74.7%28,2659.0%+ 33.7%44
3Volkswagen9607.4%+ 73.9%39,33610.2%– 21.7%33
4Skoda  8616.6%+ 6.4%44,2594.6%– 26.9%85
5Toyota  8576.6%– 17.9%610,61411.6%– 5.3%22
6BMW7705.9%+ 74.2%54,6055.0%+ 1.5%56
7Hyundai5023.9%+ 12.8%94,5154.9%+ 24.0%67
8Nissan4583.5%– 1.9%83,9234.3%+ 5.5%98
9Mercedes4343.3%+ 14.8%102,2662.5%– 34.0%119
10Audi4233.3%+ 68.5%73,7304.1%– 1.2%1010
11XPeng3012.3%+ 1572.2%141,2321.3%+ 565.9%1722
12BYD2892.2%+ 344.6%151,6631.8%+ 216.2%1318
13Ford2672.1%– 52.3%132,1492.3%– 32.3%1211
14Peugeot2562.0%+ 80.3%111,3571.5%– 36.0%1614
15Polestar1891.5%– 22.5%201,5721.7%+ 16.4%1416
16Mazda 1731.3%+ 64.8%121,4631.6%+ 67.4%1517
17Opel1551.2%– 39.9%176720.7%– 58.4%2215
18Porsche1551.2%+ 118.3%264580.5%+ 48.2%2525
19Lexus1331.0%+ 15.7%181,0711.2%+ 24.4%1819
20Kia1170.9%– 20.9%169891.1%– 50.4%1913
21Renault680.5%+ 88.9%195420.6%+ 77.1%2426
22NIO590.5%– 7.8%215960.6%+ 41.9%2323
23Honda530.4%+ 96.3%236740.7%+ 548.1%2134
24Mini500.4%+ 28.2%222300.3%– 10.5%3027
25Subaru320.2%– 5.9%294480.5%+ 82.9%2624
26Maxus260.2%– 36.6%313000.3%+ 33.9%2730
27Fiat240.2%– 50.0%331590.2%– 24.6%3228
28Citroen220.2%– 84.5%242920.3%– 71.1%2820
29KGM/Ssangyong180.1%+ 1700.0%301220.1%+ 1933.3%3454
30Jeep160.1%+ 166.7%282390.3%+ 171.6%2933
31Seres150.1%n/a272240.2%+ 729.6%3138
32JAC140.1%+ 250.0%341180.1%+ 100.0%3536
33Suzuki130.1%– 82.2%259111.0%+ 22.9%2021
34Voyah110.1%n/a351090.1%+ 890.9%3640
35Hongqi110.1%n/a36480.1%+ 585.7%4148
36Smart80.1%+ 100.0%42620.1%+ 1450.0%4044
37Land Rover60.0%– 81.3%32910.1%– 46.5%3829
38Lotus50.0%+ 150.0%38260.0%+ 116.7%4243
39Cupra40.0%– 50.0%401340.1%– 41.0%3332
40Iles Automotive30.0%+ 200.0%4690.0%+ 0.0%4746
41Bygg Bil30.0%+ 200.0%5440.0%– 55.6%5749
42Mitsubishi20.0%– 71.4% –850.1%– 8.6%3935
43Jaguar20.0%– 60.0%41100.0%– 84.4%4539
44Fisker10.0%– 99.5%371040.1%– 51.4%3731
45Ferrari10.0%n/a44160.0%+ 60.0%4447
46Nilsson10.0%n/a –90.0%n/a48 –
47Lamborghini10.0%– 50.0%4580.0%– 20.0%4951
48Lucid10.0%n/a4770.0%+ 600.0%5059
49Sprintcar10.0%+ 0.0% –50.0%+ 66.7%5353
50Amatør Bil10.0%+ 0.0%5040.0%– 20.0%5556
51Man10.0%n/a –30.0%n/a61 –
52Morgan10.0%n/a –30.0%– 25.0%6362
53Chery10.0%n/a –10.0%n/a66 –
54Omars10.0%new –10.0%new70 –
55MG00.0%– 100.0%394,3524.7%+ 96.6%712

Norway September 2024 – models:

PosModelSep-24%/23Aug2024%/23PosFY23
1Tesla Model Y2,10716.3%– 14.9%112,79013.9%– 34.7%11
2Tesla Model 32,06715.9%+ 17125.0%74,7375.2%+ 216.6%415
3Volvo EX308036.2%new25,8346.4%new2228
4Skoda Enyaq7435.7%+ 6.6%32,7593.0%– 36.7%63
5Toyota bZ4X6595.1%+ 39.6%54,6115.0%+ 32.3%54
6VW ID.44853.7%+ 88.7%45,1475.6%– 11.7%32
7Nissan Ariya3853.0%+ 45.3%102,3522.6%+ 24.3%1111
8VW ID.33242.5%+ 117.4%82,6732.9%+ 2.2%78
9BMW i42742.1%+ 179.6%91,2901.4%– 14.7%2017
10Hyundai Kona2652.0%– 1.9%122,6442.9%+ 56.5%89
11BMW ix12461.9%+ 54.7%141,3101.4%– 33.7%1913
12Audi Q4 e-Tron2211.7%+ 33.9%62,6282.9%+ 22.5%910
13Xpeng G62041.6%new372750.3%new54 –
14Mercedes EQB1811.4%+ 624.0%245790.6%+ 47.7%3550
15Audi Q6 e-tron1731.3%new163820.4%new47 –
16Hyundai Ioniq 51661.3%+ 64.4%191,3471.5%+ 5.6%1720
17Mazda MX-301651.3%+ 101.2%131,3751.5%+ 127.6%1630
18Ford Explorer1631.3%+ 5333.3%742210.2%+ 612.9%67147
19Mercedes EQA1381.1%+ 12.2%206170.7%– 44.4%3023
20Porsche Macan1321.0%+ 13100.0% –1340.1%+ 2580.0%83232
21VW ID.71261.0%new255970.7%new33100
22Volvo EX401040.8%new116010.7%new32 –
23BYD Seal990.8%new581740.2%new77 –
24BYD Seal U920.7%new351970.2%new72 –
25BMW iX2910.7%new285220.6%new39 –
26Polestar 3900.7%new751330.1%new84 –
27Xpeng G9880.7%+ 633.3%219221.0%+ 7583.3%2445
28Ford Mustang Mach-E750.6%– 84.8%151,6401.8%– 37.6%136
29Skoda Enyaq Coupe740.6%+ 270.0%264650.5%+ 11.0%4154
30BMW iX730.6%– 1.4%188240.9%+ 193.2%2752
31Peugeot 2008730.6%+ 204.2%533540.4%– 55.1%4832
32Toyota Yaris Cross720.6%– 59.3%231,9142.1%+ 17.0%1214
33Lexus RZ720.6%– 2.7%395640.6%+ 105.1%3651
34Hyundai Ioniq 6710.5%– 4.1%455240.6%– 22.6%3833
35Polestar 4710.5%new411120.1%new91 –
36Kia EV6670.5%+ 0.0%305790.6%– 47.3%3426
37Nissan Leaf 630.5%– 67.2%221,4881.6%– 15.3%1412
38Peugeot 308630.5%+ 1160.0%322740.3%+ 75.6%5582
39Renault Scenic630.5%new313100.3%new52 –
40Lexus UX610.5%+ 454.5%334800.5%+ 84.6%4056
41BYD Dolphin580.4%new483880.4%new45 –
42Opel Astra550.4%+ 450.0%363300.4%+ 352.1%49102
43Opel Mokka520.4%– 41.6%491750.2%– 68.8%7641
44Peugeot 5008520.4%+ 1633.3%126940.1%+ 3.3%101101
45Mercedes EQE SUV510.4%– 40.7%573210.3%– 17.5%5046
46Honda e:NY1500.4%+ 150.0%386040.7%+ 2223.1%31116
47Peugeot 3008470.4%+ 4600.0%173850.4%+ 323.1%46110
48Toyota RAV4460.4%– 72.3%341,3771.5%– 43.8%157
49Toyota Corolla Cross450.3%– 27.4%271,1721.3%+ 39.7%2129
50BMW iX3440.3%+ 33.3%432630.3%+ 0.8%5757
51Kia EV9430.3%new502390.3%new61135
52Opel Corsa410.3%– 70.1%651350.1%– 84.4%8136
53Subaru Solterra320.2%– 5.9%724480.5%+ 82.9%4348
54Mercedes Vito310.2%+ 138.5%463190.3%+ 49.8%5163
55Skoda Kodiaq300.2%– 34.8%422810.3%– 25.5%5349
56BYD Tang300.2%– 33.3%644610.5%+ 118.5%4244
57NIO EL6290.2%new401750.2%new75155
58Polestar 2280.2%– 88.5%511,3271.4%– 1.8%1816
59Volvo XC90280.2%– 6.7%732290.2%– 43.3%6542
60Ford F-150 Lightning270.2%new591850.2%new74233
61Tesla Model X250.2%+ 212.5%90820.1%– 27.4%11095
64Mini Countryman250.2%+ 400.0%601200.1%+ 155.3%89120
65Fiat 600e220.2%new101620.1%new119 –
66Audi Q8 e-Tron210.2%– 68.2%296610.7%– 49.8%2819
67Peugeot 208190.1%– 79.8%552130.2%– 75.9%6335
68Mini  190.1%– 44.1%471040.1%– 50.5%9467
69Toyota Proace Verso180.1%+ 80.0%130810.1%– 58.9%11175
70Volvo EC40170.1%new541300.1%new86 –
62Maxus Euniq6160.1%– 54.3%1692430.3%+ 51.9%6074
63Volvo XC60150.1%– 81.5%702440.3%– 62.5%5924
71Citroen C4X150.1%– 53.1%87600.1%– 61.3%12177
72BMW i5150.1%– 31.8%671500.2%+ 581.8%79109
73BMW X5150.1%– 25.0%86770.1%– 39.4%11276
74KGM Torres EVX150.1%new83930.1%new102 –
75Seres 5150.1%n/a612190.2%+ 711.1%69111
76Mercedes Sprinter130.1%+ 18.2%62880.1%+ 20.5%10796
77NIO ET7130.1%n/a80720.1%+ 1100.0%114189
78VW ID.5110.1%– 75.0%682210.2%– 81.1%6825
79Tesla Model S110.1%+ 175.0%129410.0%– 52.9%128107
80Jeep Avenger110.1%+ 450.0%692270.2%+ 467.5%6684
81Hongqi E-HS9110.1%n/a102480.1%+ 585.7%125200
82Toyota Yaris100.1%– 87.3%569431.0%– 3.7%2227
83NIO ET5100.1%– 33.3%96940.1%– 25.4%10085
84JAC E-JS4100.1%+ 150.0%941140.1%+ 93.2%9099
85Voyah Free100.1%n/a1311060.1%+ 863.6%92130
86BYD Atto 390.1%– 47.1%822130.2%+ 2.9%6255
87Nissan Qashqai90.1%+ 28.6%88530.1%+ 1.9%122118
88Xpeng P790.1%+ 80.0%132340.0%– 77.2%13291
89Porsche Taycan80.1%– 83.7%97630.1%– 63.8%11871
90Maxus Mifa 980.1%n/a103250.0%+ 525.0%141211
91Skoda Octavia70.1%– 77.4%526210.7%+ 41.5%2940
92Skoda Superb70.1%– 53.3%931330.1%– 42.2%8569
93Porsche Panamera70.1%n/a127170.0%+ 325.0%154209
94Toyota Corolla60.0%– 76.0%1173890.4%– 49.3%4438
95VW Transporter/Caravelle60.0%– 71.4%1062700.3%– 14.3%5664
96Opel Combo60.0%– 14.3%178150.0%– 62.5%158133
97Mini Aceman60.0%new –60.0%new188 –
98Smart #360.0%new –170.0%new155 –
99Kia Niro50.0%– 89.6%791200.1%– 80.3%8839
100VW ID.Buzz50.0%– 87.5%711870.2%– 86.3%7321
101Renault Megane50.0%– 83.9%662040.2%– 26.1%7158
102Suzuki Swift50.0%– 64.3%78990.1%– 39.3%9778
103Porsche 91150.0%+ 0.0%89650.1%– 12.2%117108
104Audi A650.0%+ 150.0%91250.0%+ 13.6%140146
105Citroen C440.0%– 96.1%442140.2%– 69.9%7037
106Volvo V9040.0%– 75.0%85690.1%– 53.4%11673
107Mercedes EQS SUV40.0%– 71.4%1221000.1%– 63.9%9659
108Cupra Born40.0%– 50.0%1351340.1%– 41.0%8272
109Lotus Eletre40.0%+ 100.0%110230.0%+ 91.7%143161
110BMW 3 Series40.0%+ 300.0%99310.0%– 61.3%135103
111Mazda CX-3040.0%+ 300.0%170210.0%– 8.7%146152
112JAC E30X40.0%new –40.0%new205 –
113NIO EL840.0%new –120.0%new164 –
114Volvo XC4030.0%– 99.1%768600.9%– 77.5%255
115Suzuki Across30.0%– 87.5%1161040.1%– 49.3%9553
116Mazda CX-6030.0%– 84.2%112400.0%– 73.9%12962
117Volvo V6030.0%– 76.9%118420.0%– 58.4%12786
118Suzuki Vitara30.0%– 75.0%1281570.2%+ 53.9%7890
119NIO EL730.0%– 66.7%92930.1%+ 31.0%103112
120Jeep Wrangler30.0%+ 50.0% –40.0%– 75.0%203169
121Mercedes eVito Tourer30.0%+ 50.0%123240.0%– 53.8%142123
122Audi e-Tron GT30.0%+ 200.0%107200.0%+ 185.7%148201
123Iles Automotive Sprinter30.0%+ 200.0%16090.0%+ 0.0%170194
124Mercedes V Class30.0%+ 200.0%124140.0%+ 27.3%159185
125KGM Korando30.0%new121150.0%new157 –
126Volvo C4020.0%– 97.8%1052550.3%– 75.8%5822
127Fiat 50020.0%– 95.8%158960.1%– 54.5%9961
128Ford Kuga20.0%– 95.8%109620.1%– 86.1%12047
129Mercedes GLC20.0%– 91.3%175280.0%– 80.3%13680
130Range Rover 20.0%– 91.3%144400.0%– 42.0%13093
131BMW X120.0%– 88.9%81720.1%– 32.7%11379
132Suzuki SX4 S-Cross20.0%– 88.9%845430.6%+ 137.1%3770
133Mercedes EQE20.0%– 85.7%174900.1%– 29.1%10681
134Porsche Cayenne Coupe 20.0%– 83.3%115910.1%+ 279.2%104144
135BMW X320.0%– 66.7% –100.0%– 79.2%166125
136Maxus Euniq520.0%– 66.7%111230.0%– 60.3%144121
137Mitsubishi ASX20.0%– 60.0% –850.1%+ 25.0%108114
138Smart #120.0%– 50.0%181450.0%+ 1025.0%126164
139VW Crafter20.0%– 33.3%119510.1%+ 142.9%124150
140Citroen Berlingo20.0%+ 0.0%15560.0%– 68.4%182173
141Jeep Compass20.0%+ 0.0%16380.0%– 75.0%178136
142Land Rover Defender20.0%+ 0.0% –110.0%– 26.7%165165
143Peugeot Rifter20.0%+ 0.0%17950.0%– 72.2%196170
144Bygg Bil Factory Five20.0%+ 100.0%15430.0%+ 200.0%209280
145Honda CR-V20.0%+ 100.0%13760.0%– 40.0%185168
146Mercedes G-Class20.0%n/a14050.0%– 50.0%195193
147Mercedes Mayback EQS SUV 20.0%new –20.0%new243 –
148Fisker Ocean10.0%– 99.5%1081040.1%– 51.4%9366
149Kia Soul10.0%– 93.8%164320.0%– 74.4%13492
150Kia Sportage10.0%– 92.3%95190.0%– 80.0%15197
151Opel Zafira Life10.0%– 87.5%143170.0%– 52.8%153151
152Jaguar i-Pace10.0%– 80.0%16280.0%– 86.2%177115
153Range Rover Sport10.0%– 80.0%98330.0%– 54.2%13398
154Honda Jazz10.0%– 75.0%77510.1%+ 96.2%123138
155BMW XM10.0%– 66.7% –80.0%– 46.7%176171
156BYD Han10.0%– 66.7%1002300.3%+ 113.0%6460
157Citroen C5 X10.0%– 66.7% –40.0%– 94.5%200113
158Porsche Cayenne10.0%– 66.7%114830.1%+ 315.0%109145
159BMW 5 Series10.0%– 50.0%12090.0%– 60.9%169159
160Mazda210.0%– 50.0%13860.0%– 89.8%186117
161Range Rover Velar10.0%– 50.0%18060.0%– 14.3%187182
162BMW Z410.0%+ 0.0% –50.0%+ 25.0%191231
163Lamborghini Huracan10.0%+ 0.0% –30.0%– 25.0%211236
164Sprintcar Sprinter10.0%+ 0.0% –50.0%+ 66.7%199221
165VW Caddy10.0%+ 0.0% –70.0%– 82.1%181140
166Amator Bill LR Tornado10.0%new –10.0%new274 –
167BMW X710.0%n/a –30.0%– 57.1%207207
168Bygg Bil Z Cars Min10.0%new –10.0%new275 –
169Chery Arrizo 810.0%new –10.0%new276 –
170Ferrari Purosangue10.0%new15740.0%new201301
171Jaguar F-Pace10.0%n/a16120.0%+ 100.0%231218
172Lotus Emeya10.0%new –20.0%new232 –
173Lucid Air10.0%n/a16670.0%+ 600.0%180243
174Man TGE10.0%n/a –30.0%n/a213 –
175Mercedes EQT10.0%new –10.0%new277 –
176Mercedes Maybach GLS10.0%new –20.0%new235290
177Morgan Plus 410.0%n/a –20.0%– 33.3%237250
178Nilsson XC90 Ambulanse10.0%n/a –90.0%n/a173 –
179Nissan Primastar10.0%n/a113100.0%+ 400.0%167273
180Omars 3FN Hilux10.0%new –10.0%new278 –
181Toyota Supra10.0%n/a18220.0%+ 0.0%241265
182Volvo EX9010.0%new –10.0%new279 –
183Voyah Dream10.0%new14630.0%new217 –

Source: OFV AS

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