Vietnam May 2024: Mitsubishi Xpander now #1 YTD in recovering market

The Mitsubishi Xpander is now the favourite of Vietnamese consumers YTD.

Based on data by local association VAMA, new vehicle sales in Vietnam rally back up 24.4% year-on-year in May to 25,794. Keep in mind May 2023 was down -52.7% on the year prior. This way, the year-to-date tally is now off -4.6% to 108,309. Adding Hyundai sales that are reported separately from VAMA, these figures climb to 30,708 for the month (+26.4%) and 127,643 YTD (+0.5%). Note local carmaker Vinfast has stopped reporting monthly sales data.

In the brands ranking, Toyota (+43.4%) and Hyundai (+37.5%) both vastly outrun the market to 17.4% and 16% share respectively vs 13.4% and 15.1% so far the year. Thaco-Kia (+0.2%) is stat at #3. Hyundai retains the YTD lead. Ford (+40%) and Mitsubishi (+74.8%) also shine whereas Honda (-32.9%) and Mazda (-0.9%) underperform.

As for models, the Mitsubishi Xpander lodges a 4th monthly win this year, this time by a large margin of one percentage point of share above the Ford Ranger (+58.5%). As a result the Xpander topples the Ranger to secure the YTD pole position. The Toyota Corolla Cross (-1.8%) shoots back up 60 spots on April to #3 but loses ground year-on-ear. The Hyundai Accent is up one rank on last month to #4 while the new Toyota Yaris Cross is down one to #5.

Previous month: Vietnam April 2024: Mitsubishi Xpander #1 for just one sale, Toyota Yaris Cross and Innova Cross up

One year ago: Vietnam May 2023: Vinfast VF 8 most popular in devastated market (-48.8%)

Full May 2024 Top 15 All brands and Top 70 All models below.