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Sweden July 2022: Volvo XC60 #1, VW T-Roc up to record #2, Kia EV6 in Top 10, sales up 6.3%

The VW T-Roc smashes its ranking record in July.

New car sales in Sweden gain 6.3% year-on-year in July to 17,834 units but remain down year-to-date at -14.7% to 162,016. At 8,895 registrations, rechargeable cars hold 49.9% of the market vs. 37.6% in July 2021. That includes 4,657 BEVs (+83.7%) at 26.1% share vs. 15.1% last year and 4,238 PHEVs (+12.2%) at 23.8% share vs. 22.5% as customers rushed to get their car registered before July 12 when bonus were reduced. Year-to-date, BEVs are up 96.2% but PHEVs are down -15.5%.

In the brands ranking, traditional Volvo is weaker during the summer months as their factory closes. Therefore Volkswagen (+6.7%) takes the lead for the first time since last August with 13.2% share vs. 11.2% so far this year. Volvo (+10.8%) remains in 2nd place with just 11.7% share vs. 15.2% YTD, finishing the month only 70 units above Kia (-1.8%) at 11.3% of the market. Mercedes (+45.8%) is up two spots on June to #4, distancing Toyota (-25.8%) in difficulty. Ford (+105.8%) shoots up to #7 and #8 year-to-date but the biggest gainer in the Top 10 is Chinese fare MG (+320.4%) lodging its best ranking in Sweden since June 2021 when it was #7. Peugeot (+4.2%) is up four ranks on last month to #9 and Audi (-33%) closes out the Top 10 in paltry fashion. Below, notice Renault (+82%), Cupra (+602.7%) above Seat for the 4th month in a row, Dacia (+43.9%), Porsche (+37.1%) and Mini (+26.9%).

Over in the models ranking, the Volvo XC60 (+69.8%) is up two spots on May to score its second win of the year after last February. The 2nd place is a surprise: the VW T-Roc (+140.5%) is up 16 ranks on last month to snap its highest ever Swedish ranking, smashing its previous record of #6 hit in February 2021.  The Kia Ceed (-27.7%), #1 a year ago, is down to #3 while the VW ID.4 (+193.2%) is up one spot on May to #4. The Kia Sportage is up to 5th place whereas the previous generation wasn’t able to produce a single sale a year ago. The Ford Kuga (+195.2%), MG ZS (+143.5%) and Volvo XC90 (+99.5%) also impress in the remainder of the Top 10. A Top 10 that the Kia EV6 cracks for the first time at #10, becoming the most popular recent launch ahead of the MG 5 (#20) and Toyota Yaris Cross (#22). Note the Volvo XC40 (-10.8%) is down to #7 this month but retains the YTD pole position.

Previous month: Sweden June 2022: Kia (+10.8%) #1 brand for second time ever, market sinks -27.7%

One year ago: Sweden July 2021: Kia places Ceed and Niro atop market down -26.2%

Full July 2022 Top 50 All-brands and Top 250 All-models below.

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