Brazil March 2022: Toyota breaks share record, sales sink another -23.8%

The Toyota Corolla Cross is inside the Brazilian Top 10 this month.

The Brazilian new car market endures another heavy loss in March at -23.8% year-on-year to 134,904 units, leading to a year-to-date tally off -24.8% to 374,533 or 123,000 less sales than over the First Quarter 2021. Fiat (-23.8%) exactly matches the market and comfortably leads the brands charts with 21.5% share, followed by Chevrolet (-17.3%) finally beating the market to 14.2% share. Toyota (+34%) goes completely against the surrounding gloom to smash its share record at 12.6% and lodge a third ever podium finish after ranking #3 in August 2021 and #2 in July 2021 with 11.5% share, a record at the time. Toyota now also ranks #3 year-to-date. Hyundai (-16.2%) is knocked down to #4 while Volkswagen (-60.9%) is in complete freefall at #5 vs. #2 over the Full Year 2021. Jeep (-9.2%) resists markedly better than the market at #6 overall whereas Honda (-34%), Renault (-31.5%) and Nissan (-27.4%) all take a dive. Chery (+29.3%) continues to impress at #10. Below, Peugeot (+62.1%) and Kia (+46.8%) stand out with year-on-year upticks.

Over in the models ranking, the Fiat Strada (-26.3%) remains the overall best-seller despite losing slightly more ground than the market resulting in a 5.6% share vs. 5.8% year-to-date. The Hyundai HB20 (-13.8%) resists much better and climbs up one spot on last month to #2 while the Fiat Mobi (-2.1%) is almost stable and rises 7 ranks on February to #3. The VW T-Cross (+23.8%) manages to deliver a double-digit gain but stays at #4 ahead of the Chevrolet Onix (-31.7%) whose recovery is interrupted after rising to #2 last month. The Chevrolet Tracker (-25.9%) is up 6 spots on last month to a cool 6th place distancing the Jeep Compass (-9.3%) and Fiat Toro (-33.8%) evolving on each side of the market. At #9, the new Toyota Corolla Cross secures its second Brazilian Top 10 finish after last August (#8) while the Hyundai Creta (-31.3%) is down one rank rot round out the Top 10. Below, the Toyota Hilux (+22.8%), Chevrolet S10 (+81.9%), Peugeot 208 (+196.5%), Hyundai HB20S (+14.6%) and Honda City (+213.7%) impress with stellar gains. Below the Corolla Cross, the Fiat Pulse is the 2nd best-selling recent launch, back up 9 spots to #15, ahead of the Honda City Hatch up 36 spots to #26, the Jeep Commander (#28) and Chery Tiggo 3X (#41).

Previous month: Brazil February 2022: Market slumps -24%, Hyundai and Chery break records

One year ago: Brazil March 2021: Fiat Strada now #1 year-to-date in market back up 13.7%

Full March 2022 Top 25 brands and Top 130 models below.