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Canada January 2020: Hyundai-Kia (+13.1%), Ram (+24.8%), GMC (+19.1%) stand out in market down -0.6%

The Hyundai Venue tops recent launches in January. Picture Caranddriver.

Replicating the US situation we just covered, the monthly reporting stampede which started with GM in late 2018 has also spread to Canada with all manufacturers that stopped monthly US reporting bar Nissan/Mitsubishi now doing the same for Canada, leaving less than 40% of the market officially reported for January. However Desrosiers Automotive Consultants has continued to share informed estimates for the missing Detroit 3 groups (GM, Ford and FCA) as well as the missing brands. This provides enough information for us to take the relay with Detroit 3 brands estimates and all missing models estimates, which we will provide until they are adjusted with actuals every Quarter. Following DAC estimates and adding Telsa and McLaren ANDC estimates, the Canadian new light vehicle market edges down -0.6% to 110.470. In fact Scotiabank foresees a -0.5% annual drop in 2020 to 1.91 million units. According to Desrosiers whose figures don’t include luxury brands and Tesla, light trucks gain 6.7% to 87.183 and 79.5% share vs. 75.1% a year ago which at the time was an all-time record, while passenger cars sink -17.2% to 22.144 and 20.5% share vs. 24.9% in January 2019. 79.5% is the 2nd highest light truck market share in Canadian history, just below the 79.6% reached last month.

Ram sales are estimated to surge 24.8% in January…

In the groups ranking, Ford (+0.1%) just edges up to 14.7% share, keeping a fair distance on a very dynamic General Motors (+7.6%) while FCA (+2.1%) is more reasonable but also beats the market with an uptick. Hyundai-Kia (+13.3%) is the only group managing a double-digit gains, just as the VW Group (+6.6%) soars but Honda Motor (-10.5%), Nissan/Mitsubishi (-7%), Jaguar Land Rover (-6.3%), Toyota Motor (-3.9%) and the BMW Group (-3.9%) struggle. Brand-wise, Ford (-0.9%) easily remains the most popular at 14.1% share vs. 10.9% for Toyota (-5.8%) with Honda (-9.9%) and Chevrolet (-1.8%) closing a 100% negative Top 4. Ram (+24.8%), GMC (+19.1%), Kia (+14%) and Hyundai (+12.6%) lodge the only double-digit gains in the Top 15, with Buick (+31.2%), Lincoln (+30.3%), Audi (+13.5%) and Lexus (+12.8%) among the best performers further down.

…while GMC is estimated to soar 19.1%. Picture

Model-wise, the Ford F-Series (-7.9%) reclaims the top spot off the Ram Pickup (+27.5%) after a historical win by the latter in December but only 870 units separate the two nameplates according to our estimates. The Toyota RAV4 (+6.9%) climbs back onto the podium while the GMC Sierra (+28.8%) is estimated to snap the largest gain in the Top 13 to leap up two spots on last month to #4 overall, outselling its stablemate the Chevrolet Silverado (+6.8%). The Nissan Rogue (+15.8%) and Honda CR-V (+11.3%) also shine in the Top 10, while below the Nissan Kicks (+154.7%), Toyota Prius (+86.9%), Kia Soul (+64.3%), Toyota Highlander (+54.9%), Lexus RX (+42.8%), Kia Sportage (+37.2%), Subaru Outback (+36.1%), Hyundai Kona (+36.3%), Subaru Crosstrek (+26.4%) and Toyota Tundra (+20.8%) stand out. The Hyundai Venue (#62) tops all recent launches, distancing the Hyundai Palisade (#66), Mazda CX-30 (#80) and Jeep Gladiator (#102).

Previous post: Canada 2019: Ram (+13.8%) stands out, light trucks up to 80% share, market slips below 2m (-3.7%)

One year ago: Canada January 2019: Hyundai, Toyota strong, Tesla Model 3 in Top 10 in 11th straight market decline

Full January 2020 Top 15 groups, Top 40 All-brands and Top 275 All-models below.

Canada January 2020 – groups:

1Ford Motor Co.16,16714.6%0.1%1287,87414.9%1
2General Motors15,38413.9%7.6%2256,79513.3%2
3Fiat Chrysler Automobiles14,54813.2%2.1%4223,68611.6%4
4Toyota Motor Co.13,68912.4%-3.9%3237,09112.3%3
6Honda Motor Co.9,6568.7%-10.5%6188,8289.8%6
8Volkswagen Group6,6546.0%6.6%8112,5375.8%8
11Mercedes-Benz Canada2,9902.7%2.9%1146,0902.4%11
12BMW Group2,2602.0%-3.9%1242,7562.2%12
14Jaguar-Land Rover7050.6%-6.3%1313,9230.7%13
15Volvo Cars NA5330.5%0.9%1410,1550.5%15

Canada January 2020 – brands:

25Land Rover5970.5%6.2%2410,2870.5%25
33Alfa Romeo530.0%35.9%337390.0%33
 –Others220.0%n/a –2640.0% –

Canada January 2020 – models:

Note: all Ford Motor, General Motors, FCA, BMW Group, Honda, Jaguar Land Rover, Mercedes, Tesla, Volvo and VW Group models figures are BSCB estimates.

1Ford F-Series7,878-7.9%21
2Ram Pick-up7,00827.5%12
3Toyota RAV43,8826.9%43
4GMC Sierra3,59328.8%36
5Chevrolet Silverado3,4256.8%67
6Honda CR-V3,20311.3%75
7Honda Civic2,723-25.6%114
8Toyota Corolla2,590-5.3%88
9Ford Escape2,4425.8%59
10Nissan Rogue2,09815.8%1011
11Jeep Wrangler1,7013.8%1416
12Dodge Grand Caravan1,689-13.3%1714
13Hyundai Elantra1,663-12.4%910
14Hyundai Kona1,65136.3%1315
15Mazda CX-51,531-2.2%1513
16Hyundai Tucson1,354-0.9%1212
17Jeep Grand Cherokee1,33815.8%2120
18VW Golf1,33316.7%1619
19VW Tiguan1,153-1.1%2621
20Ford Edge1,15113.2%1818
21Toyota Highlander1,12954.9%2933
22Nissan Kicks1,062154.7%2526
23Subaru Crosstrek1,02426.4%1930
24VW Jetta9754.4%2225
25Hyundai Santa Fe964-17.0%3022
26Nissan Qashqai960-20.9%3123
28Toyota Tacoma94110.4%3539
29Kia Forte9259.2%3729
30Chevrolet Equinox814-23.1%3924
31Kia Sportage79637.2%3638
32Subaru Forester779-8.4%2435
33Jeep Cherokee776-22.6%8031
34Honda HR-V764-21.2%4636
35Ford Explorer762-5.9%2053
36Kia Soul74964.3%4541
37Toyota Tundra73920.8%4450
38GMC Terrain7389.0%5737
39Mercedes GLC71717.3%3244
40Ford Transit711-23.6%13328
41Buick Encore70633.7%4249
42Subaru Outback67936.1%2343
43Nissan Murano660-15.5%3840
44Toyota Camry644-30.7%5134
45Honda Pilot60915.3%4162
46Lexus RX59442.8%4059
47Honda Accord5922.1%6042
48Kia Sorento580-28.6%3327
49Audi Q5571-8.8%6645
50Mazda CX-35554.9%5846
51Toyota Prius (incl. C and V)55586.9%5448
52VW Atlas5442.6%4858
53Audi Q3521576.6%59110
54Ford Ranger521159.2%2775
55Toyota 4Runner513-15.2%5663
56Dodge Durango503-28.1%9756
57BMW X3493-11.5%5361
58Honda Odyssey480-15.5%6455
59Lexus NX4776.0%5568
60Chevrolet Spark46288.6%6869
61Mitsubishi Outlander Sport45911.4%8470
62Hyundai Venue456new86236
63Mitsubishi Outlander454-28.1%6547
64Tesla Model 3445-78.8%7051
65Ford Ecosport43013.5%6371
66Hyundai Palisade430new73108
67Mitsubishi Eclipse Cross42365.2%9285
68Acura RDX421-11.0%3452
69Ford Fusion41448.4%14460
70Toyota C-HR414-0.5%7972
71Mercedes GLE4063.3%4782
72Jeep Compass398-51.2%13766
73Chevrolet Colorado394-14.9%6764
74Chevrolet Trax39377.8%7786
75Nissan Micra38330.3%6976
76Subaru Impreza380-22.4%4957
77Cadillac XT537729.6%8288
78Ford Mustang36364.3%14167
79Toyota Sienna359-74.9%5232
80Mazda CX-30351new – –
81Mercedes C Class351-23.0%8173
82Chevrolet Bolt343174.4%85103
83BMW 3-Series33878.8%7880
84GMC Savana3365.7%8984
85Chevrolet Malibu332-1.8%10881
86Ford Transit Connect328264.4%43109
87BMW X5326-50.5%7174
88Chevrolet Traverse3210.6%15278
89Ram ProMaster31717.8%7293
90Hyundai Ioniq31086.7%222115
91Mazda CX-929230.4%6194
92GMC Canyon285-14.4%11290
93Nissan Leaf28214.2%146137
94Chevrolet Express27919.7%83100
95Mercedes Sprinter2714.6%8897
96Kia Sedona27021.1%9187
97BMW X126142.6%10495
98Nissan Pathfinder258-38.1%8783
99Nissan Sentra258-50.5%10165
100Ford E-Series25611.3%11392
101Chevrolet Blazer253-25.8%158139
102Jeep Gladiator252new95165
103Mercedes A Class252111.8%100116
104Kia Rio243-31.4%6289
105Buick Envision24079.1%119134
106Chevrolet Tahoe23432.2%139101
107Mercedes GLS2323.1%93167
108Infiniti QX5022318.0%94118
109GMC Acadia222-13.3%143105
110Chevrolet Cruze219-25.0%13854
111Audi A5218-14.5%12699
112Ford Expedition21863.9%14896
113Lexus UX218-15.5%134142
114Cadillac XT4217-13.2%115128
115Mercedes GLA21757.2%123114
116GMC Yukon21531.1%117135
117Honda Ridgeline213-13.8%110123
118Audi Q7210-7.1%140127
119Kia Niro21039.1%9998
120Lincoln MKC20338.1%50144
121Hyundai Accent202-35.9%9079
122Chrysler Pacifica199-28.2%165111
123Subaru Ascent197-0.5%76102
124Audi A4196-5.8%151106
125Mercedes E Class/CLS196-25.5%111119
126Nissan Frontier194-35.3%116112
127Toyota Yaris190-55.0%15077
128Buick Enclave1803.4%129145
129Range Rover Sport180-13.0%103129
130Honda Passport173#DIV/0!130143
131Subaru WRX168-3.4%145141
132Lincoln MKX/Nautilus165-22.9%160126
133GMC Yukon XL16432.3%135147
134Kia Telluride164new147133
135Cadillac Escalade16319.0%120148
136Lincoln Aviator163new74208
137Infiniti Q5015947.2%162168
138Mini Cooper159-12.2%128113
139Acura MDX156-6.6%7591
140Nissan Altima155-3.7%125125
141Tesla Model X15510.7%142177
142Nissan Titan153-47.6%131138
143Volvo XC6014314.4%107132
144Range Rover Evoque138160.4%109172
145Volvo XC90136-21.8%105140
146Mercedes CLA132-4.3%132196
147Volvo XC4013221.1%114159
148Mini Countryman12651.8%118151
149Porsche Macan12547.1%106121
150Audi A3121-40.4%166131
151Tesla Model S1209.1%155188
152Lexus ES115-4.2%149158
153Acura TLX114-35.2%96124
154Infiniti QX60113-61.0%127104
155Volvo S60/V6011361.4%98164
156Audi Q8111-14.6%161160
157Nissan NV20011123.3%169173
158Mitsubishi Mirage109-23.8%154152
159Chevrolet Suburban108-21.7%164154
160Porsche Cayenne105-42.9%102130
161BMW X49866.1%184170
162Range Rover97-12.6%124175
163Honda Fit96-77.1%196120
164Hyundai Sonata88-48.8%176117
165Lexus IS8823.9%174153
166Lincoln Navigator873.6%185179
167Range Rover Velar87-25.0%153171
168Lexus LX82-26.1%171197
169Subaru Legacy82-16.3%136174
170BMW 4-Series80-45.6%156150
171Chevrolet Camaro80-40.3%168155
172VW Beetle78-42.6%191136
173BMW X776new167181
174Porsche 9117622.6%121184
175Jaguar F-Pace73-36.5%122156
176BMW 5-Series70-18.6%192180
177Cadillac XT670new182227
178Mercedes G Class68257.9%186190
179Mercedes Metris67-46.0%172193
180Dodge Journey66-69.6%183157
181BMW X2641.6%163187
182Kia Stinger620.0%175182
183Chevrolet Impala60-69.1%181107
184Dodge Challenger60-77.8%179161
185Land Rover Discovery Sport6011.1%173195
186Lexus GX59555.6%209229
188BMW X658286.7%170213
189Infiniti QX805711.8%180199
190Dodge Charger5412.5%198122
191Honda Insight53165.0%201204
192Hyundai Veloster53-29.3%189185
193Chevrolet Corvette52-32.5%194176
194Acura ILX51-40.7%159169
195Nissan Maxima49-73.8%190198
196Audi A64817.1%200207
197Nissan NV489.1%203202
198Genesis G704727.0%178194
199Kia Optima46-25.8%157178
200Mercedes S Class46-23.3%204201
201BMW 2 Series43-44.9%206191
202Audi e-Tron41new210220
203VW Arteon41new177222
204Chrysler 30040-64.3%202166
205Alfa Romeo Stelvio3852.0%188221
206Buick Regal388.6%217192
207Land Rover Discovery3671.4%187206
208Jeep Renegade35-31.4%226210
209Audi A732-37.3%208214
210Infiniti Q603129.2%207218
211Toyota Sequoia31-24.4%214216
212Mazda MX-5 Miata2644.4%240203
213Mercedes AMG GT25150.0%212223
214Nissan Armada25-78.8%213215
215VW Passat25-73.1%197209
216Buick LaCrosse22-33.3%228226
217Ford Flex21-81.6%199146
218BMW i3/i82053.8%244237
219Genesis G802066.7%218235
220Toyota Avalon19-44.1%223225
221Porsche Panamera18-48.6%193212
222Lincoln MKZ17-37.0%241232
223Maserati Levante16-59.0%219234
224Alfa Romeo Giulia1416.7%236247
225BMW 8-Series14-6.7%215243
226Ram ProMaster City14-87.8%234205
227Cadillac CT61318.2%216252
228Lexus RC138.3%235239
229Subaru BRZ13-45.8%220211
230BMW 7-Series12-20.0%221230
231Jaguar i-Pace12-25.0%205228
232Audi A811-26.7%230256
233Nissan 370Z11-62.1%227219
234Porsche 71811-31.3%211231
235Toyota Supra11new237246
236Audi R81066.7%247258
237Fiat 124 Spider10-37.5%263249
238Jaguar E-Pace10-73.7%225224
239Lincoln Continental10-58.3%238250
240Cadillac XTS9-64.0%255217
241Ford Focus9-96.7%239183
242Toyota 8690.0%232244
243Audi TT8-33.3%249233
244BMW Z48n/a229251
245Cadillac CTS8-63.6%250248
246Maserati Ghibli8-11.1%260255
247Nissan GT-R814.3%258273
248Toyota Land Cruiser8-75.0% –241
249Volvo S90/V908-84.0%231240
250Fiat 5007-41.7%256260
251Ford Fiesta7-88.1%259189
252Lexus GS740.0%252261
253Mercedes SLC6-25.0%233259
254Ford Taurus5-91.1%254163
255Honda Clarity FCV5-66.7% –200
256Jaguar F-Type5-28.6%245242
257Lincoln MKT566.7%264263
258BMW 6 Series4-55.6%242254
259Fiat 500X4-42.9%243274
260Mercedes SL-Class4-20.0%251257
261Chevrolet Volt3-98.6%262162
262Genesis G90350.0%248266
263Jaguar XE3-72.7%246253
264Jaguar XF350.0%224262
265Acura RLX2-60.0% –272
266Infiniti Q7020.0%253271
267Jaguar XJ2100.0%257264
268Lexus LS2-83.3%267270
269Alfa Romeo 4C1-50.0% –276
270Ford GT1n/a261285
271Infiniti QX301-88.9% –265
272Maserati GranTurismo1n/a269279
273Maserati Quattroporte1-66.7%266268
274Mercedes B Class1-98.3% –238
275VW Touareg1-85.7% –277

Source: Manufacturers, DesRosiers, ANDC, GCBC

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