Iraq January-July 2016: Kia Frontier and Sportage top market down 51%

The Kia Frontier is more dominant than ever in Iraq at 17.5% market share… 

* See the Top 16 All-brands and Top 90 All-models by clicking on the title *

The Iraqi new vehicle market is logically impacted by the continuing conflict at the north of the country with sales down 51% year-on-year over the first seven months of 2016 to just 16.913 units. Kia skids down even faster than the market at -61% and sees its market share lose 10 points from 47.1% to 37.3%, still ultra-dominant though. Toyota drops ‘just’ 50% to improve its share slightly to 20.9% and reclaims the 2nd spot off Hyundai down 62% to 16.6%. Reversely,  Nissan surges 145% to 4th place and Ford leaps 72% to 5th. Land Rover (+9%), Jaguar (+14%) and Volkswagen (+50%) are the only other gainers among the 16 brands having registered at least one sale in Iraq over the period.

…followed by the Kia Sportage at 7.4%. 

Model-wise, despite tumbling down 53% – only slightly more than the market – the Kia Frontier actually tightens its grip on the sales charts with a mammoth 17.5% share vs. just 7.4% for its most immediate follower, the Kia Sportage down 48%. The Toyota Land Cruiser Pickup surges 6 spots year-on-year to land on the third step of the podium thanks to sales down just 15%. The Toyota Hilux, #2 a year ago, dives 66% to #4 and is now threatened by the Nissan Patrol Pickup at #5. The Kia Sorento suffers particularly at -74%, going from #3 a year ago to #7 in 2016. Going against the grain are the Nissan Sunny (+118%), Chevrolet Cruze (+277%), Nissan Urvan (+442%) and Hyundai HR Truck (+481%).

Previous post: Iraq January-April 2016: Nissan teases Toyota for #2 brand below Kia

Previous year: Iraq Full Year 2015: Kia Frontier overtakes Toyota Hilux for #1

Full January-July 2016 Top 16 All-brands and Top 90 All-models below.