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Venezuela March-April 2016: Ford strengthens hold on atone market

Ford Ecosport Venezuela April 2016. Picture courtesy Flickr.comThe Ford Ecosport is the best-selling nameplate in Venezuela in April. 

* See the Top 5 All-brands and Top 16 All-models by clicking on the title *

The hecatomb continues for Venezuela with March registrations down 94% to 217 units and April volumes down 84% to 279, leading to a year-to-date total also down 84% to just 1.208 sales. Ford is the only manufacturer to have maintained activity in Venezuela with a 85.7% market share in March and 81.7% in April at 228 registrations. The Ford Ecosport is the best-selling nameplate in the country in April with 28% share above the Ford Explorer at 25.1% and the Ford F-250 at 12.2%. The Explorer leads year-to-date at 31.5%.

Previous post: Venezuela January-February 2016: Ford last man standing

One year ago (March): Venezuela March 2015: Chevrolet dominates market on the mend

One year ago (April): Venezuela April 2015: Dodge Forza takes the lead in market up 33%

Full March and April 2016 Top 5 All-brands and Top 16 All-models below.

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