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Spain March 2016: First decline in 31 months on weak rentals

Opel Corsa Spain February 2015. Picture courtesy autobild.deThe Corsa (+13%) keeps Opel as the #1 brand in Spain so far in 2016. 

* See the Top 42 All-brands and Top 270 All-models by clicking on the title *

If last month we described the Spanish new car market as artificially up, this time and after a whopping 30 consecutive months of year-on-year gains, it is actually down at -0.6% to 112.122 registrations. This is the first time since August 2013 that new car sales in Spain lose ground year-on-year, marking an abrupt end to a speedy recovery from the global recession of 2009. The year-to-date total is still up by a vigorous 7% at 287.193 units over the first quarter but this weak March result definitely puts a damper on hopes for a third consecutive year of double-digits gains in Spain, whose car market is still a long way from its record level of 2006 (413.295 sales during the first quarter). A look at sales by channels confirms what we observed so far this year: sales to rental companies now dictate the Spanish market: they single-handedly drove it into negative by skid 10% to 32.330 units or 28.8% share just as sales to companies are up 11% to 27.572 and 24.6% share and retail sales are up a very timid 0.2% to 52.115 or 46.6% share, still well below the symbolic 50% mark. That rental sales are down isn’t a bad thing in itself, but that they have enough clout to be capable to driving the entire market down, is.

Jaguar F-Pace Spain March 2016After the Jaguar F-Pace in February… 

Opel continues on its excellent streak and remains the #1 brand in the country, going against the grain with sales up 11% to 9.299 and 8.3% share, ahead of Peugeot (+8%) while Volkswagen (-17%) and Seat (-12%) both drop much faster than the market, as do Renault (-14%), Nissan (-17%) and Ford (-26%). In the Top 20, Dacia (+11%), Kia (+13%), BMW (+26%), Honda (+26%), Mercedes (+28%), Volvo (+35%) and Mazda (+48%) ignore the negative trend and all post spectacular gains. Smart (+111%) and Jaguar (+103%) lead smaller brands.

Model-wise, the Seat Leon (3.609) and Ibiza (3.293) continue to dominate the sales charts, but if the Leon keeps its head above the water (+2%), the Ibiza sinks (-16%). The Opel Corsa lodges another excellent month in third place, coming up 4th so far in 2016 vs. #10 in 2015. Below the Nissan Qashqai (-22%), the Dacia Sandero and Peugeot 308 markedly progress, each gaining 27% on their March 2015 respective levels. Both the VW Polo (-23%) and Golf (-5%) lose ground.

Bentley Bentayga Spain March 2016… it’s the turn of the Bentley Bentayga to hit Spanish roads in March. 

Recent launches are led once again by the Hyundai Tucson (#14) and Renault Kadjar (#33), with the Mazda CX-3 (#80), Mercedes GLC (#82) and Honda HR-V (#85) in tow while the new Fiat Tipo breaks into the Top 100 for the first time (#95). After the Jaguar F-Pace last month, we welcome another luxury SUV in March: the Bentley Bentayga at #244 with 3 sales. These two nameplates are destined to stellar sales success in Spain, if Porsche figures are to be replicated: the Macan (83) and Cayenne (58) account for a whopping 79% of the brand’s sales in the country this month…

Previous month: Spain February 2016: Seat Leon and Ibiza top market artificially up

One year ago: Spain March 2015: Nissan Qashqai and Ford Focus up

Full February 2016 Top 42 All-brands and Top 270 All-models below.

Spain March 2016 – brands:

PosBrandMar-16%/15Feb2016%/15PosFY15
1Opel9,2998.3%11%125,0108.7%27%14
2Peugeot8,4937.6%8%421,4067.5%21%35
3Volkswagen7,7676.9%-17%222,5237.8%-5%21
4Seat7,7616.9%-12%319,9456.9%-15%42
5Citroen7,2536.5%-1%617,7896.2%8%57
6Renault7,1276.4%-14%517,6016.1%-4%63
7Nissan6,8396.1%-17%1015,0305.2%-9%88
8Ford6,3455.7%-26%715,6855.5%-12%76
9Kia5,6655.1%14%1113,6834.8%19%1111
10Toyota5,3814.8%8%914,3125.0%11%99
11Hyundai5,3594.8%-6%1511,2353.9%-1%1512
12Fiat4,9074.4%13%1311,6214.0%12%1415
13Audi4,5034.0%-3%814,0204.9%15%1013
14BMW4,2373.8%26%1412,0434.2%20%1216
15Dacia4,1193.7%11%169,2303.2%-12%1610
16Mercedes3,9863.6%28%1211,8704.1%36%1314
17Skoda2,0901.9%-18%175,8692.0%-2%1717
18Mazda1,8861.7%48%185,0151.7%70%1818
19Volvo1,5561.4%35%213,2011.1%36%1919
20Honda1,1151.0%26%222,6140.9%36%2223
21Mini1,1071.0%14%192,8481.0%13%2120
22Smart9330.8%111%251,7670.6%75%2425
23Land Rover8790.8%17%203,0381.1%48%2021
24Mitsubishi7160.6%-2%231,9840.7%2%2322
25Jeep5740.5%44%241,6780.6%22%2524
26Lexus4680.4%15%271,3590.5%24%2626
27SsangYong4320.4%53%289920.3%36%2828
28Suzuki3530.3%63%261,1760.4%84%2727
29Alfa Romeo2140.2%-3%297070.2%5%2929
30Jaguar1950.2%103%305130.2%144%3032
31Subaru1950.2%15%314680.2%14%3231
32Porsche1780.2%-24%324940.2%-16%3130
33Abarth550.0%67%341320.0%97%3335
34Lancia540.0%-67%351000.0%-65%3533
35Infiniti430.0%-42%331150.0%-25%3434
36Maserati170.0%31%36430.0%16%3636
37Mahindra100.0%11%37260.0%24%3737
38Bentley30.0%0%38110.0%22%3840
39Ferrari30.0%-73%39100.0%-55%3938
40Aston Martin30.0%200%4240.0%-33%4142
41KTM10.0%n/a10.0%n/a44
42McLaren10.0%n/a10.0%n/a45

Spain March 2016 – models:

PosModelMar-16%/15Feb2016%/15PosFY15
1Seat Leon3,6093.2%2%19,7483.4%3%11
2Seat Ibiza3,2932.9%-16%28,1452.8%-21%22
3Opel Corsa2,8972.6%13%46,8012.4%17%410
4Nissan Qashqai2,5912.3%-22%105,6952.0%-14%76
5Dacia Sandero2,5762.3%27%145,3391.9%-7%94
6Peugeot 3082,5232.3%27%56,3442.2%46%611
7VW Polo2,4852.2%-23%36,9942.4%-2%35
8Peugeot 2082,2422.0%-9%65,5871.9%7%812
9VW Golf2,2242.0%-5%76,3582.2%-7%53
10Renault Clio2,0721.8%-12%154,9351.7%-9%127
11Opel Astra1,9871.8%-13%115,2391.8%9%109
12Ford Focus1,9061.7%-35%184,1321.4%-17%1713
13Fiat 5001,8421.6%49%363,6831.3%17%2329
14Hyundai Tucson1,8181.6%new233,8541.3%new2057
15Peugeot 20081,7331.5%16%224,0161.4%24%1816
16Nissan Juke1,6501.5%18%193,7291.3%20%2124
17Toyota Auris1,6161.4%-5%84,9751.7%9%1114
18Hyundai i201,6101.4%44%492,9521.0%57%2939
19Kia Sportage1,5851.4%3%204,1511.4%20%1518
20Renault Captur1,5471.4%-12%94,1381.4%18%1615
21Opel Mokka1,5451.4%30%174,2831.5%32%1321
22Citroen C4 Picasso1,5251.4%0%213,8671.3%7%1920
23Citroen C31,4691.3%17%243,4941.2%22%2426
24Toyota Yaris1,3881.2%-1%253,4881.2%5%2522
25Ford Fiesta1,3681.2%-35%262,9761.0%-23%2817
26Renault Mégane1,3241.2%-53%393,3831.2%-49%268
27Citroen C41,2671.1%19%333,0021.0%16%2731
28Citroen C4 Cactus1,2371.1%-30%452,9301.0%-21%3023
29Audi A31,1951.1%-11%134,2391.5%23%1425
30Kia Rio1,1741.0%43%322,8371.0%54%3144
31Hyundai i301,1051.0%-26%482,3270.8%-25%4428
32Dacia Duster1,1031.0%8%372,4600.9%-14%4027
33Renault Kadjar1,0701.0%new342,5190.9%new3870
34Kia Cee’d1,0640.9%-24%402,5050.9%-14%3933
35Peugeot 30081,0070.9%21%502,5510.9%30%3735
36Mini9400.8%36%282,3370.8%27%4352
37BMW 1-Series9360.8%52%382,5980.9%17%3349
38Mercedes A Class9350.8%38%312,5550.9%39%3637
39Fiat 500L9060.8%-30%272,3120.8%-11%4534
40Toyota Verso9030.8%74%791,6590.6%27%6163
41Opel Zafira Tourer8990.8%55%123,7011.3%131%2251
42Fiat Panda8990.8%-26%162,8071.0%-12%3230
43Nissan X-Trail8900.8%109%771,6720.6%96%6084
44VW Passat8890.8%26%412,4250.8%39%4232
45BMW 3-Series8660.8%18%352,4350.8%14%4147
46Opel Insignia8550.8%-11%552,1400.7%-3%4740
47Kia Carens8420.8%12%462,0730.7%12%4848
48Audi A48250.7%10%422,2340.8%8%4645
49Ford Kuga7530.7%43%571,8900.7%28%5255
50Citroen C-Elysée7410.7%121%561,7140.6%180%5887
51Audi A17380.7%9%292,5600.9%16%3542
52Audi Q37350.7%-5%591,9420.7%24%5160
53Kia Picanto7030.6%185%901,1050.4%10%8185
54BMW 2-Series Tourer7020.6%158%631,7140.6%97%5773
55Skoda Fabia6970.6%-6%441,8120.6%-4%5543
56Nissan Micra6810.6%-15%851,4490.5%-12%6965
57Mercedes C Class6790.6%25%472,0170.7%14%5041
58VW Tiguan6600.6%-48%522,5620.9%-31%3419
59Mazda CX-56510.6%-5%531,8430.6%40%5454
60VW Touran6410.6%-14%302,0480.7%32%4974
61Skoda Octavia6200.6%19%721,6050.6%19%6262
62Fiat 500X6170.6%505%711,5170.5%436%6586
63Nissan Pulsar6140.5%-55%801,2720.4%-50%7356
64Renault Scénic6090.5%-41%431,5570.5%-24%6450
65Volvo V406040.5%-2%911,0520.4%-7%8277
66Opel Meriva6020.5%7%541,6770.6%20%5980
67Ford C-Max5960.5%-44%761,5600.5%-29%6338
68Range Rover Evoque5820.5%49%581,7860.6%36%5666
69Volvo XC605700.5%57%731,2580.4%46%7678
70Ford Tourneo Courier5670.5%30%681,4830.5%12%6658
71Toyota Aygo5110.5%22%601,3010.5%75%7182
72BMW X14990.4%65%651,4640.5%58%6891
73Audi Q54920.4%4%811,2670.4%8%7575
74Smart Fortwo4900.4%250%959790.3%142%87105
75Mercedes GLA4870.4%0%511,8840.7%17%5346
76Toyota RAV44680.4%-17%891,2720.4%-28%7467
77Peugeot 50084550.4%-17%691,2060.4%-16%7861
78Honda CR-V4470.4%-25%1001,0390.4%-18%8371
79Smart Forfour4430.4%47%1157880.3%30%101107
80Mazda CX-34320.4%new781,1100.4%new80120
81Jeep Renegade4000.4%92%641,2720.4%35%7292
82Mercedes GLC3970.4%new611,4830.5%new67156
83Hyundai i103870.3%-53%988680.3%-36%9281
84Peugeot 5083830.3%6%671,2220.4%8%7772
85Honda HR-V3830.3%new1098230.3%new96181
86Mitsubishi ASX3800.3%-26%621,3020.5%-9%7059
87Mercedes CLA3800.3%-28%741,1590.4%6%7969
88Mazda33780.3%31%979080.3%-6%9093
89Opel Adam3470.3%98%1017930.3%62%98101
90Ford Mondeo3280.3%-34%821,0010.3%-7%8576
91Nissan Note3260.3%-62%701,0000.3%-34%8688
92Seat Toledo3250.3%-10%1088330.3%11%9595
93Mercedes B Class3230.3%-2%888700.3%-9%9179
94Dacia Logan3070.3%-9%839560.3%-23%8868
95Fiat Tipo3060.3%new1425120.2%new117287
96VW Golf Sportsvan3010.3%-14%1027900.3%-26%10089
97Seat Alhambra3010.3%53%1106720.2%38%104110
98Toyota Avensis2750.2%75%869100.3%81%89114
99Mitsubishi Outlander2740.2%251%1404910.2%144%124136
100Ford Ecosport2630.2%-13%998500.3%43%9494
101Suzuki Vitara2560.2%676%878580.3%1143%93126
102Ford Ka2540.2%-41%751,0370.4%-29%8453
103BMW X32540.2%-17%927250.3%0%103108
104Mazda62520.2%46%1215970.2%39%110119
105Honda Civic2500.2%7%1066470.2%14%105103
106SsangYong Tivoli2490.2%new1245380.2%new113169
107Seat Mii2440.2%53%1175340.2%3%114113
108DS 32360.2%74%1385090.2%53%121132
109Fiat Punto2320.2%-3%1125950.2%-4%111100
110Skoda Yeti2270.2%-37%847930.3%16%9999
111BMW 4-Series2220.2%-26%1037600.3%-8%10296
112Skoda Spaceback2130.2%-68%668160.3%-41%9790
113Citroen C3 Picasso2060.2%-50%1234970.2%-21%123116
114Hyundai ix202010.2%-59%1145120.2%-41%118109
115Skoda Superb1990.2%146%1165110.2%119%120137
116Lexus NX1980.2%65%1185780.2%61%112115
117Renault Talisman1940.2%new1593920.1%new133253
118Alfa Romeo Giulietta1930.2%-4%946370.2%4%107104
119Ford S-Max1880.2%-9%1324210.1%-27%131117
120Audi A61830.2%-33%1116270.2%-23%108106
121Mercedes V Class1730.2%21%966000.2%80%109123
122BMW 5-Series1710.2%-23%936380.2%-15%106111
123BMW X41710.2%14%1195140.2%15%116121
124Mini Countryman1670.1%-41%1045110.2%-25%119102
125Renault Espace1640.1%4000%1333610.1%2024%136143
126Mercedes E Class1620.1%8%1204410.2%-7%129122
127VW Scirocco1510.1%10%1782400.1%-9%152142
128DS 41500.1%-33%1074750.2%-23%126112
129BMW X51480.1%-14%1463300.1%-23%142125
130Audi A51470.1%234%1255260.2%53%115118
131Mazda21450.1%84%1314230.1%271%130135
132Hyundai i401450.1%-26%1284030.1%-36%13298
133Peugeot 1081420.1%-22%1224530.2%47%128140
134Citroen C4 Aircross1360.1%-32%1304630.2%-16%12797
135Audi Q71360.1%946%1363760.1%795%135161
136Dacia Lodgy1330.1%-58%1264750.2%-35%12583
137Jaguar XE1320.1%6500%1373370.1%16750%140144
138VW Sharan1300.1%5%1412820.1%-12%148138
139Land Rover Discovery Sport1280.1%-38%1135030.2%123%122124
140Lexus CT1250.1%23%1493480.1%9%139130
141DS 51180.1%-26%1273830.1%12%134127
142Volvo XC901130.1%2725%1343120.1%1460%146170
143Range Rover Sport1060.1%20%1453150.1%-6%145131
144Toyota Prius+1030.1%129%1611940.1%75%162196
145VW CC1010.1%-27%1573030.1%-29%147129
146VW Beetle1000.1%-28%1652100.1%-26%156154
147Opel Cascada970.1%149%1951330.0%183%182216
148Toyota Land Cruiser960.1%4%1353510.1%48%137134
149Volvo XC70950.1%313%1621750.1%154%168199
150SsangYong Korando920.1%-46%1752060.1%-57%157128
151Nissan Leaf900.1%-6%1731980.1%64%161198
152Fiat 500L Living890.1%-35%1991350.0%-34%179173
153Kia Venga860.1%-9%1482520.1%45%149139
154Citroen C5850.1%-38%1392400.1%-23%151141
155BMW X6850.1%27%1662140.1%-8%155152
156Volvo S60840.1%33%1701810.1%32%165180
157Skoda Rapid830.1%41%1443490.1%86%138151
158Kia Optima830.1%1283%1293310.1%1969%141229
159Porsche Macan830.1%-17%1672030.1%-21%158159
160Volvo V60820.1%8%1532000.1%87%160179
161Kia Sorento750.1%56%1432500.1%158%150150
162Subaru XV750.1%29%1642030.1%14%159172
163BMW 2-Series740.1%-49%1523240.1%16%144148
164Renault Twingo740.1%-23%1761380.0%-30%176145
165Opel Karl680.1%new1502350.1%new153195
166SsangYong Rodius670.1%-4%1511800.1%23%166162
167Citroen C1660.1%-27%1581920.1%-34%163146
168Hyundai Santa Fe630.1%-50%1472180.1%-13%154153
169BMW 7-Series620.1%100%1971390.0%162%174213
170Subaru Forester620.1%2%1721350.0%-12%180175
171Jeep Grand Cherokee600.1%46%1891360.0%14%178188
172Jeep Wrangler600.1%-6%1741290.0%-4%184174
173Porsche Cayenne580.1%-34%1771620.1%-24%172168
174Lexus RX550.0%129%1861370.0%111%177207
175Abarth 500550.0%67%1811320.0%97%183193
176Jeep Cherokee540.0%-38%1801390.0%-21%175163
177Lancia Ypsilon540.0%-52%2101000.0%-40%192164
178Mercedes GLE530.0%new1551880.1%new164219
179Kia Soul530.0%-15%1561790.1%1%167157
180Ford B-Max520.0%-49%1631740.1%-40%169149
181Lexus IS510.0%-65%1691640.1%-44%170160
182Jaguar XF510.0%-29%1901220.0%-25%185176
183Skoda Citigo510.0%-45%204950.0%-44%196167
184Renault Zoe490.0%308%216750.0%295%201201
185Ford Galaxy470.0%n/a236630.0%n/a208243
186Subaru Outback460.0%2%1831110.0%52%189184
187Mercedes M Class430.0%-39%1711620.1%-21%171158
188Mitsubishi Montero430.0%5%1921120.0%10%188171
189Suzuki Jimny350.0%-5%1681210.0%-17%186177
190Honda Jazz350.0%400%1841050.0%453%191223
191VW Up!340.0%-33%1541350.0%6%181165
192VW Touareg340.0%-21%1961000.0%-31%193178
193Land Rover Defender320.0%10%1053280.1%382%143191
194Suzuki Swift320.0%-41%193990.0%-24%194185
195Mercedes CLS300.0%30%221490.0%-4%218203
196Audi A7290.0%-37%1851100.0%-32%190189
197Infiniti Q30290.0%new191620.0%new212277
198Hyundai Elantra270.0%-57%194810.0%-40%197187
199Mazda MX-5260.0%225%1881160.0%955%187218
200SsangYong Rexton240.0%-45%211680.0%-33%203190
201Ford Mustang230.0%new182960.0%new195215
202Porsche 911220.0%16%205630.0%17%209210
203BMW i3220.0%1000%217560.0%100%215205
204Lexus GS200.0%67%218660.0%10%205221
205Renault Fluence200.0%-43%200630.0%-19%210182
206Mitsubishi Space Star190.0%-81%198750.0%-64%200155
207Lexus RC190.0%850%207650.0%150%206259
208Land Rover Discovery180.0%38%213580.0%26%214208
209VW Jetta170.0%-54%187760.0%-18%198186
210Alfa Romeo MiTo170.0%-6%203630.0%-2%207200
211Suzuki Celerio170.0%-51%226440.0%-66%220197
212Citroen C-Zero170.0%n/a235220.0%n/a226286
213Fiat Freemont160.0%-83%208600.0%-74%213166
214Mercedes SLK160.0%-33%237280.0%-10%225239
215Toyota Prius150.0%-81%1601480.1%-42%173147
216BMW 6-Series140.0%-58%206620.0%24%211217
217Maserati Ghibli130.0%8%222350.0%13%223225
218Audi A8120.0%-48%212700.0%-15%202214
219Suzuki SX4 S-Cross120.0%-79%219520.0%-66%217183
220Infiniti Q50120.0%-73%220360.0%-64%222202
221Audi TT110.0%0%201670.0%-39%204206
222Range Rover110.0%-42%209460.0%-4%219212
223Mahindra XUV50090.0%0%228200.0%0%230240
224Subaru Levorg80.0%new247130.0%new239282
225Seat Ateca80.0%new256100.0%new243
226BMW Z470.0%75%202540.0%-4%216227
227Porsche Panamera70.0%-59%223310.0%-16%224222
228Jaguar F-Type70.0%-42%230200.0%0%229241
229Peugeot RCZ70.0%-13%246120.0%-52%241236
230Mercedes S Class50.0%-85%179750.0%-42%199194
231Nissan 370Z50.0%150%250190.0%375%232245
232Porsche Boxster50.0%25%231190.0%90%233244
233Mercedes AMG GT50.0%67%233160.0%433%236256
234Volvo S8050.0%-38%234130.0%-38%240233
235Toyota GT8650.0%-44%240120.0%-48%242246
236Renault Laguna40.0%-98%214400.0%-90%221133
237Mercedes GL Class40.0%-60%224210.0%-9%228237
238BMW i840.0%n/a257160.0%433%234254
239Alfa Romeo 4C40.0%n/a25570.0%n/a248273
240Jaguar F-Pace30.0%new215190.0%new231
241Porsche Cayman30.0%-25%232160.0%14%237242
242Volvo V7030.0%200%25480.0%167%247272
243Mercedes SL30.0%50%70.0%75%252274
244Bentley Bentayga30.0%new30.0%new265
245Mazda CX-920.0%-78%227160.0%-43%235226
246Jaguar XJ20.0%-80%225150.0%-40%238247
247Hyundai Veloster20.0%-67%24280.0%-20%245248
248Infiniti QX7020.0%-85%25280.0%-70%246230
249Mercedes GLK20.0%-97%25860.0%-96%254192
250Ferrari California20.0%-33%26440.0%-20%260267
251Maserati Quattroporte20.0%100%26640.0%-20%261262
252Subaru WRX20.0%-50%26840.0%-20%264270
253Maserati Gran Turismo20.0%n/a27530.0%200%266280
254Aston Martin V8 Vantage20.0%n/a20.0%-33%269300
255Land Rover Freelander20.0%-71%20.0%-88%272269
256Subaru BR-Z20.0%100%20.0%100%274311
257Seat Altea10.0%-100%229220.0%-99%22764
258Peugeot 400810.0%-88%25190.0%-61%244232
259Hyundai H-110.0%-67%24170.0%75%250260
260Mahindra Quanto10.0%new25360.0%new253338
261Opel Antara10.0%-93%24560.0%-82%255231
262Nissan GT-R10.0%n/a25950.0%n/a258284
263Ferrari 48810.0%new26040.0%new259289
264Mercedes G Class10.0%-50%24940.0%33%262268
265Suzuki Grand Vitara10.0%n/a20.0%n/a275343
266Aston Martin DB910.0%n/a10.0%0%277305
267KTM X-Bow10.0%n/a10.0%n/a288
268McLaren 650S10.0%new10.0%new294
269Mercedes SLC10.0%n/a10.0%n/a295
270Nissan Altima10.0%n/a10.0%n/a298316
271Opel Zafira10.0%-97%10.0%-99%300220

Source: Aniacam

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