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Azerbaijan Full Year 2015: Lada Priora #1 in market down 58%

Lada Priora Azerbaijan 2015The Lada Priora should be the #1 vehicle in Azerbaijan in 2015.

This update was created by our correspondent in Azerbaijan Farid Nurizade.

New car sales are down by a very harsh 58% in Azerbaijan in 2015 to just 10.500 units from 25.175 a year ago, after dropping by as much as 82% both in July and August. Similarly to the Russian situation, the drop in oil prices led to economic difficulties in Azerbaijan in 2015. The devaluation of national currency, manat, in February and in December led to inflation that translated into a rise in car prices that was detrimental to consumer demand. Used car import and registration policies applied by government have also transformed the Azerbaijani automotive market this year, with applied limitations for production years of used car imports, as well as stricter environmental and safety requirements for both used and new cars.

Lexus ES Azerbaijan 2015Lexus ES 

Lada is expected to be the most popular car brand in Azerbaijan in 2015 after losing the pole position a decade ago. The Priora and 4×4 (aka Niva) are the brand’s most popular models, with the Lada Priora expected to be the most popular model this year overall in Azerbaijan. The next best-selling carmakers are expected to be Hyundai, Toyota, Kia and Nissan in this order. French manufacturer Renault sold 224 cars vs 450 in 2014 (-50%) but gained market share at 2.1 % vs 1.8 % a year ago, with its most popular models being the Logan and Dokker.

Previous post: Azerbaijan: First official data available

Monthly overall sales data for Azerbaijan in 2015 vs. 2014 below.

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