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Uruguay October 2014: Chevrolet and Fiat back on top

Fiat Strada Uruguay October 2014. Picture courtesy of autowebargentina.com.arFiat Strada. 57% of Fiat sales in Uruguay this month are commercial vehicles.

* See the Top 45 All-brands ranking by clicking on the title! *

The Uruguayan new light vehicle market is down a harsh 25% year-on-year in October to just 4,124 deliveries, bringing the year-to-date total to 43,113 units, down 6% on 2013. Below Chevrolet improving its market share to 12.6% vs. 11.9% year-to-date thanks to 521 sales, Fiat and Volkswagen return to their traditional respective 2nd and third spot after two months of exceedingly good sales from Suzuki, now back down to #4. If Fiat is pushed by its commercial vehicle sales – mainly the Strada pickup – which account for 57% of its total, both Chevrolet (86%) and Volkswagen (67%) rely heavily on their passenger car sales. Nissan is solid at #5 and 7.8% share followed by Renault at 5.8% passing Hyundai at 5.1%. After falling to 20.6% share last month, Chinese manufacturers are back up to 21.4% in October vs. 22.7% in 2014 YTD and 23.3% in 2013. They are led by Chery (#8), BYD (#10), Geely (#12), Great Wall (#15), Lifan (#18), JMC (#19) and FAW (#20).

Previous month: Uruguay September 2014: BYD best-selling Chinese at #8

Previous year: Uruguay (brands) Full Year 2013: One in four new cars is Chinese!

Full October 2014 Top 45 All-brands Ranking Table below.

Uruguay October 2014 – brands:

PosBrandOct-14%Sep2014%PosFY13
1Chevrolet52112.6%15,12811.9%11
2Fiat44910.9%34,0889.5%23
3Volkswagen3368.1%43,8338.9%32
4Suzuki3348.1%23,6348.4%46
5Nissan3227.8%52,9046.7%54
6Renault2415.8%62,3675.5%79
7Hyundai2115.1%102,4085.6%67
8Peugeot2004.8%92,0664.8%98
9Chery1964.8%142,2715.3%85
10BYD1754.2%81,9044.4%1015
11Kia1233.0%157161.7%1719
12Geely1072.6%161,0892.5%1213
13Ford1032.5%131,2582.9%1111
14Toyota1012.4%171,0612.5%1312
15Great Wall932.3%225371.2%1916
16Citroen922.2%129402.2%1614
17Mercedes761.8%204491.0%2323
18Lifan661.6%116941.6%1818
19JMC561.4%690.2%3347
20FAW431.0%181,0312.4%1510
21Mitsubishi390.9%71,0342.4%1425
22DongFeng290.7%194731.1%2217
23Gonow250.6%242160.5%2629
24Orient250.6%251740.4%2833
25Audi210.5%262570.6%2528
26Chana200.5%214811.1%2124
27Honda170.4%283330.8%2421
28Subaru150.4%311120.3%3141
29JAC130.3%274861.1%2020
30Tata110.3%29460.1%38
31Brilliance100.2%39340.1%4142
32SSangYong90.2%321450.3%2931
33Mazda70.2%36670.2%3438
34ZNA70.2%34520.1%3640
35Dodge60.1%301120.3%3030
36BAIC60.1%23380.1%3953
37Foton50.1%331080.3%3237
38Jeep30.1%280.1%4448
39Hafei30.1%42140.0%4746
40Alfa Romeo20.0%38490.1%37n/a
41Volvo20.0%41180.0%4645
42Ram10.0%35290.1%4344
43MG10.0%130.0%4936
44Effa10.0%70.0%5034
45Changhe10.0%37540.1%3527

Source: autoblog.co.uy

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