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South Africa October 2012: Toyota Etios climbs on podium

Toyota Etios

* See the Top 75 best-selling models by clicking on the title! *

The South African new car market is up a very healthy 10% year-on-year both in October at 57,845 registrations and year-to-date at 524,758 units. The VW Polo Vivo confirms its newly acquired title of most popular model in the country in the year-to-date ranking by snapping up the top spot again in October with 3,341 sales and 5.8%. It is the 4th month in a row the Polo Vivo is #1 in South Africa and the 6th time this year. It therefore reinforces its year-to-date lead at 30,029 units and 5.7% vs. 28,587 and 5.4% for the Toyota Hilux, down to #4 this month.

VW Polo

The VW Polo is up to #2 for the first time since the new generation launched in the country over 2 years ago thanks to 2,883 sales and an excellent 5% share, but the big event of the month is in third place: the Toyota Etios is up one spot to climb onto the South African podium for the first time ever at 2,625 units and 4.5%, smashing its ranking, volume and market share records in the country all at once! An outstanding launch for Toyota here.

VW Beetle

Other great performers this month include the Toyota Fortuner up 8 ranks to #6, the BMW 3 Series very robust at #9, the Chevrolet Sonic up one spot to a best-ever #15, the Mazda 3 up 32 to #27, the Honda Ballade (aka City) up 22 to #43 and the BMW X5 up 27 to #53. As for new launches, the VW Beetle lands directly at #50 with 157 units, the Peugeot 208 is up to #65 at 121 sales and the Volvo V40 arrives at #81 with… 81 units.

Previous month: South Africa September 2012: VW Polo Vivo now #1 year-to-date

One year ago: South Africa October 2012: Nissan Juke lands directly at #24

Full October 2012 Top 75 Ranking Table below.

South Africa October 2012 (This ranking is brought to you by

1VW Polo Vivo3,3415.8%130,0295.7%12
2VW Polo2,8835.0%323,9844.6%33
3Toyota Etios2,6254.5%411,0972.1%10 –
4Toyota Hilux2,2833.9%228,5875.4%21
5Chevrolet Utility1,7633.0%616,2603.1%45
6Toyota Fortuner1,7543.0%1410,2271.9%1211
7Toyota Corolla/Auris1,5512.7%514,5742.8%64
8Nissan NP2001,5462.7%715,4442.9%59
9BMW 3 Series1,5202.6%99,9601.9%1310
10Ford Ranger1,5112.6%812,3712.4%721
11Ford Figo1,3532.3%1011,7322.2%86
12Toyota Quantum1,2382.1%1110,7642.1%1112
13Isuzu KB1,1992.1%1211,1782.1%98
14Nissan NP3009911.7%157,5431.4%1417
15Chevrolet Sonic9691.7%165,4291.0%20n/a
16Toyota Yaris8301.4%197,2301.4%1513
17Chevrolet Spark6881.2%135,5651.1%1916
18Chevrolet Aveo6741.2%185,9801.1%1714
19Chevrolet Cruze6711.2%215,2141.0%2118
20Renault Sandero6301.1%205,6561.1%1820
21VW Golf6261.1%225,9911.1%1619
22Audi A45410.9%174,6480.9%2524
23Toyota Avanza4970.9%263,7710.7%2727
24VW Amarok4420.8%244,9931.0%2323
25Ford Fiesta4420.8%254,7440.9%2422
26BMW 1 Series4160.7%285,0291.0%2230
28Nissan Qashqai4010.7%323,2500.6%3026
29Nissan Micra3750.6%364,1350.8%2625
30VW Jetta3680.6%313,7710.7%2833
31Nissan Juke3540.6%293,5600.7%2964
33Mazda BT-502990.5%35n/an/an/an/a
34Nissan Tiida2700.5%271,9410.4%4035
35VW Tiguan2700.5%392,3430.4%3460
36Jeep Compass2390.4%431,6250.3%48108
37Nissan Navara2370.4%441,8910.4%4132
38Nissan Livina2340.4%342,2510.4%3649
39Audi A12100.4%501,7600.3%4444
40Toyota Aygo1950.3%302,6280.5%3346
41Renault Clio1910.3%55n/an/an/an/a
42Tata Indica/Indigo1900.3%62n/an/an/an/a
43Honda Ballade1860.3%65n/an/an/an/a
44Land Rover Discovery 41740.3%382,1720.4%3939
45Honda Jazz1700.3%233,2000.6%3129
46Ford Focus1650.3%332,9340.6%3234
47Honda Civic1640.3%481,5640.3%4980
48VW T51610.3%61n/an/an/an/a
49Toyota Land Cruiser PU1590.3%412,2610.4%3536
50VW Beetle1570.3% –1570.0% n/a –
51BMW X31560.3%531,7690.3%4355
52VW Caddy1550.3%471,8230.3%4251
53BMW X51540.3%80n/an/an/an/a
54Audi A31510.3%562,2420.4%3731
55Renault Megane1490.3%51n/an/an/an/a
56Chevrolet Captiva1460.3%372,2230.4%3840
57Nissan X-Trail1460.3%49n/an/an/an/a
58Audi Q31460.3%529650.2%n/a –
59Jeep Wrangler1430.2%57n/an/an/an/a
60Audi A51360.2%58n/an/an/an/a
61Audi Q51360.2%721,4480.3%5056
62Mahindra Scorpio1310.2%46n/an/an/an/a
63Range Rover Evoque1210.2%421,7140.3%47102
64Mitsubishi Triton1210.2%66n/an/an/an/a
65Peugeot 2081210.2%n/a2050.0%n/a –
66Tata Xenon1130.2%60n/an/an/an/a
67Jeep Grand Cherokee1120.2%451,7380.3%4676
68BMW 5 Series1090.2%681,7380.3%4543
69Mitsubishi ASX1060.2%63n/an/an/an/a
70Mahindra XUV1060.2%73n/an/an/an/a
71Toyota Prado1020.2%77n/an/an/an/a
72Suzuki Jimny1000.2%n/an/an/an/an/a
73Opel Corsa980.2%82n/an/an/an/a
74Fiat Punto970.2%541,2580.2%n/a73
75Honda CR-V960.2%831,1580.2%n/a75

Source: NAAMSA,

Note: Sales of Hyundai, Kia, Mercedes and Daihatsu are not communicated and therefore not included in this ranking.

This Post Has 4 Comments
  1. @Ian
    That´s correct Ian.
    According to my investigation the old and ugly Polo Vivo is as cheaper as a Tata Indica.
    It´s really bad but people with reduced budget buy it.
    Rather a Etios, the concept´s more modern.

  2. I agree the Polo Vivo is old and boxy, but is made at Uitenhage in South Africa, so is cheap to buy. The Etios to me looks old fashioned, but seems to be doing well in the markets it is sold.

  3. I wonder who buys a car like the Polo Vivo!! Happens to be an old and boxy Polo build in Slovenia between 2000 and 2007 with few success. This car must be quite cheap in the South Africa market to be the best selling car there. I think this car is cheaper than Chinese cars or even Tata.

  4. Man, I just keep myself wondering if the Etios will hit in the top 5 in Brazil (and I’m afraid of that). This car is ugly (not far from being the ugliest) and its interior feels cheaper than other economy cars (between 3rd and 5th in this matter). But Toyota’s brand is so strong that good chances are of this car being a national hit, but surely it’s just another of those additions that keeps the bar from raising :[

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