South Africa November 2010: Hilux #1, Amarok directly #16

The South African car market is very dynamic in November, up 30% over last year with 44,371 registrations, and up 24% Year-to-Date at 453,505.

The Toyota Hilux claims the top spot this month with a massive 6.8% market share vs. 4.4% for the VW Polo Vivo in 2nd, ahead of the Toyota Corolla/Auris at 3.8% in 3rd. The new Polo is gaining momentum in 5th (2.9%) ahead of a Toyota Fortuner in very good shape in 6th (2.8%).

For its very first month of sales, the VW Amarok lands directly within the Top 20 at #16 with 622 registrations and 1.4% of the South African market. A very good start for the VW pick-up, but it is impossible to predict yet whether the Amarok will materialise into a credible threat for a Toyota Hilux still going from strength to strength in the country.

More commentaries and Full Top 40 Ranking table below.