South Korea September 2010

Hyundai Avante

Lots of important model launches this year in South Korea mean changing rankings and a very interesting market indeed. The best-sellers in the country are not always the models that everyone is familiar with in the rest of the world.

The new Hyundai Avante (aka Elantra) confirms the top spot it acquired last month with another very strong figure (16,351 units), outselling traditional #1 Sonata (which still gains more than 5,000 sales over August at 15,064 sales). The two Hyundai best-sellers account for more than 25% of cars sold in South Korea this month!

After a couple of extraordinary months (and a short-lived stunt at #1), the new Kia K5 (aka Optima) slows down significantly but still manages a good 3rd position with almost 8,500 sales.

Full ranking table and more commentaries below.