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Mexico 2009: Nissan Tsuru #1 for 6th year in a row, Aveo #3

In a market down 26% at 754,918 registrations, the entire Top 5 fares better than the market, resulting in improved shares. The Nissan Tsuru finishes the year in pole position for the 6th consecutive time with 54,463 sales (-21%) and 7.2%

It is followed by the VW Jetta with 31,656 sales (4.2%), the Chevrolet Aveo at 24,157 units (3.2% and + 5 spots and 22%), the Nissan Tiida sedan at 21,399 (2.8%) and the VW Bora at 18,538 (2.5%).

The Chevrolet Chevy, #2 as a single model in 2008, sees its sales split this year into 3-door (#7) and 4-door (#9) versions. Other change, the VW Pointer disappeared this year, with the new generation launched under the name Gol (#11 at 12,226 sales) to be consistent with the rest of Central/South America.

Full Top 12 Ranking Table below.

Mexico Full Year 2009:

PosModel2009%09/082008%Pos
1Nissan Tsuru54,4637.2%-21%68,8746.7%1
2VW Jetta31,6564.2%-24%41,7834.1%3
3Chevrolet Aveo24,1573.2%22%19,8711.9%8
4Nissan Tiida sedan21,3992.8%-11%24,0302.3%6
5VW Bora18,5382.5%-18%22,6592.2%7
6Nissan Chasis Largo16,0732.1%-38%25,7822.5%4
7Chevrolet Chevy 3 ptas14,7582.0%-31%n/an/an/a
8Nissan Sentra14,2561.9%-20%17,8591.7%9
9Chevrolet Chevy 4 ptas13,5211.8%-37%n/an/an/a
10Dodge Journey13,4911.8%26%10,7111.0%25
11VW Gol sedan12,2261.6%1294%8770.1%n/a
12Honda CR-V11,2111.5%-34%17,1011.7%10

Source: AMDA

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