Turkey 1993: Tofas Sahin/Dogan/Kartal and Renault 9 dominate

20/06/2025 update: Now with Top 33 All brands and Top 164 All models rankings.

At 21,189 in 1981, Turkish car sales have been multiplied by 10 in 10 years to reach 238,251 in 1991. They were up 32% in 1992 at 315,505 and are up another 33% over the first 7 months of 1993 at 245,882 units. When adding imports, the 1993 Full Year total adds up 500,587.

The bulk of the sales is monopolised by only a couple of models. When only accounting for locally produced models, the first generation Renault 9, still produced in Turkey, takes the lead with 17.5% share. However the Tofas Sahin (sedan, #2 with 16.3%), Dogan (luxury sedan, #3 with 16%) and Kartal (station wagon, #5 with 6.5%) are just different versions of the same model, a Turkish production of the Fiat 131. All combined, their sales add up to 38.8% of the Turkish market. More info on the Tofas Sahin here.

Tofas Sahin

Tofas Dogan

Tofas Kartal

A restyled version of the 1969 Renault 12 is still in production in Turkey and is met with significant success: the Station Wagon version is #4 with 6.9% share and the Sedan is #7 with 3.8% of the market. The Fiat Tempra is #6 and two more Renault climb into the Top 10: the Renault 21 at #9 (1.8%) and the Renault 11 at #10 (1.4%).

Renault 12 Station Wagon

Renault 12 Sedan

Looking at brands over the Full Year, Tofas leads with 34.6% share ahead of Renault at 26.8%. Fiat is #3 but only manages 5.1% share, distancing Lada at 4.5%, Opel at 3.7% and Skoda at 3.2%. Model-wise, the Tofas Sahin finally takes the top spot with 16.5% share, distancing the Renault 9 at 14%, the Tofas Dogan at 11.7% and Renault 12 at 10.4%. The Tofas Kartal rounds out the Top 5 with 5% of the market.

Full 7 months 1993 Top 10 locally produced models, Full Year Top 33 All brands and Full Year Top 164 All models below.