Yemen Q1 2026: Toyota back up to 93% share

Toyota Holds 93% of the Yemeni market so far in 2026. The Yemeni new car market is in great shape so far in 2026 with sales up 27.5% to 3,312 units. Toyota (+35%) is back up to 93% share, leaving crumbs to the rest of the brands present in the…

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Yemen Q1 2025: Toyota share drops to 87.8%

The Toyota Land Cruiser holds 29% of the Yemeni market over Q1. Yemeni new vehicle sales are up 16.3% year-on-year over Q1 2025 to 2,597 units. Toyota still suffocates the market but sees its share drop from 95.1% a year ago to 87.8% now. Lexus (+72.7%), Isuzu, Nissan (+5400%) and…

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Yemen Full Year 2024: Toyota at 94.1% share, Hilux remains #1

The Toyota Hilux holds 38.1% of the Yemeni market in 2024. Discover over a decade worth of Yemen Historical Data here. 8,996 new light vehicles hit Yemeni roads in 2024, a -1.9% year-on-year contraction. Toyota (-0.6%) improves its share further from 93% to 94.1%, with crumbs left to the remaining carmakers present…

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Yemen H1 2024: Toyota holds 94.4% share, Hilux #1

The Toyota Hilux is the most popular vehicle in Yemen over H1. The Yemeni new car market slides -10.8% year-on-year over the First Half of 2024 to 3,978 units. Toyota (-8.9%) continues to hold a suffocating grip with an extravagant 94.4% market share vs. 92.4% a year ago. Lexus (-11.9%)…

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Yemen Full Year 2023: Toyota at 93% share, Hilux at 41.8%

The Toyota Hilux is by far the best-selling vehicle in Yemen in 2023. Discover over a decade worth of Yemen Historical Data here. 9,169 new light vehicles hit Yemeni roads in 2023, a 10.7% year-on-year uptick. Toyota (+19.3%) tightens its grip on the brands charts even further, managing an out-of-this-world 93% share…

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Yemen Q1 2024: Toyota holds 95.1% of market

The Toyota Hilux is the best-selling vehicle in Yemen so far in 2024. 2,233 new vehicles found a Yemeni buyer over the first quarter of 2024. Toyota holds 95.1% of the market with Lexus at 2.5% and Suzuki at 1.3%. Model-wise, the Toyota Hilux takes the lead above the Toyota…

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Yemen March 2022: Toyota at 96.9% share, Hilux #1

The Toyota Hilux holds 43.4% share of the Yemeni market. New car sales in Yemen edge down -2.6% year-on-year in March to 680 units. Toyota (+0.5%) is more dominant than ever, holding a suffocating 96.9% share vs. 93.9% last November which is our latest data point. Hyundai (+180%) is up…

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