Thailand May 2016: Market up 16%, largest gain in over 3 years

Toyota Hilux Revo Thailand May 2016. Picture courtesy caronline.netThe Toyota Hilux is back to #1 in Thailand in May but remains #2 year-to-date. 

* See the Top 35 All-brands and Top 65 models by clicking on the title *

Note the April 2016 update has also been updated with a Top 35 All-brands ranking.

It’s official: the Thai market is out of the woods. With a 16% surge in May to 66.055 registrations, new car sales in Thailand register their 4th month of year-on-year gains in the past seven and its biggest improvement since March 2013. The year-to-date tally is still in negative though at -2% to 302.581 units. After struggling for the past six months, Toyota finally manages to outpace the market with volumes up 24% to 22.244 and 33.7% share, its highest since last October. Isuzu is up 17% to 19.3%, Honda up 11% to 14.9% and Mitsubishi up 27% to 6.5%. Further down, Mazda (+23%), Mercedes (+29%), MG (+180%), Subaru (+27%) and Lexus (+110%) also shine.

Honda Civic Thailand May 2016Outstanding launch in Thailand for the new Honda Civic. 

In the models ranking, after 5 consecutive months of supremacy, the Isuzu D-Max passes back the pole position baton to the Toyota Hilux, but just: at 11.010 vs. 10.549 sales. Never in the past decade had the Hilux been so aggressively challenged, and for now it looks like the FY2016 pole position is well out of reach: after 5 months, the D-Max still has  8.500 sales advantage at 52.797 (+10%) vs. 44.236 (-5%) for the Hilux. Now that local production has resumed with the 1.5 Dual VVT-i engine, the Toyota Vios reclaims the passenger car crown with 3.544 sales (+27%), enough to also install it back to #3 year-to-date. The Honda Civic however is up 5-fold on a year ago thanks to the new generation at 2.880 sales  vs. 1.920 for the Toyota Corolla (+29%). The Nissan Navara (+88%), Toyota Fortuner (+97%) and Mitsubishi Pajero Sport (+129%) all owe their spectacular gains to a new model, while among recent launches the Honda BR-V (#19) continues to slide whereas the Suzuki Ciaz (#20) remains solid.

Previous month: Thailand April 2016: Honda Civic up 4-fold to land on podium

One year ago: Thailand May 2015: 8100 new generation Hilux already on the roads

Full May 2016 Top 35 All-brands and Top 65 models below.

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Thailand April 2016: Honda Civic up 4-fold to land on podium

Honda Civic Thailand April 2016. Picture courtesy grandprix.co.thIt’s a Honda Civic invasion: 2.408 Thai sales in April alone.

* Now updated with the Top 35 All-brands and Top 65 models *

For the third time in the past 6 months, the Thai new light vehicle market is up year-on-year at +2% to 54.986 registrations, with the year-to-date total now down just 6% to 236.546 units. On paper, Toyota is back on track in the brands ranking with sales up 12% to 14.839 and 27% share, but it’s not that clearcut. At the same time last year the Toyota Hilux was in the middle of a generation changeover, giving it a 41% rise to 6.927 sales this month, yet this is still an astounding 3.000 units below its archenemy the Isuzu D-Max which only needed a mild refresh to gain 4%. The D-Max cements its year-to-date leadership at 42.248 units so far in 2016 (+7%), each month moving further out of reach of the Hilux now at 33.226 (-12%). The other thorn on Toyota’s side has been the Vios, whose production has been stalled to give way of the 2016 model with a new 1.5 Dual VVT-i engine. It is now back with 1.765 sales, albeit 19% down year-on-year and lagging behind segment leader the Honda City (2.291). Lastly, with sales down 21% to 1.052, the Corolla has been hit full frontal by the arrival of the new generation Civic posting extraordinary numbers at 2.408 deliveries in third place overall.

Chevrolet Colorado Thailand April 2016. Picture courtesy grandprix.co.thThe facelifted Chevrolet Colorado was unveiled in Thailand on April 26. 

Back to the brands ranking where Isuzu holds strong at #2 and 21.7% share (+2%) above Honda at 16.6% (+6%). Below Mitsubishi at #4 (-3%), Mazda continues to gear up with sales up 13% to 3.443 and 6.3% share, overtaking Nissan this month (-29% to 5.3%). Chevrolet is down 24% and awaits the arrival of the facelifted Colorado with impatience. Chinese carmaker MG is up 5-fold on April 2015 to break its market share record at a splendid 1.3%: the MG 3 is up 6-fold to #25, the MG 5 up 6 spots on last month to #41, the MG GS up 3 to #51 and the MG 6 up 117% year-on-year to #54. In other models news, the Mazda2 is starting to threaten the Honda City with sales up 37% to 1.854, the Ford Ranger is strong at #6 (+25%), the Toyota Fortuner (+231%) continues to benefit from the new model a lot more than the Mitsubishi Pajero Sport (+131%) and the Honda BR-V recedes 7 spots on March to #18.

Previous month: Thailand March 2016: Isuzu D-Max increases gap over Toyota Hilux

One year ago: Thailand April 2015: Hilux changeover lifts Isuzu D-Max to #1 year-to-date

Full April 2016 Top 35 All-brands and Top 65 models below.

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Thailand March 2016: Isuzu D-Max increases gap over Toyota Hilux

Isuzu D-Max Thailand March 2016Another victorious month for the Isuzu D-Max

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Yet another month of decline for new car sales in Thailand, albeit limited to -2% in March at 72.646 registrations, pulling the First Quarter total down a depressing 8% to 181.560 units. Toyota is in trouble again at -23% to 21.101 sales and 29% share whereas immediate followers Isuzu (+2%) and Honda (+8%) both go against the grain to post very satisfying year-on-year gains, resulting in improved market shares of 18.2% and 15.6% respectively. The Yaris is down 35%, the Corolla down 38%, the Vios still hasn’t restarted production which has deprived the Japanese manufacturer of roughly 8 to 10.000 sales so far this year, and last but not least: the new generation Hilux continues to be surprisingly weak, which is the big event of the year so far in Thailand. At -11% to 10.525 units, it lags in 2nd place overall for the 4th consecutive month, leaving the top spot honours to the Isuzu D-Max at 11.647 (+10%). Year-to-date, the D-Max increases the gap with the Hilux to over 6.000 units at 32.309 and 17.8% share (+8%) vs. 26.299 and 14.5% (-20%). As the months go by it will become more and more difficult for the Hilux to reclaim an annual lead that had been his for the past 7 consecutive years…

Honda Civic Thailand March 2016. Picture courtesy headlightmag.comThe new generation Honda Civic already teases its archenemy the Toyota Corolla in March.

The only piece of good news for Toyota comes from the Fortuner: the new generation has been an incredible success and pushes the model up to #3 both in March (+278%) and year-to-date (+203%). Honda on the other hand is going from success to success: the City (+5%) benefits from the Vios absence, the all-new BR-V improves further to 1.885 sales (#11) for its 2nd full month in market and should break into the Top 10 next month and the new generation Civic is back with a vengeance, landing directly at #14 with 1.547 sales, just below the Corolla whereas the Civic nameplate ranked #25 over the FY2015 (Corolla at #11).

MG GS Thailand March 2016The MG GS has landed in Thailand. 

Meanwhile a couple of other Japanese carmakers are having the time of their life: Mitsubishi is up is 54% on the back of stunning Pajero Sport sales (#6 and 2.938 in March, up 386%) and Mazda is up 50% thanks to the 2 doubling its sales year-on-year (+99%) with the arrival of the new gen sedan and the CX-3 at #22 year-to-date. Other great performers include Ford (+32%), Mercedes (+48%), Lexus (+105%) and Kia (+36%) while now-Chinese manufacturer MG has sold over 1.600 units in three months in Thailand, simply its best performance outside China (it sold 992 in the UK during the same period). The MG 3 is within the 2016 Top 30 (#29), the MG 5 within the Top 40 (#39) and the MG 6 is #56 while the MG GS SUV has just arrived at #54 with 38 units sold for now.

Previous month: Thailand February 2016: Isuzu D-Max on its way to outsell the Hilux annually for the first time since 2007

One year ago: Thailand March 2015: Honda HR-V and Toyota Camry shoot up

Full March 2016 Top 32 All-brands and Top 70 models below.

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Thailand February 2016: Isuzu D-Max #1 for third consecutive month – on way to outsell the Hilux annually for first time since 2007?

Isuzu D-Max Thailand February 2016The Isuzu D-Max could well be swerving towards a surprise 2016 pole position.

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After showing a glimmer of hope at the end of last year with November (+5%) and December (+12%)  the first year-on-year gains in 29 months, the Thai market is back in the doom and gloom in this start of 2016 with February volumes down again at -11% to 57.093 units, pulling the year-to-date total down 12% to 108.914 registrations after two months.  Toyota is in great difficulty again with sales crumbling down 31% to just 15.569 vs. +4% for Isuzu at 12.171. The demise of Toyota so far in 2016 is correlated to two main events: the retooling of the Toyota Vios production line to introduce the new 1.5 Dual VVT-i engine block as stalled sales of the nameplate to zero, a loss of around 6.000 sales, and the surprising weakness of the all-new Toyota Hilux, outsold by the Isuzu D-Max for the third consecutive month, and not by a small margin (11.245 vs. 8.134).

The Toyota Hilux Thailand February 2016. Picture courtesy gmcarmagazine.comThe Toyota Hilux has been the best-selling vehicle in Thailand each year since 2007. 

So far in 2016, the Isuzu D-Max adds up to 20.662 deliveries (+6%) vs. 15.774 for the Hilux (-25%). According to local sources, the Hilux has been the best-selling vehicle in Thailand for eight consecutive years, with the D-Max not ranking #1 since the early years of the previous generation Hilux in 2007. Can it realistically pretend at the 2015 pole position? Its sales advantage so far isn’t negligible, and has been on the back of a mid-life update consisting of a new 1.9 Ddi Blue Power engine bloc and minor design retouches vs. a complete overhaul for the Hilux. March sees the simultaneous launch of the two nameplate’s sporty variants, the D-Max X-Series and Hilux TRD Sportivo, and given the growing share these variants have within total sales, they could have an impact on the overall ranking. But for now the balance is definitely weighing the D-Max way.

Honda BR-V Thailand February 2016The Honda BR-V already outsells the HR-V in Thailand. 

In the rest of the brands ranking, Honda is down 8% and Nissan down 25% but Mitsubishi gains 12% to consolidate its 4th position overall. Mazda (+33%) and Ford (+24%) excel and go against the grain by posting strong gains, while Chinese carmaker MG is solid again at #12 and 0.8% share. Model-wise, the Honda City takes advantage of the Vios silence with sales up 8%, the Toyota Fortuner regains some ground at #4 and 2.613 whereas the Mitsubishi Paajero Sport has stabilised around 1.800 sales, brilliantly maintaining itself inside the Top 10. AS it is also the case in Indonesia, the new Honda BR-V overtakes its posher stablemate the HR-V, jumping 18 spots on Januay to #12 with 1.486 sales. The Mazda CX-3 ranks at a strong #21 and the Ford Everest gains a further 7 ranks to #22.

Previous month: Thailand January 2016: Market back down, Isuzu D-Max stays #1

One year ago: Thailand February 2015: New Mitsubishi Triton lands

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Thailand January 2016: Market back down, Isuzu D-Max stays #1

Isuzu D-Max Thailand January 2016The Isuzu D-Max is the best-selling model in Thailand for the 2nd month in a row. 

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Last November (+5%) and December (+12%) were the first year-on-year gains in 29 months, so hopes for a Thai market bottoming out were allowed. These are crushed with January figures, down 13% to just 51.821 registrations. Toyota sinks 31% to 13.843 sales and 26.7% share whereas Isuzu resists at -1% with 11.044 units and 21.3% share. Honda takes a beating at -44% but remains third above a string of brands spectacularly gaining ground on January 2015: Mitsubishi up 19%, Nissan up 5%, Mazda up 27%, Ford up 30% and Suzuki up 46%. Chinese carmaker MG is up to #11.

Honda City Thailand January 2016The Honda City is up to #3. 

The Isuzu D-Max surprisingly holds onto the pole position for the 2nd month in a row thanks to sales up 1% to 9.417 vs. -27% and 7.640 for the Toyota Hilux. This is surprising because the D-Max only got a superficial facelift last year vs. a total overhaul for the Hilux, certainly not a good sign for the latter. Toyota is also handicapped by the Vios having a month off (95 units) while the 2016 model is being prepared at the local factory. The Honda City climbs three spots on last month to #3 despite sales down 27% as does the Toyota Yaris to #4 despite sales down 24%.

Mazda2 Thailand January 2016. Picture courtesy grandprix.co.thThe Mazda2 is up 83% this month in Thailand.

After a few euphoric months enjoying their novelty effect, the Toyota Fortuner (#5) and Mitsubishi Pajero Sport (#8) lose some steam at 3.9% and 3.5% share respectively vs. their recent  bests standing at 6.7% (December) and 7% (November). The Ford Ranger is up a flamboyant 44% to #6, the Mazda2 up 83% to #7, the Chevrolet Colorado up 36% to #12 but the Honda HR-V is down 49% to #13. Further down, the Mazda CX-3 breaks into the Top 20 for its third month in market, the MG 3 is up one spot to a best-sere #27 and we welcome the Honda BR-V landing directly at #31.

Previous post: Thailand Full Year 2015: Hilux holds onto #1 in market down 10%

One year ago: Thailand January 2015: Honda HR-V in Top 10 again

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Thailand Full Year 2015: Hilux holds onto #1 in market down 10%

Toyota Hilux Revo Thailand May 2015. Picture courtesy autodeft.comThe Toyota Hilux remains #1 despite sales down 17%.

* Now updated with the Top 40 brands and Top 200 All-models. Click on title to see *

2015 is the third consecutive year of recession of the Thai new light vehicle market, with a further 9% drop after -8% in 2013 and -33% in 2014, pulling annual sales from 1.32 million units to just under 800.000 in the space of two years. Thai sales have now bottomed out, with November (+5%) and December (+12%) the first year-on-year gains in 29 months. Toyota keeps the lead of the brands ranking by far despite sales down 19% to 265.578 and sees its market share thaw from 37% a year ago to 33.2%. Isuzu follows the market at -10% and 18% share while Honda gains 5% to 14% and Mitsubishi is down 5%, resulting in an improved 7.5% share. Mazda (+15%), Suzuki (+5%), Mercedes (+11%), BMW (+5%), Hyundai (+4%) and Subaru (+34%) also manage to post year-on-year gains. MG surges to #14 overall with 3.779 deliveries for its first full year in market as a local producer.

Isuzu D-Max Thailand 2015The Isuzu D-Max improves its market share to 14.9%.

In the models ranking, despite its first overahaul in a decade, the Toyota Hilux sheds a worrying 17% off its 2014 score to 120.112 deliveries, only 1.390 more than the Isuzu D-Max (-8%). In December, the D-Max even slaughtered the Hilux at 16.841 sales vs. 9.902.

Toyota Fortuner Thailand August 2015. Picture courtesy bangkokpost.comThe Toyota Fortuner ranked #3 in August, September, October and December…

The Toyota Yaris remains the best-selling passenger car in the country despite freefalling (-31%) at a similar rate as its two pursuants, the Toyota Vios (-26%) and Honda City (-25%). The Thai market structure is moving towards a lot more SUVs – in line with a worldwide trend: the Toyota Fortuner is boosted up 54% by the new generation launched in July, reaching a best-ever 6.671 sales in December when it ranked #3 overall and the Honda HR-V lands at a spectacular 7th place for its first full year in market, peaking at #4 in June.

Mitsubishi Pajero Sport Thailand November 2015…while its archenemy the Mitsubishi Pajero Sport was #3 in November with 7% share.

But the most impressive result is without a doubt delivered by the Mitsubishi Pajero Sport, whose previous generation was never a hit, but suddenly surged to third place overall and 7% market share in November, the highest share hit by a passenger car since Thailand became the pickup factory of the world. Far from being a fluke, the Pajero Sport confirmed this exceptional score in December with a record 5.465 sales and 5.5% share. Other great performers this year include the Mazda2 up 3-fold to #13 thanks to the launch of the sedan variant, the Nissan X-Trail up to #24 and Ford Everest up to #28.

MG5 Thailand 2015. Picture courtesy headlightmag.comMG5 – China’s MG is slowly starting to make its mark in Thailand. 

The Suzuki Ciaz is the best-selling all-new nameplate for the year but fails to really make a mark at #34 and 3.683 sales. The brand event of the year in Thailand is the settling in of Chinese carmaker MG, now assembling locally. Its MG3 lands at #37 with 3.204 sales, the MG6 remains discreet at #76 and 335 units but the MG5 launchd in November is already knocking on the Top 40’s door in December.

Previous month: Thailand November 2015: Mitsubishi Pajero Sport outsells Toyota Fortuner to #3

Previous year: Thailand Full Year 2014: Toyota Hilux leads, Yaris on podium

Two years ago: Thailand Full Year 2013: Toyota, Isuzu and Honda on podium

Full Year 2015 Top 40 All-brands and Top 200 All-models vs. Full 2014 figures below.

Full December 2015 Top 37 All-brands and Top 50 models below.

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Thailand November 2015: Mitsubishi Pajero Sport outsells Fortuner to #3

Mitsubishi Pajero Sport Thailand November 2015The Mitsubishi Pajero Sport is the only passenger car above 5.000 monthly sales in 2015.

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The Thai new light vehicle market is finally showing tangible recovery signs, with November 2015 ending a devastating 29 consecutive months of year-on-year declines: up 5% on November 2014 to 76.426 registrations. The year-to-date total now stands at 698.168 units, still down a harsh 12% on the same period in 2014. Market leaders Toyota (-15%) and Isuzu (-4%) actually lose ground to 32.2% and 15.2% share respectively while Honda outpaces the market at +7% to 13.5%. The main event this month in Thailand is the outstanding score of the all-new Mitsubishi Pajero Sport up 7-fold on the previous model to shoot up to an extremely impressive third place overall with 5.318 sales, below just the Toyota Hilux (surprisingly down 21% despite the new generation) and the Isuzu D-Max. The Pajero Sport single-handedly lifts Mitsubishi sales up 67% to 11.4% share vs. 7.2% year-to-date.

The Pajero Sport is therefore above its archenemy the Toyota Fortuner even though the latter breaks its monthly volume record at 4.910 (+154%). The Pajero Sport is the only passenger car so far in 2015 to have managed over 5.000 monthly sales. The Toyota Yaris (-36%), Vios (-28%) and Honda City (-14%) struggle, the Ford Ranger (+55%) enjoys its new generation, the Honda HR-V (#9) stays inside the Top 10 and Chinese carmaker MG crosses the 500 monthly units for the first time thanks to the arrival of the MG 5 (31 sales).

Previous month: Thailand October 2015: New Mitsubishi Pajero Sport jumps to 4th place

One year ago: Thailand November 2014: Honda HR-V lands at #14

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Thailand October 2015: New Mitsubishi Pajero Sport jumps to 4th place

Mitsubishi Pajero Sport Thailand October 2015Dealership deliveries of the new generation lift the Mitsubishi Pajero Sport to #4.

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October new car sales in Thailand are up 10% on September to 67.910 registrations, the second largest monthly volume in 2015 below March (74.117), but still down 4% on October 2014. The year-to-date total now stands at 624.682 units, down 13% on the same period in 2014. Toyota and Isuzu still dominate the brands ranking as usual but drop faster than the market –  both at -14% – to stand at 33.9% and 15.8% share respectively vs. 34% and 18% so far in 2015. Honda is unaffected with sales up 10% year-on-year to 14.3% share thanks to very strong performances of the HR-V (#8) and Jazz (#10). Mitsubishi is the winner of the month with sales up a whopping 26% to 6.341 and 9.3% share, mainly due to dealership deliveries of the all-new Pajero Sport shooting up from outside the September Top 50 directly to 4th place overall with 3.289 sales. November data will show the normalised sales potential for this new strikingly designed and locally-produced SUV that goes full-frontal against the Toyota Fortuner.

Ford Everest Thailand October 2015Ford Everest

Other manufacturers to shine this month in Thailand include Ford (+21%), Mazda (+10%), Chevrolet (+8%), Suzuki (+11%) and Subaru (+58%). Over on the models ranking, the Toyota Hilux (-19%) and Isuzu D-Max (-13%) are muted, the Toyota Fortuner drops from a record 7.4% share in September to 6.3% this month, now threatened by the all-new Mitsubishi Pajero Sport (4.8%). The Toyota Vios is the most popular of only four passenger cars in the Top 10 at 2.967 units (-33%) above the Toyota Yaris (-35%), Honda City (-16%) and Jazz (+7%). The Ford Everest reaches a new volume high at 936 units in 17th place, the Honda CR-V is up 63% year-on-year to #22, the MG 3 drops two spots but remains inside the Thai Top 30 for the 2nd month running at #29 while the MG 6 breaks into the Top 50 at #50.

Previous month: Thailand September 2015: Toyota Fortuner in unchartered territory

One year ago: Thailand October 2014: Toyota Vios, Nissan Navara up

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Thailand September 2015: Toyota Fortuner in unchartered territory

Toyota Fortuner Thailand October 2015The Toyota Fortuner commands a record 7.4% of the Thai market in October.

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The crisis is not over for the Thai new car market: if October sales are almost identical to September at 61.869 units, they are another 10.5% below October 2014 (69.137), pulling the year-to-date total down 23% to 553.832 units. This means the Thai market has exactly halved in the space of two years: the 9 months 2013 total added up to 1.118.225 deliveries. Toyota increases its margin over Isuzu in the brands ranking thanks to sales down just 6% to 22.515 for a 36.4% market share vs. 34.2% year-to-date while Isuzu is down 12% to 10.642 and 17.2% vs. 18.4% so far in 2015. Mazda (#4) and Ford (#7) go against the grain with sales actually up 14% year-on-year this month, and they are not alone: Chevrolet is up 8%, Suzuki up 4% and BMW up 8%. As for Chinese manufacturer MG, it celebrates its first year in the Thai market by pushing its hatchback the MG3 inside the Top 30 best-selling nameplates for the first time at #27 with 457 units sold.

Mazda2 Thailand October 2015Thanks to the sedan variant, the Mazda2 reaches a new record in Thailand.

The Toyota Hilux maintains the lead in the models ranking but despite the new generation now in full gear the Isuzu D-Max is breathing hard on its neck this month at 8.697 sales vs. 9.024. The event of the month is the exceptional market share (7.4%) reached by the newly relaunched Toyota Fortuner in third position. Could an SUV finally threaten the pickup monopoly over the Top 2 ranks in Thailand? I doubt it. The Honda HR-V is back up one spot to a splendid 6th position, the Mazda2 can’t stop improving thanks to the sedan variant now available alongside the hatch: it hits a record 2.050 sales and 3.3% share at #8. Finally, the Ford Everest confirms it is a force to be reckoned with, gaining a further 3 spots on September to #15.

Ford Everest Thailand October 2015Ford Everest

Previous month: Thailand September 2015: Toyota Fortuner on podium, Ford Everest in Top 20

One year ago: Thailand October 2014: Toyota Vios, Nissan Navara up

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Thailand August 2015: Toyota Fortuner on podium, Ford Everest in Top 20

Toyota Fortuner Thailand August 2015. Picture courtesy bangkokpost.comThe Toyota Fortuner is the third best-selling nameplate in Thailand this month.

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Even though it is still frankly in negative, the Thai new car market may be in the process of finally seeing the light at the end of the tunnel: at 61.991 registrations, August marks a 4th consecutive month-on-month gain, and at -10% this is the lowest year-on-year decline so far this year, after falls of 27% in April, 19% in May, 13% in June and 12.5% in July. Despite sales dropping faster than the market (-14%), Toyota lodges a higher market share than its 2015 level so far at 34.8% vs. 33.9%. Isuzu (-11%) and Honda (-8%) follow, while Mitsubishi holds onto the #4 spot above Nissan. Ford (+7%), Mazda (+16%) and Suzuki (+25%) buck the overall negative trend whereas Chinese carmaker MG celebrates one year in Thailand by ranking at #13 above Hyundai like last month.

Suzuki Ciaz Thailand August 2015. Picture courtesy grandprix.co.thThe Ciaz is already Suzuki’s best-seller in Thailand.

Model-wise, the Toyota Hilux remains sovereign at 15.5% share, now 100% composed of the new gen Revo model, however its advantage over the Isuzu D-Max (14.8%) is just 428 units this month. The big event is the thunderous arrival of the Toyota Fortuner on the Thai podium with 3.359 sales and 5.4% share vs. #13 and 2.1% year-to-date: 89% of this figure (2.974) coming from the new generation that would rank #3 overall on its own already. The Toyota Yaris is bumped down one spot to #4 ahead of the Toyota Vios (+1), Honda City (-2) and HR-V (-2). Below the Ford Ranger strong at 3.3%, the Mazda2 breaks its volume (1.963) and share (3.2%) records this month but remains in 10th place.

Ford Everest Thailand August 2015. Picture courtesy bangkokpost.comFord Everest

Two newcomers make themselves noticed just outside the Top 10: firstly the Suzuki Ciaz leaps 12 spots on its starting month to an excellent 14th place with 1.063 sales and 1.7%, instantly becoming the brand’s best-seller in the country above the Swift at #21. Secondly but perhaps the model with the most potential, the Ford Ranger-derived Everest SUV directly lands inside the Thai Top 20 for its first full month in market with 672 units sold for a 1.1% market share. A Top 10 ranking could be in the cards in the coming months…

Previous month: Thailand July 2015: New Toyota Fortuner and Ford Ranger land

One year ago: Thailand August 2014: New gen Nissan Navara starts to climb

Full August 2015 Top 37 All-brands and Top 50 models below.

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