Hungary Full Year 2015: Suzuki Vitara lands at #2 in market up 14%

Suzuki Vitara Hungary 2015. Picture courtesy whatcar.co.ukThe Suzuki Vitara is the big surprise of 2015 in Hungary. Picture whatcar.co.uk

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Little by little, the Hungarian new car market is creeping back up with sales up 14% in 2015 to 77.172 passenger cars (LCV excluded), but there is still a very long way to go before the record of 234.000 units established back in 2004 is within striking distance. Opel remains the most popular carmaker despite sales down 1%, while Skoda (+15%) overtakes Ford (+1%) for second place and Suzuki (+58%) jumps aged of Volkswagen (+19%) at #4. Renault (+29%), Fiat (+34%), Mercedes (+36%), Mitsubishi (+64%) and Jeep (+115%) also shine.

Skoda Octavia Hungary 2015. Picture courtesy of zr.ruThe Skoda Octavia is #1 in Hungary for the 3rd year in a row. Picture zr.ru

Model-wise, the Skoda Octavia is #1 for the third year in a row and the 4th time in the past 5 years, improving its market share to 6.2% thanks to sales up 20% on 2014. But the main event in the ranking is the blockbuster landing of the locally-produced Suzuki Vitara at a stunning 2nd place overall thanks to 3.733 units sold. The Vitara even led the Hungarian market in July, September and October and becomes the highest-ranking Suzuki since 2009 when the SX4 was #2. Considered a local, Suzuki used to be ultra-dominant in Hungary before the Global Financial Crisis hit in 2009: the Suzuki Swift even held 23.5% of the Hungarian market in 1999 and the best-selling vehicle in the country was a Suzuki for 9 out of 10 years between 1999 and 2008.

Fiat 500 Hungary 2015. Picture courtesy largus.frThe Fiat 500 is up 40% year-on-year in Hungary in 2015. Picture largus.fr

Below, the Opel Astra is up 18% to #3, the Suzuki Swift is up 12% to #5, the Fiat 500 up 40% to #8, VW Passat up 122% to #9, the Suzuki SX4 S-Cross is up 21% but down one spot to #11, the Nissan Qashqai is up 31% to #12, the Ford Kuga up 34% to #17 and the Skoda Fabia up 46% to #20.

Previous post: Hungary November 2015: Skoda Octavia back to #1, VW Passat up to #4

Previous year: Hungary Full Year 2014: Skoda Octavia #1, Opel Mokka at world best

Two years ago: Hungary Full Year 2013: Skoda Octavia reclaims top spot

Full Year 2015 Top 35 brands and Top 20 models vs. Full Year 2014 figures below.

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Hungary November 2015: Skoda Octavia back to #1, VW Passat up to #4

VW Passat Hungary November 2015. Picture courtesy of largus.frThe new generation VW Passat is a runaway hit in Hungary. 

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The Hungarian new passenger car market is up 12% year-on-year in November to 6.604 registrations, lifting the year-to-date total up 14% to 70.255 units. Skoda overtakes Opel to become the most popular carmaker with 11.2% share vs. 10.3% for Opel, only three units above Suzuki this month (also at 10.3%) but retaining its year-to-date lead at 11.4% vs. 10.2% for Skoda at #2. Dacia is strong in 6th place and 5,3% share. In the models ranking, after two consecutive months of Suzuki Vitara domination, the Skoda Octavia reclaims the top spot it also holds year-to-date thanks to strong sales at 7.3% share, knocking the Vitara down to #2 with the renewed Opel Astra rounding up the podium as it does year-to-date. The VW Passat shoots up five spots on last month to a stunning 4th place, now ranking #8 year-to-date. Notice also the Fiat 500 up 7 to #6, the Nissan Qashqai up 6 to #10 and the Skoda Fabia scoring a rare Hungarian Top 10 ranking at #9.

Previous month: Hungary October 2015: Government program lifts van sales up

Full November 2015 Top 10 brands and Top 10 models below.

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Hungary October 2015: Government program lifts van sales up

Opel Vivaro Hungary October 2015. Picture courtesy autopro.huThe Opel Vivaro surges to third place overall in Hungary in October.

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This month new Hungarian car sales are heavily skewed by a government program providing vans to villages – the village caretaker program (“falugondnoki program”) and helping lift the overall market up 30% year-on-year to 9.776 registrations – including 8.192 passenger cars and 1.584 LCVs. The year-to-date total now stands at 76.844 units, up 13% on the same period in 2014. Brand-wise, Volkswagen takes the lead with 12.2% share, mainly thanks to a government-pushed outstanding score by the Transporter (#2) and good holds from the Golf (#8) and Passat (#9). Opel (11.4%), Ford (11.1%) and Suzuki (10.6%) follow. The locally assembled Suzuki Vitara is the best-selling vehicle in the country for the third time in the past four months with 722 sales while the Opel Vivaro – at #3 and 4% share – and Renault Trafic – at #4 and 3.8% – surge to never-seen-before heights thanks to the Hungarian government.

Previous month: Hungary September 2015: Vitara triumphs, lifts Suzuki to #1 brand

One year ago: Hungary October 2014: Fiat 500 and Opel Mokka up

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Hungary September 2015: Vitara triumphs, lifts Suzuki to #1 brand

Suzuki Vitara Hungary September 2015The Suzuki Vitara single-handedly lifts the brand to #1 in Hungary.

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The Hungarian new car market is up 12% year-on-year in September to 7.582 registrations, lifting the year-to-date total to 67.068 units, up 11% on 2014. The big event this month in Hungary is the pole position in the brands ranking of local manufacturer Suzuki. The Japanese carmaker was the most popular in its ‘European home’ each and every single year from 1997 to 2009 before falling apart in 2010 at the time of the global financial crisis. For the first time since then, Suzuki manages to rank #1 in Hungary in September with 928 sales and 12.2% market share vs. #5 and 7.5% so far in 2015. This performance is due to one model, fast becoming the default choice for Hungarian car buyers: the Vitara. Launched at the start of the year, the Vitara is the #1 car in the country for the second time in the past three months, accounting for 64% of the brand’s sales here in September. It also overtakes the Opel Astra to rank #2 year-to-date below just the Skoda Octavia, #2 this month. Notice also the Fiat Ducato up to #4, the VW Passat solid at #9 and the Ford Ranger up to #10.

Previous month: Hungary August 2015: Skoda Octavia edges past Suzuki Vitara

One year ago: Hungary September 2014: Suzuki Swift and Ford Kuga shine

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Hungary August 2015: Skoda Octavia edges past Suzuki Vitara

Suzuki Vitara Hungary August 2015. Picture courtesy whatcar.co.ukThe Suzuki Vitara ranks #2 in Hungary in August.

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The Hungarian new car market is up 4% year-on-year in August to 5.010 registrations, lifting the year-to-date total to 49.163 units, up 12% on 2014. These figures go up to 6.130 and 59.485 (+11%) when adding Light Commercial Vehicles. Including LCV, Ford takes the lead of the brands ranking with 13.6% share above Opel (11.2%), Suzuki (8.4%) and Skoda (8%). When removing LCV, Opel is the best-seller with 12.3% of the market, distancing Ford (11.8%), Suzuki (10.2%), Skoda (9.8%) and Volkswagen (8.2%). Surprise leader last month, the locally-assembled Suzuki Vitara is edged by the 2015 leader the Skoda Octavia in August at 302 sales and 6% vs. 334 and 6.7%. The Opel Astra rounds the podium above the VW Passat (+4) and Golf (+1) and the Ford Tourneo Custom (#6) and Transit Custom (#8) make a rare appearance inside the Hungarian Top 10.

Previous month: Hungary July 2015: Suzuki Vitara new best-seller

One year ago: Hungary August 2014: Ford Focus takes the lead

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Hungary July 2015: Suzuki Vitara new best-seller

Suzuki Vitara Hungary July 2015The Suzuki Vitara is the best-selling nameplate in Hungary in July.

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New car sales in Hungary are up a robust 15% year-on-year in July to 7.030 registrations, 8.420 including LCVs. Ford dominates the brands ranking with 10.7% share above Opel, Suzuki, Volkswagen and Skoda but the main event in Hungary this month is the thunderous arrival in pole position of the locally-produced Suzuki Vitara with a stunning 425 sales and 6% share, and this for its 6th month on sale in the country. Total instant blockbuster status for the SUV which has taken the Hungarian market by storm. The 2015 leader, the Skoda Octavia, is knocked down to 2nd place at 5.3% share with the Ford Focus (+1) and Opel Astra (-2) following. The Kia Cee’d surges up to 5th place, the Ford Mondeo remains inside the Top 10 while the Swift (#7) and SX4 S-Cross (#9) make it 3 Suzukis in the July Top 10.

Previous month: Hungary June 2015: Suzuki Vitara on podium

One year ago: Hungary July 2014: Opel Astra confirms pole position

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Hungary June 2015: Suzuki Vitara on podium

Suzuki Vitara Hungary June 2015. Picture courtesy actualidadmotor.comThe Suzuki Vitara is the third best-selling vehicle in Hungary in June.

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The Hungarian new passenger car market is up a very vigorous 17% year-on-year in June to 7.371 registrations, bringing the year-to-date total to 37.123 units, up 12% on the half-year 2014 figure which was itself up 22% on 2013. Opel dominates the passenger car brands ranking over the 1st Half of 2015 with 11.7% share above Skoda (11%), Ford (10.6%), Volkswagen (8.7%) and Suzuki (7.7%) while Ford takes the lead of the all-vehicle brands charts at 13.3% share ahead of Opel (10.8%) and Skoda (8.9%). Model-wise, the Skoda Octavia is head and shoulders above the competition with 2.496 sales and 6.7% share over the first six months, distancing the Opel Astra (4%) and Ford Focus (3.6%). In June, the locally-produced Suzuki Vitara leaps up to the third step of the podium thanks to 226 deliveries for a 3.1% share and slips into the year-to-date Top 10 at #9 and 795 units.

Previous month: Hungary May 2015: Suzuki Vitara and Ford Mondeo shine

One year ago: Hungary June 2014: Opel Astra in the lead, Mokka in Top 10

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Hungary May 2015: Suzuki Vitara and Ford Mondeo shine

Ford Mondeo Hungary May 2015Ford Mondeo

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Sales of new passenger cars are up 2% year-on-year in May in Hungary to 5.883 registrations, bringing the year-to-date total to 29.752 units, up 10% on 2014. Total sales including LCV amount to 7.199. Opel continues to dominate the passenger brands ranking at 12% share above Ford at 10.7% and Skoda at 8.6% while Ford is the overall market leader at 13.3% share ahead of Opel (10.8%) and Volkswagen (7.8%). Although the Skoda Octavia remains the most popular nameplate in the country, its market share thaws to 4.7% vs. 7% year-to-date, with the Ford Focus (4.1%) and Opel Astra (4%) rounding up the podium. The all-new Suzuki Vitara recedes to a still very impressive 6th place while the Ford Mondeo jumps up to #7 with 140 sales and 2.4%.

Previous month: Hungary April 2015: Suzuki Vitara up to 4th place

One year ago: Hungary May 2014: Skoda Rapid and Opel Antara shine

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Hungary April 2015: Suzuki Vitara up to 4th place

Suzuki Vitara Hungary April 2015. Picture courtesy vezess.huSuzuki Vitara

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Another very encouraging month for new car sales in Hungary: April is up 21% year-on-year to 6,752 registrations, bringing the year-to-date total to 23,869 units, up 13% on 2014. Opel tops the passenger car brands ranking with 10.9% share just above Ford (10.7%) and Skoda (10.5%), while the Skoda Octavia remains the best-selling nameplate in the country thanks to 393 deliveries and 5.8% share, well ahead of the Opel Astra (4.5%) and Ford Focus (3.5%). But the big event of the month in Hungary is the instant blockbuster status of the locally-produced Suzuki Vitara, already the brand’s most popular model for its third month in market at #4 overall with 212 units sold and 3.1% share. It is now #17 year-to-date and will rush up the ladder in the coming months. The Suzuki Swift remains #5 above the VW Golf and Suzuki SX4 S-Cross.

Previous month: Hungary March 2015: All-new Suzuki Vitara lands at #7

One year ago: Hungary April 2014: Skoda Octavia #1, Rapid up to #7

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Hungary March 2015: All-new Suzuki Vitara lands at #7

Suzuki Vitara Hungary March 2015. Picture courtesy whatcar.co.ukThe Suzuki Vitara lands directly at a promising 7th place in Hungary.

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Year-on-year gains thaw to just +2% for the Hungarian new car market in March to 6,305 registrations, bringing the year-to-date total to 17,117 units, up a solid 9% on 2014. Opel becomes the most popular brand in the market this month thanks to 708 sales and 11.2% share, just above Skoda at 694 and 11% with Ford, #1 in 2014, rounding up the podium with 637 units and 10.1%. The Skoda Octavia remains head and shoulders above the competition in the models ranking with 400 sales and 6.3% share, a full two percentage points above the Opel Astra, #2 at 4.3% ahead of the Ford Focus at 3.7%. But the main event in Hungary this month is the thunderous arrival of the locally-produced Suzuki Vitara directly in 7th place with a splendid 159 sales and 2.5% share. For comparison, the Suzuki Grand Vitara sold 33 units over the Full Year 2014 in Hungary… A very promising start indeed, but not a surprise as the Vitara is much smaller than its predecessor and plays right into the current European craze for small SUVs.

Previous post: Hungary Full Year 2014: Skoda Octavia #1, Opel Mokka at world best

Previous month: Hungary February 2015: Police order lifts Mercedes B-Class up to #7

One year ago: Hungary March 2014: Dacia Duster up to #2

Full March 2015 Top 10 models and brands Ranking Tables below.

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