Canada August 2026: Subaru (+31.8%) stands out in solid market

Subaru Forester sales are up 56.4% in August Note: This article only contains data for the brands reporting monthly. According to local consultancy DesRosiers Automotive, the Canadian new light vehicle market is estimated to grow 5.4% year-on-year in August to 168,000 units. We remain well below the average of 180,000+…

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Canada February 2026: bZ4X is Toyota’s best-seller

The bZ4X is Toyota's most popular model in Canada in February. Local consultancy DesRosiers Automotive has the Canadian new light vehicle market down -0.2% year-on-year in February to just under 122,000 units. Even though February 2025 was already off -8.2% on the year prior, this is a relatively solid performance…

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Canada January 2026: Acura up 39%, Honda down -17%

The new Acura ADX helps the brand's sales up 39% in January. According to local consultancy DesRosiers Automotive, the Canadian new light vehicle market is down -2.9% year-on-year to 114,000 units for a robust SAAR of 2.08 million, higher than any month during Q3 and Q4 last year. This is…

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Canada November 2025: Toyota (+10.1%) defies market off -8.6%

The new 4 Runner plays a part in significantly lifting Toyota sales in November.  DesRosiers Automotive has the Canadian new light vehicle market down a painful -8.6% year-on-year in November to an estimated 142,000 units. However, November 2024 was a particularly high comparison base as it was the first November…

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