Italy June 2024: Market up 15%, Dacia and Tesla at all-time highs
The Dacia Sandero ranks #2 in Italy in May.
It’s a great month for new car sales in Italy, up 15% year-on-year to 160,046 units. The year-to-date tally is now up 5.3% or 45,000 units to 886,386. The event of the month is the record share of BEVs at 8.3% of the market vs. 4.4% a year ago thanks to incentives finally available. However these incentives were spent in just 9 hours so many potential buyers didn’t benefit from them. Without further incentives, new orders are currently at a standstill. BEVs are up 118% this month to 13,415. Petrol sales are up 6.7% to 42,779 and 26.5% share vs. 28.4% in June 2023, diesel is don -20.4% to 20,741 and 12.8% share vs. 18.5%, LPG soars 37.1% to 16,325 and 10.1% share vs. 8.4%, HEVs are up 27.2% to 62,476 and 38.7% share vs. 34.8% including 17.991 full hybrids (+30.5%) and 44,485 mild hybrids (+26%). PHEV (-25.9%) disappoints at 5,607 and 3.5% share vs. 5.4%. Despite this, rechargeable cars gain 38.7% to 19,022 and a record 11.8% share vs. 9.8% in June 2023.
Encouragingly, private sales surge 25.7% to 96,038 and 59.5% share vs. 54.2% a year ago. Self registrations soar 88.2% year-on-year to 21,885 and 13.6% share vs. 8.2%. In contrast long term leases drop -15.4% to 30,415 and 18.8% share vs. 25.5% in June 2023 and short term rentals sink -45.9% to 4,773 units and 3% share vs. 6.3%. Company sales edge up 1.7% to 8,309 and 5.1% share vs. 5.8%. Year-to-date, private sales are up 7.9% to 492,970 and 55% vs. 53.6% over H1 2023, self registrations are up 34.6% to 99,968 and 11.1% share vs. 8.7%, long term leases drop 15.6% to 186,044 and 20.7% share vs. 25.9%, short term rentals gain 31.1% to 69,259 and 7.7% share vs. 6.2% and company sales are up 1.5% to 48,830 and 5.4% share vs. 5.6%.
In the brands ranking, Fiat (+30%) finally posts a relatively solid month at 10.6% share, keeping in mind June 2023 marked its lowest ever market share at the time at 9.4%. Dacia (+50.6%) skyrockets 11 spots on May to #2 overall with 11,750 sales 7.3% share. This is obviously the manufacturer’s best ranking and share in Italy, also reached last January, and an all time high monthly volume record, eclipsing the 10,319 also hit last January. Toyota (+44.1%) is also in outstanding shape at #3 and cements its 2nd place year-to-date. Volkswagen (-3%) can’t capitalise on the market growth and falls two spots on May to #4. Citroen (+85.4%) and Renault (+42.7%) also shine in the remainder of the Top 10 whereas Peugeot (-8.9%) struggles. Tesla (+185.2%) is up 17 ranks on last month to #12 with 4,993 sales and 3.1% share, smashing its previous bests of #18, 2,129 sales and 2.7% reached last August.
Over in the models lane, the Top 5 vastly outpace the market with at least double-digit gains. The Fiat Panda (+54.9%) breathes again at #1 with 6.6% share, albeit lower than the 7.2% it commands year-to-date. The Dacia Sandero (+68.1%) returns to the 2nd place it holds year-to-date, displacing the Citroen C3 (+101.7%) with its outgoing generation still in runout mode. The Renault Clio (+204%) stuns at #4 while the Fiat 500 (+90.1%) is back up 18 spots on May to #5 vs. #15 year-to-date. The Lancia Ypsilon (-4.5%) is down to #6 as the new generation prepares itself for its long awaited launch, distant the Jeep Avenger (+80.5%). The Tesla Model 3 (+225%) breaks into the Italian Top 10 for the first time at #10.
Previous month: Italy May 2024: Negative market, Fiat hit lowest ever share, Citroen C3 up to #2
One year ago: Italy June 2023: Fiat at lowest ever share again, MG ZS cracks Top 10
Full June 2024 Top 50 All brands and Top 50 models below.
Italy June 2024 – brands:
| Pos | Brand | Jun-24 | % | /23 | May | 2024 | % | /23 | Pos | FY23 |
| 1 | Fiat | 16,918 | 10.6% | + 30.0% | 1 | 95,602 | 10.8% | + 2.0% | 1 | 1 |
| 2 | Dacia | 11,750 | 7.3% | + 50.6% | 13 | 52,038 | 5.9% | + 11.5% | 4 | 4 |
| 3 | Toyota | 11,290 | 7.1% | + 44.1% | 3 | 66,407 | 7.5% | + 26.9% | 2 | 3 |
| 4 | Volkswagen | 11,076 | 6.9% | – 3.0% | 2 | 65,460 | 7.4% | – 4.1% | 3 | 2 |
| 5 | Renault | 10,699 | 6.7% | + 42.7% | 4 | 46,987 | 5.3% | + 13.0% | 5 | 6 |
| 6 | Citroen | 7,689 | 4.8% | + 85.4% | 10 | 39,180 | 4.4% | + 41.3% | 7 | 11 |
| 7 | Peugeot | 6,906 | 4.3% | – 8.9% | 7 | 43,787 | 4.9% | – 9.1% | 6 | 7 |
| 8 | Audi | 6,813 | 4.3% | + 4.3% | 5 | 38,556 | 4.3% | + 5.9% | 10 | 9 |
| 9 | Jeep | 6,451 | 4.0% | + 3.9% | 6 | 38,891 | 4.4% | – 2.7% | 8 | 8 |
| 10 | BMW | 6,036 | 3.8% | + 14.8% | 8 | 37,436 | 4.2% | + 22.3% | 11 | 10 |
| 11 | Ford | 5,623 | 3.5% | – 25.0% | 9 | 38,633 | 4.4% | – 17.8% | 9 | 5 |
| 12 | Tesla | 4,993 | 3.1% | + 185.2% | 29 | 10,131 | 1.1% | + 18.9% | 23 | 26 |
| 13 | Hyundai | 4,870 | 3.0% | + 3.1% | 11 | 27,675 | 3.1% | + 9.1% | 12 | 13 |
| 14 | Mercedes | 4,855 | 3.0% | + 17.6% | 12 | 26,366 | 3.0% | + 1.9% | 13 | 12 |
| 15 | Kia | 4,816 | 3.0% | + 18.0% | 14 | 25,361 | 2.9% | + 0.5% | 15 | 14 |
| 16 | Opel | 4,181 | 2.6% | + 4.8% | 15 | 25,627 | 2.9% | – 3.7% | 14 | 16 |
| 17 | Lancia | 4,149 | 2.6% | – 4.5% | 16 | 24,691 | 2.8% | + 3.5% | 16 | 15 |
| 18 | Nissan | 4,011 | 2.5% | + 33.4% | 19 | 22,504 | 2.5% | + 26.2% | 17 | 17 |
| 19 | MG | 3,985 | 2.5% | + 18.2% | 17 | 21,261 | 2.4% | + 49.5% | 18 | 20 |
| 20 | Suzuki | 3,601 | 2.2% | + 15.1% | 20 | 20,449 | 2.3% | + 12.7% | 19 | 18 |
| 21 | Skoda | 3,295 | 2.1% | + 6.1% | 18 | 19,442 | 2.2% | + 11.4% | 20 | 19 |
| 22 | Volvo | 1,842 | 1.2% | + 1.3% | 23 | 10,707 | 1.2% | + 12.7% | 22 | 25 |
| 23 | Cupra | 1,671 | 1.0% | + 2.3% | 24 | 9,416 | 1.1% | + 17.6% | 24 | 24 |
| 24 | DR Motor | 1,452 | 0.9% | – 11.6% | 22 | 9,345 | 1.1% | – 32.4% | 25 | 22 |
| 25 | Alfa Romeo | 1,358 | 0.8% | – 55.0% | 21 | 12,178 | 1.4% | – 16.7% | 21 | 21 |
| 26 | Mazda | 1,303 | 0.8% | + 12.4% | 26 | 7,656 | 0.9% | – 5.7% | 27 | 27 |
| 27 | Mini | 1,005 | 0.6% | – 39.0% | 27 | 7,047 | 0.8% | – 32.5% | 28 | 23 |
| 28 | Seat | 998 | 0.6% | – 21.7% | 25 | 7,724 | 0.9% | + 11.7% | 26 | 28 |
| 29 | Land Rover | 986 | 0.6% | – 12.6% | 28 | 5,582 | 0.6% | + 11.6% | 29 | 29 |
| 30 | Lexus | 810 | 0.5% | + 105.1% | 35 | 2,872 | 0.3% | + 46.8% | 34 | 36 |
| 31 | Honda | 803 | 0.5% | + 68.7% | 33 | 4,100 | 0.5% | + 43.7% | 31 | 33 |
| 32 | Smart | 706 | 0.4% | + 93.4% | 36 | 2,165 | 0.2% | – 12.3% | 36 | 34 |
| 33 | EVO | 689 | 0.4% | – 15.1% | 32 | 3,265 | 0.4% | + 14.6% | 32 | 31 |
| 34 | Porsche | 587 | 0.4% | + 19.6% | 31 | 4,745 | 0.5% | + 23.3% | 30 | 30 |
| 35 | DS | 425 | 0.3% | – 37.7% | 34 | 3,167 | 0.4% | – 27.9% | 33 | 32 |
| 36 | Maserati | 213 | 0.1% | – 55.2% | 37 | 1,444 | 0.2% | – 35.0% | 37 | 35 |
| 37 | Mitsubishi | 183 | 0.1% | + 128.8% | 30 | 2,320 | 0.3% | + 215.2% | 35 | 40 |
| 38 | BYD | 138 | 0.1% | new | 45 | 405 | 0.0% | new | 44 | n/a |
| 39 | Subaru | 135 | 0.1% | – 53.1% | 38 | 778 | 0.1% | – 46.9% | 38 | 38 |
| 40 | EMC | 95 | 0.1% | + 23.4% | 41 | 653 | 0.1% | + 69.2% | 40 | n/a |
| 41 | Jaguar | 79 | 0.0% | – 69.0% | 42 | 631 | 0.1% | – 33.9% | 41 | 39 |
| 42 | Lamborghini | 59 | 0.0% | + 43.9% | 44 | 283 | 0.0% | + 20.9% | 46 | 44 |
| 43 | Ferrari | 58 | 0.0% | + 7.4% | 43 | 408 | 0.0% | + 3.8% | 43 | 43 |
| 44 | Sportequipe | 55 | 0.0% | + 71.9% | 47 | 697 | 0.1% | + 720.0% | 39 | n/a |
| 45 | Lotus | 38 | 0.0% | + 245.5% | 46 | 191 | 0.0% | + 193.8% | 47 | 46 |
| 46 | Polestar | 33 | 0.0% | – 73.4% | 48 | 103 | 0.0% | – 81.6% | 49 | 41 |
| 47 | Lynk & Co | 31 | 0.0% | – 90.4% | 40 | 531 | 0.1% | – 82.2% | 42 | 37 |
| 48 | SsangYong | 27 | 0.0% | + 58.8% | 39 | 339 | 0.0% | + 118.7% | 45 | 45 |
| 49 | Mahindra | 15 | 0.0% | – 88.9% | 49 | 141 | 0.0% | – 70.7% | 48 | 42 |
| 50 | Aston Martin | 11 | 0.0% | + 37.5% | 50 | 55 | 0.0% | + 7.8% | 50 | 47 |
| – | Others | 234 | 0.1% | + 160.0% | – | 954 | 0.1% | + 140.9% | – | – |
Italy June 2024 – models:
| Pos | Model | Jun-24 | % | /23 | May | 2024 | % | /23 | Pos | FY23 |
| 1 | Fiat Panda | 10,610 | 6.6% | + 54.9% | 1 | 64,050 | 7.2% | + 26.4% | 1 | 1 |
| 2 | Dacia Sandero | 7,650 | 4.8% | + 68.1% | 8 | 33,817 | 3.8% | + 29.4% | 2 | 2 |
| 3 | Citroen C3 | 4,676 | 2.9% | + 101.7% | 2 | 26,340 | 3.0% | + 86.9% | 3 | 8 |
| 4 | Renault Clio | 4,453 | 2.8% | + 204.0% | 7 | 18,778 | 2.1% | + 56.7% | 7 | 13 |
| 5 | Fiat 500 | 4,254 | 2.7% | + 90.1% | 23 | 14,696 | 1.7% | – 25.9% | 15 | 5 |
| 6 | Lancia Ypsilon | 4,149 | 2.6% | – 4.5% | 3 | 24,688 | 2.8% | + 3.5% | 4 | 3 |
| 7 | Jeep Avenger | 3,923 | 2.5% | + 80.5% | 4 | 20,863 | 2.4% | + 175.2% | 5 | 18 |
| 8 | Renault Captur | 3,546 | 2.2% | + 25.6% | 11 | 16,872 | 1.9% | + 2.2% | 10 | 7 |
| 9 | Toyota Yaris Cross | 3,322 | 2.1% | + 13.2% | 5 | 19,530 | 2.2% | – 1.0% | 6 | 4 |
| 10 | Tesla Model 3 | 3,282 | 2.1% | + 225.0% | n/a | 5,344 | 0.6% | + 10.6% | 48 | n/a |
| 11 | Nissan Qashqai | 2,812 | 1.8% | + 39.3% | 20 | 12,870 | 1.5% | + 25.3% | 19 | 21 |
| 12 | Toyota Yaris | 2,811 | 1.8% | + 29.5% | 10 | 17,558 | 2.0% | + 30.4% | 8 | 16 |
| 13 | VW T-Roc | 2,755 | 1.7% | – 2.9% | 6 | 17,022 | 1.9% | – 4.3% | 9 | 6 |
| 14 | Dacia Duster | 2,730 | 1.7% | + 6.2% | 32 | 14,737 | 1.7% | – 11.0% | 14 | 10 |
| 15 | MG ZS | 2,655 | 1.7% | + 11.5% | 9 | 15,642 | 1.8% | + 99.4% | 12 | 22 |
| 16 | Opel Corsa | 2,611 | 1.6% | + 55.6% | 12 | 13,255 | 1.5% | – 3.1% | 17 | 17 |
| 17 | Toyota Aygo X | 2,449 | 1.5% | + 117.9% | 18 | 12,017 | 1.4% | + 98.0% | 21 | 30 |
| 18 | Peugeot 2008 | 2,299 | 1.4% | + 1.5% | 22 | 13,849 | 1.6% | + 17.3% | 16 | 15 |
| 19 | VW T-Cross | 2,197 | 1.4% | + 36.7% | 14 | 13,003 | 1.5% | + 13.7% | 18 | 20 |
| 20 | VW Tiguan | 2,156 | 1.3% | + 47.4% | 21 | 8,770 | 1.0% | – 11.0% | 27 | 28 |
| 21 | Audi Q3 | 2,070 | 1.3% | + 41.9% | 13 | 9,883 | 1.1% | + 13.1% | 24 | 31 |
| 22 | Peugeot 208 | 2,047 | 1.3% | + 3.5% | 16 | 16,337 | 1.8% | + 38.6% | 11 | 14 |
| 23 | Kia Sportage | 2,041 | 1.3% | + 6.2% | 15 | 12,257 | 1.4% | + 20.9% | 20 | 23 |
| 24 | Ford Puma | 1,835 | 1.1% | – 42.5% | 17 | 15,340 | 1.7% | – 5.8% | 13 | 9 |
| 25 | BMW X1 | 1,807 | 1.1% | + 26.5% | 25 | 9,941 | 1.1% | + 47.9% | 23 | 32 |
| 26 | Tesla Model Y | 1,699 | 1.1% | + 154.7% | n/a | 4,659 | 0.5% | – 3.6% | n/a | n/a |
| 27 | Hyundai i10 | 1,658 | 1.0% | + 20.7% | 19 | 8,671 | 1.0% | + 20.8% | 28 | 33 |
| 28 | Peugeot 3008 | 1,581 | 1.0% | – 23.5% | 28 | 6,945 | 0.8% | – 53.7% | 37 | 24 |
| 29 | Kia Picanto | 1,483 | 0.9% | + 64.6% | 34 | 5,997 | 0.7% | – 2.2% | 43 | 39 |
| 30 | Citroen C3 Aircross | 1,469 | 0.9% | + 67.3% | 37 | 7,950 | 0.9% | + 3.5% | 32 | 35 |
| 31 | Jeep Renegade | 1,420 | 0.9% | – 38.3% | 31 | 9,691 | 1.1% | – 50.9% | 25 | 11 |
| 32 | Toyota C-HR | 1,390 | 0.9% | + 194.5% | 26 | 8,006 | 0.9% | + 45.3% | 31 | n/a |
| 33 | Suzuki Ignis | 1,303 | 0.8% | + 27.1% | 49 | 5,941 | 0.7% | + 13.3% | 45 | 43 |
| 34 | Renault Twingo | 1,268 | 0.8% | + 59.7% | n/a | 4,048 | 0.5% | + 47.0% | n/a | n/a |
| 35 | VW Polo | 1,214 | 0.8% | – 37.3% | 29 | 8,160 | 0.9% | – 12.3% | 30 | 26 |
| 36 | Citroen C4 | 1,201 | 0.8% | + 269.5% | n/a | 2,609 | 0.3% | + 17.5% | n/a | n/a |
| 37 | Hyundai Tucson | 1,196 | 0.7% | – 7.9% | 41 | 6,109 | 0.7% | – 27.9% | 41 | 34 |
| 38 | Cupra Formentor | 1,192 | 0.7% | – 10.2% | 42 | 5,934 | 0.7% | – 9.1% | 46 | 36 |
| 39 | Jeep Compass | 1,186 | 0.7% | – 37.1% | 24 | 8,942 | 1.0% | – 34.8% | 26 | 19 |
| 40 | Ford Kuga | 1,149 | 0.7% | – 21.5% | 30 | 7,731 | 0.9% | – 26.0% | 33 | 27 |
| 41 | Mercedes GLA | 1,052 | 0.7% | + 78.3% | 36 | 7,025 | 0.8% | + 28.1% | 35 | 37 |
| 42 | Skoda Kamiq | 1,020 | 0.6% | n/a | n/a | 4,993 | 0.6% | n/a | 50 | n/a |
| 43 | Suzuki Swift | 988 | 0.6% | #DIV/0! | n/a | n/a | n/a | n/a | n/a | n/a |
| 44 | Fiat Tipo | 974 | 0.6% | – 18.9% | n/a | n/a | n/a | n/a | n/a | 44 |
| 45 | Audi A3 | 961 | 0.6% | – 23.2% | 44 | 7,091 | 0.8% | + 22.6% | 34 | 41 |
| 46 | Alfa Romeo Tonale | 926 | 0.6% | – 59.6% | 27 | 8,645 | 1.0% | – 18.7% | 29 | 25 |
| 47 | Audi A1 | 919 | 0.6% | + 22.0% | 40 | n/a | n/a | n/a | n/a | 47 |
| 48 | VW Golf | 917 | 0.6% | – 26.3% | 43 | 6,320 | 0.7% | – 7.7% | 39 | 45 |
| 49 | Hyundai i20 | 915 | 0.6% | – 1.8% | 46 | 6,092 | 0.7% | n/a | 42 | n/a |
| 50 | Volvo XC40 | 896 | 0.6% | – 12.2% | 47 | n/a | n/a | n/a | n/a | n/a |
| n/a | Skoda Fabia | 869 | 0.5% | n/a | 39 | 5,029 | 0.6% | n/a | 49 | n/a |
| n/a | Suzuki Vitara | 836 | 0.5% | n/a | n/a | 5,967 | 0.7% | n/a | 44 | 50 |
| n/a | Ford Focus | 802 | 0.5% | – 37.2% | 35 | 6,811 | 0.8% | – 31.5% | 38 | 29 |
| n/a | VW Taigo | 749 | 0.5% | – 23.0% | n/a | 6,156 | 0.7% | + 4.4% | 40 | 49 |
| n/a | Nissan Juke | 746 | 0.5% | – 18.3% | 45 | 6,970 | 0.8% | n/a | 36 | 40 |
| n/a | Fiat 500X | 524 | 0.3% | – 81.2% | 33 | 10,688 | 1.2% | – 36.0% | 22 | 12 |
| n/a | Opel Mokka | 518 | 0.3% | – 45.4% | n/a | 5,502 | 0.6% | – 18.1% | 47 | 42 |
Source: UNRAE
This Post Has 6 Comments
Thanks a lot for the great insights. Any reason known for the the new FIAT 600 not visible in this list?
You’re welcome! The Fiat 600 sold only 556 units over the first 6 months of the year in Italy.
566 units?
Despite the ad’s with no other than Leonado DiCaprio!
Costy affaire 😉
I just saw Stellantis sales in USA for second quarter and first half of the year – horrible story!
It’s good that they are doing better in Italy.
Yeah, work to do in the Stellantis Galaxy.
RAM lost 70k and Jeep 30k units in H1 2024.
New CEO’s and a product push in H2 2024.
Despite the strong headwind, the average transaction price folks are willing to pay for STLA products keeps the margin and free cash flow stable,
In H2, STLA Europe will benefit greatly from the introduction of numerous fine cars.
Frontera, Grandland, Panda, Ypsilon, Junior, C3, C3 Aircross, 3008 and 5008 operate in the heart of the market.