Thailand January 2015: Honda HR-V in Top 10 again

Runaway success: the Honda HR-V in Thailand.

* See the Top 50 best-selling models and Top 9 brands by clicking on the title *

Sadly, the Thai new car market continues to sink deeper into recession with another harsh 13% year-on-year drop in January to just 59,721 registrations. Toyota remains the most popular manufacturer by far with 33.6% share but Honda now threatens Isuzu for 2nd place at 16.9% vs. 18.8%, thanks to exceptional results by the brand’s all-new small SUV: the HR-V. After reaching an out-of-this world 7th place in December for its 2nd month in market, the HR-V ranks #10 in January with another very strong 1,718 sales and 2.9% share.

The Mazda2 is the brand’s best-seller in Thailand this month.

The Toyota Hilux keeps the lead of the models ranking with 16.5% share vs. 15.6% for the Isuzu D-Max, the Honda City climbs back into third place with 5.4%, overtaking the Toyota Yaris (5%) and Vios (4.7%) to reclaim the passenger car crown, the Nissan Navara shoots up to #8 vs. #12 in FY2014 thanks to the new model, the Mitsubishi Attrage is back to #12, the Mazda2 benefits from the new model to reach #13 and become the brand’s best-seller in Thailand and the Nissan X-Trail confirms the success of the new generation at #26.

Previous post: Thailand Full Year 2014: Toyota Hilux leads, Yaris on podium

One year ago: Thailand January 2014: Toyota Yaris nails it, Isuzu MU-X #10

Full January 2015 Top 50 models and Top 9 brands Ranking Tables below.