13 responses

  1. Steam
    May 8, 2013

    Very interesting brand-ranking:

    In the top-ten Fiat, VW, Chevrolet, Ford, Nissan and Citroen lost market-share. Renault, Toyota and Honda improved their market-share.

  2. Ed
    May 6, 2013

    Same old Hyundai – nice design but poor engines and comfort. Being cheap is their main beef.

  3. Richard
    May 6, 2013

    If at least Ford didn’t have cars to bring here in time, I would be shut, but, see the case of Ka. Horrible car. Not the worst generally speaking, but it’s ugly. It is in its 2nd gen since 2008, and if Ford had worked it out in Brazil, it might not had been launched at the same price point as our Ka in 2009, but today it would have already been fitting in the category very well, and looking good and selling lots, because it still looks very nice against the competition. But no, instead, they horribly face-lifted the 1st generation and destroyed its reputation and sales.@ronnie

  4. Reijo
    May 5, 2013

    Bryan :

    Reijo :
    Yes Bryan, if Peugeot 208 lands directly to #45 and Hyundai to #59 which is the big event? Some priorities have been mixed up if lesser sales performance is bigger event…

    The HB20 Sedan will sell more in future than 208 but in my opinion the arrival of the 208 is a bigger event because the Peugeot is a more valuable car than the low cost HB20.

    Yes, it is. 208 is magnificent car. That’s what I meant too, bigger event is 208.

  5. Bryan
    May 5, 2013

    Reijo :
    Yes Bryan, if Peugeot 208 lands directly to #45 and Hyundai to #59 which is the big event? Some priorities have been mixed up if lesser sales performance is bigger event…

    The HB20 Sedan will sell more in future than 208 but in my opinion the arrival of the 208 is a bigger event because the Peugeot is a more valuable car than the low cost HB20.

    • matgasnier
      May 6, 2013

      Hi Bryan,
      My opinion is the bigger event is the arrival of the HB20S in the ranking exactly for the reason you mention yourself: it will sell more in the future.
      Best,
      Matt

  6. Thiago
    May 5, 2013

    Good start for the 208, but it will take a while to reach the Punto and C3.

  7. Reijo
    May 5, 2013

    Yes Bryan, if Peugeot 208 lands directly to #45 and Hyundai to #59 which is the big event? Some priorities have been mixed up if lesser sales performance is bigger event…

  8. Bryan
    May 5, 2013

    “the Peugeot 208 directly breaks into the Top 50 at #45 with 1,659 units and 0.5% but the big event is the arrival of the Hyundai HB20S (for Sedan), landing at #59 with 967 sales and 0.3%.” wtf? The big event is the arrival of the Peugeot 208! Great car with very good quality and is already the best-seller Peugeot in Brazil ahead of the cheaper 207!

  9. ronnie
    May 5, 2013

    yes you are right richard , ford should review their sales strategy in brazil,not only in south america also here in asia,toyota already launch the new rav 4,so with honda with crv,ford said it would take them two more years to bring their new kuga/escape, ranger is selling lot hot cakes but no units to sell, what kind of thinking is that mr. mullaly?!!!!!!!

  10. Richard
    May 5, 2013

    I’m happy to see other brands, or better cars, getting into the top 10 in Brazil. Gol, Uno and Palio hold their position more because of lack of (not even good, but) reasonable competition than anything else.

    One thing that puzzles me is why Ford takes so long to react. They managed to leave behind the bad aftersales fame they had got in the nineties and early 2000′s, but they are still sloooow to react, to launch new cars.

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