India March 2013: Suzuki DZire breaks record, Honda Amaze lands

Honda Amaze

* See the Top 60 best-selling models and Top 14 brands by clicking on the title! *

Being the last month of the financial year, March is traditionally the year’s strongest month for new car sales in India and 2013 doesn’t look like it will be an exception. At 243,844 registrations however, the market is surprisingly down 13% on March 2012 which was, granted, the all-time record for any month in the history of automobile in India. Year-to-date, sales add up to 688,343 – a 12% drop over 2012. The Maruti Alto still reigns supreme but sees its market share slide down to 11.2% at 27,356 sales, its 4th consecutive month above 25,000 units. The Maruti Dzire is the performer of the month once again: it breaks its monthly volume record for the 2nd month in a row at 20,078 sales, becoming only the third model to ever sell more than 20,000 monthly units in India after the Maruti Alto (in March 2007 for the first time) and Swift (in February 2012).

Maruti DZire

This means the DZire manages to beat its hatchback twin the Maruti Swift for only the third time ever, however the previous two were in August and September last year when sales were disrupted by the arrival of the new generation. By the way the Swift does extremely well this month also at 19,654 sales, its best score since May 2012. Very solid performance of the Maruti Wagon R at #4 and 14,681 units while the Mahindra Bolero simply lodges its strongest ever month at 11,675 sales, the 5th time it is 10,000 units in the last 6 months.

Toyota Innova

Two additional Top 10 models beat their all-time volume record this month: the Toyota Innova is up to 8th place with 8,422 units (previous best: 6,794 in January 2012) and the Renault Duster can’t stop amazing its world, breaking into the Indian Top 10 for the first time at #10 with 6,313 sales (previous best: 5,590 last month). Notice also the Toyota Etios up to #15, its highest ranking since December 2011, the Toyota Liva up to #22 (highest since January 2012), the Honda Amaze landing directly at #28 with 2,552 sales for its first month in market and the Chevrolet Sail Sedan up 7 spots to a best-ever #29 at 2,232 units.

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Previous month: India February 2013: Maruti DZire and Renault Duster hit records

One year ago: India March 2012: 12 models break records in all-time high market

Full March 2013 Top 60 models and Top 14 brands Ranking Tables below.