Russia 6 months 2012: Lada loses grip on models ranking
* See the Top 25 best-selling models by clicking on the title! *
After Brazil, France, India and Japan, Russia is the 5th Top 10 market we go through in more detail halfway through the year, and it’s a very dynamic time for new car sales: up 14% year-on-year to 1,413,769 registrations, a record. The Russian models ranking probably hasn’t seen that much change on top in a decade… While last year 5 of the Top 8 best-selling models were Ladas, now there are only 3 in the Top 10 and the Russian brand has seen its market share fall from 23.6% to 17.7% over the period. While the Kalina keeps the pole position, it sees its sales fall by 7% year-on-year while the Priora is #2 but down 13%. The Samara is down 40% to #9, the 4×4 is down 4% to #14 and the 2105-2107 is down 71% and 15 spots to #17, whereas the Granta has not reached its full potential yet at #5 and 45,131 sales.
The Hyundai Solaris has established itself as the favourite foreign model although it is produced locally, even hitting the 2nd place overall in January, February and May 2012, something no foreign brand had achieved in living memory in Russia. The Ford Focus progresses just a little bit faster than the market at +18% to #4, the Kia Rio is taking full advantage of the arrival of the new model, up 72% to #6, the Renault Logan suffers at -11% and #7 whereas the VW Polo is laughing at +77% to #8. Note that for the first time in a very long while the entire Top 10 best-selling models are produced locally.
Outside the Top 10, notice the Chevrolet Cruze up 85% to #11, the Renault Sandero up 40% to #12, the Skoda Octavia up 33% to #16 and the Toyota Camry up 55% to #21. Apart from the Lada Granta there are 3 newcomers in the year-to-date Top 25: the Nissan Juke is up 455% to #23, the VW Tiguan up 127% to #24 and the Kia Sportage up 57% to #25.
Previous post: Russia June 2012: Chevrolet Cruze up, Lada Granta down
One year ago: Russia June 2011: Lada Priora and Hyundai Solaris shine
Full 6 months 2012 Top 25 Ranking Table below.