Japan Kei cars March 2012: Daihatsu Mira just under 30,000 sales
Daihatsu Mira Cocoa
* See the Top 20 best-selling models by clicking on the title! *
In line with the Passenger Car market, Kei car sales in Japan are up 60% year-on-year in March to 253,929 units. The Daihatsu Mira reaches what has to be its best monthly figure ever at 29,721 units, up a huge 257% on March 2011. It’s an opportunity to point out that Mira sales include 4 versions: the Mira, Mira Custom, Mira e-S and Mira Cocoa.
Daihatsu Mira e:S
The #2 could also be at its highest ever: the Suzuki Wagon R sells 27,428 units, up 58% year-on-year while the Daihatsu Tanto rounds up the podium with 21,569 sales, up 59%.
Daihatsu Mira Custom
The Daihatsu Move progresses much slower than the market at +16% and 19,411 units and the Honda NBOX continues to step up: +25% on February to 19,213 sales, however this means it is down 2 spots to a still outstanding 5th place.
Daihatsu Mira
Other great performers in the Top 10 include the Suzuki Alto at #6 and +56% and the Suzuki Palette at #9 and +104%. Further down, notice the Toyota Pixis Space stuck in 14th position but with 3,429 sales it reaches its best monthly result since its launch last September.
Previous month: Japan Kei cars February 2012: Honda NBOX now on podium
One year ago: Japan Kei cars March 2011: Suzuki Wagon R reclaims pole position
Full March 2012 Top 20 Ranking Table below.
Japan Kei cars March 2012:
| Pos | Model | Mar | /11 | Feb | 2012 | /11 | Pos | 2011 |
| 1 | Daihatsu Mira | 29,721 | 257% | 1 | 71,539 | 253% | 1 | 4 |
| 2 | Suzuki WagonR | 27,248 | 58% | 2 | 56,551 | 32% | 2 | 1 |
| 3 | Daihatsu Tanto | 21,569 | 59% | 4 | 48,187 | 27% | 3 | 3 |
| 4 | Daihatsu Move | 19,411 | 16% | 5 | 46,382 | -2% | 4 | 2 |
| 5 | Honda NBOX | 19,213 | new | 3 | 44,469 | new | 5 | 31 |
| 6 | Suzuki Alto | 13,539 | 56% | 6 | 33,962 | 41% | 6 | 5 |
| 7 | Nissan Moco | 8,717 | 29% | 7 | 22,246 | 19% | 7 | 7 |
| 8 | Honda Life | 8,496 | 2% | 9 | 19,210 | -14% | 9 | 6 |
| 9 | Suzuki Palette | 8,466 | 104% | 8 | 20,506 | 48% | 8 | 8 |
| 10 | Nissan Roox | 5,951 | 22% | 10 | 16,337 | 5% | 10 | 9 |
| 11 | Mitsubishi eK | 4,504 | -19% | 11 | 10,148 | -8% | 11 | 10 |
| 12 | Suzuki MR Wagon | 4,085 | -18% | 13 | 10,027 | -9% | 12 | 11 |
| 13 | Mazda AZ Wagon | 3,665 | 40% | 12 | 8,665 | 33% | 13 | 13 |
| 14 | Toyota Pixis Space | 3,429 | new | 14 | 7,884 | new | 14 | 28 |
| 15 | Subaru Stella | 2,889 | 17% | 15 | 7,251 | -3% | 15 | 12 |
| 16 | Suzuki Every Wagon | 2,411 | 58% | 16 | 6,053 | 18% | 16 | 14 |
| 17 | Suzuki Jimny | 1,763 | 57% | 17 | 4,275 | 23% | 17 | 17 |
| 18 | Honda Zest | 1,637 | -41% | 18 | 4,275 | -41% | 18 | 15 |
| 19 | Daihatsu Atrai | 1,464 | 34% | 19 | 3,535 | 10% | 20 | 18 |
| 20 | Mazda Carol | 1,414 | 13% | 20 | 3,644 | 16% | 19 | 19 |
Source: www.zenkeijikyo.or.jp
