Singapore 2011: BMW ends almost a decade of Toyota domination
* NOW UPDATED with the Top 40 best-selling brands: click on title to see! Thanks Michael *
The strength of the Singapore car market is dictated by the price of Certificates of Entitlement (COEs), a program initiated by the government in 1990 to limit car ownership and the number of vehicles on the country’s roads. The system means residents of Singapore have to bid for the right to buy a motor vehicle (including motorcycles), with the number of certificates deliberately restricted. In 2011 even fewer COEs were made available, resulting in higher premiums reaching over S$70,000 for a larger car, almost as much as the car price itself.
As a result the Singapore car market is down 33% on 2010 at 28,270 registrations, and premium makes behaved much better, buyers of such cars being less sensitive to the price increase.
For the first time since 2002, Toyota is not the best-selling brand in Singapore, dethroned this year by BMW with sales up 5% to 4,959 units and a huge 17.5% market share. Mercedes ranks 2nd with sales down just 11% to 4,166 units and 14.7% share. The BMW 5 Series is the best-selling car in the country with 1,830 sales. As far as I know, Singapore is the only country in the world where BMW is #1.
Toyota is down 49%, from 6,930 sales and 15.7% share in 2010 to 3,562 and 12.6% this year. It is followed by VW and Audi faring rather well at -8% and -4% respectively, Hyundai at -47%, Kia at -67% and Honda at -71%. Volvo is only the 2nd brand in the Top 10 to see its sales increase at +2% and 835 units at #9.
Notice also Porsche at #12 with 584 sales and 2.1% share, Jaguar at #14 with 389 units and 1.4%, Ferrari at #25 with 92 sales, Maserati at #26 with 91 units, Bentley at #30 with 60 sales, Lamborghini at #31 with 49 units, Rolls-Royce at #35 with 39 sales and Aston Martin at #38 with 25 units.
Previous post: Singapore August 2011: BMW and Mercedes fight it out
Full Year 2011 Top 40 Ranking Table below.
Singapore Full Year 2011:
| Pos | Brand | 2011 | % | /10 | 2010 | % | Pos |
| 1 | BMW | 4,959 | 17.5% | 5% | 4,709 | 10.7% | 2 |
| 2 | Mercedes | 4,166 | 14.7% | -11% | 4,707 | 10.7% | 3 |
| 3 | Toyota | 3,562 | 12.6% | -49% | 6,930 | 15.7% | 1 |
| 4 | Volkswagen | 3,204 | 11.3% | -8% | 3,486 | 7.9% | 4 |
| 5 | Audi | 2,111 | 7.5% | -4% | 2,199 | 5.0% | 8 |
| 6 | Hyundai | 1,289 | 4.6% | -47% | 2,437 | 5.5% | 7 |
| 7 | Kia | 953 | 3.4% | -67% | 2,932 | 6.6% | 6 |
| 8 | Honda | 942 | 3.3% | -71% | 3,271 | 7.4% | 5 |
| 9 | Volvo | 835 | 3.0% | 2% | 816 | 1.8% | n/a |
| 10 | Nissan | 800 | 2.8% | -56% | 1,798 | 4.1% | 9 |
| 11 | Chevrolet | 645 | 2.3% | ||||
| 12 | Porsche | 584 | 2.1% | ||||
| 13 | Peugeot | 460 | 1.6% | ||||
| 14 | Jaguar | 389 | 1.4% | ||||
| 15 | Mini | 381 | 1.3% | ||||
| 16 | Citroen | 346 | 1.2% | ||||
| 17 | Suzuki | 275 | 1.0% | ||||
| 18 | Mazda | 265 | 0.9% | ||||
| 19 | Renault | 263 | 0.9% | ||||
| 20 | Ford | 238 | 0.8% | ||||
| 21 | Land Rover | 233 | 0.8% | ||||
| 22 | Subaru | 215 | 0.8% | ||||
| 23 | Mitsubishi | 201 | 0.7% | ||||
| 24 | Fiat | 129 | 0.5% | ||||
| 25 | Ferrari | 92 | 0.3% | ||||
| 26 | Maserati | 91 | 0.3% | ||||
| 27 | Proton | 75 | 0.3% | ||||
| 28 | Skoda | 65 | 0.2% | ||||
| 29 | Opel | 62 | 0.2% | ||||
| 30 | Bentley | 60 | 0.2% | ||||
| 31 | Lamborghini | 49 | 0.2% | ||||
| 32 | Alfa Romeo | 48 | 0.2% | ||||
| 33 | Saab | 42 | 0.1% | ||||
| 34 | Daihatsu | 40 | 0.1% | ||||
| 35 | Rolls Royce | 39 | 0.1% | ||||
| 36 | Chrysler | 29 | 0.1% | ||||
| 37 | Chery | 28 | 0.1% | ||||
| 38 | Aston Martin | 25 | 0.1% | ||||
| 39 | SsangYong | 19 | 0.1% | ||||
| 40 | Jeep | 17 | 0.1% |
Source: Land Transport Authority, www.straitstimes.com, many thanks to Michael for the tip!










article from Friday, Apr 20, 2012 for Singapores March car sales. I cannot find the original that they quote but here are the numbers. You need to click on the pictures which give you both the percentage of the market (from volvo on down) and the total number of cars (20 pictures, two per mark with first giving % and 2nd giving numbers)
10. Porsche. 143 units registered
9. Kia, 195 units registered
8. Nissan, 230 units registered
7. Volvo, 276 units registered, 3.7%
6. Hyundai, 402 units registered, 5.4%
5. Audi, 468 units registered 6.2%
4. Volkswagen, 860 units registered 11.5%
3. Toyota, 888 units registered 11.8%
2. BMW. 1,237 units registered 16.5%
1. Mercedes-Benz,1,385 units registered 18.4%
http://motoring.asiaone.com/Motoring/News/Story/A1Story20120419-340797.html
another article about Certificate of Entitlement prices, new high…
http://www.onemotoring.com.sg/1m/coe/coeDetail.html
http://cars.st701.com/resources/articles/cars/motoring-news/coe-prices-continue-steep-climb/a/61996
thanks Matt for all your time and effort.
Hey. Singapore is one of the places in finding cars. Whether you want a new or 2nd hand car, it could be easier for you to find one. A piece of advice, just go to reputable car companies and never forget to check the background of the company. Hmm…. I’m wondering when will be the next sales?
wow! i guess it is the only country where ferrari sells only 30 cars less than fiat
Singapore marque sales 2011 -source: http://www.forocoches.com
1. BMW 4.959
2. Mercedes 4.166
3. Toyota 3.562
4. VW 3.204
5. Audi 2.111
6. Hyundai 1.289
7. Kia 953
8. Honda 942
9. Volvo 835
10. Nissan 800
11. Chevrolet 645
12. Porsche 584
13. Peugeot 460
14. Jaguar 389
15. MINI 381
16. Citroën 346
17. Suzuki 275
18. Mazda 265
19. Renault 263
20. Ford D 238
21. Land Rover 233
22. Subaru 215
23. Mitsubishi 201
24. Fiat 129
25. Ferrari 92
26. Maserati 91
27. Proton 75
28. Skoda 65
29. Opel 62
30. Bentley 60
31. Lamborghini 49
32. Alfa Romeo 48
33. Saab 42
34. Daihatsu 40
35. Rolls Royce 39
36. Chrysler 29
37. Chery 28
38. Aston Martin 25
39. SsangYong 19
40. Jeep 17
41. Perodua 15
42. Lotus 14
43. Infiniti 7
44. Smart 0
45. Otros 25
Parallel sales: Singapore 2011:
1. BMW Serie5 461
2. Mercedes Clase E 336
3. Toyota Estima 204
4. Toyota Alphard/Vellfire 101
5. Honda Fit 77
6. Audi A5/7 68
7. Toyota Wish 67
8. BMW Serie3 46
9. Audi Q5 44
10. Porsche 911 44
11. Ford Focus 43
12. Lexus CT 200 H – 40
13. Mazda CX7 – 38
14. Ford Mondeo – 35
15. Honda Accord – 20
Thanks Miguel! I have updated my Singaporean post
cheers
Matt
The only info that I’ve compiled for 2011 are only Ford vehicles:
Ford Fiesta – 3,401
Ford Everest – 3,003
Ford Ranger – 1,019
Ford Escape – 974
I’m trying to retrieve other data
Myk, valuable information! Thanks!
No models data available… but i’ll try to retrieve them
Clarification though:
Universal Motors Corp. sells Nissan Urvan/Patrol/Frontier/Murano. It would be wise to combine sales with Nissan Motors Philippines.
Columbian Autocar Corp sells Kia vehicles
Covenant Car Company sells Chevrolet vehicles
CATS Motors sells Mercedes Benz/Chrysler/Dodge/Jeep vehicles
Asian Carmakers Corp sells BMW vehicles
Pilipinas Hino sells Hino trucks
PGA Cars sells Audi and Porsche vehicles
Scandinavian Motors Corporation sells Volvo vehicles
Dreamco sells JMC Trucks (China made)
British United Automobiles sells MINI vehicles
Man Automobile Concessionaires sells MAN Trucks
some clarifications though
South Korea imported car sales in 2011:
1. BMW 23.293
2. Mercedes 19.534
3. VW 12.436
4. Audi 10.345
5. Toyota 5.020
6. MINI 4.282
7. Ford 4.189
8. Lexus 4.111
9. Nissan 3.802
10. Chrysler 3.316
11. Honda 3.153
12. Peugeot 2.636
13. Infiniti 2.152
14. Volvo 1.480
15. Land Rover 1.383
16. Porsche 1.301
17. Jaguar 1.016
18. Cadillac 742
19. Subaru 664
20. Proton 104
21. Bentley 102
22. Mitsubishi 34
23. Rolls Royce 27
24. Maybach 8
25. Citroën 6
Hi there, The Philippines 2011 data is now available here: http://www.topgear.com.ph/news/toyota-mitsubishi-hyundai-lead-sales-in-2011 . I thought this might be helpful. By the way, local manufacturer sales are indicated, not brands. (some manufacturers build the same brand)
Hi Carlo,
Thanks for the link! Any models info you have seen?
cheers
Matt