Home > USA > USA 1978: Chevrolet Impala/Caprice #1, Ford Fairmont arrives

USA 1978: Chevrolet Impala/Caprice #1, Ford Fairmont arrives

Chevrolet Caprice

* Click on the title for the Top 10 best-selling models - Thanks to Adam for the data! *

Second year of reign for the Chevrolet Impala/Caprice, still at a very high level with 621,140 sales, down just 5%. The Oldsmobile Cutlass drops by 23% and keeps the 2nd place, but just: at 406,993 units, it is only 1,200 sales above the Ford Fairmont, the best newcomer by far in the Top 10, directly to #3 with 405,780 sales. The Fairmont even earns the title of 'best-selling new car ever introduced' thanks to this first year sales figure.

The Chevrolet Malibu is up 5 spots and 26% to #4 at 374,124 units, while the Chevrolet Monte Carlo is down 3% to #5 and the Ford LTD down 13% to #6. The other two newbies in the Top 10 are the Oldsmobile 88 at #9 with 273,384 sales and the Chevrolet Camaro at #10 and 260,201 units.

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Full 1978 Top 10 Ranking Table below.

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Categories: USA
  1. Ricardo
    March 22nd, 2012 at 03:21 | #1

    the pic of the Impala is a 1980 model

  2. Jimmy
    February 12th, 2012 at 06:30 | #2

    The 1978 Cutlass data is wrong… All Cutlass models = 500,000 units…. Cutlass Supreme, 2 door, Cutlass 4 doors/2 doors, wagon…. All of these models must be grouped together, such as the Impala.Caprice models. You should compare apples to apples.

    • matgasnier
      February 12th, 2012 at 17:45 | #3

      Hey Jimmy,
      Thanks for all your comments.
      You seem to have a lot of historical data for the US, so I need to talk with you :-) – can I contact you at the msn email address you entered?
      Thanks for letting me know.
      Matt

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