Lexus is above 10% share in Taiwan for the first time. New cars sales in Taiwan are down -21.8% year-on-year in January to 35,064 units, impacted by the timing of the lunar new year which fell in late January this year vs. February in 2024. Toyota (+3.9%) defies the negative…
The Toyota Yaris Cross ends its first full year of sales at #4. Consult 20 years worth of Taiwanese Historical Data here 457,830 new cars found a buyer in Taiwan in 2024, a moderate -4% year-on-year loss on a particularly high year-ago volume (the largest in 18 years). Imported cars…
Taiwanese BMW sales are up 20.9% in a market off -18% The Taiwanese new car market was impacted by the Shantol and Kangrui typhoons in October, with various county and city governments declaring a national typhoon holiday for several days. As a result October sales are off a sharp -18%…
The Toyota Town Ace is the best-selling vehicle in Taiwan again. After plunging -17% in August, the Taiwanese new car market stabilises in September at -2% year-on-year to 36,352 units. The year-to-date tally is now off -1.6% to 344,116 as a result. The Top 5 brands post sensational scores with…
The Toyota Town Ace is the most popular vehicle in Taiwan in August. The Taiwanese new car market sinks -17% year-on-year in August to 29,403 units, sending the year-to-date tally into negative at -1.6% to 307,584. There are a few explanations for this brutal fall. August 4 marked the start…
The Toyota Corolla Cross leads the way again in Taiwan. 45,678 new light vehicles found a buyer in Taiwan in July, that's 7.8% over the year-ago figure. Year-to-date, the market tilts into positive at +0.3% to 278,181. Toyota (+5.1%) trails the market slightly but delivers an outstanding share at 29.9%…
The Luxgen n7 is the #1 BEV in Taiwan for the 2nd month running. The Taiwanese new car market slides down -2.4% year-on-year in May to 41,477 sales. This means the year-to-date tally is now off -0.8% to 190,916. Atop the brands ranking, both Toyota (+5.6%) and Mercedes (+18.5%) defy…
The Luxgen n7 is the best-selling BEV in Taiwan in April. 37,038 new light vehicles hit Taiwanese roads in April, a -3.1% year-on-year drop. The year-to-date tally tilts into negative as a result at -0.3% to 149,439. Toyota (-4.7%) holds a mammoth 26% share, in line with its YTD level.…
The MG HS ranks at a record #3 in March. 41,313 new cars hit Taiwanese roads in March, a -6.4% year-on-year drop. The Q1 2023 volume is up 5.7% to 112,401. Toyota (-6.7%) matches the market to easily remain in the brands top spot with 23.8% share and 26.4% so…
MG is up to #3 brand in Taiwan in February, with the HS ranking at #4. With the Lunar New Year falling in February this year, there was only 16 working days in the month and sales reflects this at -20% year-on-year to 26,267 units. The year-to-date tally is now…
The Toyota Yaris Cross is up to 4th place in Taiwan in January. New car sales in Taiwan grow 28.8% in January to 44,821 units as the Lunar New Year holiday falls in February this year. Toyota (+3.5%) vastly trails the market but holds its own market share-wise at 27.4%…
Toyota Yaris Cross The Taiwanese new car market soars 9.8% year-on-year in November to 43,566 units, leading to a year-to-date tally up 11.8% to 433,826. Four of the Top 5 brands outpace the market this month. Toyota (+19.4%) advances to a splendid 30.7% share vs. 26.8% so far this year…
The Toyota Yaris Cross is an instant blockbuster in Taiwan. New car sales in Taiwan advance by a solid 10.7% year-on-year in October to 40,540 units. The year-to-date tally is now up 12.1% to 390,260. Toyota (+4%) is a little soft but achieves a commanding 27.8% market share vs. 26.4%…
The Nissan X-Trail is up to #4 in Taiwan in August. New light vehicle sales in Taiwan grow 3.5% year-on-year in September at 37,083 units, leading to a year-to-date volume up 12.2% to 349,720. Interestingly, sales of locally-produced vehicles have returned to more tham 50% of the market. Toyota (-16.9%)…
The Toyota Town Ace is up 60.2% year-on-year in June. 42,359 new cars hit Taiwanese roads in July, a strong 10.9% year-on-year increase. The year-to-date volume is now up 14.9% to 277,216. Toyota (+11.9%) roughly matches the market to 30.7% share vs. 26.3% so far this year while Lexus (+75.2%)…