Taiwan January 2026: Ford Territory up to #5, Foxtron Bria launches
The Foxtron Bria has (shyly) landed in the Taiwanese charts.
Stable market in Taiwan in January at +0.03% to 35,073 units. Back from record-setting year-ago results, Toyota (-9%) and Lexus (-11.6%) both recede this month. In contrast Honda (+90.2%) and Ford (+115.3%) excel and rank #3 and #5 respectively. Mitsubishi (+55%) and Hyundai (+32.6%) also impress while CMC (+5.8%) lodges a positive score and is back up to #4. Up to a record #2 with 11.7% share in December, Tesla only sells 6 units in January.
Model-wise, the Toyota Corolla Cross (+6.2%) continues to vastly dominate with 13.1% share, its best since last July. The Toyota RAV4 (-13.5%) is a little weaker as the transition towards the 6th generation has started. The CMC J Space (+11.8%) holds its own at #3 ahead of the Lexus NX (-2%) back up eight spots on last month to #4. Launched in December, the locally-produced Ford Territory climbs to a solid 5th place with 3.8% share. The Honda HR-V (+267%) shoots up year-on-year but drops four ranks on last month to #8. We welcome the locally assembled Mitsubishi Xforce at #12. Finally, a (shy) new entrant is local manufacturer Foxtron’s first model, the Bria compact SUV, which sold 14 units in January.
Previous post: Toyota Corolla Cross tightens its grip at 10.8% share, Tesla Model Y breaks record in December
One year ago: Taiwan January 2025: Toyota and Lexus at all time high
Full January 2026 Top 10 brands and Top 70 models below.
Taiwan January 2026 – brands:
| Pos | Brand | Jan-26 | % | /25 | Dec |
| 1 | Toyota | 11,614 | 33.1% | – 9.0% | 1 |
| 2 | Lexus | 3,173 | 9.0% | – 11.6% | 7 |
| 3 | Honda | 2,583 | 7.4% | + 90.2% | 3 |
| 4 | CMC | 2,216 | 6.3% | + 5.8% | 8 |
| 5 | Ford | 1,761 | 5.0% | + 115.3% | 9 |
| 6 | Hyundai | 1,645 | 4.7% | + 32.6% | 6 |
| 7 | Mercedes | 1,573 | 4.5% | – 49.0% | 4 |
| 8 | Mitsubishi | 1,505 | 4.3% | + 55.0% | n/a |
| 9 | BMW | 1,215 | 3.5% | – 10.5% | 10 |
| 10 | Nissan | 1,141 | 3.3% | – 2.6% | n/a |
Taiwan January 2026 – models:
| Pos | Model | Jan-26 | % | /24 | Dec |
| 1 | Toyota Corolla Cross | 4,604 | 13.1% | + 6.2% | 2 |
| 2 | Toyota RAV4 | 1,822 | 5.2% | – 13.5% | 3 |
| 3 | CMC J Space | 1,586 | 4.5% | + 11.8% | 7 |
| 4 | Lexus NX | 1,575 | 4.5% | – 2.0% | 12 |
| 5 | Ford Territory | 1,333 | 3.8% | new | 11 |
| 6 | Toyota Yaris Cross | 1,229 | 3.5% | – 32.8% | 6 |
| 7 | Toyota Town Ace | 1,137 | 3.2% | – 26.4% | 5 |
| 8 | Honda HR-V | 1,112 | 3.2% | + 267.0% | 4 |
| 9 | Toyota Corolla Altis | 852 | 2.4% | – 18.8% | 10 |
| 10 | Honda CR-V | 840 | 2.4% | + 33.5% | 9 |
| 11 | Lexus RX | 719 | 2.1% | – 11.3% | 35 |
| 12 | Mitsubishi Xforce | 634 | 1.8% | new | n/a |
| 13 | Honda Fit | 536 | 1.5% | + 37.8% | 21 |
| 14 | Mitsubishi Delica | 503 | 1.4% | + 0.0% | 19 |
| 15 | Mercedes GLC Class | 496 | 1.4% | – 51.1% | 13 |
| 16 | Toyota Vios | 481 | 1.4% | – 18.1% | 22 |
| 17 | CMC Zinger | 464 | 1.3% | – 22.7% | 17 |
| 18 | Nissan Kicks | 458 | 1.3% | + 17.4% | 14 |
| 19 | MG G50 Plus | 422 | 1.2% | new | 24 |
| 20 | Hyundai Custin | 412 | 1.2% | – 12.3% | 16 |
| 21 | Toyota Camry | 396 | 1.1% | + 45.6% | 32 |
| 22 | Nissan X-Trail | 377 | 1.1% | – 11.3% | 23 |
| 23 | Hyundai Porter | 354 | 1.0% | + 172.3% | 33 |
| 24 | Lexus UX | 347 | 1.0% | – 35.5% | 28 |
| 25 | Hyundai Venue | 310 | 0.9% | + 5.1% | 25 |
| 26 | Nissan Sentra | 294 | 0.8% | – 1.7% | 30 |
| 27 | Toyota bZ4X | 291 | 0.8% | + 321.7% | 46 |
| 28 | Mazda CX-5 | 281 | 0.8% | – 34.8% | 8 |
| 29 | Suzuki Jimny | 281 | 0.8% | n/a | 37 |
| 30 | Hyundai Mufasa | 235 | 0.7% | new | 41 |
| 31 | BMW X3 | 233 | 0.7% | + 89.4% | 36 |
| 32 | Hyundai Tucson | 222 | 0.6% | – 10.8% | 27 |
| 33 | Kia Sportage | 208 | 0.6% | – 10.7% | 15 |
| 34 | Lexus LBX | 202 | 0.6% | – 12.6% | n/a |
| 35 | Ford Focus | 193 | 0.6% | – 21.2% | 44 |
| 36 | Lexus ES | 192 | 0.5% | – 25.0% | 62 |
| 37 | MG HS | 189 | 0.5% | – 17.5% | 40 |
| 38 | Mazda CX-30 | 187 | 0.5% | – 9.2% | 48 |
| 39 | MG ZS | 175 | 0.5% | + 218.2% | 39 |
| 40 | CMC Veryca | 166 | 0.5% | + 115.6% | 69 |
| 41 | Mercedes E Class | 165 | 0.5% | – 41.7% | 50 |
| 42 | Mercedes GLE Class | 158 | 0.5% | – 39.9% | 55 |
| 43 | Toyota Crown | 158 | 0.5% | + 73.6% | 70 |
| 44 | Toyota Alphard | 154 | 0.4% | – 28.4% | 53 |
| 45 | Mitsubishi Colt Plus | 153 | 0.4% | – 33.2% | 52 |
| 46 | Porsche Cayenne | 144 | 0.4% | n/a | n/a |
| 47 | Mercedes GLA Class | 142 | 0.4% | – 32.4% | 29 |
| 48 | Skoda Octavia | 142 | 0.4% | + 26.8% | 59 |
| 49 | Mazda3 | 140 | 0.4% | – 49.8% | 20 |
| 50 | Porsche Macan | 133 | 0.4% | – 65.5% | n/a |
| 51 | Ford Kuga | 132 | 0.4% | – 70.0% | 45 |
| 52 | Mazda CX-60 | 131 | 0.4% | + 48.9% | 47 |
| 53 | Luxgen n7 | 128 | 0.4% | – 77.3% | 26 |
| 54 | Toyota Sienna | 126 | 0.4% | n/a | n/a |
| 55 | VW Tiguan | 123 | 0.4% | n/a | 34 |
| 56 | Fuso Canter | 116 | 0.3% | – 1.7% | 43 |
| 57 | BMW 2 Series | 114 | 0.3% | + 65.2% | 68 |
| 58 | Skoda Kodiaq | 113 | 0.3% | + 36.1% | n/a |
| 59 | Lexus LM | 112 | 0.3% | – 5.9% | n/a |
| 60 | Peugeot 5008 | 108 | 0.3% | n/a | 42 |
| 61 | Volvo XC60 | 107 | 0.3% | n/a | 54 |
| 62 | Mercedes GLB Class | 104 | 0.3% | n/a | 56 |
| 63 | Mercedes V Class | 103 | 0.3% | – 47.7% | n/a |
| 64 | BMW 1 Series | 98 | 0.3% | – 60.0% | n/a |
| 65 | Skoda Kamiq | 92 | 0.3% | – 14.8% | n/a |
| 66 | Honda Civic | 91 | 0.3% | + 203.3% | 64 |
| 67 | VW Golf | 91 | 0.3% | n/a | 51 |
| 68 | Mercedes C Class | 88 | 0.3% | – 38.9% | 61 |
| 69 | Toyota Granvia+Hiace | 87 | 0.2% | – 8.4% | 67 |
| 70 | Peugeot 408 | 81 | 0.2% | new | n/a |
| 71 | Suzuki Swift | 81 | 0.2% | – 58.5% | 18 |
Source: u-car.com.tw
