Cyprus January 2026: BYD breaks share record, places Atto 3 at #3 in devastated market (-17.4%)
The BYD Atto 3 ranks #3 in Cyprus in January.
Data by our local partners SEMO Cyprus and INNOSOFT show a Cypriot market sinking -17.4% year-on-year in January to just 1,293 units. Kia (-25.4%) returns to the top spot it held over the Full Year 2025 with a dominant 14.5% share, and despite falling faster than the market. Toyota (-4.3%) follows ahead of Volkswagen (-9.9%) and Mercedes (-6.6%), all of them gaining share year-on-year. BMW (-36.4%) suffers from a particularly high year-ago result when it surged to #2 overall. Newcomer BYD is up to a record 6.7% share but drops one spot on December to #7.
Model-wise, the Kia Sportage (-21.1%) and Stonic (-24.7%) are on top like over the Full Year 2025, only with rankings exchanged. Now that we have access to actual monthly results (and not Top 30 YTD), we logically see some BYD models appear. The Atto 3 ranks at a fantastic third place, the Sealion 7 at #16 and the Dolphin Surf at #21. Toyota completes the Top 5 with the Yaris at #4 (+290%) and the C-HR at #5 (+15.6%). Notice also the VW Tiguan (+255.6%) repeating at #7 vs. #22 in 2025, the Mercedes GLA (+100%) up to #15 and the Renault 5 at #30.
Previous post: Cyprus Full Year 2025: Kia Stonic and Sportage dominate again, Top 16 all SUVs
One year ago: Cyprus January 2025: BMW surges to 2nd place
Full January 2026 Top 32 All brands and Top 30 models below.
Cyprus January 2026 – brands:
| Pos | Brand | Jan-26 | % | /24 | Dec |
| 1 | Kia | 188 | 14.5% | – 25.4% | 5 |
| 2 | Toyota | 110 | 8.5% | – 4.3% | 3 |
| 3 | Volkswagen | 109 | 8.4% | – 9.9% | 2 |
| 4 | Mercedes | 99 | 7.7% | – 6.6% | 11 |
| 5 | BMW | 96 | 7.4% | – 36.4% | 18 |
| 6 | Nissan | 89 | 6.9% | – 14.4% | 4 |
| 7 | BYD | 87 | 6.7% | new | 6 |
| 8 | Hyundai | 74 | 5.7% | – 27.5% | 1 |
| 9 | Renault | 63 | 4.9% | – 27.6% | 17 |
| 10 | Audi | 48 | 3.7% | – 12.7% | 10 |
| 11 | Dacia | 36 | 2.8% | + 5.9% | 7 |
| 12 | Jeep | 34 | 2.6% | + 25.9% | 14 |
| 13 | Ford | 32 | 2.5% | – 23.8% | 9 |
| 14 | Porsche | 27 | 2.1% | – 28.9% | 15 |
| 15 | Volvo | 26 | 2.0% | – 53.6% | 12 |
| 16 | Skoda | 21 | 1.6% | – 25.0% | 8 |
| 17 | Lexus | 21 | 1.6% | – 8.7% | 19 |
| 18 | Land Rover | 21 | 1.6% | – 51.2% | 26 |
| 19 | Mini | 15 | 1.2% | – 78.6% | 21 |
| 20 | Cupra | 14 | 1.1% | + 133.3% | 16 |
| 21 | MG | 14 | 1.1% | + 1300.0% | 23 |
| 22 | Peugeot | 10 | 0.8% | – 9.1% | 13 |
| 23 | Citroen | 9 | 0.7% | + 800.0% | 25 |
| 24 | Ssangyong | 9 | 0.7% | – 10.0% | 29 |
| 25 | Honda | 7 | 0.5% | – 53.3% | 22 |
| 26 | Suzuki | 6 | 0.5% | + 50.0% | 20 |
| 27 | Mazda | 6 | 0.5% | – 53.8% | 27 |
| 28 | Alfa Romeo | 6 | 0.5% | + 200.0% | 30 |
| 29 | Opel | 5 | 0.4% | + 400.0% | 28 |
| 30 | Maserati | 5 | 0.4% | + 150.0% | 31 |
| 31 | Seat | 3 | 0.2% | – 92.1% | 24 |
| 32 | Bentley | 3 | 0.2% | + 0.0% | – |
Cyprus January 2026 – models:
| Pos | Model | Jan-25 | % | /24 | Dec |
| 1 | Kia Sportage | 71 | 5.5% | – 21.1% | 3 |
| 2 | Kia Stonic | 55 | 4.3% | – 24.7% | n/a |
| 3 | BYD Atto 3 | 44 | 3.4% | new | n/a |
| 4 | Toyota Yaris | 39 | 3.0% | + 290.0% | n/a |
| 5 | Toyota C-HR | 37 | 2.9% | + 15.6% | n/a |
| 6 | Nissan Qashqai | 36 | 2.8% | + 5.9% | 5 |
| 7 | VW Tiguan | 32 | 2.5% | + 255.6% | 7 |
| 8 | Hyundai Kona | 31 | 2.4% | – 44.6% | 2 |
| 9 | Jeep Avenger | 27 | 2.1% | + 42.1% | n/a |
| 10 | BMW X1 | 26 | 2.0% | – 62.3% | n/a |
| 11 | Kia Xceed | 26 | 2.0% | – 56.7% | n/a |
| 12 | Nissan Juke | 25 | 1.9% | – 51.9% | 6 |
| 13 | VW T-Cross | 25 | 1.9% | – 32.4% | n/a |
| 14 | VW T-Roc | 25 | 1.9% | – 51.9% | 1 |
| 15 | Mercedes GLA | 22 | 1.7% | + 100.0% | n/a |
| 16 | BYD Sealion 7 | 20 | 1.5% | new | n/a |
| 17 | Mercedes GLC | 20 | 1.5% | + 0.0% | n/a |
| 18 | Renault Arkana | 19 | 1.5% | – 74.0% | n/a |
| 19 | Renault Captur | 19 | 1.5% | + 533.3% | n/a |
| 20 | Kia Picanto | 18 | 1.4% | + 12.5% | n/a |
| 21 | BYD Dolphin Surf | 15 | 1.2% | new | n/a |
| 22 | Ford Transit Custom | 15 | 1.2% | new | n/a |
| 23 | Toyota Aygo X | 15 | 1.2% | + 275.0% | n/a |
| 24 | Hyundai Tucson | 14 | 1.1% | – 58.8% | n/a |
| 25 | Lexus LBX | 14 | 1.1% | + 55.6% | n/a |
| 26 | Nissan Ariya | 14 | 1.1% | + 40.0% | n/a |
| 27 | Nissan X-Trail | 14 | 1.1% | + 75.0% | n/a |
| 28 | Dacia Duster | 13 | 1.0% | + 1200.0% | 10 |
| 29 | Hyundai i20 | 12 | 0.9% | + 71.4% | n/a |
| 30 | Renault 5 | 12 | 0.9% | new | n/a |
| 31 | Volvo XC40 | 12 | 0.9% | – 62.5% | 11 |
| 32 | VW Taigo | 12 | 0.9% | – 20.0% | n/a |
Source: SEMO Cyprus and INNOSOFT
